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SPONSORSHIP PACKAGE Canadian Agricultural Safety Week 2018
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Page 1: SPONSORSHIP PACKAGE · One-page infographic with sharable, pull-out sections. Content would be posted to resource section of agsafetyweek.ca in a printable and downloadable format.

SPONSORSHIP PACKAGECanadian Agricultural Safety Week 2018

Page 2: SPONSORSHIP PACKAGE · One-page infographic with sharable, pull-out sections. Content would be posted to resource section of agsafetyweek.ca in a printable and downloadable format.

ABOUTCANADIAN AGRICULTURAL SAFETY WEEK

he impact of a farm injury can be devastating to Canadian farm families, but most farm injuries are preventable. Canadian Agricultural Safety Week is a national campaign that increases awareness of the importance of farm safety and provides farm families with the information and resources they need to help make their farms and ranches safer.

T

SENIORS AND THE AGSAFE FAMILY. “Be an AgSafe Family - Supporting Seniors” focuses on what seniors can do to be productive, active, and safe on the farm. It’s the final year of a three-year campaign that focuses on the groups that make up a family farm: children (2016), adults (2017), and seniors (2018). The campaign empowers farm families to be safe while preserving a beloved way of life.

MARKET YOUR BRAND. Canadian Agricultural Safety Week focuses on reaching rural and agricultural communities. This is an excellent chance for your organzation to demonstrate its support for AgSafe Families and market your brand directly to your target audiences. Reinforce your commitment to farm safety and be part of Canadian Agricultural Safety Week

To increase awareness of the safety risks to children, adults and seniors on the family farm in a way that promotes the safe farms and ranches throughout Canada.

• Empowers families to declare “We are an #agsafefamily” and take measures to protect themselves and their farms.

• Provides positive and empowering safety advice.

• Reflects the realities of injury data in a way that is relevant, relatable, and personal.

FIND US AT AGSAFETYWEEK.CACanadian Agricultural Safety Week reaches

Canadians through stories, social media, resources and the AgSafe Ribbon campaign.

CAMPAIGN GOAL

HOW DOES CASW GET THERE

Page 3: SPONSORSHIP PACKAGE · One-page infographic with sharable, pull-out sections. Content would be posted to resource section of agsafetyweek.ca in a printable and downloadable format.

BE PART OFA CAMPAIGN WITH IMPACT

From browsing through safety advice articles in the local paper, to downloading safety resources from our campaign website, to tweeting

about how they make safety a priority on the farm, Canadian Agricultural Safety Week connects with Canada’s rural communities.

SPONSORS MAKE THE DIFFERENCE.Canadian Agricultural Safety Week sponsors in 2017 were critical

to making that campaign such a success.

In 2018, we want to exceed that fundraising goal tobring new campaign materials and resources to the public.

We also want to sign up multi-year sponsors and continueto make safety a top of mind issue for rural Canadians.

Be part of it in 2018 and support AgSafe Families!

#AgSafeFamily

CELEBRATING THE AGSAFE FAMILY

AgSafe ribbons were sent out to every province*, to:

Not-for-pro�tsFarmersSafety Day CoordinatorsAgricultural Societies Agri-BusinessesProducer GroupsProvincial and Federal GovernmentsUniversities

SHARING FARM SAFETYdownloads from agsafetyweek.ca

2,681 organizations signed up to be Friends of

Ag Safety Week18

stories were published for an

estimated reach of

281

5.9million

91.2k 13.5kimpressions

>8,000

SUPPORTING FARM SAFETY 42 tools developed including:

• Social Media Guide • Toolbox Talks• Webinars• Infographics• Safety Advice Articles• “Barnders” Cartoons• ...and more at agsafetyweek.ca

* and the United States too!

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TALK LEADER INSTRUCTIONS �is is background information ONLY. Be sure to customize your talk to your operation and facilities.

Print copies of this sheet for yourself and each of the workers.

Lead a discussion with your workers about the materials on this sheet at a location that is appropriate to the topic. Be sure to give real life examples whenever possible. Ask your workers for their experiences.

Be open to questions.

Conclude with a brief review of the main points or a summary based on the discussion.

Fill in your operation name, location and the date on your sheet. Have each worker sign your sheet to confirm their attendance.

File your sheet in your worker training records to document the training experience.

#1

BROUGHT TO YOU BY

PRODUCER TOOLS

TOOLBOX TALKS

KEY POINTSWE HAVE INTEGRATED SAFETY STANDARD OPERATING PRACTICES FOR USING AUGERS ON OUR FARM. If you don’t remember them, review them—you can find them:

_________________________________________________________________

PRE-OPERATIONAL INSPECTIONS MUST BE DONE PRIOR TO EVERY USEMake sure all guards and shields are in place and functional. Do not operate if guards are missing or faulty. Inspect lift cable (or other lifting system) for proper condition. Make sure you are familiar and comfortable with all machine operations and controls. Let your supervisor know if you need more training.

TRANSPORTATIONBefore relocating the auger, ensure the entire area above the auger and in the line of travel is clear of obstructions and overhead power lines. Lower the auger and lock before moving from one location to another.

NOTE: When transporting the auger, properly place the hitch pin and attach the safety chain securely. Travel slowly, reduce speeds on rough surfaces and be cautious while turning.

WORK ACTIVITY

Portable grain augers are used on our farm as a fast and simple way to move grain. However, using the auger improperly or without the guards can lead to serious injury. Common injuries with augers include amputations, lacerations, broken bones and electrocutions. Taking a few precautions can help prevent these injuries.

BACKGROUND

The simplicity of augers often lead users to disregard the hazards. The primary danger in using an auger is getting caught in moving parts.

OPERATING PORTABLE AUGERS

1

women in agriculture

PERSONAL PROTECTIVE EQUIPMENTPersonal Protective Equipment or PPE, is considered essential on most farms. However, PPE should be considered the last line of defense against hazards. Controlling a hazard at its source should be the first choice of protection because this method will eliminate it from the workplace altogether. When elimination is not possible, try substitution of the material with non-hazardous ones, isolation of hazards, addition of safety features to existing equipment, redesign of the work processes, or purchase new equipment. When the hazard cannot be removed or controlled adequately, personal protective equipment is the last line of defence if the work process is to continue.

WHAT I S PPE?PPE is a device worn to protect a person’s head, body, feet, eyes, respiratory system or ears from exposure to any harmful substance. (Examples include: steel toed boots, safety googles, earplugs etc.)

REMEMBER! PPE does not remove or reduce workplace hazards, it only reduces the risk of exposure to the hazard. And most importantly, PPE only works if you use it!

THE R IGHT F I T !PPE doesn’t protect you if it doesn’t fit. PPE designed for men may not fit women properly due to differences in body size, height and shape. It can be frustrating and costly to find the right fit, but it’s essential that you do to ensure your safety.

HOW TO CHOOSE APPROPRIATE PPESome tips:

PROTECTIVE CLOTHING: Make sure to try on the clothing in a variety of sizes. Best fit isn’t determined by the sizing on the clothing but rather through trying on different sizes. Sometimes men’s sizes are totally appropriate and fit well, but sometimes they don’t.

Rolling up sleeves or pant legs isn’t a solution to ill-fitting PPE. Too long sleeves and pant legs pose entanglement and tripping hazards.

HEARING PROTECTION: When choosing hearing protection, make sure that whatever device you choose is comfortable. It should be comfortable enough that you won’t be tempted to remove it during the duration of your task. If you chose earmuffs, makes sure it provides a tight seal against the side of your head and the headband fits snugly. Also consider how heavy they are and if you’ll experience any discomfort.

CASA Women's Health Series 2017 - PPE ENG - FINAL.indd 1 2017-03-14 10:23 AM

**from January 1 to April 30, 2017.

Page 4: SPONSORSHIP PACKAGE · One-page infographic with sharable, pull-out sections. Content would be posted to resource section of agsafetyweek.ca in a printable and downloadable format.

YOURRETURN ON INVESTMENT

As a sponsor, your company can invest in Canadian Agricultural Safety Week at one of five sponsorship levels. Be a Safety Champion ($50,000+)

and see your logo on campaign graphics; invest at the Safety Partner level ($25,000 – $49,000) and see your logo at the bottom of every CASW

campaign webpage; become a Safety Investor ($10,000 to $24,999) and get your logo displayed in campaign media kit material; or get your feet wet as

a Safety Helper ($2,500 to $4,999) and be recognized in social media.

CANADIAN AGRICULTURAL SAFETY WEEK SPONSORSHIP RECOGNITION FRAMEWORK

Safety Champion$50,000+

Safety Partner$25,000 to $49,999

Safety Investor$10,000 to $24,999

Safety Supporter$5,000 to $9,999

Safety Helper$2,500 to $4,999

Exclusive presenting sponsor rights(written, verbal and graphic recognition as presenting sponsor; available on first come, first served basis)

Exclusive presenting sponsor rights of AgSafe Ribbon Campaign •

Logo and live link placed at bottom of each campaign web page • •

Logo listed for one year in AgSafe Family downloadable print resources • • •

Recognition in Canadian Agricultural Safety Week Media Kit items (news releases, articles) and campaign letterhead

•(logo in footer)

•(logo in footer)

•(logo in footer)

•(listed)

Listed as sponsor in other Canadian Agricultural Safety Week materials (ie: template-based press releases)

• • • •

Recognition on campaign website and CASA website at specific sponsorship level

•(logo and link)

•(logo and link)

•(logo and link)

•(logo)

•(listed)

Recognition in CASA Annual Report at specific sponsorship level

•(logo)

•(logo)

•(logo)

•(logo)

•(listed)

Recognition on CASA social media accounts (Facebook, Twitter, LinkedIn, Instagram) • • • • •

Permission to use CASA logo and Canadian Agricultural Safety Week “proud sponsor of” graphic for promotional purposes

• • • • •

Please note that the following recognition framework is based on typical recognition scenarios.If you have a unique sponsorship idea, or require a customized recognition package,

contact us and we would be happy to discuss personalized options for your company.

Page 5: SPONSORSHIP PACKAGE · One-page infographic with sharable, pull-out sections. Content would be posted to resource section of agsafetyweek.ca in a printable and downloadable format.

EXCLUSIVE

SPONSORSHIP RECOGNITION OPTIONS

EXCLUSIVE SPONSOR LOGO TREATMENT ON VIDEO SERIES

Description

Short videos featuring farm safety tips or farm safety messaging. Posted to YouTube and shared on social media and web.

EXCLUSIVE SPONSOR LOGO TREATMENT ON INFOGRAPHICS AND SAFETY ARTICLE SERIES

Description

One-page infographic with sharable, pull-out sections. Content would be posted to resource section of agsafetyweek.ca in a printable and downloadable format. Suplimented with a safety advice article.

Please note that these exclusive sponsorship opportunities are available to sponsors at Safety Investor levels and above at no additional cost.

Page 6: SPONSORSHIP PACKAGE · One-page infographic with sharable, pull-out sections. Content would be posted to resource section of agsafetyweek.ca in a printable and downloadable format.

LET’S TALK CANADIAN AGRICULTURAL SAFETY WEEK SPONSORSHIP OPPORTUNITIES

Liz Ellis ClarkDevelopment SpecialistCanadian Agricultural Safety Association204-275-8874 [email protected]

Marcel HacaultExecutive DirectorCanadian Agricultural Safety Association1-877-452-2272 [email protected]

ABOUT CASAThe Canadian Agricultural Safety Association (CASA) is a national, non-profit organization promoting farm safety in the agricultural

sector. CASA’s vision is a country where no one is hurt farming and CASA is working with partners in government, business, and farming

organizations across the country to support initiatives that equip producers, their families and their workers with the information and

tools needed to make farms a safe place to live, work and play.

For more information contact CASA:


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