sponsorship opportunities · Cleft Lip and Palate: Cleft lip and palate was added to the health...

sponsorship opportunities

On behalf of Shriners Hospitals for Children®, thank you for your interest in supporting the upcoming Shriners Hospitals for Children College Classic in Houston, Texas. We are proud to partner with the Astros Foundation to host some of the nation’s premier collegiate baseball programs at Minute Maid Park.

This event is a wonderful platform for Shriners Hospitals for Children to continue to raise funds and generate awareness for our world-renowned pediatric specialty care on a national stage.

Through supporters like you, we have been able to provide life-saving and life-changing care to kids with orthopaedic conditions, burns, spinal cord injuries, and cleft lip and palate for over 96 years, regardless of the families’ ability to pay. By joining us this March, you can do your part to send Love to the rescue®.

Net proceeds from this event directly benefit Shriners Hospitals for Children and allow our health care system to continue its mission of giving hope and healing to children and families every day. Know that you are part of something special.

Sincerely,

Jim L. Cain, Sr.Imperial Potentate (President)Shriners InternationalChairman, Board of DirectorsShriners Hospitals for Children

Message froM shriners hospitals for Children

Our vision is to become the best at transforming children’s lives by providing exceptional healthcare through innovative research, in a patient and family centered environment.

Where hope and healing Meet,and lives are forever ChangedShriners Hospitals for Children is a health care system with 22 locations dedicated to improving the lives of children by providing pediatric specialty care, innovative research, and outstanding teaching programs for medical professionals. Children up to age 18 with orthopaedic conditions, burns, spinal cord injuries, and cleft lip and palate are eligible for care and receive all services in a family centered environment, regardless of the families’ ability to pay.

Orthopaedics: Shriners Hospitals for Children has been a leader in pediatric orthopaedic care since 1922. In fact, they have the largest full-time staff of pediatric orthopaedic surgeons in the United States.

Burns: The Shriners Hospitals for Children specializing in burns have been leaders in pediatric burn care since opening in the 1960s.Patients receive treatment for burn injuries and related scarring, along with physical rehabilitation and emotional support.

Spinal Cord Injuries: In the early 1980s, Shriners Hospitals for Children opened the nation’s first spinal cord injury rehabilitation centers specifically designed for kids. Here, patients find a complete range of services needed in order to recover to the fullest extent possible.

Cleft Lip and Palate: Cleft lip and palate was added to the health care system’s treatment disciplines in 2005. Available multidisciplinaryservices include surgery, orthodontics, and hearing, speech and psychological therapies.

The Houston Astros made a special visit to patients at Shriners Hospitals for Children — Houston in January 2018. Alex Bregman, Tyler White, Max Stassi and Orbit visited several patients and their families.

Research: Shriners Hospitals for Children is dedicated to conducting innovative research to provide answers to complex medical difficulties affecting children. Contributions to the medical community not only benefit patients, but contribute to the overall body of medical knowledge for the care and treatment for a wide range of pediatric and adult conditions worldwide.

Education: Shriners Hospitals for Children is proud of its role in medical education. In the past 20 years, more than 9,500 physicians have received residency education or postgraduate fellowship within the healthcare system. By maintaining relationships with more than 60 medical teaching facilities worldwide, Shriners Hospitals for Children fosters an academic environment committed to providing high-quality medical care to all patients.

Where researChers searChfor ansWers and solutions

Our in-house research teams include internationally renowned experts whose discoveries have changed treatment methodologies and improved the lives of countless children suffering from debilitating conditions.

Boston, MACanada (Montreal)Chicago, ILCincinnati, OHErie, PAGalveston, TXGreenville, SCHonolulu, HIHouston, TXLexington, KYLos Angeles, CA

Mexico (Mexico City)Northern California (Sacramento)Philadelphia, PAPortland, ORSalt Lake City, UTShreveport, LASpokane, WASpringfield, MASt. Louis, MOTampa, FLTwin Cities (Minneapolis)

22 loCations in north aMeriCa

Mexico (Mexico City)Northern California (Sacramento)Philadelphia, PAPortland, ORSalt Lake City, UTShreveport, LASpokane, WASpringfield, MASt. Louis, MOTampa, FLTwin Cities (Minneapolis)

teXas a&M Captures 2019shriners hospitals for ChildrenCollege ClassiC ChaMpionship

The 2019 Shriners Hospitals for Children® College Classic concluded with Texas A&M University being named the Tournament Champions with a perfect 3-0 record. The Aggies had four players named to the All-Tournament team following wins against Baylor, TCU and Houston.

Television: The Shriners Hospitals for Children College Classic brings nine of the nation’s premier college baseball games each year into thousands of homes around the world. Since 2016, our national and regional television broadcast partners and digital streaming platforms have included:

event Media overvieW

Brand Awareness: Through broadcast and print media, previous Shriners Hospitals for Children College Classic tournaments have generated more than 10 million impressions valued at more than $2.4 million in earned media. In 2017 when the tournament featured a Big 12 / SEC theme, online and social media coverage of the tournament generated nearly 1.1 billion impressions — successfully sharing the mission of Shriners Hospitals for Children with passionate baseball fans across the country.

Attendance: Nearly 60,000 passionate college baseball fans are expected to attend the 2020 Shriners Hospitals for Children College Classic. Minute Maid Park hosted a total attendance of 53,565 over the weekend for the Big 12 / SEC showdown at the 2017 tournament, which marks the highest weekend attendance in the 18-year history of the tournament. The previ-ous record was 48,839, which was set in 2006, in a weekend that also featured Houston Astros Fan Fest.

National Attention: Some of the nation’s most respected media outlets provide pre-event coverage and highlights from the annual Shriners Hospitals for Children College Classic, including:

2020 tournaMent overvieW

The Shriners Hospitals for Children College Classic, a 20-year Astros Foundation tradition, returns to Minute Maid Park, home of the Houston Astros from February 28 - March 1. In December 2015, the Astros Foundation announced a multi-year naming rights agreement for the event with Shriners Hospitals for Children. This event is regarded as one of the top collegiate baseball tournaments in the nation, as it continues to draw fans, top-ranked programs and scouts from every Major League organization each year.

Since 2001, this prestigious event has hosted 32 different NCAA Division-I baseball programs. The invite only tournament once again boasts a strong lineup in 2019, featuring some of college baseball’s most respected programs including Arkansas, Baylor, LSU, Missouri, Oklahoma and Texas. Historically, the Shriners Hospitals for Children College Classic has hosted the No. 1 team in preseason polls seven times in tournament history and has hosted two eventual College World Series Champions.

“In addition to providing fans with a weekend’s worth of entertainment, this tournament gives the six coaches plenty of new information about their

teams. Playing in an atmosphere that several players and coaches compare to the College World Series gives teams an early-season stress test.”

Teddy Cahill, National Writer

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sponsorship paCKage - $25,000on-CaMpus patient eXperienCes

All 6 participating universities will host patients from Shriners Hospitals for Children for a VIP experience on their campus. Video content for these service projects will be created for television commercials during the tournament broadcast, social media and in-stadium use at Minute Maid Park. This branding opportunity is a perfect way to reach passionate collegiate athletics fans, students, and alumni as well as constituents of Shriners Hospitals for Children (patients/families, Shriners, employees, etc.).

Marketing and Promotions• Custom branding opportunity / in-game promotion during all 9 games of the Shriners Hospitals for Children College Classic

• Rotating signage behind home plate (visible on TV broadcast)

• Custom signage on stadium ribbon board and video board during all 9 games

• Full page advertisement in tournament publication

• Use of foundation/event marks for approved promotional purposes

• On-field check presentation to President/CEO of Shriners Hospitals for Children and ceremonial first pitch opportunity

On-Site Presence• Dedicated booth where product or services can be showcased

Hospitality• 22 person suite for all games during the Shriners Hospitals for Children College Classic

• 14 person suite at a 2020 Astros game; suite includes ballpark fare, game tickets and non-alcoholic beverages

• Table for 10 at Astros Foundation Diamond Dreams Gala on January 18, 2020 at Minute Maid Park ($10,000 retail value)

sponsorship paCKage - $25,000in-stadiuM Kid reporter

Shriners Hospitals for Children patient ambassador Alec Cabacungan will serve as the in-stadium kid reporter for the 2020 Shriners Hospitals for Children College Classic. This branding opportunity comes with customized video board and ribbon graphics.





• On-field check presentation to President/CEO of Shriners Hospitals for Children

• Ceremonial first pitch opportunity On-Site Presence• Dedicated booth where product or services can be showcased




• 4 week-long tournament passes to the Shriners Hospitals for Children Open (PGA TOUR® FedExCup event) in Las Vegas, Nevada or the East-West Shrine Game (college all-star football game) in Tampa, Florida

Patient ambassador Alec Cabacungan interviews head coaches and brings in-game updates to fans throughout the tournament.

sponsorship paCKage - $25,000first pitCh lunCheon

On Thursday, February 27, hundreds of collegiate baseball fans, Shriners, and members of the media will gather at Minute Maid Park for the First Pitch Luncheon. Coaches from participating universities will speak about their upcoming season.






• Ceremonial first pitch opportunity

On-Site Presence• Dedicated booth where product or services can be showcased and sampled


• 14 person suite at a 2019 Astros game; suite includes ballpark fare, tickets and non-alcoholic beverages


Shriners Hospitals for Children patient ambassador Alec Cabacungan moderates a Q&A session with head coaches from participating universities at the 2018 First Pitch Luncheon at Minute Maid Park.

Hundreds of baseball fans gather to hear from some of the nation’s best college baseball coaches at the 2017 First Pitch Luncheon overlooking Minute Maid Park.

sponsorship paCKage - $25,000Youth eXperienCe / MiraCle league event

On November 16, 2019, hundreds of children with physical and developmental challenges will have the chance to live out a true professional baseball experience at Minute Maid Park alongside the Houston Astros.



• Recognition during post-event recap on Shriners Hospitals for Children and Houston Astros social media accounts









University of Arkansas head baseball coach visits with Shriners Hospitals for Children patient ambassador, Zach, during the 2016 Shriners Hospitals for Children College Classic.

Children with physical and developmental challenges from Miracle League and Little League Challenger Division programs across Texas will gather at Minute Maid Park for the ultimate Major League experience during the Shriners Hospitals for Children College Classic Youth Experience.

sponsorship paCKage - $10,000nCaa teaM hospital visit

On February 27, participating teams will visit patients at the Houston Shriners Hospital and assist them in baseball related activities.


• Digital ribbon board and stadium video board advertisement during all 9 games

• Full page ad in tournament publication





Hospitality• 4 suite level passes for the Shriners Hospitals for Children College Classic

• 4 Diamond Club passes for the Shriners Hospitals for Children College Classic

• 20 weekend passes to the Shriners Hospitals for Children College Classic

• 10 suite level tickets to a 2020 Houston Astros game (includes food/beverage)

sponsorship paCKage - $10,000fan fest / teaM autograph area

Custom activation area inside Minute Maid Park concourse featuring former MLB stars and NCAA head baseball coaches signing autographs throughout the tournament.












Patient ambassador Alec Cabacungan interviews head coaches and brings in-game updates to fans throughout the tournament.

sponsorship paCKage - $10,000nCaa teaM WelCoMe dinner

On February 27, participating teams will visit gather for a post-batting practice meal with patients from Shriners Hospitals for Children and members of the Shriners International fraternity.












University of Arkansas head baseball coach visits with Shriners Hospitals for Children patient ambassador, Zach, during the 2016 Shriners Hospitals for Children College Classic.

Patient ambassadors Karolina and Owen visit with the LSU Tigers during the 2017 Shriners Hospitals for Children College Classic.

hoMe plate ad panels

Custom rotating signage behind home plate is available for purchase. The ad panels are visible during the national and regional television broadcast along with the tournament’s live digital streaming for all nine games.

ONE ROTATION (9 total): $4,500TWO ROTATIONS (18 total): $8,000THREE ROTATIONS (27 total): $11,000FOUR ROTATIONS (36 total): $13,500(rotations will last one half-inning per game)

tournaMent prograM ads

Tournament programs are made available to all fans who make a donation to Shriners Hospitals for Children upon entering Minute Maid Park.

Full Page: $2,000Half Page: $1,250Quarter Page: $750

FEBRUARY 28 - MARCH 1, 2020 | HOUSTON, TEXAS | ASTROS.COM/COLLEGECLASSIC

NET PROCEEDS BENEFIT

SPONSORSHIP OPPORTUNITIES GRAND SLAM HOMERUN BASES TOURNAMENT

Use of Astros Foundation / tournament logos for promotional purposes ✔ ✔ ✔Custom branding opportunity / in-game promotion during all 9 games ✔ ✔Category exclusivity ✔Full page advertisement in tournament publication ✔ ✔ ✔ ✔Social Media Promotion on SHC Facebook (650,000 Audience) ✔Custom advertisement on stadium digital ribbon board and outfield video board ✔ ✔ Custom ad panel behind home plate (visible during television broadcast) ✔

Activation area / booth where product or service can be showcased inside Minute Maid Park ✔ ✔ ✔ ✔

Suite at 2020 Astros game - includes food, tickets, non-alcoholic beverages (Value: $4,000) ✔(14 guests)Suite during 2020 Shriners Hospitals for Children College Classic ✔ (22 guests)Suite tickets for 2020 Astros game ✔(10 guests)Diamond Club passes for Shriners Hospitals for Children College Classic ✔ (4 guests)Field level tickets for a 2020 Astros game (Value: $750) ✔ (10 guests) ✔ (10 guests) ✔ (10 guests)Weekend passes for 2020 Shriners Hospitals for Children College Classic ✔ (20 guests) ✔ (20 guests) ✔ (10 guests) ✔ (10 guests)Ceremonial first pitch during Shriners Hospitals for Children College Classic ✔ ✔On-field check presentation to President/CEO of Shriners Hospitals for Children ✔ ✔ ✔Autographed item by current Astros player ✔Table at Astros Foundation Diamond Dreams Gala on January 18, 2020 (Value: $10,000) ✔ (10 guests)VIP tickets to the Shriners Hospitals for Children Open (PGA TOUR FedExCup event) in Las Vegas or the East-West Shrine Game (college all-star football game) in Tampa ✔ (4 guests)

Professional images from the event for internal and PR use ✔ ✔

HOSPITALITY

PUBLIC RELATIONS

ON-SITE PRESENCE

MARKETING AND PROMOTIONS $25,000 $10,000 $5,000 $2,500

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beCoMe a supporter todaY

If you are interested in supporting the 2020 Shriners Hospitals for Children College Classic or have questions regarding these opportunities, please contact:

Dustin T. Johnson Sports Marketing Shriners Hospitals for Children 813.230.2318 [email protected]

Net proceeds from the 2019 Shriners Hospitals for Children College Classic benefit Shriners Hospitals for Children, fully qualified 501(c)(3) charitable organizations under IRS regulations. Donations are tax deductible to the fullest extent allowable by law.

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sponsorship opportunities · Cleft Lip and Palate: Cleft lip and palate was added to the health...

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