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2020 SPONSORSHIP PACKAGE
2020SPONSORSHIP
PACKAGE
INTRODUCTIONMessage from the President 3
OVERVIEWSMPS Sacramento 4Fact Sheet 7Geographical Reach 8
SPONSORSHIP PACKAGESOptions for Levels of Involvement 102019-20 Event Types and Planning 13
BEGIN SPONSORSHIPSponsorship Form 14Contact Information 14
2020 Sponsorship Package
Dear Future Sponsors:
It is a great privilege to serve as your Chapter President and I want to thank you for your interest in supporting the Sacramento Chapter with your sponsorship.
What’s the relationship between marketing and business development?In today’s most successful A/E/C firms, marketing and business development work hand in hand. SMPS helps lead that charge. Through programs, education, networking, and mentoring, our members are able to engage in best practices that help attract and retain clients and employee talent.
What’s the value of SMPS to my firm and staff?It’s a question we often get from A/E/C professionals and firm leaders. SMPS involvement puts your firm in the company of other leading A/E/C firms who have made marketing and business development a priority. As the industry and technology continue to evolve, SMPS will continue to lead the way with the latest tools, resources, and opportunities to help keep you and your firm well ahead of the curve.
Can supporting SMPS really impact my business?SMPS is so much more than just local events and education, it’s an extremely powerful network of more than 7,000 A/E/C professionals that encompass most of the Engineering News-Record Top 500 Design Firms and Top 400 Contractors. The knowledge, tools, and resources that SMPS provides can help differentiate your firm to win more business.
SMPS sponsorships complement your firm’s involvement with other professional organizations, such as AIA, APWA, ASCE, CMAA, DBIA. In fact, SMPS regularly partners with these groups to provide marketing expertise across our industry.
Secure your sponsorship before January 2020 and earn "BONUS MONTHS" over and above your 12 month sponsorship commitment. Sign up today and earn free months of exposure and benefits.
Take your firm to the next level: support SMPS today!
Most Respectfully,
Donata Gilliland, CPSMSMPS Sacramento Chapter PresidentMarketing Manager, Flint Builders
Donata Gilliland, CPSMFlint Builders
MESSAGE FROMTHE PRESIDENT
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A/E/C MARKETING IN THE CAPITAL AREA
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The Society for Marketing Professional Services is the only marketing organization dedicated to creating business opportunities in the A/E/C industry. SMPS represents a dynamic network of 7,000+ marketing and business development professionals working to secure profitable business relationships for their design and building companies. The Society and its 61 chapters benefit from the support of 3,700 design and building firms, encompassing most of the Engineering News–Record Top 500 Design Firms and Top 400 Contractors.
Where professional services marketers find their tribe Many times, the A/E/C marketer belongs to the smallest department in the firm, which can feel a bit isolating. SMPS brings together like-minded professionals from different disciplines and a wide range of firms, all sharing common goals and challenges.
Most SMPS members cite this sense of community as their number one reason for getting and staying involved. SMPS members enjoy a wide variety of career-bolstering benefits:
Build a powerful network.It’s not who you know. (Okay, maybe it is.) SMPS is the best place to connect with other A/E/C professionals looking to share ideas and best practices from all types of firms,
large and small, multidisciplinary and specialized. Get to know other experts in your community and across North America.
Sharpen skills.SMPS is the go-to resource for marketers who want to further their education and evolve their skill set. Marketing teams come to SMPS not only to find clients, but to develop the skills to go after and keep clients. If you want to grow and develop your marketing team, SMPS is a game changer.
Gain leadership opportunities.Especially earlier in your career, you don’t always get a chance to lead a committee, plan an event, or manage a budget. SMPS gives you opportunities to lead and excel at various levels.
Differentiate your firm.By understanding and mastering the six domains of practice for professional services marketing, you’ll learn how to position your firm for ongoing success.
Amplify your influence.SMPS offers opportunities to learn, lead, and connect to become a more influential player in your organization and the industry.
SMPS SACRAMENTO
2020 Sponsorship Package
"The most important thing you cando to advance your career is learnfrom the best. SMPS provides theenvironment and the network todo that."
— Matt ZetzlContent Marketing Strategist
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"Marketing's job is never done. It's about perpetual motion. We must continue to innovate every day."
— Beth ComstockFormer Vice Chair of General Electric
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2020 Sponsorship PackageSMPS SACRAMENTO
AT A GLANCE
Consultants / Vendors 2%
Owners / Partners / Firm Executives 13%
Marketing Coordinators / Admin 35%
Marketing Managers / Directors 36%
Business Development Professionals 14%
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Fig. 2
CHAPTER MEMBERSHIP BY FIRM SIZE
10-25 PEOPLE
UNDER 10 PEOPLE
9%
7%
500 + PEOPLE
250-499 PEOPLE 20%
15%
100-249 PEOPLE 20%
26-99 PEOPLE 29%
5%
10%
15%
20%25%
30%
35%
40%
45%
50%
Architecture Engineering Construction Construction Management Other
Marketing Consulting
Services
Fig. 3
MEMBERS REPRESENTED BY MARKET SECTORS
Fig. 1
CHAPTER PROFESSIONALS AND INFLUENCERS
36%
14%
2%
35%13%
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2020 Sponsorship Package
OUR CHAPTER'STOTAL REACH
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SMPS Sacramento Chapter extends through most of Northern California to the boarder with Oregon, from the fringes of the bay area to the Nevada border and into Reno, and extends South down the California Central Valley to Fresno.
Our chapter supports clients, owners, consultants, teaming partners, and most importantly, significant projects throughout our entire region.
We are where Marketing meets A/E/C !
Google.com
AREA OF EFFECT
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SPONSORSHIPPACKAGES
• A Capitol Sponsor level includes one full registration to the Pacific Regional Conference ($525 VALUE)
• Company logo prominently displayed on chapter website for 2020-21 series with Sponsor Spotlight (1 month spotlight)
• Company prominently displayed on placemat at all events
• Podium recognition at every program event
• Company logo prominently displayed on “Thank You Sponsors” board at Annual Members’ Meeting
• Company recognition in monthly email blasts to 1,500+ A/E/C professionals
BRANDING DISPLAY/RECOGNITION
CAPITOL LEVEL (ANNUAL INDUSTRY SPONSOR) — $2500 (ANNUAL SPONSORSHIP)
• Two (2) complimentary tickets to every Program event for 2020-21 series ($650-$910 Value)
• First opportunity to be a Presenting Sponsor at Lunch Program
ATTENDANCE BONUS
• Discounted rate on Presenting Sponsor for one event ($500 Value)
DISCOUNTS
Andre M - Wikimedia Commons
SMPS Lunch Program
OPTIONS FOR SPONSOR LEVELS OF INVOLVEMENT
SMPS Pacific Regional Conferenceregistration is included with Capitol Level Sponsorship
2020 Sponsorship Package
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• Company logo prominently displayed on chapter website for 2020-21 series with Sponsor Spotlight (1 month spotlight)
• Company prominently displayed on placemat at all events
• Podium recognition at every Program event
• Company logo prominently displayed on “Thank You Sponsors” board at Annual Members’ Meeting
• Company recognition in monthly email blasts to 1,500+ A/E/C professionals and client representatives
• Company logo on program flyers, placemats and registration (for the program you are sponsoring)
• Company recognition in email and social media blasts to 1,500+ A/E/C professionals and client representatives
• Opportunity to introduce your own firm and present project slides (5 slides and 5 minutes maximum)
• Opportunity to have one custom slide included in pre-event slide show and verbal podium recognition
• Company logo on “Thank You Sponsors” board at Annual Members’ Meeting
BRANDING DISPLAY/RECOGNITION
BRANDING DISPLAY/RECOGNITION
CITY LEVEL (ANNUAL SPONSOR) — $1500 (ANNUAL SPONSORSHIP)
TOWN LEVEL (PRESENTING PROGRAM SPONSOR) — $1000
• Two (2) complimentary tickets to every Program event for 2020-21 series ($650-$910 Value)
• Provided opportunity to be a Presenting Sponsor at Lunch Program after Capitol Level Sponsors
• Moderate panel of clients/subject matter experts
• Two (2) reserved seats at head table, sit with guest panelists
ATTENDANCE BONUS
ATTENDANCE BONUS
JD Weiher - Wikimedia Commons
Jorizaga - Flickr
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• Company name on program flyers, placemats and registration (for the program you are sponsoring)
• Opportunity to have one custom slide included in pre-event slide show and verbal podium recognition at sponsored program
• Company logo on “Thank You Sponsors” board at Annual Members’ Meeting
• Company name on program flyers, placemats and registration (for the program you are sponsoring)
• Table signage on selected sponsored table
• Company logo on “Thank You Sponsors” board at Annual Members’ Meeting
BRANDING DISPLAY/RECOGNITION
BRANDING DISPLAY/RECOGNITION
NEIGHBORHOOD LEVEL (PROGRAM SPONSOR) — $500
GARDEN LEVEL (TABLE SPONSOR) — $300
• Two (2) tickets to program sponsored
• One (1) ticket to event
• Guaranteed placement of one firm representative at sponsored table
ATTENDANCE BONUS
ATTENDANCE BONUS
• Company logo on event flyer & registration
• Recognition of company in event promotional emails and social media blasts
• Opportunity to introduce your firm at beginning of event (3 minutes maximum)
• Company name on “Thank You Sponsors” board at Annual Members’ Meeting
BRANDING DISPLAY/RECOGNITION
HOME LEVEL (PROFESSIONAL DEVELOPMENT SPONSOR) — $350
• Opportunity to hand out SWAG to attendees (average 20-30 per event)
• One (1) ticket to event sponsored
ATTENDANCE BONUS
2020 Sponsorship Package
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SPECIAL EVENT LEVEL (NETWORKING SPONSOR) — $250
• Company logo on event flyer & registration
• Recognition of company in event promotional emails and social media blasts
• Company name on “Thank You Sponsors” board at Annual Members’ Meeting
BRANDING DISPLAY/RECOGNITION
• Opportunity to hand out SWAG to attendees (average 15-25 per event)
• One (1) ticket to event sponsored
ATTENDANCE BONUS
2019 EVENTS & PROGRAMPLANNING
PROGRAMS / PROFESSIONAL DEVELOPMENT / EVENTS
The Sacramento Chapter of SMPS provides exceptional industry programs, professional development educational seminars and workshops, along with welcoming and exciting networking opportunities for our members and the entire A/E/C industry. These consistently well attended programs and events are a powerful way to maintain and expand your brand visibility.
INDUSTRY PROGRAMSSMPS Sacramento will be offering 7 programs for the 2019-20 term year.
• 3 - Industry Panel Presentations• 2 - Industry Roundtables / Networking Sessions• 2 - Exclusive Project Site Visits
PROFESSIONAL DEVELOPMENT EDUCATION SESSIONSSMPS Sacramento will be offering monthly programs for the 2019-20 term year.
SPECIAL EVENTS AND NETWORKING SMPS Sacramento will host a variety of networking happy hours, special charity events and holiday events throughout the 2019-20 term year.
• Webinars• Leadership Training• Design and Production Skills Training• Group Learning Seminars
• Marketing Skills Development• General Business Skills• Management Skills• Mentoring Workshops
• New Member Events• Mentoring Events• Volunteer Appreciation Events• Charity Backpack Drive• Charity Canned Food Drive
• Charity SPCA Events• Charity SMPS Foundation Events• Holiday Happy Hours• Annual Membership Meeting
SMPS Networking Event
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2020 SPONSORSHIPCOMMITMENT FORM
Name of company:
Name of contact person:
Phone number:
Email:
Alternate contact for coordinating benefits (if different from above):
Phone number:
Email:
Name on credit card:
Credit card number:
Expiration date:
CVC:
Billing address:
Billing contact person:
Email/Phone:
For any questions regarding sponsorship levels please contact:For sponsorship questions contact Sponsorship Committee Chair, Christopher Tejeda at: [email protected] program related questions, please contact Programs Committee Chair, Lesley Cocores at: [email protected] education program questions, please contact Education Committee Chair, Liz Lewin at: [email protected] sponsorship commitment forms can be emailed to Christopher Tejeda at: [email protected] sponsorship benefits will be activated upon payment in full of sponsorship and are valid through December 31, 2020.
METHOD OF PAYMENT
Credit Card Check Invoice me
SPONSOR INFORMATION
SPONSORSHIP SELECTION (CHECK LEVEL OF CHOICE)
CAPITOL Level (Annual Industry Sponsor) — $2500 (Includes full registration to SMPS Pacific Regional Conference)
CITY Level (Annual Sponsor) — $1500
TOWN Level (Presenting Sponsor) — $1000
NEIGHBORHOOD Level (Program Sponsor) — $500
HOME Level (Professional Development Sponsor) — $350
GARDEN Level (Table Sponsor) — $250
SPECIAL EVENT Level (Networking Event Sponsor) — $250
Custom Package/In-Kind/Other Sponsor:
2020 Sponsorship Package
"Marketing is an investment in your firm. It's something that is vitally important, just like your design, accounting, or HR functions. Everything works together to create a successful firm."libere.
— Melissa Lutz, FSMPS, CPSMPrincipal, Champlin Architecture
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SPONSORSHIP SELECTION (CHECK LEVEL OF CHOICE)
CAPITOL Level (Annual Industry Sponsor) — $2500 (Includes full registration to SMPS Pacific Regional Conference)
CITY Level (Annual Sponsor) — $1500
TOWN Level (Presenting Sponsor) — $1000
NEIGHBORHOOD Level (Program Sponsor) — $500
HOME Level (Professional Development Sponsor) — $350
GARDEN Level (Table Sponsor) — $250
SPECIAL EVENT Level (Networking Event Sponsor) — $250
Custom Package/In-Kind/Other Sponsor:
SMPS Lunch Program
[email protected] [email protected]
Phone(916) 847-5600
Websitehttps://smps-sac.org/sponsors
BUSINESS TRANSFORMED THROUGH
MARKETING LEADERSHIP
