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Sponsorship Proposal
Managed & Produced ByBy
THE EVENT
contents
SNAPSHOTS
PRESS
MEDIA PLAN
THE SCHEDULE
STATISTICS
SPONSORSHIPS
CONTACTS
Target Celebrity
Targeted Celebraty Designers
THE EVENT Assam Couture Fashion Week 2015
ACFW 2015 is a Global Fashion Event with 2nd Edition Held at Hotel Brahmaputra Ashoka Guwahati Assam.
It has been conceived and created with a Vision to Show Case North-East Fashion Industry in Global Market and North East Market in General.
The Objective of The ACFW 2015 is to create a business Relationships and to Facilitate a Dialogue between Designers and Trade Buyers.
The 2nd Edition Will Be Held on 24th April 2015 to 26th April 2015
The Snapshots our Last Event:
The Snapshots our Last Event:
THE Venue
The 2nd Edition of ACFW 2015 will be held at Hotel Brahmaputra Ashoka
The Hotel Brahmaputra Ashoka is located in the heart of city, the beautiful suburb of Guwahati City
Hotel Brahmaputra Ashoka is one of the best Venue For Public Gathering of Guwahati
For Venue Details Log On to http://www.hotelbrahmaputraashok.com
Venue Layout
Press
The Press Loves ACFW 2015 Every Publication Worth its Salt has Covered The ACFW 2015 The Event has Been Extensively Covered By Both Electronic
as well as Print and Internet Media The Event Has Received Great Reviews Not only in Guwahati
But All Over India
Media Plan
The Event Media Plan Press Ads Press Conference Pre-Event Promotion Television Coverage-National and State Level Pub Promotion Radio Promotion Magazine Promotion News paper promotion Facebook,Twiter,Orkut and what sup Promotion Banners ,Hording and posters Road Shows Bike Rallys
Target Media List
Channel Tie-UpZoom
TV
On Air Proportion Freq Sec Days Total
Coming Soon Promos 5 10 7 35
Launch Promos Giving Event Dates 5 20 8 40
Anchor Mentions Giving Info About Rendezvous 2015 5 20 15 75
Anchor Mentions Giving Info About Rendezvous 2015 in Prime Times Shows
2
Channel Tie National and State Level Channel
On Air Promotion
On Air Episodes
On Air Episodes: Half Hour:Weekened Special Episodes Duration
Original 2 30 Minutes
Repeat 2 30 Minutes
Press Covera
ge
Total Media Space of 10000 Sq Cms Dedicated Colum For 1 Week Promotional Write Up For 1 Months Event Coverage For 1 Week(Pre and Post Events)
Billboards and Hoardings
Billboards at strategic Location All Over Guwahati Like:Ganeshguri,Chandmari,Fancybazar,Maligagon,G.S Road .Bill Boards To Be Up a minimum 15-20 Prior to The Event Giving Good Visibility To The Event
Hoarding and Posters at strategic Location All Over Guwahati Like:Ganeshguri,Chandmari,Fancybazar,Maligagon,G.S Road .Hoardings and posters To Be Up a minimum 15-20 Prior to The Event Giving Good Visibility To The Event
Web Portals
Tie-Up With Major Social Networking Portals, News Portals, Fashion and Lifestyle PortalsBanners and Test Adds on Search Engine Such as Googel,Yahoo,MSN and on Various Web PortalsAdds on Googel and Facebook (Already Active)
The Schedule
Activity 24th April 25th April 26th April
Pre Launch Event
Designers Interviews and Shoots
Announcement of Models
Pre-event Lifestyle Parties
Previews and Fittings
Pre-Event Hype at Venue
Fashion Shows
After Party
The Event Is Schedule To Start From 24th April to 26th April 2015
Event Statistics
Age Group
40 % Above 30 Plus 36% Between 25 to 30 19% Between 18 to 25 5 % Below 18
Income Group 67 % High Class 24% Upper Middle Class 9% Middle Class
Gender
55 % Female 45% Male
Foot Fall Of The Event
Day 1-2000(Aprox)Day 2-2000(Aprox)
Sponsorship
Category
Presenting Sponsor
Associates Sponsor
Powered By Sponsor
Co-Sponsor
20 Lkah
10 Lkah
5 Lakh
3 lakh
The Proposed Event Plan For ACFW 2015 Includes The Flowing
Pre-event Promotions On Different Media
Pre-event Press Meet
ACFW 2015
1. 30 Fashion Shows on 3 Days
2.Opening Shows –Fashion Institutes
3.Second Shows- Home Based
Renowned Fashion Brands
4.Ultimate Shows-Home Based Renowned
Fashion Designers
Grand Thanks Giving Party On The Ultimate Day
Post Event Press Coverage
The Plan
Sponsorship Mileage
On Ground Proportionate Branding On All Venue Gates Proportionate Branding on ramp backdrop Special Brands Check boards for Media interaction for all
Designers,Celebraties ,guest etc. Proportionate Branding in media and VIP lounge Dedicate Lounge/promotional space(Conditions Apply) Dedicated ramp Sequence(condition apply)
Sponsorship Mileage
PRINT MEDIA: Proportionate presence in all ads featured in
the Hindu and other life style magazine Celebraty,designers,models feature story and
interviews All Pre and Post event Coverage Reviews
ON AIR:• Partnering With a Leading Radio Station:RJ
Mentioned In Between Prime Shows• Partnering With FTV India With Complete
Coverage in Episodes
SPONSORSHIP OPERTUNITY
TITLE SPONSER
The Main Sponsor would get an Excusive Show on the
opening day of the event
The Show Would Be Named after The Main Sponsor(TITLE
SPONSER)
An Excusive Lounge Would be given near the main
entrance
ALL AD CAMPAIGNS through print, electronic etc will bear the
name of Main Sponsor above the event title
Exclusive VIP Invitees will be Provided for The Main Sponsor
and Their special invites
Sponsorship Opertunity
ASSOCIATE SPONSER(INR-
The Associate sponsor would get an excusive show to showcase
their latest offerings on the second day of the event
A lounge would be given at the venue
ALL ADD CAMPAIGNS through print ,electronics will bear the name
of Associate Sponsor below the event title
Special Invitees Would be provided for the Associate Sponsor
The Backdrop and all the branding in the venue will bear the name of
the Associate Sponsor
Invitees for After Party would be provided
Sponsorship Opertunity
CO-SPONSERS (INR- A Lounge Would be given at the Venue ALL ADD CAMPAIGNS through print, electronic will bear the name as co-sponsers
of the event The Backdrop and all the branding in the venue will bear the name of the co-
sponsers Invitees for After Party would be provided
Assam Couture Fashion Week 2014
video
Kangana Ranaut
Kangana Ranaut is an Indian film actress. She has established a successful career in Bollywood, and is the recipient of a National Film Award and two Filmfare Awards
Targeted Celebrity For ACFW 2015
Ritu Beri
Ritu Beri is a New Delhi based International fashion designer. She was the first Asian designer to head the French fashion brand, Jean-Louis Scherrer.
Target Celebrity Designer For ACFW
2015
Assam Couture Fashion Week would like to thank you for taking the time to read through our Proposal and would be honored in working with you to ensure that this event is a success
Thank you in Advance and we will be waiting for your positive feedback.
Vijay kumar pathakE-mail [email protected]
All payments Either Cash/Cheque Must be In The Name of MAGNIVA EVENTS AND ADVERTISING AGENCY
Name of company -MAGNIVA EVENTS AND ADVERTISING GENCYName of Bank - Kotak Mahindra Bank LtdBranch -G.S RoadIFSC Code -KKBK0000331City -GuwahatiAccount Type -Current Account Account No -5811460180
Our Bank
Details