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Sport Marketig Articel

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Honda Malaysia is main sponsor of Kuching Marathon 2015  July 28, 2015, Tuesday KUCHING: Kuching Marathon Association (KMA) is proud to announce Honda Malaysia as the main sponsor of the Kuching Marathon !"# (KM !"#)$ %he e&ent' to e held on Aug " at *adang Merde+a' is the second marathon after the successful inaugural run last year on Aug ",$ Honda is also in&ol&ed in other marathon e&ents' including the -tandard Chartered K. Marathon since !""$ %his falls in line /ith the company0s motto 1Challenging -pirit0' /hich underlines Honda0s un/a&ering commitment to continuously impro&e' inspire and ad&ance further /ith undefeated enthusiasm$ Honda 0s par tic ipati on in ma rat hons stem from the fac t tha t they rec ogn ise the e2cellenc e in o&ercoming one0s physical and mental limits$ Honda constantly encourages runners to 34ight for the 4inish5' to ta+e it as a 6ourney on its o/n and treat it as a life changing e2perience and challenge' /ith commitment' dedication and self7discipline$ %he company0s support for KM !"# is in tandem /ith its commitment to encourage healthy li&ing' engage /ith the local community and simultaneously strengthen Honda0s presence in 8ast Malaysia$ KMA president 9ong Chen i /elcomes Honda0s participation as the main sponsor$ He said 39e are delighted that Honda' one of the most famous car rands in the /orld' is supportin g our e&ent$ 9ith such support' /e are confident that this year0s marathon /ill e igger and etter$5 KM !"#' /hic h /as sanction ed y the Ministr y of o uth and -ports and Mala ysia Ath leti cs 4ederation through its -tate affiliate ; -ara/a+ Amateur Athletic Association' has attracted more than ,'!!! runners from Malaysia and o&erseas$ It features the flagship full marathon measuring <$"=#+m and three additional categories including the Half Marathon of "KM' "!KM >un and #KM 4un >un$ %here /ill e more than #!! &olunteers in the preparation throughout the t/o7/ee+ uild up and on e&ent day$ KM !"# is supported y many organisations including >oyal Malaysian *olice (*?>M)' Malaysian >ed Crescent' -t @ohn Am ulance -ara/a+' 4irst ?i&ision Headuarters Health ranch' -tate Health ?epartment' -tate Ci&il ?efense ?epartment' 4ire and >escue ?epartment' *eople0s Boluntary Corps (>ela)' and local councils$ Numerous cycling groups /ill also e there to ser&e as marshals$
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Honda Malaysia is main sponsorof Kuching Marathon 2015 July 28, 2015, Tuesday

KUCHING: Kuching Marathon Association (KMA) is proud to announce Honda Malaysia as the

main sponsor of the Kuching Marathon !"# (KM !"#)$

%he e&ent' to e held on Aug " at *adang Merde+a' is the second marathon after the successfulinaugural run last year on Aug ",$

Honda is also in&ol&ed in other marathon e&ents' including the -tandard Chartered K. Marathon

since !""$ %his

falls in line /ith the company0s motto 1Challenging -pirit0' /hich underlines Honda0s un/a&eringcommitment to continuously impro&e' inspire and ad&ance further /ith undefeated enthusiasm$

Honda0s participation in marathons stem from the fact that they recognise the e2cellence in

o&ercoming one0s physical and mental limits$

Honda constantly encourages runners to 34ight for the 4inish5' to ta+e it as a 6ourney on its o/n and

treat it as a life changing e2perience and challenge' /ith commitment' dedication and self7discipline$

%he company0s support for KM !"# is in tandem /ith its commitment to encourage healthy li&ing'engage /ith the local community and simultaneously strengthen Honda0s presence in 8ast Malaysia$

KMA president 9ong Chen i /elcomes Honda0s participation as the main sponsor$

He said 39e are delighted that Honda' one of the most famous car rands in the /orld' is supporting

our e&ent$ 9ith such support' /e are confident that this year0s marathon /ill e igger and etter$5

KM !"#' /hich /as sanctioned y the Ministry of outh and -ports and Malaysia Athletics4ederation through its -tate affiliate ; -ara/a+ Amateur Athletic Association' has attracted more

than ,'!!! runners from Malaysia and o&erseas$

It features the flagship full marathon measuring <$"=#+m and three additional categories includingthe Half Marathon of "KM' "!KM >un and #KM 4un >un$

%here /ill e more than #!! &olunteers in the preparation throughout the t/o7/ee+ uild up and one&ent day$

KM !"# is supported y many organisations including >oyal Malaysian *olice (*?>M)' Malaysian>ed Crescent' -t @ohn Amulance -ara/a+' 4irst ?i&ision Headuarters Health ranch' -tate Health

?epartment' -tate Ci&il ?efense ?epartment' 4ire and >escue ?epartment' *eople0s Boluntary Corps

(>ela)' and local councils$ Numerous cycling groups /ill also e there to ser&e as marshals$

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4or further enuiry aout KM !"#' email +uchingmarathongmail$com or contact .ie/ %angChieh at lie/tangchiehyahoo$com$ %he KM!"# official /epage is marathon+uching$com$

>ead more: http://www.theborneopost.com/2015/07/28/honda-malaysa-s-man-sponsor-o!-"uchn#-marathon-2015/$%&&'mTy()*!+

[YONEX OPEN JAPAN 2015 Badminton Tournament]

Sponsorship Announement

2015.08.28

Naturally Plus is proud to announce our sponsorship of [!N"# !P"N $%P%N 2015 &adminton 'ournament() *hich

*ill ta+e place from 8 ,eptem-er to 1 ,eptem-er 2015 at the 'o+yo Metropolitan /ymnasium) ,hi-uya 'o+yo.

!N"# !P"N $%P%N *as first esta-lished in 182 and this year *ill mar+ its th staging. t is one of the most

prestigious -adminton tournaments recogni3ed -y the &adminton 4orld ederation. 4ith the appearance of many

top ran+ed players) the !N"# !P"N $%P%N is one of the -iggest -adminton tournaments held in $apan. !N"#

!P"N $%P%N is also part of the &4 ,uper ,eries tournaments that offers *orld6ran+ing points to the players.

 %s one of the official sponsors of the e7ent) the [9M!( logo and Naturally Plus logo *ill -e displayed on the e7ent

*e-site and around the 7enue. 4e in7ite you to :oin and e;perience the e;plosi7e po*er and speed of *orld6class

athletes li7e at the stadium<

Tournament !n"ormation

Name !N"# !P"N $%P%N 2015 &4 4!=>? ,9P"= ,"=",

#ain or$ani%er  Nippon &adminton %ssociation

#ain Sponsor  !N"# @o.) >td.

E&ent 'ate 8 ,eptem-er 2015 A'ueB C 1 ,eptem-er 2015 A,unB D E days

(enue 'o+yo Metropolitan /ymnasium) $apan

E&ents MenFs ,ingles) 4omenFs ,ingles) MenFs ?ou-les) 4omenFs ?ou-les) Mi;ed dou-les

Partiipatin$ ath)etes More than 200 male and female athletes from 20 countries.

Te)e&ision Broadast NHK6&,1) $ ,P!=',

•   ※ Ti*ets ma+ ,e purhase on)ine &ia E-. Ti*et Pia. or /ason Ti*et

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•   ※ or detai)ed in"ormation. p)ease re"er to the e&ent e,site

F R I D A Y , M A Y 0 1 , 2 0 1 5

 Adidas Is The New Apparel Partner for Standard Chartered KL Marathon

2015

 After months of hearsays, it is now confirmed that adidas will be the official apparel partner for Standard

Chartered KL Marathon 2015. he anno!ncement was made in the email blast to the SCKLM email

s!bscribers last ni"ht.

 Dear Runner,

Warm greetings from all of us at the Standard Chartered KL Marathon!

We are proud to announce that the Marathon is back again this year and is scheduled for "#"#$ at

 Dataran Merdeka, Kuala Lumpur % so sa&e the date!

'he Standard Chartered KL Marathon (#$ is made possible by 'itle Sponsor, Standard Chartered

 )ank as *ell as our +old Sponsors, MS+ nsurance and -onda Malaysia" We are also supported by

our official partners, Seiko, .acific Regency -otel +roup, # .lus and we are proud to announce

our apparel partner for 2015, Adidas.

 /&ery year, the Standard Chartered KL Marathon is taking a step for*ard to become a true community

e&ent and helping the less fortunate through our Run 0or 1 Cause 2R01C3 programme" f you are

interested in raising funds for one of our official charity partners, you can do so by participating in the

 R01C indi&idual category" 'he registration mechanism has been t*eaked and for more information on

 R01C and ho* to be a Run 0or 1 Cause runner, please click here" R01C registrations *ill be open

earlier so follo* us on 0acebook and '*itter for the announcement"

 Normal registrations for all categories will commence on 18 May 2015 , after noon, so stay

tuned for latest updates through our *ebsite and on '*itter, 0acebook, and   nstagram"

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History of apparel partner for Standard Chartered KL Marathon

200# $ %eebo& 

2010 $ 'ew (alance

2011 $ 'ew (alance

2012 $ 'ew (alance

201) $ 'ew (alance

201* $ (roo&s

2015 $ Adidas

!"nwit#e Says$ +e too& o!t o!r crystal ball and predict these three thin"s when adidas is

anno!nced as the official apparel partner with Standard Chartered KL Marathon.

1 (ased on what happened in Standard Chartered Sin"apore Marathon 201* where adidas was also the

official apparel partner, we rec&on adidas will be offerin" some e-cl!sie eent specific merchandise

and disco!nts for the r!nners apart from the !s!al eent ests.

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2 Adidas sponsored marathoners will be ma&in" appearance in SCKLM. Sin"apore Marathon had

/aile ebrselassie last year. +ho do yo! li&e to see at SCKLM 2015

) his also mar&ed the end of adidas Kin% of the !oad race that was ery pop!lar amon" the

 ASA' re"ions a co!ple of years a"o. +e thin& adidas will be foc!sin" on the marathon rather than

or"anisin" their own race. So, bye bye to Kin" of the %oad. 3t has been "reat4 sob4

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@onfirmedG %didas signs league6*ide deal*ith NH>1E ,eptem-er 2015 Posted in ,ponsorship) ce Hoc+ey) North %merica) &y Mi+e Kennedy

The Nationa) 3o*e+ /ea$ue 4N3/ has si$ned a )ea$ue6ide uni"orm supp)+ dea) ith7erman sportsear $iant Adidas

'he se7en6year deal is set to +ic+ in from the 201ID18 season) and *ill see %didas replace its sister-rand =ee-o+ as the leagueFs uniform pro7ider.

 %ccording to ',N sources) %didas -eat out ri7al -ids from 9nder %rmour and &auer Hoc+ey and *illpay dou-le the current annual rights fee of 9,J5 million.

9nder the terms of the deal) %didas *ill also ser7e as outfitter for ne;t yearFs 4orld @up of Hoc+ey)the NH>6sanctioned competition. 'he tournament *ill -e held from 1Ith ,eptem-er to 1st !cto-erand *ill ta+e place at %ir @anada @entre in 'oronto.

• NH> and M>&%M announce si;6year digital deal

'he deal mar+s a change of tac+ for %didas) *hich has s*itched its mar+eting focus in North %merica a*ay from league6*ide deals 6 allo*ing contracts *ith the N> and the N&% to e;pire 6 andto personal endorsement deals.

 %didas recently announced a sponsorship deal *ith num-er one 2015 NH> ?raft pic+ @onnorMc?a7id of the "dmonton !ilers.

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?H> sponsors season t*o of ,>1E ,eptem-er 2015 Posted in ,ponsorship) ,occer )  %sia) &y "oin @onnolly

'3/ has a$reed a sponsorship dea) ith the !ndian Super /ea$ue 4!S/ "or the soerompetition8s seond season

'he company *ill -ecome the official logistics and timing partner for the league) pro7iding -ac+6endsupport to its operations. t *ill also en:oy a range of -randing rights and *ill create the F?H>4inning Pass %*ardF for the player *ho has completed the most passes on each of the eight ,>teams.

• ,> side @hennaiyin @ rene* *ith !3one /roup

?H> ";press senior 7ice president and country manager for ndia =, ,u-ramanian saidG /lo-ally)?H> has a long history of supporting professional foot-all leagues across the *orld. 4e are partners*ith Manchester 9nited) one of the *orldFs -iggest foot-all clu-s) @ &ayern Munich and @opa

 %merica. ?H> deli7ers the =ug-y 4orld @up 2015 and recently partnered *ith the @hinese oot-all %ssociation ,uper >eague. !ur partnership *ith ,> further strengthens our commitment to the sportand support to ndian foot-all players to compete internationally.

'he franchise6-ased ,>) *hich -rings local players together *ith international stars) +ic+s off itssecond season on rd !cto-er. 'he final *ill -e played in /oa on 20th ?ecem-er.

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