SPORTS MANAGEMENT

TODAY TOMORROW FOREVER

ROLL NO. NAME TOPIC SLIDE NO.

120 Madhuri s.Dalas

94 Ruchita Gurav

136 Shantanu Shahasane

118 Mandar Desai

107 Mohit Singh[Team Leader]

"Sport has the power to change the world. It has the power to inspire, the power to unite people that little

else has.. It is more powerful than governments in breaking down

racial barriers."Nelson Mandela

Defining Sport and Sport Management

Nature and Scope of the Sport Industry

Nature and Scope of the Sport Industry

Today’s Topics:

What is Sport Management?

Sport Management is “any combination of skills related to planning, organizing,

directing, controlling, budgeting, leading and evaluating within the

context of an organization or department whose primary product or

service is related to sport and/or physical activity.”

In essence, sport management is the

application of management processes to sport environments. Sport Managers need: management skills and

experience AND an understanding of both the

sport system and the value of sport in society.

Principles of Sport Management

The Jockey Club Established around 1750 Settled disputes, established rules,

determined eligibility, designated officials, regulated breeding, and punished unscrupulous participants

Organized, sponsored, and promoted local events

Met need for a strong national governing body to establish rules, standards, and a mechanism for resolving disputes

Served as model for wider sport management practices in England

Leagues Baseball was first to adopt league system Cincinnati Red Stockings: First pro team Some teams in the league paid and some did not—created controversy

1871: Creation of National Association of Professional Baseball Players

Importance of “breakeven” financial interests of individual clubs

CREATING FUTURE 20/20

A tour of Sports management

Sport Industry- all sport-related products offered to customers

Sport Performance

Sport Production

Sport Promotion

Sport Industry Segmentation

Participation Products/Influence Promo Tools

Sports Industry

Top 10 Sports (2013)

RANK SPORT ESTIMATED FANS

REGIONAL POPULARITY

1 Soccer/Association Football

3.5Billion

Europe, Africa, Asia, America.

2 Cricket 2.5 Billion Asia, Australia, UK.

3 Field hockey 2 Billion Europe, Africa, Asia, Australia.

4 Tennis 1Billion Europe, Asia, America.

5 Volleyball 900 Million Europe, Australia, Asia, America

6 Table Tennis 850 Million Europe, Africa, Asia, America.

7 Baseball 500 Million America, Japan.

8 Golf 450 Million Europe, Asia, America, Canada.

9 Basketball 400 Million America.

10 AmericanFootball

400 Million Europe, Africa, Asia, America, Australia.

The Evolution of Sport Management in the Twentieth first century

The Evolution of Sport Management in the Twentieth first century

New Trends inSports Management

Claudiu MEREUŢĂElena MEREUŢĂ

What makes the sport product unique?

1. Aspects of the sport product are

intangible.

VS.

What makes the sport product unique?

2. Sport is subjective and heterogeneous.

What makes the sport product unique?

3. Sports are inconsistent and unpredictable.

What makes the sport product unique?

4. Sport is perishable.

What makes the sport product unique?

5. Sport evolves emotions.

Importance of Women in Sport Management

Sport management industry:◦ Effa Manley of Newark Eagles (Negro

League)◦ Billie Jean King (WTT, WSF)◦ Lesa France Kennedy (NASCAR)◦ Stephanie Tolleson (IMG)◦ Buffy Filipell (Teamwork Online)

Sport Marketing Sport Enterprise Financing Sport Industry Career Paths Sport as a Social Institution

Unique Aspects of Sport Management

“Sport is a distinctive social activity that is frequently thebasis of an individual’s social identity.”

THE MANAGEMENT OF INNOVATION

Sport Managers Are Glue

“Sport managers are the wonderful glue that binds successful sport organizations, sport events, athletes, health clubs, and virtually every sport industry-related business.”

(Davis, p. 5)

Sport Context

“If you don’t know where you’re going

any road will do.”

GO SMARTERGO DIGITAL

Sports Manager are

Many scientists have studied that new approach regarding the Business Process Management, which sometimes lead to unsuccessful results. Five fundamental issues were revealed for a proper development of BPR, considered to be the basic model of reengineering as follows (fig):

Marketing concept.

Top management involvement.

Fundamental questions.

Radical changes.

Eight common problems for reengineering.

THE POINTS ON THE ABOVE FIG.

Applying that modern And pure management system, called reengineering, in sports activity, we

hope To get better and better results, in order to increase both the health state and the

Performances of trained athletes.

30

PROFESSIONALISM & SPORT MANAGEMENT

Understanding the notion of professionalism and the role of the

Sports Manager

Commercial & cultural worlds have been transformed through

general global ization:

t radete lecommun icat ionsoc ia l po l i cycu l tu ra l deve lopmentknowledge

SOCCER MANAGEMENT The Field of Fire

In football, a manager is responsible for running a football club or a national team, and may also be coaching the team.

The manager of a professional club is responsible directly to the club chairman.

SPORTS MANAGEMENT: SOCCER

The manager's Responsibilities in A Professional Football club

Selecting the team of players

for matches, and their

formation.

Planning the

strategy, and

instructing the same

on the pitch.

Delegating duties to the first

team coach and

the coaching

and medical

staff.

Scouting for young

but talented

players for eventual

training in the youth academy

or the reserves.

Buying and selling players in

the transfer market,

including loans.

Facing the media in

pre-match and post-

match interviews.

Fans are like shareholders in the company, managers and club are answerable to them earns revenue cause of fans.

The wishes of a national team manager may sometimes conflict with those of a club manager over selection of club players for the national squad; the club manager may not wish the player to miss domestic fixtures.

For this reason, in many cases, national football team managers are selected from current club team managers and also in many cases, they select the players of their clubs.

THE REAL GAME

PLANNING FUNCTION

Some of the popular formations4-4-2

(England National Team)

A manager has to plan for the game, as he has to select correct players for correct positions.

Also a manager has to select the formation for the team of 11 players.

(Chelsea FC2013-14 line up and formation)

4-2-3-1

This is nowadays most popular formation in Football, as the game changed to give fans more entertainment, Managers tried to give more focus on attack based football.

Manager’s in football have to plan for whole season for every different opponent they need to apply different tactics to overcome their opponents.

ORGANIZING FUNCTION

Managers are the masterminds behind the way the players play on the field.

Organizing the strategy, and instructing the same on the pitch.

Manager has to determine if

Players are playing on their given position

Players are fulfilling the role giving to them

Players are following the game plan

A video of Counter attack,

for a better understanding.

Leading part has often been referred to the “action” part of the management process. This is where it all happens.

Even in football it’s no different, A manager has to lead his team, a group of individuals to accomplish the organization’s that is club or country’s goals of winning tournaments and trophies.

In football, manager has one or more Assistant managers who provide an aid to him, to handle the club well.

Managers has to motivate the players and other staff to do well and do better every day.

Leading functions includes DELEGATION OF RESPONSIBILITIES, MOTIVATING PLAYERS and

OTHER STAFF.

LEADING FUNCTION

Sports management is more about the manpower than the other things.

THE GREATEST MANAGER IN SOCCER

DEPARTMENTAION

Goalkeeping

Department

Defending

Department

Attacking Departm

ent

Medical departm

ent

Finance and Accounts

department

In football managers has to coach the team sometimes, so there are also many

departments.

Scouting for young but talented players for eventual training in the youth academy or the reserves.

Buying and selling players in the transfer market, including loans.

In football managers always have to look for ways to improve the club and the team, so they’re always looking for better players and staff members.

They buy players from other clubs or take players on loan or They take players from their own youth system.

RECRUITING

Exceptional Managers in Football

Sir Alex Ferguson

Bob Paisley

Bill Shankly

Jose Mourinho

Pep Guardiola

Arrigo Sacchi

Baseball

Baseball Playground

Baseball is a bat-and-ball game played between two teams of nine players who take turns batting and fielding.

Evolving from older bat-and-ball games, an early form of baseball was being played in England by the mid-18thcentury.

This game was brought by immigrants to North America, where the modern version developed.

The job of Baseball Manager

Planning

Organizing

Staffing

Managing

THE ART OF WINNING AN UNFAIR GAME AND MANAGEMENT

MONEYBALL

Billy Beane GM[Oakland Athletics]

THE PROBLEM The gap Between

rich and poor in baseball was far greater than in any other professional sport, and Widening rapidly.

Billy Beane the Man who change The Baseball and its Management

The New York Yankees

$126 million

Richest Team

2002 season Payroll of Team

Billy Beane GM[Oakland Athletics]

Oakland Athletics' 2002 season featured the A's finishing 1st in the American League West with a record of

103 wins and 59 losses.

Oakland A’s Experiment CHANGING

How it is

Managed

How it is Played

Who is best

Suited to Play

Inefficiency in The

Game

By Rethink The Baseball

How did one of the poorest teams in baseball, the

Oakland Athletics, win so many games?

Appointing Paul

Depodsta As An

Assistant Manager &

Head of R&D[A

Harvard Graduate

in Economics

}]

Implementing

Management Of New System

“Sabermetrics”

Invention Of

Sportometrics

New Strategy Based On Statistics

A Vision Of Changing The Game

Billy Beane’s New Management

Decision Making StepsRecognize need for

a decision

Frame the problem

Generate & assess alternatives

Choose among alternatives

Implement chosenalternative

Learn from feedback