+ All Categories
Home > Sports > #SportsGeekTrip 2013 Recap

#SportsGeekTrip 2013 Recap

Date post: 20-Aug-2015
Category:
Upload: sports-geek
View: 1,078 times
Download: 0 times
Share this document with a friend
Popular Tags:
17
#SportsGeekTrip April 2013 @SportsGeek @SportsGeek SportsGeekHQ.com SportsGeekHQ.com
Transcript

#SportsGeekTrip#SportsGeekTripApril 2013April 2013

@[email protected]

@[email protected]

#SportsGeekTrip

•#SportsGeekTripV4

•San Francisco - 3 days

•Portland - 2 days

•San Diego - 4 days

•Los Angeles - 1 day

@[email protected]

Twitter

• Developing relationship with Australian TV market

• New Twitter cards integration announced

• App installs advertising in-stream

• Promoted tweets used by sports teams for tickets & promotions

• Twitter #music app released

• @JonnoSimpson now working with @TwitterAU

Michael Brown@mikeisbrownDirector, International Market Development

@[email protected]

Tint

•Developing product all the time

•Pre-publish moderation queue

•Live social media boards

•Scoreboard integration on the way

Tim Sae KooCo-Founder, Tint

@[email protected]

Pinterest•Small team focussed on fashion & TV

•Still unsure on where sports fits

•Keen to dispel the notion of “female social network”

•Analytics platform developing

•Verified accounts for brands - business.pinterest.com

@[email protected]

• Digital team of 5 - multi-skilled

• Planning for playoffs & sponsorship

• Strong ticketing focus dropped in favor of engagement

• Wi-fi allows in stadium promotions

• Encourage Facebook check-ins

Kevin CoteDirector, Digital Marketing

Kevan AkersDirector, Information Technology

@[email protected]

List.ly• Ability to create/curate lists of content

• Crowd sourcing and fan vote ability

• Ability for fan generated content

• Embedded in any CMS like Storify

• Premium features - moderation and locked lists

Shyam SubramanyanEntrepreneur. Product Guy. Founder

@[email protected]

• Differences between MLB and NBA

• Small staff footprint

• Problems with older stadium - Wi-fi

• Younger playing group embracing social

Josh FeinbergGroup Sales Manager

Travis LoDolceSenior Manager of Digital Marketing

@[email protected]

Chirpify• Ability to sell in social stream

• Success with Facebook, Twitter & Instagram

• Promotions platform as well

• Works on % of sales

• Game-time and impulse buy opportunities

• Only in $US but uses PayPal for payments

Rory FeltonBusiness Development

Dylan BoydVP of Strategic Growth

@[email protected]

•Social promotional tool for ticket sales

•Rewards fans who drive ticket sales leads

•Campaign driven using Facebook & Twitter

•Used by Trailblazers, Clippers, Blue Jackets

David SjolinManaging Director

Desalogic Sports & Entertainment

@[email protected]

• Trailblazers.TV

• Pre-game show on web only

• Blogger’s row

• Fan delivered game ball

• Rip City Guardians

Dan HarbisonSr. Director of Digital Marketing and Media

Dustin HawesSocial Media Coordinator

@[email protected]

#SMMW13

@[email protected]@PatFlynn

Podcasting

@[email protected] @BrianCarter

@[email protected]

• Coming off Beckham era

• Working on a Fan Hub driven by Chevy

• Small digital team in big market

• Discussed Sports Trendsmap

• Tour of Home Depot Center

Lisa BregmanManager, Digital & Social Media

@[email protected]

A

ContactSean Callanan

Media

Clients

Speaking

Email [email protected]

Phone +61407047200

Website http://sportsgeek.com.au

LinkedIn linkedin/inseancallanan

Twitter @seancallanan & @SportsGeek

Facebook facebook.com/sportsgeek

Pinterest pinterest.com/seancallanan

Instagram @SportsGeekHQ

Tumblr tumblr.sportsgeek.com.au

Digital Cheer Squad is a great way to introduce your sponsors to your most avid and passionate digital fans.

As fans fight for position of the ladder they are willing to support your sponsors with a like, retweet, mention or follow.

If you have a sponsor looking to boost their social media engagement then Digital Cheer Squad can offer that is a fun engaging way.

Digital Cheer Squad client roster


Recommended