Kim & Chris Social Team GDS

How we use social media at GDS

Kim & Chris Social Team GDS

How do we monitor?

Kim & Chris Social Team GDS

Kim & Chris Social Team GDS

Kim & Chris Social Team GDS

How do we engage?

Kim & Chris Social Team GDS

Kim & Chris Social Team GDS

Kim & Chris Social Team GDS

User growthEngagementAmplificationCTRsFavouritesOur response time

What are our KPIs ?

Kim & Chris Social Team GDS

Kim & Chris Social Team GDS

Kim & Chris Social Team GDS

What is a community manager ?

Kim & Chris Social Team GDS

Customer servicesRaise awarenessShare relevant contentGarner product feedbackUnderstand community sentiment

Kim & Chris Social Team GDS

Brandwatch is coming!

Kim & Chris Social Team GDS

Kim & Chris Social Team GDS

Social Media Analyst + Monitoring softwareORCommunity Manager + SM Management software

Kim & Chris Social Team GDS

In the meantime…

Kim & Chris Social Team GDS

What’s your overall monitoring objective?Who do you want to listen to?Where do these people live online?What are you going to do with the data you gather?

Things to think about

Kim & Chris Social Team GDS

More information can be found on our social blog: https://gdssocialmedia.blog.gov.uk/and by following @gdsteam on Twitter

Kim & Chris Social Team GDS

Thank you!