Date post: | 15-Jan-2015 |
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Technology |
Upload: | waldek-mastykarz |
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Building intelligent websites with SharePoint 2013
Waldek Mastykarz
SharePoint MVP
About• Waldek Mastykarz, SharePoint MVP
−Mavention−http://www.mavention.nl−http://blog.mastykarz.nl−@waldekm
DEMO
Intelligent Website
Intelligent website
Adapts to userAdapts to scenarioAdapts to device
Ingredients
of intelligent websites
Ingredients
Responsiveuser experience
Responsive media
Responsive content
Responsive user experienceExpand your reach by supporting more devices
• Which devices are you focusing on?• Define breakpoints• Consider capabilities
Responsive mediaImprove user experience by improving performance
• Build upon responsive user experience• Sized on the server to save bandwidth and time
Responsive contentExpand reach and increase conversion
Recommended content
Relevant content
Assistive content
Content targetingIncrease conversion by displaying relevant content
• Who are your users?• Which audiences do you target?
−Which properties make up those audiences?• When does a visitor get a property?
−When does she lose it?
Building intelligent websites
with SharePoint 2013
Responsive user experience• Device Channels• Responsive web design
−Nothing to do with SharePoint−CSS media queries and JavaScript
DEMO
Building responsive web design in SharePoint 2013
Responsive media• Image Renditions are a good start• Mavention Responsive Image Renditions
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Building responsive images in SharePoint 2013
Recommendations• ‘Just work’ out of the box (Recommended Items Web Part)• Usage Cookie (per Web App setting)• UsageAnalyticsId Managed Property• recommendedfor property
Recommendation events• Influence relevance not recommendations• Recording disabled for anonymous• Logging Events (/_api/events/log)
−RecommendationView: EventId 2−RecommendationClick: EventId 3
DEMO
Building recommendations in SharePoint 2013
Content targeting• Define properties (Terms)• Define user segments (Query Rule)• Assign and revoke properties to visitors (custom development)• Target content (extended Content Search Web Part)
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Building content targeting in SharePoint 2013
Query suggestions• Query suggestions ≠ Result suggestions• Available with SharePoint
−Don’t work with anonymous• Alternative: Mavention Query Suggestions
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Building query suggestions in SharePoint 2013
Query spelling suggestions• ‘Did you mean’• Dynamic and Static mode
−Dynamic• Content-aligned dictionary• Requires quite some content
−Static• Static spelling dictionaries
−White-/Blacklist• Query Spelling Inclusions• Query Spelling Exclusions• Search Custom Dictionaries Update Timer Job
DEMO
Query spelling suggestions in SharePoint 2013
Summary• Intelligent websites are a great way to provide added value to the business with WCM• SharePoint 2013 provides capabilities that support building intelligent websites• Business considerations more challenging than technology
Capabilities overviewIntelligent websites with SharePoint 2013
• Responsive web design• Responsive images• Content recommendations• User segments• Query rules• Query suggestions• Query spelling suggestions• Page not found widget
More information• Mavention Case Studyhttp://blog.mastykarz.nl/go/mavention-case/• SharePoint 2013 Query Spelling Inclusions for the masseshttp://blog.mastykarz.nl/go/evo13-4/• Mavention Responsive Image Renditionshttp://blog.mastykarz.nl/go/evo13-5/• SharePoint 2013 @ Maventionhttp://www.mavention.nl/sharepoint-2013• Maventionhttp://www.mavention.nl
THANK YOU