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A NEW FOOTBALL FORMAT
| Date post: | 25-Jun-2015 |
| Category: |
Sports |
| Upload: | mark-fallows |
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A NEW FOOTBALL FORMAT
Table of Contents!
A Vision for Starball Soccer
Starball Soccer Overview
Starball Soccer’s Value
Starball Soccer in the USA
Contact Information
Appendix
Our vision is Starball Soccer.
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STARBALL SOCCER VISION
!
1. To make Starball a complement to the 11-a-side game, a format that addresses the lack of technical proficiency in many players from the US
and UK.
!
2. To work with Football Clubs and use Starball as a social outreach, education and enterprise initiative.
Starball Soccer Vision
STARBALL SOCCER OVERVIEW
Starball Soccer OverviewStarball Soccer is a new, fast paced, 2 vs. 2 football game played inside a
unique pitch with holes for goals on one side.
The half-court game demands quick thinking and fast feet. It dramatically improves players’ technical skills.
!
The team with the most goals at the end of the 22 minute game, wins. It’s fun and safe to play.
!
The court is easily assembled and disassembled on turf, sand or concrete, allowing it to be used for promotional events.
!
The side panels of the Starball court offer advertising space.
STARBALL SOCCER’s VALUE
The Starball concept adds value to players, clubs and countries!
Technical skills: The lack of development of technical proficiency from a young age is addressed by Starball; benefiting players, clubs and nations through improved
technique.
Broadening appeal: The fun nature of the game broadens the basic appeal of football to non-players.
Available space: The size of the Starball pitch address the lack of space for full size pitches
Time crunched: The short intense duration overcomes many players’ lack of time to play a full 90 minute game.
Starball’s Value
Starball’s Technical BenefitsIt is generally accepted that nations like England and the USA suffer at
the international level due to a lack of focus on technical mastery in players from a young age. Simply said, traditional 11-a-side football
training and playing is not the best way of improving a player’s technique.
Starball Soccer was designed specifically to help players develop technical ability. Starball demands quick thinking, fast reactions, more creativity with the available space and more accurate shooting ability.
Multiplying the most intense and exciting moments of the game into 22 minutes not only improves technique and but also boosts fitness.
Starball’s Value to Clubs Besides the technical benefits of helping players increase their
technique, Starball’s innovative and fun format will help attract new players.
In doing so we will create a broader football community of players not traditionally attracted to football.
We will do this by using Starball as a social responsibility and social enterprise initiative in the US and UK.
STARBALL IN THE USA
Starball in the USAThe United States is a huge soccer market and the World Cup made it clear that
soccer is growing in popularity.
Major European Clubs are building their brand presence and cultivating a fan base in the United States.
Youth soccer programs are the norm across major clubs.
Some clubs are even embracing vocational education training for under privileged youths (i.e. Chelsea FC)
Starball as a community and social responsibility program offers an opportunity for European clubs to build their brands in the USA. For MLS clubs Starball is a
perfect supplement to existing community outreach.
Starball - Bronx CSR initiative We are working with The Majora Carter Group to locate Starball courts in the
Bronx in NYC.
We will use Starball to stimulate interest in football with local youth.
Majora Carter Group will use their local leaders to arrange and run tournaments at various venues.
Once established we will encourage unemployed local people to manage the courts, thus creating employment opportunities.
We are seeking the involvement of a major football club to support our initiative.
For More InformationPartner at Curious NYC: Mark Fallows
email: [email protected]
Starball Project Manager: Sacha Ferrier-Cohen
email: [email protected]
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APPENDIX
“Some 1,845,345 tweets heralded Tim Howard's historic game”
“Fans tweeted 15.9 million times during the first three U.S. matches”
“During the game against Germany, one of the most popular images throughout the Twittersphere was of
companies who had brought in televisions and food so employees could watch”
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“ 2007 FIFA study concluded that some 25 million American children play soccer, giving the U.S. the largest youth base
of any country that competed in Brazil 2014”
“Football in the USA is now the second most popular participation sport behind baseball*”
*ESPN 2014
