Date post: | 06-Aug-2015 |
Category: |
Investor Relations |
Upload: | aleksei-shabarshin |
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Everyone dreams about something very personal: getting MBA degree, creating cancer vaccine, loosing weight, going to Goa... Unfortunately for 95% of people these dreams and goals remain just words! And in fact achieving these goals makes us happy. This happens because of many distractions. And its number increases every year.
CONCEPT
Important but not urgent
Urgent and important
Unimportant and not urgent
Urgent but unimportant
Relationships, self-‐development, health
Crises, meaningful deadlines, emergences
Trivia, time-‐wasters, busywork, amusement
Interruptions, meetings, e-‐mail, calls
CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
2 Sources: The Wall Street Journal, Eisenhower matrix , StartAct team expertise
We’ve conducted a social survey asking 100 random people "What will motivate you to achieve your goals? What will help you to avoid delays “for tomorrow”? "
4% 11%
18%
28%
39%
SELF COMMITMENT UNDERSTANDING THE STEPS TO THE GOAL
HELP / SUPPORT MONEY / REWARD PUBLIC COMMITMENT/DISPUTE
Person’s Motivation
3 Sources: results of social survey which was performed by StartAct team in Moscow
CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
CONCEPT
Public commitment/ Dispute
Support/ Publicity
Structuring and planning
We create the new culture of success -‐ StartAct! We unite people from all over the world and help each and everyone to achieve success.
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SOLUTION
REPUTATION ENHANCED!
MONEY RECEIVED!
GOAL ACHIEVED!
CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
Sources: StartAct team expertise
Tool for structuring and planning goals across all spheres of life. Create your goals! Define steps for achieving it!
Do it on your own or with StartAct community help!
StartAct – is…
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CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
Sources: StartAct team expertise
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Motivation for achieving goals. Define real motives! No restrictions - money, interests, everything you can
imagine! Dispute with friends and raise your reputation!
StartAct – is… CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
Sources: StartAct team expertise
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Helper in achieving your objectives. StartAct keeps records of a user's status, progress and always reminds
you to carry out tasks. After defining a task-list for achieving goals, StartAct will offer targeted options for their realization.
StartAct – is… CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
Sources: StartAct team expertise
v Transaction commission 1,5% of all cash transactions:
v Bet on your goals (“Word Price"); v Bet on your friends ("For", "Against").
v Targeted advertising
Helping a user to fulfill tasks by recommending best available solutions! For example: best trainings, shops, schools, etc.
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BUSINESS MODEL
Sources: Financial Times, StartAct team expertise, The New York Times
CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
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MULTIPLATFORM SERVICE CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
Sources: StartAct team expertise
PACT Smart
Progress Game 3 Biz Molodost StartAct
Possibility to set any goals and objectives
Rewards
Multiplatform
Helper
Content diversity
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COMPETITORS
Sources: www.gym-pact.com, The New York Times, smartprogress.do, game.molodost.bz, StartAct team expertise
CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
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MARKET
StartAct is for everyone!
StartAct target audience -‐ Facebook population!
CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
Sources: StartAct team expertise
Alexey Shabarshin Administration &
Management (CEO)
Anastasia Golubeva Business Development & Marketing (CMO)
Anna Ryzhkova Project & Design (CDesO)
Konstantin Yakushev Mobile Development &
Testing (CDevO)
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TEAM CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS
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INVESTMENTS
Sources: Marketing Policy, Financial Times, StartAct team expertise
Costs $/year % of total costs
Salary for designers and programmers 21 000 29%
Hardware costs 42 000 58%
Software costs 2 000 3%
Server rent costs 8 000 11%
TOTAL 73 000 100%
CONCEPT SOLUTION COMPETITORS AUDIENCE TEAM INVESTMENTS