Theme Presentation:Ageing Fabulously
What Do You Mean By Ageing Fabulously?
What happens when we age?
What Do You Mean By Ageing Fabulously?
Thriving despite one’s old age
By 2030, 1 in 5 Singaporeans will be over the age of 65
The Future: Silver Wave
Challenge
• How can we use technology to enable individuals above the age of 50 to thrive?
• What are aspects of the “Golden Years” are being underserved?
Let’s create something for the young AND the young-at-heart.
Ageing Fabulously (Part 2)
Challenge
• How can we use technology to enable individuals above the age of 50 to thrive?
• What are aspects of the “Golden Years” are being underserved?
Assistive Technology
Possible product umbrellas
Mobility & dexterity
enhancement
Enhancing vision/speech impairment
Toileting and incontinence
products.
Medical/personal monitoring products.
Environmental controls and daily
living aids.Entertainment
Target customers
• Senior Citizens
• Caregivers / Family Members
• Eldercare services
• Government
How can we enhance the experience of a social network for silver citizens?
Case study: Tapestry
How can we balance the desire of silver citizens for independent living as well as
the concerns of their caregivers?
Case Study: Live!y
How can we make it easier for silver citizens to keep track of their health?
Case study: Pixie BriefsDisposable adult diapers to monitor hydration and infection
How can we enhance the social aspects of a silver citizen’s experience?
Case study: Liftware
How can we enable entrepreneurs to understand the challenges of silver citizens in their daily life?
Case study: AGNES
What can you do?
• Talk to silver citizens and their caregivers
• Observe them in action
• Test your ideas consistently
References
• BCC Research: http://www.bccresearch.com/market-research/healthcare/disabled-elderly-assist-technologies-hlc047d.html
• MIT Age Lab:http://agelab.mit.edu/
• Aging2.0: http://www.aging2.com
• Trawl Kickstarter!