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Startup Weekend Columbus Feb. 2012 - Dan Rockwell

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Dan Rockwell (@Floozyspeak)'s slide deck from his presentation at Startup Weekend Columbus in Feb. 2012.
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MOMENTUM YOU HAVE 90 DAYS TO MATTER Friday, February 17, 12
Transcript
Page 1: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

MOMENTUMYOU HAVE 90 DAYS TO MATTER

Friday, February 17, 12

Page 2: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

Dan Rockwelltwitter: @floozyspeakcontact: [email protected]

HELLOCOLUMBUSSTARTUPWEEKEND

Big Idea Guy11 years working in design research and user experience design5 years obsessed with startups3 years in making stuff fast17 days into OSU’s Technology Commercialization kick ass effort

OSU TCO: [email protected]

Friday, February 17, 12

Page 3: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

CONGRATSyou made it

this weekend will change your life

Friday, February 17, 12

Page 4: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

lets talk story

Friday, February 17, 12

Page 5: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

Friday, February 17, 12

Page 6: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

components of a killer storylandscape, breath of adventure

compelling characters, a reason to followan obvious cause, the why we clearly see and identify with

disruption of the norm, the difference we bring

Friday, February 17, 12

Page 7: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

what is your tale?landscape = market

characters = who, why you?cause = what is the problem?

disrupt = your solution

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Page 8: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

startup weekend is your chanceto tell a story that matters to you

make a difference to a world you care about

Friday, February 17, 12

Page 9: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

in order for you to build it, you have to have intimate knowledge as to

why you are building it

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Page 10: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

your story must be powered to disrupt the norm or manifest a new

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Page 11: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

who does the work?

where does the data come from?

show me the hell ya behind your story

what is your power?

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Page 12: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

startup weekend is your chance to tell a story that

makes people rememberwho you are what you said,

and why you’ll matter

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Page 13: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

so don’t fuck this up(no pressure really)

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Page 14: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

top 5 things not to do this weekend

1. be a passenger2. lose perspective

3. play charts and numbers4. think that your story doesn’t need substance

5. let anyone tell you no

Friday, February 17, 12

Page 15: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

top 5 things you should do this weekend

1. ask for help2. embrace your inner hustler

3. build it or fake it4. bmovies are for suckers, epic tale time people

5. enable your team

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Page 16: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

what about building it?

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Page 17: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

leverage existing patterns

http://mobile-patterns.com/

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Page 18: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

leverage existing patterns

http://tinyurl.com/2rpdb6

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Page 19: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

story crafting tools

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Page 20: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

story validation tools

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Page 21: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

story acceleration and optimizers

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Page 22: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

the franken cup

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Page 23: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

MOMENTUMYOU HAVE 90 DAYS TO MATTER

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Page 24: Startup Weekend Columbus Feb. 2012 - Dan Rockwell

Dan Rockwell - @floozyspeak

THANK YOU

Friday, February 17, 12


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