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State of the Document Management Solution Provider Industry

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Overview of annual survey that AIIM does of trends within the Document Management Service Provider community.
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State of the Document Management Service Providers Industry 2010 Available on SlideShare.net – search on jmancini77
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Page 1: State of the Document Management Solution Provider Industry

State  of  the  Document  Management  Service  Providers  Industry  -­‐-­‐  2010  

Available  on  SlideShare.net  –  search  on  jmancini77  

Page 2: State of the Document Management Solution Provider Industry

…  or  15  things  the  survey  said  

Page 3: State of the Document Management Solution Provider Industry

…  plus  a  bonus  speculaFon  on  the  future  …  

Page 4: State of the Document Management Solution Provider Industry

www.aiim.typepad.com  

Page 5: State of the Document Management Solution Provider Industry

Photo  source  =  hIp://www.flickr.com/photos/mcfarlandmo/3274597033/  

2010  –  BeIer  or  Worse?  

What’s  in  the  Head  of  Your  Customers?  

What’s  in  YOUR  Head?  

Where  is  the  ECM  Industry  Headed?  

Page 6: State of the Document Management Solution Provider Industry

Photo  source  =  hIp://www.flickr.com/photos/mcfarlandmo/3274597033/  

2010  –  BeIer  or  Worse?  

Page 7: State of the Document Management Solution Provider Industry

Service  Company  

64%  

Sys  Int  12%  

VAR  20%  

Other  4%  

85  Survey  Par,cipants  $250  million  in  revs  

Page 8: State of the Document Management Solution Provider Industry

0

5,000

10,000

15,000

20,000

2010 est revenues (in 000s)

Page 9: State of the Document Management Solution Provider Industry
Page 10: State of the Document Management Solution Provider Industry

Staffing  

•  Mean  staff  size  =  87.7  •  Median  staff  size  =  14.0  

•  Mean  rev/employee  =  $113,578  •  Median  rev/employee  =  $85,833  

•  Mean  sales  staff  size  =  4.6  •  Median  sales  staff  size  =  2.0  

Page 11: State of the Document Management Solution Provider Industry

•  As  a  percentage  of  total  revenues…  •  N=33  – Key  raFons                2010    2009  

– Variable  Selling  expense        10.2%      7.5%  – Personnel  expense                  35.2%  31.8%  – Semi-­‐fixed  expense                9.8%      8.8%  

– Fixed  expense                13.1%      8.9%  

Variable  Selling  Expense  -­‐-­‐  expenses  incurred  which  can  be  Fed  back  to  a  sales  event.    ParFcularly,  sales  commissions  and  customer  goodwill  accommodaFons.  Personnel  Expense  -­‐-­‐  expenses  that  are  incurred  in  payment  of  employee  compensaFon,  taxes  or  benefits.  Semi-­‐fixed  Expenses  -­‐-­‐  normal  overhead  expenses  that  may  shrink  or  grow  in  relaFon  to  the  volume  of  business  but  are  not  Fed  to  a  specific  sales  event.    Examples  would  include  adverFsing,  telephone,  and  office  supplies.  Semi-­‐fixed  Expenses  -­‐-­‐  normal  overhead  expenses  that  may  shrink  or  grow  in  relaFon  to  the  volume  of  business  but  are  not  Fed  to  a  specific  sales  event.    Examples  would  include  adverFsing,  telephone,  and  office  supplies.  

Page 12: State of the Document Management Solution Provider Industry

2010   2009  

Selling,  General  and  AdministraFve  Expense    (SG&A  %)  

27.3%    (mean)  28.0%  (median)  

27.2%    (mean)  25.0%  (median)  

Gross  Margin  %   31.8%  (mean)  35.0%  (median)  

30.6%  (mean)  30.0%  (median)  

N=37   N=40  

Page 13: State of the Document Management Solution Provider Industry

HERE  is  where  I  will  summarize  the  highlights.  

Page 14: State of the Document Management Solution Provider Industry

3272

1344

3199

1400

3510

1422

Mean Median

Revenues

2009 = -2.2% 2010 = +9.7%

1.  Aggregate  revenues  up  9.7%  vs.  2009  

Page 15: State of the Document Management Solution Provider Industry

based  on  85  reporFng  companies  Total  aggregate  revenues  of  $250  million  

2.  79%  of  companies  surveyed  profitable  

Page 16: State of the Document Management Solution Provider Industry

Photo  source  =  hIp://www.flickr.com/photos/mcfarlandmo/3274597033/  

2010  –  BeIer  or  Worse?  

What’s  in  the  Head  of  Your  Customers?  

Page 17: State of the Document Management Solution Provider Industry

A  Short  History  of  ECM  –  The  Early  Days  

17  

   3%  -­‐-­‐  We  don’t  scan  anything.  

   15%  -­‐  We  use  scanners,  but  not  in  an  organized  way.  

   34%  -­‐-­‐  We  scan  as  image  only/manually  apply  metadata.  

   15%  -­‐-­‐  We  scan/capture  metadata  for  archive/rou,ng.  

   17%  -­‐-­‐  We  scan  and  OCR  for  full  text  search.  

3.  Over  50%  of  AIIM  users  surveyed  at  early  stage  of  capture  competency  

Page 18: State of the Document Management Solution Provider Industry

A  Short  History  of  ECM  –  The  Early  Days  

18  

   3%  -­‐-­‐  We  don’t  scan  anything.  

   15%  -­‐  We  use  scanners,  but  not  in  an  organized  way.  

   34%  -­‐-­‐  We  scan  as  image  only/manually  apply  metadata.  

   15%  -­‐-­‐  We  scan/capture  metadata  for  archive/rou,ng.  

   17%  -­‐-­‐  We  scan  and  OCR  for  full  text  search.  

16%  4.  Only  16%  acFvely  extracFng  data  from  images  to  drive  processes  

Page 19: State of the Document Management Solution Provider Industry

RM  or  compliance  

IT   Line  of  Business  

Capture   15%   23%   29%  

ECM  &  RM  &  DM  

24%   34%   14%  

Workflow  &  BPM  

10%   31%   27%  

SharePoint   8%   68%   6%  

Who  Makes  the  Decision?  (where  primary  decision-­‐maker  known)  

5.  Decision  makers  vary  significantly  based  on  focus  of  implementaFon  

Page 20: State of the Document Management Solution Provider Industry

A  Short  History  of  ECM  –  The  Early  Days  

20  

   XX%  -­‐-­‐  Con,nuity/disaster  recovery  

   XX%  -­‐-­‐  Records  and  compliance  

   XX%  -­‐-­‐  Improve  process  throughput  

   XX%  -­‐-­‐  Improve  customer  service/access  

   XX%  -­‐-­‐  Reduce  paper/go  green  

   XX%  -­‐-­‐  Reduce  transporta,on/logis,cs  costs  

   XX%  -­‐-­‐  Improve  informa,on  access/KM  

   XX%  -­‐-­‐  Reduce  physical  office  costs  

   XX%  -­‐-­‐  Increase  flexibility  

   XX%  -­‐-­‐  Reduce  data  entry  costs  

Page 21: State of the Document Management Solution Provider Industry

A  Short  History  of  ECM  –  The  Early  Days  

21  

   15%  -­‐-­‐  Con,nuity/disaster  recovery  

   39%  -­‐-­‐  Records  and  compliance  

   43%  -­‐-­‐  Improve  process  throughput  

   41%  -­‐-­‐  Improve  customer  service/access  

   26%  -­‐-­‐  Reduce  paper/go  green  

   17%  -­‐-­‐  Reduce  transporta,on/logis,cs  costs  

   53%  -­‐-­‐  Improve  informa,on  access/KM  

   43%  -­‐-­‐  Reduce  physical  office  costs  

   06%  -­‐-­‐  Increase  flexibility  

   13%  -­‐-­‐  Reduce  data  entry  costs  

6.  Top  business  drivers  for  capture  clear,  but  not  necessarily  consistent  

Page 22: State of the Document Management Solution Provider Industry

Focus  personnel  Conserve  mgmt  Fme  

Handle  "spikes"  Reduce  expense  Improve  quality  

Increase  flexibility  Improve  security  Easier  migraFon  

Key  Capture  Outsource  Benefits  (name  2)  

7.  Users  value  cost  benefits  of  capture  outsourcing  most;  but  not  as  much  as  suppliers  think  they  do  

8.  Service  companies  under-­‐esFmate  the  value  users  place  on  smoothing  workflow  spikes  

Page 23: State of the Document Management Solution Provider Industry

9.  End  users  look  to  AIIM  and  local  events  as  most  favored  sources  of  informaFon  on  capture  and  scanning  soluFons;  soluFon  providers  tend  to  over-­‐value  their  own  email  markeFng  and  large  verFcal  events  and  under-­‐invest  in  press  (and  frankly  in  AIIM)  

Page 24: State of the Document Management Solution Provider Industry

Photo  source  =  hIp://www.flickr.com/photos/mcfarlandmo/3274597033/  

2010  –  BeIer  or  Worse?  

What’s  in  the  Head  of  Your  Customers?  

What’s  in  YOUR  Head?  

Page 25: State of the Document Management Solution Provider Industry

based  on  85  reporFng  companies  Total  aggregate  revenues  of  $250M  

Page 26: State of the Document Management Solution Provider Industry

based  on  85  reporFng  companies  Total  aggregate  revenues  of  $250M  

Your  top  3  growth  markets?  76%  =  healthcare  33%  =  state  and  local  28%  =  banking  26%  =  oil  and  gas/uFl  21%  =  fed  govt  

10. Healthcare  clearly  perceived  as  THE  key  growth  market;  S&L  currently  the  largest  exisFng  market,  but  likely  subject  to  pressures  in  next  few  years  

Page 27: State of the Document Management Solution Provider Industry

Business  Mix  

Revenues  up  Last  12  months  

Revenues  same  Last  12  months  

Revenues  down  Last  12  months  

Micrographic  HW   1%   75%   23%  

Scanning  HW   30%   45%   26%  

Micrographic  serv   5%   65%   29%  

Scanning  serv   43%   28%   29%  

Professional  serv   61%   26%   12%  

DM  and  ECM  SW   49%   32%   19%  

Sosware  Dev   26%   70%   4%  

11. %  experiencing  revenue  growth  for  professional  services,  scanning  services,  and  sosware  sales  up  significantly  in  2010  over  2009  

Page 28: State of the Document Management Solution Provider Industry

24%  

24%  

81%  

15%  

35%  

CompeFtor?  

Experience  

Service  quality  

Security  

Responsiveness  

Core  quali,es  in  an  outsourcing  partner  -­‐-­‐  name  2  

12. When  service  companies  themselves  outsource  to  a  partner,  THE  most  important  characterisFc  in  a  partner  is  service  quality.  

Page 29: State of the Document Management Solution Provider Industry

13. When  service  companies  themselves  outsource  to  a  partner,  the  most  likely  processes  are  film-­‐related  and  indexing  

Page 30: State of the Document Management Solution Provider Industry

14. Top  on  the  wish  list  of  desired  support  for  vendor  partners  are:  a)  joint  sales  calls;  and  b)  pricing  flexibility  

Page 31: State of the Document Management Solution Provider Industry

15. Top  on  the  wish  list  of  aIributes  for  scanning/capture  partners  are:  a)  price;  and  b)  reputaFon  

Page 32: State of the Document Management Solution Provider Industry

Photo  source  =  hIp://www.flickr.com/photos/mcfarlandmo/3274597033/  

2010  –  BeIer  or  Worse?  

What’s  in  the  Head  of  Your  Customers?  

What’s  in  YOUR  Head?  

Where  is  the  ECM  Industry  Headed?  

Page 33: State of the Document Management Solution Provider Industry

33  

Understanding  markets  in  transi,on  

Photo  source  =  hIp://www.flickr.com/photos/ellenm1/3861396678/  

Page 34: State of the Document Management Solution Provider Industry

34  

Page 35: State of the Document Management Solution Provider Industry

Understanding  Markets  in  Transi,on  

35  

AIIM  Task  Force  

For  more  informaFon  -­‐-­‐  hIp://www.aiim.org/futurehistory  

Page 36: State of the Document Management Solution Provider Industry

36  

Image  source  =  hIp://www.direcFmpactnow.com/  

Page 37: State of the Document Management Solution Provider Industry

You  Say  You  Want  a  Revolu,on  

37  

Consumer  Technologies  and  the  Enterprise  

Enterprise  IT  On  Hold  

Consumer    IT  On  Fire  

Source  =  AIIM  and  TCG  Advisors  

Page 38: State of the Document Management Solution Provider Industry

The  Big  Disconnect  

How  disrup,ve  will  Consumer  IT  be  to  Enterprise  IT?  

How  can  it  be  that  I  am  so  powerful  as  a  consumer  and  so  

lame  as  an  employee?  

Source  =  AIIM  and  TCG  Advisors  

Page 39: State of the Document Management Solution Provider Industry

Command  and  control  

Systems  of  Engagement  Emerge  

39  

Systems of Record Systems of Engagement

TransacFon-­‐oriented  

Document-­‐centric  

User  learns  system  

Security  is  key  issue  

InteracFon-­‐oriented  

User-­‐centric  

System  learns  user  

Privacy  is  key  issue  

CollaboraFve  

Source  =  AIIM  and  TCG  Advisors  

Page 40: State of the Document Management Solution Provider Industry

1.  Aggregate  revenues  up  9.7%  vs.  2009  2.  79%  of  companies  surveyed  profitable  

3.  Over  50%  of  AIIM  users  surveyed  at  early  stage  of  capture  competency  

4.  Only  16%  acFvely  extracFng  data  from  images  to  drive  processes  

5.  Decision  makers  vary  significantly  based  on  focus  of  implementaFon  

6.  Top  business  drivers  for  capture  clear,  but  not  necessarily  consistent  

7.  Users  value  cost  benefits  of  capture  outsourcing  most;  but  not  as  much  as  suppliers  think  they  do  

8.  Service  companies  under-­‐esFmate  the  value  users  place  on  smoothing  workflow  spikes  

9.  End  users  look  to  AIIM  and  local  events  as  most  favored  sources  of  informaFon  on  capture  and  scanning  soluFons;  soluFon  providers  tend  to  over-­‐value  their  own  email  markeFng  and  large  verFcal  events  and  under-­‐invest  in  press  (and  frankly  in  AIIM)  

10.  Healthcare  clearly  perceived  as  THE  key  growth  market;  S&L  currently  the  largest  exisFng  market,  but  likely  subject  to  pressures  in  next  few  years  

11.  %  experiencing  revenue  growth  for  professional  services,  scanning  services,  and  sosware  sales  up  significantly  in  2010  over  2009  

12.  When  service  companies  themselves  outsource  to  a  partner,  THE  most  important  characterisFc  in  a  partner  is  service  quality;  top  processes  film-­‐related  and  indexing  

13.  When  service  companies  themselves  outsource  to  a  partner,  the  most  likely  processes  are  film-­‐related  and  indexing  

14.  Top  on  the  wish  list  of  desired  support  for  vendor  partners  are:  a)  joint  sales  calls;  and  b)  pricing  flexibility  

15.  Top  on  the  wish  list  of  aIributes  for  scanning/capture  partners  are:  a)  price;  and  b)  reputaFon  


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