stationery
business stationery is made up of business card, letterhead and envelope designs
bleed: when any image or element on a page touches the edge of the page
hierarchy: the use of size, weight, placement and spacing to express the parts of a page or document and their relative importance.
grid: serves as an armature on which a designer can organize text and images
business cards
Standard business card dimensions: 2" x 3.5"
shape
orientation
front & back
logo size & placement
letterheads
Standard letterhead dimensions: 8.5" x 11"
logo size & placement
additional elements
envelopes
Standard envelope dimensions: 9.5" x 4.25"
stamp
mailing address
post office barcode only
logo size & placement
return address
think about your stationery in terms of sets