15
STRATEGIC
IDENTIFY A BUYER?
ASK YOURSELF?
WHO NEEDS MY CUSTOMER BASE?
WHO NEEDS MY TECHNOLOGY OR SYSTEMS?
WHO NEEDS MY PEOPLE
CAN I SELL TO MANAGERS & EMPLOYEES
WHO SELLS TO THE SAME CUSTOMERS?
WHO MAKES MONEY WHEN I DO?
WHO DOES NOT MAKE MONEY WHEN I DO?
WHO CAN MAKE MORE MONEY THAN I CAN FROM MY PRODUCTS?
WHO CAN REMOVE A CONSTRAINT ON MY BUSINESS?
WHO HAS A PROBLEM THAT I CAN FIX?
WHAT THREAT CAN I REDUCE OR ELIMINATE?
TRAVIS OKEEFE Here: [email protected] Everywhere: www.linkedin.com/in/travisokeefe
