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Strategy 2012-2014

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Strategy 2012-2014. Policy landscape Specialisation of Digital Inclusion & Literacy Digital engagement of Elderly, Carers, Women, Youth, IEM Digital literacy policy descentralisation (from EC to MS) Online safety Skilling for employment and entrepreneurship - PowerPoint PPT Presentation
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Strategy 2012- 2014
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Page 1: Strategy 2012-2014

Strategy 2012-2014

Page 2: Strategy 2012-2014

Policy landscape• Specialisation of Digital Inclusion & Literacy

• Digital engagement of Elderly, Carers, Women, Youth, IEM

• Digital literacy policy descentralisation (from EC to MS)

• Online safety

• Skilling for employment and entrepreneurship • Unleash the potential of digital economy for growth and jobs

(focus on innovative entrepreneurs and SMEs)

• Youth empowerment in the digital economy

• e-Skills awareness raising, training and certification

• Social inclusion and protection policies looking at ICT

Page 3: Strategy 2012-2014

Policy landscape• Social Innovation as a EC transversal strategy

• ICT-driven social innovation, social experiments

• Recognition of competences acquired non-formally • towards an European Skills Passport (NSNJ)

• e-Skills/DC frameworks (DG ENTR vs. DG EAC): ability vs. competence; certification (vendors vs. neutral)

• Responsibilities delegated to Member States• Digital Literacy for SMEs and disadvantaged groups

• Mainstream eLearning in national education systems

• e-Public services/e-Government

• Digital Competences & eSkills focus in ESF 2014-2020

Page 4: Strategy 2012-2014

Relevant stakeholders• European Digital sector

• e-Inclusion sector harmonisation, professionalization, unified voice, hard evidence

• Empowering and promoting proficient and innovative use of ICT

• International (TFC; ITU)• Focus on Women; Youth Employment & Entrepreneurship; Rural

areas; Peace; Volunteerism; TC Capacity Building

• CSR• MS: focus on Youth and Employment & Entrepreneurship

• Liberty Global: focus on Elderly

• Accenture: focus on Employability; support for reporting evidence

Page 5: Strategy 2012-2014

TE members• Geographical and size diversity (reflected in TE Board)

• Limited/no coverage in some large countries; rural focus in others

• Members deliver diverse tailored programmes:

• from digital literacy and certification

• to ICT for nonprofits and social innovation

• Duplication of resources across countries (reinventing the wheel?)

• Limited opportunities of int’l. peer networking & sharing

• Limited knowledge of policy & funding instruments

• Limited resources to invest on strategy

Page 6: Strategy 2012-2014

Country TC No.Spain (3) 8000Germany 6000UK (2) 3509Poland (3) 1505Denmark (2) 570Netherlands 170Sweden 117Russia 115Ireland 100Belgium 70Moldova 47Romania 45Latvia 31Malta 15Estonia 15Serbia 3Italy 3Lithuania 1France 1Bosnia & Hz 1Croatia 1Serbia 1Macedonia 1Greece 1Albania 1Hungary 0Bulgaria 0Czech Rep. 0

8.000

6.0001.505

3.509

570

170

117

115

100

70

4745

311

15

15

3

3

1

11

1

1

1

Members map

Page 7: Strategy 2012-2014

Evolving from “I” to “we”

European mainstreaming

Local community empowerment

ICT-enhanced Social Innovation ICT for local organisations

Replicability of good pract.

Scale-up of good practices

The Digital Community Journey

Exploitation of results

Page 8: Strategy 2012-2014

• Policy influence (participate to EC commissions, joint surveys and consultations, papers representing TE members goals, help locally)

• Open opportunities for members to participate in policy-driven initiatives (e.g. MIREIA, EPAPSE Convention, etc.)

• Funding alerts (EC + transnational + private grants)

• Networking & Partnership facilitation

• TE Dissemination/Exploitation role (through EC funding proposals, EU/national events, social media, etc.) + TE coordination of large project

• Pool to share resources: staff training opps., study visits, staff exchange, tools sharing, best practices identification and promotion

• Extension of external services for nonprofits to members (e.g. TechSoup donation programme, UN Online Volunteer service)

Services to members

Page 9: Strategy 2012-2014

Where to influence policy

Source: Nathan Ducastel @ ECEI11

Page 10: Strategy 2012-2014

• Addressing key policy stakeholders• Contribute to working groups/fora & prepare position papers

• Liaison with other interest groups (Digital Europe, SchoolNet)

• Mapping & counting telecentres/e-Inclusion actors• MIREIA; TCF mapping; Global Impact mapping; TS; GL

• Demonstrating measurable outcomes/impact• Create an Impact Evaluation culture in members

• Showing our quality• Stimulate members to become bloggers/social media users

• Repository/Booklet of good practices and lovely stories

Policy & Research

Page 11: Strategy 2012-2014

• Broadening scope: from TCs to eInclusion Intermediaries• More flexible criteria (see TC wikipedia definition)• Towards a coalition with libraries and ICT providers for nonprofits• Competing for a space in soft e-Skills for the industry, Social inclusion

(social goals facilitated by ICT) and Non formal education

• Broadening target policy areas

• DG CNCT: DAE, EIP AAI (elderly, carers), Employment package (youth), Skills for entrepreneurship; Women; Digital champions

• DG ENTR: e-Skills; SMEs• DG EMPL: Social inclusion & protection (anti-poverty), Immigrants

integration (w/DG HOME); New skills for new jobs• EAC: Competence development & recognition

Strategic repositioning

Page 12: Strategy 2012-2014

• Amplify own “sharable” content (from projects + own initiatives)

• Increase use of social media to spread our voice

• Attract quality members & work in close collaboration with them

• Position TE as a platform for collaboration among a broader community of actors

• Engage new relevant stakeholders like UNESCO, Youth/Students organisations, local public sector (formal education, public employment services)

• Rebranding external Strategist & Marketer to be subcontracted

• Stronger Board organised by areas of competence

Strategic repositioning

Page 13: Strategy 2012-2014

Your opinion counts

Thank you for your attention


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