3. Strategy Evaluation & Selection

Strategy Evaluation & Selection

What options are open to the organisation?

What is the best way forward for the organisation?

Strategy Evaluation & Selection

What options are open to the organisation? (Part 1)

Business closure.Business disposal.Business acquisition.Business re-organisation.The impact of doing nothing different.

Strategy Evaluation & Selection

What options are open to the organisation? (Part 2 )

Hold or increase market share.Adjustment or turnaround of product or

market.Product / market development.Related / unrelated diversification.

Strategy Evaluation & Selection

Hold or increase market share.

Strive to increase quality of product, production processes & customer service to ensure customer loyalty.

Strategy Evaluation & Selection

Adjustment or turnaround of product or market.

Due to:1. Poor management2. Poor financial control3. High cost structure4. Poor marketing5. Competitive weakness

Strategy Evaluation & Selection

Product / market development.

Repositioning the product for growth in other areas by switching to a different market.

Strategy Evaluation & Selection

Related / unrelated diversification

Diversification can be considered from 2 different perspectives:

1. Market based

2. Resource based

Strategy Evaluation & Selection

What is the best way forward for the organisation?

Doing things differently?Doing things better?Rate of change (fast or slow?)