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2 0 1 5
(.)
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... (1)
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... (2)
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... (3)
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-
-
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... ...!
... ...
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3
1. ....
2. ..
3. ....
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(Attitude) ...
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S W O T
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(Vision)
..
(Survive) (Growth)
PRODUCT
MARKET ... ASPIRATION & PASSION
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VS
VS
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.....
.....
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(Kitchen of the World)
Feed Food
.. 2000
:
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(Mission)
Product & Market
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VS MISSION .....
Jig Saw (VISION)
(Strategy)
(VISION)
(MISSION)
Market ()
Product ()
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PRODUCT Solution
(ideal state)
(actual state)
= GAP
(Products)
Solutions
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Alternative
Solutions
GAP
Dentyne
Dental Floss
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...
Function Solution
http://www.google.co.th/url?url=http://www.mwdental.com/supplies/preventives/mint-waxed-dental-floss-refill.html&rct=j&frm=1&q=&esrc=s&sa=U&ei=5RqhVLi0Dc-NuAT5voKQCQ&ved=0CCUQ9QEwCA&usg=AFQjCNEGngoeLfxS6qd0JJNogiUVAseeEAhttp://images.google.co.th/imgres?imgurl=http://www.ratkiat.com/images/product/product6_l.jpg&imgrefurl=http://www.ratkiat.com/th/products/product6.htm&h=408&w=500&sz=52&tbnid=SQ-SlUubK9QJ:&tbnh=103&tbnw=126&start=2&prev=/images%3Fq%3D%25E0%25B9%2584%25E0%25B8%25A1%25E0%25B9%2589%25E0%25B8%2588%25E0%25B8%25B4%25E0%25B9%2589%25E0%25B8%25A1%25E0%25B8%259F%25E0%25B8%25B1%25E0%25B8%2599%26hl%3Dth%26lr%3D%26ie%3DUTF-8%26inlang%3Dth%26sa%3DG7/25/2019 Strategy Man Gnt Cp
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... Solution
Actual State
Ideal State
GAP
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&
: 3
(VISION)
(MISSION)
(OBJECTIVES)
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VS
MISSION
15
VISION
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( )
.
.
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(1)
......
( .... .... )
6 2528
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=
- &
#1
#2
.
. BTS
. MRT
. Airport Link
- &
- &
* * *
(2) : .
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......
......
....
Shelf LifeHolding Time
....
.
(3) : ....
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(4) : ....
A
.. ( .. 2537 )
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1
Customer
Focus
2
.
.
.
. ...
!
(5) : CPF
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Competitive Competency -
CEO
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(Competencies) ....
- Survive
-Growth
K-1
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- 7 Eleven- Makro
- ..
-
-
(... ...! )
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diversify
()
- CoreCompetency
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- chilled Competencies Winning Strategy
Competencies
Marketing
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...!
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.... ...
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M Facts
Year End 2 5
Sales
Worldwide $21.167 billionInternational
(61% of total) $12.900 billion
Earnings
Net income reported $3.199 billion
R&D Expenditures
For 2004 $1.24 billionTotal last 5 years $5.814 billion
EmployeesWorldwide 69,315
United States ..33,033International 36,282
6%
()
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()
10 .
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( BTS MRT 100 )
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DC & Logistics
...
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Gillette
... 50 !
( )
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...
- ..
... ????
... -Competency?
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...
... 400
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- 8
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.... Naypyitaw
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(Growth Strategy)
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.... (Growth Strategy)
.... ...
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( ...)
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.... Strategic Management
() ()
[ ... ! ]
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Operations
Moscow Region .
( 20
)...
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2556
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... .
....
.Moscow Region
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180
Lahore ...
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... (2556)
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Kitchen of Bangladesh
150 no.1
5
2552
& .. 2554
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- Bangladesh
,
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....
VIP Dhaka
... -
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...-
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Kitchen of Myanmar
55
no.1
no.1
-
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..
...
...
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PC !
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PC... ...!
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Model ..
... D I (Direct Investment)
&
OverseaDomestic Marketing
( )....
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2 0 1 5
Strategic Management
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Strategic Management
Mission
Actual
Deviation
Formulate
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Board of DirectorsorTop Management
- Strategy Allocation
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(I l t ti )
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(Implementation)
....
...
. ....
Work Program
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Work Program
/
1. Support
2. implement
3.
4.
Output
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: (Connectivity)
: -
: XXX,000,000
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: .
: -
- -
: XXX,000,000
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( Action Plan )
(Activities)
()
1
2
3
4
5
6
7
.. .. .. .... .. .. .... .. .. ..
: ............ ............
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( Action Plan )
(Activities)
()
1
2 3
4
5 Test Run
6
.. .. .. .. .. .. .. .... .. .. ..
: ............ ............
............
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1. CorporateImage
2. .............................................................................................
3. (CorporatePositioning)
4. ................................................................
5. ................................
6. ................................
7. ................................
1.1 Poultry Training School x x,x x x1.2 Service Extension Program x x,x x x1.3 Scholarships x x,x x x
2.1 .................................................. Total x x,x x x2.2 ..................................................2.3 ..................................................
3.1 staff Local x x,x x x3.2 Agency Repositioning x x,x x x
4.1 ..................................................4.2 ..................................................
5.1 ..................................................
6.1 ..................................................
7.1 ..................................................
XX,XXX
()
10%
- .. ...
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2
3 4
- -
5
1
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KPIs
&
KPI
...
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Classical Management Strategic Management
.
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&
..........()
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?
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Q & A
![[GNT System Introduction] - Gobizkoreaenergium.koreasme.com/download/GNT series-Product brochure.pdf · GNT System Details ... Haeundae Paik Hospital Ajou Univ. Hospital Pusan National](https://static.documents.pub/doc/80x56/5af753947f8b9a4d4d919bde/gnt-system-introduction-series-product-brochurepdfgnt-system-details-haeundae.jpg)
