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JULY | 2015 @leadershipera #leadershipnet Strengthening Network Practice Through Evaluation Presented by: Madeleine Taylor and Anne Whatley
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JULY | 2015

@leadershipera #leadershipnet

Strengthening Network Practice Through Evaluation

Presented by: Madeleine Taylor and Anne Whatley

LLC anticipates the future and is a dynamic catalyst capable of creating a link from today’s issues in leadership development to tomorrow’s solutions.

(Donna Stark, The Annie E. Casey Foundation)

Network Research Application

LEADERSHIP LEARNING COMMUNITY

LEADERSHIP FOR A NEW ERA

The value of collective leadership networks is in their capacity to solve problems quickly in an environment of uncertainty and

complexity (Watts, 2004)

Newest Publication

Strengthening Network Practice Through Evaluation

Presented by: • Madeleine Taylor, Founder and CEO at Network Impact• Anne Whatley, Senior Consultant at Network Impact

TODAY’S PRESENTERS

Network Impact serves social-change agents with a mix of strategies, tools, research, and consulting expertise to design and use networks for increased impact www.networkimpact.org

Strengthening Network Practice Through Evaluation

July 15, 2015

Intros

The voices you are hearing

Madeleine Taylor

Anne Whatley

Intended Audience• Changemakers who are or are considering using a network approach

to address a social challenge

What do we know about how to develop

and grow effective networks for change?

Why a Network?

Networks provide social change agents with a fundamentally distinct and remarkably promising “organizing

principle” to achieve ambitious goals. Net Gains 2006

Network Advantage

•ACCESS•LEARNING•LEVERAGE•RESILIENCE

Network Building is a Practice

• Network Start Up• Network Management

– Governance – Coordination– Communications– Financial Stewardship– Network Health

• Network Monitoring and Evaluation

About Network Impact•We serve social-change agents with a mix of strategies, tools, research, and consulting expertise to design and use networks for increased impact

Research & Tools: Clients include:

Why are you here?• What questions

do you have?• What would you

like to hear about today?

• Please enter questions into the chat. (or raise your hand )

13

With our time today…

• Network basics• What makes a network thrive?• Network evaluation framework • Tools & Approaches to assess network

process and results

Anatomy of a Network

Core

Link Node

ClusterPeriphery

Hub

Illustration from Social Networks for Social Change, Monitor Institute 2010

Many specialized terms come from Social Network Analysis (SNA)

Generative Networks

Base of Connections

Members deliberately build, strengthen, and maintain ties so they can be activated again and again

Coalitions: Can be more or less formal, but are formed at particular historical moments focused on specific objectives. Often dissolve when the job is over (win or loss)

Evolution of Network Functions

Action

Alignment

Connectivity

Build stronger connections and trust: Share

knowledge; Create new knowledge systems and

resource channels; Develop understanding of systems

targeted for change

Align around common goals, values and standards

Engage in joint action for specific outcomes

Base of Connections

Network FunctionsConnectivity Alignment Action

Membership All comersNo eligibility rulesNo “barriers” (e.g., fees)

Some eligibility rulesFew “barriers” (e.g., fees)

Invitation onlyStricter eligibility rules

Key task of network “builder”

Weaving – help people meet each other, increase ease of sharing and searching for information

Facilitating – helping people to explore potential shared identity and value propositions

Coordinating – helping people plan and implement collaborative actions

Enabling Infrastructure

Web platform with networking tools for communications, documents

Capacity to analyze, compare, and synthesize frameworks, definitions, etc.

• Project management and project budgeting capacity

• Performance accountability mechanisms

Think about a network you are participating in

What conditions helped make it thrive?

• Value• Trust• Participation• Communication• Stewardship• Learning & Evolving

Conditions that make a network thrive include…

Network Evaluation Purposes & Benefits

NETWORK STRATEGY

Support strategic learning and continuous improvement.

ImpactInterim Outcomes

Examine network results or impact.

Ensure accountability for the use of resources.

Characteristics of Networks that Matter for Evaluation

• Networks have numerous players, many of whom enter and exit the network

• Networks are dynamic “moving targets” that adapt to changes in their context or changes among their membership

• It takes time to organize networks effectively and show results

• Networks have a “chain of impact”• Network shape and function matter

Network Dimensions

Connectivity• What can be

monitored:• Membership or the

people or organizations that participate in a network

• Structure or how connections between members are structured and what flows through those connections

Health • Resources or the

material resources a network needs to sustain itself (e.g., external funding)

• Infrastructure or the internal systems and structures that support the network (e.g., communication, rules and processes)

• Advantage or the network’s capacity for joint value creation

Results• Interim outcomes or

the results achieved as the network works toward its ultimate goal or intended impact

• The goal or intended impact itself (e.g., a policy outcome was achieved, a particular practice was spread, the community or its members changed in a certain way).

Evaluating Through a Network Lifecycle

Adapted from Monitor Institute

Social Network Analysis & Mapping

What? Social Network Analysis (SNA) is set of theories, tools, and processes for understanding the relationships and structures of a network

• Social relationships in SNA are represented as connections or links between “nodes”

• Nodes = people or organizations• Nodes may also represent ideas, issues or events

Why? Strategic learning and improvement - Understand and evaluate patterns of network connectivity that are difficult to decipher by other means

SNA answers questions like:

• Who is connected to whom and how? Who is not connected but should be?

• Has the network assembled members with the capacities needed to meet network goals (experience, skills, connections)?

• What is flowing through the network—information and other resources?

The arts world before Lana began to weave

• Map includes 496 players• Fragmented (both statistically and qualitatively); dependent on a few key connectors• Efficiency = 6.04 (goal is 3)• Resilience = 1.08% (goal is 20)

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Source: Barr Foundation

Purposeful approach to enhancing the network

Also (more dispersed on map):• Arts and sports showcase• Curriculum development initiative

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Community Dance Studio

Outreach Departments –

Visual Arts Colleges

Hyde Park Arts Initiative

Facilities Group Convening

Source: Barr Foundation

Network Mapping to Show Changes Over Time

2010

2011

Year # Density Avg # ties

2009 55 2.2% 1.2

2010 90 2.7% 2.4

2011 85 5.3% 4.5

2012 82 8% 6.88

2009

2012

CARN GPRPN

MRN MSN

NARP NURV

SWPRN Rural Assembly SC

Geographic Distribution of CARN connections to members of RPNs before WKKF grant (2006-2008)

CARN GPRPN

MRN MSN

NARP NURV

SWPRN Rural Assembly SC

Geographic Distribution of CARN connections to members of RPNs in March 2013

Measuring Cross-sector Connections Over Time

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Maps copyright © 2012 New Directions CollaborativeSource: Boston Green & Healthy Building Network, Beth Tener and Al Nierenberg, January 2008

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What is flowing between nodes?

•Durfee Foundation Stanton Fellowship awards two year grants to social change leaders in LA to think deeply and tease out solutions to intractable problems.

Before & After Led to New Thinking• Greatest increase,

>300%, connections that provided “information that led to new thinking or framing that has been useful...”

Did not respond to survey Name was not available on survey

n=27

Degree of connectivity

Post-Fellowship Connections By Cohort

• High level of connectivity between cohorts

• On average 70% of Fellows' connections were with Fellows from other cohorts.

Nodes sized by In-Degree and colored by type, Edges colored by fellow’s first or second priority

Did not respond to surveyn=27

Stanton Fellows and Priority Focus Areas

Resources

• NodeXL : a free network mapping software that works within Microsoft Excel

• Netdraw and UCINET: used by academics, free but a little harder to use

• Gephi : open source, no cost network visualization tool, tutorials

• Kumu.io : new, easy-to-use web-based tool, free to use if save map publically.

Network Health Monitoring Tools

What? Internal temperature check, insights into key dimensions of network

Why? • Clarify organizing principles that are fundamental to

network development • Provide practitioners with an overview of network

conditions to inform internal adjustments• Help guide technical assistance and professional

development opportunities • Triangulate other evaluation data

38

Network Health tools answer questions like:

• What are strengths and areas of growth for our network?

• Where are members seeing value?• What are the top priorities for members?

Network Health Scorecard22 questions to build a basic networkdiagnosis of strengths and areas of growth. www.networkimpact.org

Network Purpose

Network Performance

Network Operations

Network Capacity

Example: Southwest Rural Policy Network

Distributed the “network health scorecard” quarterly over 3 years.

Has been able to track its evolution relating to the purpose, performance, operations, and capacity around network activities.

Network Metrics Over Time

3.0

3.5

4.0

4.5

5.0

Jun-09 Oct-09 Jan-10 Apr-10 Jul-10 Feb-11 Jun-11 Sep-11 Feb-12 Jun-12

DateA

ve

rag

e M

etr

ic S

co

re

Purpose Performance Operations Capacity

The Evolution of a Regional NetworkThe Southwest Rural Policy Network (SWRPN) has been in development for over six years. Thirteen organizations representing the states of Arizona (7), and New Mexico (6) were funded by the W. K. Kellogg Foundation through an initiative called Rural People, Rural Policy (RPRP). RPRP’s specific purpose was to energize and equip rural organizations and networks to shape policy that will improve the vitality of rural communities and the lives of their residents.

The SWRPN has made great strides over the years in the development of its operational processes and performance. Through the use of a “network health scorecard”*, the SWRPN has been able to track its evolution relating to the purpose, performance, operations, and capacity around network activities. (*Arbor Consulting and Cause Communications)

:

Overview

Location of Network Members

Results

Conclusion

Results

Evaluation Method

Establishing a network made of up very diverse organizations takes time. There are many factors to consider that need to be monitored and addressed going forward if there is to be a sustainable and effective operating network.

Over the past six years, the SWRPN has been able to focus on policy efforts around economic development, health care, and the environment. The Network used the results of the scorecard to monitor its progress and work on areas needing improvement. All 13 organizations are committed going forward to have an impact on policy priorities affecting the rural communities of Arizona, New Mexico, and beyond.

Network Purpose Score

3.0

3.5

4.0

4.5

5.0

Jun-09 Oct-09 Jan-10 Apr-10 Jul-10 Feb-11 Jun-11 Sep-11 Feb-12 Jun-12

Date

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Network Purpose Score Trend Over Time

Network Performance Score

3.0

3.5

4.0

4.5

5.0

Jun-09 Oct-09 Jan-10 Apr-10 Jul-10 Feb-11 Jun-11 Sep-11 Feb-12 Jun-12

Date

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Network Performance Trend Over Time

Network Operations Score

3.0

3.5

4.0

4.5

5.0

Jun-09 Oct-09 Jan-10 Apr-10 Jul-10 Feb-11 Jun-11 Sep-11 Feb-12 Jun-12

Date

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Operations Trend Over Time

Network Capacity Score

3.0

3.5

4.0

4.5

Jun-09 Oct-09 Jan-10 Apr-10 Jul-10 Feb-11 Jun-11 Sep-11 Feb-12 Jun-12

Date

Av

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Network Capacity Trend Over Time

Network Metrics Over Time

3.0

3.5

4.0

4.5

5.0

Jun-09 Oct-09 Jan-10 Apr-10 Jul-10 Feb-11 Jun-11 Sep-11 Feb-12 Jun-12

Date

Av

era

ge

Me

tric

Sc

ore

Purpose Performance Operations Capacity

Strategic Plan developed

Three Action Teams formed

Project Funds received

Value added by working together

Inability to attract needed funds

Network communication with stakeholders needs to be enhanced

Competent and Stable Network Coordinator

Quarterly face-to face- meetings/other ongoing communication

Unequal contribution by existing members

Member skills present to advance goals

Member connections help to advance goals

Lack material resources to attain goals

Advancement in the Network Purpose made great strides over the past 2 years. Small funding support for specific projects helped members begin to focus directly on policy work. Coordinator turnover stabilized Network Operations. Network Performance and Network Capacity continues on a positive trajectory.

Distributed the “network health scorecard” at each quarterly face to face meeting to each person attending the meeting.

Collected data starting in June 2009 until June 2012 yielding 10 data points for each of the 22 statements.

Ranked each statement using a 5 point Likert Scale -1 being ‘Not so much’ to 5 being ‘Totally’.

Statements categorized as follows: Network Purpose (3 statements); Network Performance (9 statements); Network Operations (7 statements); Network Capacity (3 statements).

Joyce A. Hospodar, MBA, MPA, PI and Jennifer Peters, BA, Co-PI

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