+ All Categories
Home > Documents > Strut - Press Kit 2010

Strut - Press Kit 2010

Date post: 18-Feb-2017
Category:
Upload: juliette-sherin
View: 193 times
Download: 7 times
Share this document with a friend
18
Transcript
Page 1: Strut - Press Kit 2010
Page 2: Strut - Press Kit 2010

2010 Board Members

Co-founders:

Lisa Garrison [email protected] 479.283.1545

Juliette Sherin [email protected] 479.283.2239

Jade Terminella [email protected] 479.856.3505

Committee Leaders:

Decor - Jordan Bartholomew [email protected] 479.530.1444

Backstage Manager - Naomye Cunningham [email protected] 479.301.4294

Decor - Tara Gibson [email protected] 479.426.6961

FFAS Chair - Liz Forbach [email protected]

Media and Web Design - Michelle Hedegard [email protected] 479.283.7093

Suzanne Herzog [email protected]

Kim Maynard [email protected] 479.799.8831

Molly Puryear [email protected]

Libations Chair - Julie Crouch [email protected]

Lola Chair - Angela Strauss [email protected] 501.231.6062

Jamie Terminella [email protected] 479.283.1976

Page 3: Strut - Press Kit 2010

What is Project Lovely?

Project Lovely is the partnership of Luxe Beauty and Lola Boutique. The union

began in the attempt to raise funds and awareness for local, non-profit animal

organizations. Today, they are a fiscal sponsor to both the Fayetteville Animal Shelter

and SPAY Arkansas. The primary goal is to raise awareness of animal adoption and the

importance of spaying and neutering your pets. In doing so, they have started a

"project" that encourages community involvement from both individuals and local

businesses.

STRUT FOR A MUTT began in September 2007, soon after Project Lovely was

founded. Animals have always been the loves of their lives, so the choice seemed

obvious. Plans were developed to host a fashion and beauty show that would feature

models walking dogs available for adoption down the runway.

STRUT has proven incredibly successful in providing homes for neglected and

abandoned animals, as well as raising money to benefit those who provide care for them.

SPAY Arkansas and the Fayetteville Animal Shelter are held near and dear to Jade,

Juliette and Lisa, and all proceeds benefit the two non-profits. We hope that you will join

Page 4: Strut - Press Kit 2010

in their project and help us make a difference in our local animal community. And set an

example of responsible pet ownership in our global community.

In 2008, STRUT raised several thousand of dollars for the Fayetteville Animal

Shelter and was covered by several local media, including: Celebrate Arkansas,

Citiscapes Monthly Metro, 3W Magazine, KNWA and Power 105.7. The event, with

feature entertainment BoomBox, exceeded expectations and sold out with over 650

tickets and 20 VIP tables occupied.

With such a successful night, plans immediately went underway to find a larger

venue for the following year. SAVOR, an upscale bar and restaurant located in the heart

of Fayetteville, was chosen to be the scene for September, 18th, 2009—the upcoming

STRUT FOR A MUTT benefit. Pepsi/Frito Lay were the presenting sponsor of the evening

and generously donated $5,000 to Project Lovely to help host the event. STRUT 2009

was covered by 104.9, Power 105.7, KNWA, Celebrate Arkansas, Citiscapes Monthly

Metro and 3W Magazine. 2009 local business sponsors included: SAVOR Restaurant,

Garrison Financial Corporation, The Executive Square, Revlon, Purina, Sugarbear's pet

boutique, Mae's Emporium, Inscriptions, Exhale Fitness Studio, Studio 8 salon, Dead

Swanky salon, Dillard's Makeup and Eventures Party Rentals.

Page 5: Strut - Press Kit 2010

Local DJay's, Shortfuze and EQ, were chosen to spin the pre-party and fashion

show, titled “THE STRUT.” Following the show, celebrity DJ Samantha Ronson, spun a

three hour set to keep the night going. Over 850 guests were in attendance and the

event raised over $10,000 for the benefiting non-profits. Strut for a Mutt has proven

incredibly successful in providing homes for neglected and abandoned animals, as well

as raising money to benefit those who provide care for them. SPAY Arkansas and the

Fayetteville Animal Shelter are held near and dear to Project Lovely, all proceeds from

STRUT will be split between the two.

STRUT 2010 will be held on October 16th at the Starlight Skatium in Downtown

Fayetteville. The board is thrilled to announce that Sarah Colonna from the Chelsea

Lately panel will host the pre-party and fashion show. Resident DJ of The Standard in

NYC, Pretty Paul, will spin the after party while we dance the night away!

Page 6: Strut - Press Kit 2010

Lola Boutique is an upscale, contemporary women’s boutique the

specializes in denim, luxury basics and one-of-a-kind event

pieces. In 2004, Lola was born to two sisters who have a passion

for beautiful clothes. Lola specializes in new collections and up-

and-coming designers. They cater to a diverse group of women,

ages ranging from 20-50 years old and cater to clients across the

country with their e-commerce site, lolaboutique.com.

Luxe Beauty is Northwest Arkansas’ go to beauty

boutique, since 2001. Owner, Juliette Sherin, has a

widespread background and has lived and traveled in

many great American cities. With this, she has brought

her knowledge and experience to the Northwest

Arkansas area. Luxe prides itself in unparalleled skincare services while featuring

exclusive cosmetic and beauty lines.

Page 7: Strut - Press Kit 2010

2009 TICKET/TABLE PRICING

$30 GENERAL ADMISSION

Entrance to the fashion show and after-party

$500 VIP TABLE FOR THE FASHION SHOW - seats 8

Includes: on- site parking, drink service, VIP food access, gift bags and event tee shirts

$1000 VIP TABLE FOR THE FASHION SHOW - seats 4 and VIP TABLE FOR THE AFTERPARTY -

seats 4

The best of both! Fabulous seating for the fashion show and one of twelve VIP tables reserved for the after party with DJ Samantha Ronson. Includes: on -site parking, bottle and mixers of your choice, table service all night, VIP food access, event tee shirts and gift bags.

Corporate sponsorship includes: company logo on all printed media, sponsor mention on all radio spots, signage at the event, feature in our program, etc.

$5000 VIP TABLE FOR THE FASHION SHOW AND DJ AFTER PARTY - seats 10

This is the ultimate party... You and 9 friends get to hang in the DJ booth with Samantha all night! Includes: VIP table for the fashion show, on-site parking, 3 bottles and mixers of your choice, table service all night, VIP food access, event tee shirts, gift bags, AND a private meet and greet with Samantha after the show!

Corporate sponsorship includes: company logo on all printed media, mention on all radio and TV spots, featured sponsor signage at the event, sponsor feature in our program, business logo on the runway, etc.

Page 8: Strut - Press Kit 2010

What is Spay Arkansas?

Spay Arkansas' mission is to make Arkansas a state where there are no

homeless pets by humanely reducing the population of companion animals

with a statewide, low- cost spay/neuter program.

They have structured their plan on the New Hampshire and Humane Alliance models, both of which resulted in a decrease of shelter euthanasia by 70% in 10 years. By implementing low cost spay/neuter programs in our area, we could also reach this statistic.

Arkansas, and the south central region of the United States, has one of the highest rates of euthanasia per capita in the U.S., resulting in the death of 35 animals per 1000 people. The U.S. average of 15/1000.

Northwest Arkansas animal shelter euthanasia rates are over 50% and continue to climb each year. In 2009 over 5,000 homeless animals were euthanized in our community. On average that about 15 pets euthanized each day.

For nearly a century, no other nation has remotely approached this volume of cat and dog killing for population control. This might make Arkansas have the dubious distinction of having one of the highest euthanasia rates in the world! With an effective low-cost spay/neuter program, every $1 spent in prevention has proven to save $3 in animal control costs. It is a win/win situation for our community, our pets and our tax dollars.

Currently, Spay Arkansas is raising money to establish a low-cost spay/neuter clinic that will serve Northwest Arkansas. They are getting involved in the legislative process as well, aiming to pass a law that provides low-cost or free spay/neuter to low income people, similar to New Hampshire's program.

We ask you to join in our efforts and help Spay Arkansas form a coalition of animal advocates across Arkansas, becoming a cohesive and powerful voice for those that have no voice. Imagine a state where nearly every homeless animal got adopted. Where animal rescues had room to intake new animals. And where there are actually waiting lists for kittens. By spaying and neutering your pets, this dream could be our reality

Page 9: Strut - Press Kit 2010

Press

Page 10: Strut - Press Kit 2010
Page 11: Strut - Press Kit 2010
Page 12: Strut - Press Kit 2010
Page 13: Strut - Press Kit 2010
Page 14: Strut - Press Kit 2010
Page 15: Strut - Press Kit 2010
Page 16: Strut - Press Kit 2010

Recommended