Cláudia Correia, Margarida Teles, Patrícia Cabral, Robert Kriegl

“Your Window to the Future”

Agenda

StudentsTry Concept Competitors and Targets Interviews (B2B) Revenue Stream Revenue Forecast Website and Landing Page Advertisement (Poster)

The Concept Changed

We decided to Focus on Students andbe an Online tool that helps them get-ting money whether they are studying intheir home country or abroad!

Providing:- Part-Time Jobs- Tasks- Summer Internships (Paid) Why?!

StudentsTry agains its competitors

• Only has internships (some unpaid) and not just for students

• General public• Full-time jobs

Portuguese version only;

No mobile app;No students’

concern!

Vs.

Vs. Vs.

• Opportunities in Portugal only

B2B New Targets

Parish Councils

City Halls

High Schools and Universities

Interviews (B2B)

Does not use job searching websites but uses universities’ platforms

About the concept “Very interesting but you should focus initially only in one type of vacancies. Internships would be easy for you”

Willingness to pay based on return

City Halls Schools Universities

Revenue Stream

Pay-per-Click Service

Premium Service (fixed monthly fee)

Features: • Higher Ranking in

Job Notifications

• Recommendations

from StudentsTry (both sides)

• (Company Advertisement) Company

Advertisements on Landing Page

Freemium Service:

Free Registration + upgrade for

personal assistance (unique

payment) Future: Sucess Fee

Good survey results

Building trust

Creating Long-term relationship

App Service: Free of Charge for both sides

Total of 5 Hypotheses to test the Revenue Stream

Revenue Forecast (after 1 year)Registered Companies, Organisations, etc. : 1.500Number of yearly offers: 10.000

Pay-per-Click Service Premium Service Company Adv.

Price: 2.5 Cents per ClickAverage Clicks per Offer: 70

Yearly revenue: 0.025€ x 70 x 10.000 = 17.500 €

Price: 10€ monthly Fee Usage of Companies: 30%

Yearly revenue: 10€ x 12 x 0.3 x 1.500 = 54.000 €

Price: depends on space/length (average price 5€/month)Usage of Companies: 40%

Yearly revenue: 5€ x 12 x 0.4 x 1.500 = 36.000 €

Revenue Forecast (after 1 year)

Registered Students: 22.000

10% using paid Freemium Service

Total of 2.200

Unique payment of ca. 12€

Total of 26.400 €

Total Revenue Forecast (First Year): Pay-per-Click Service: 17.500€Premium Service: 54.000€Company Advertisement: 36.000€Student Freemium Service: 26.400€

Total Revenue: 133.900€

New Website

http://patyarc.wix.com/studentstry

Landing Page

Initial Landing Pages : Updated

http://www.mylanderpages.com/studentstry/STUDENTSTRY2015

Landing Page

Revenue Stream Testing

http://www.mylanderpages.com/studentstry/Revenue-Streams-Testing

Revenue Stream Testing so far

Out of 10 votes:

• 6 mentioned pay per click;

• 3 chose pay a Monthly/ Quarterly fee

• 1 would pay per student hired

Pay per click is also ourpreferred Revenue source, so the landing page is head-ing to our goal!

Advertisement (Poster)

Questions & Comments

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