1. Public Relations

2.

Monthly Breakdown of Coverage

Key Articles

Special Event Coverage

Key Pitches

Media Coverage Recap

Media Coverage OverviewSeptember 2008- April 2009 3. Coverage Break Down:September

Online: 105

Radio: 11

Print: 9

TV: 41

Total Hits:166

Medium

54% 46% 4. Key Article:268 Audition for National AnthemAs featuredon AZCentral.com 5. Special Event:Suns Go Solar 54% 46% 6. Special Event:Suns Go Solar 54% 46% As featured on Forbes.comAs featured on AP.com 7. Special Event:Indian Wells Community Outreach 54% 46% 8. Special Event:Indian Wells Community Outreach As featured onUSAToday.com 9.

Total Hits:117

Medium

Coverage Break Down:October

Online: 54

Radio: 10

Print: 13

TV: 40

55% 10. Key Article:Lopez: Dribbling his way to the top As seen inSaturday Night Magazine 11.

Total Hits:76

Medium

Coverage Break Down:November

Online: 40

Radio: 4

Print: 1

TV: 11

82% 18% 12. Key Article:Celebrity Waiters 13.

Total Hits:32

Medium

Coverage Break Down:December

Online: 14

Radio: 1

Print: 5

TV: 12

71% 29% 14. Key Articles:Shaq Donation, Dancers Calendar As seen onABC15.com As seen onFanster.com 15.

Total Hits:24

Medium

Coverage Break Down:January

Online: 13

Print: 4

TV: 7

92% 8% 16. Key Article:Stoudemire, Nash All-Star Appearance As See onAZCentral.com 17. Special Event:NBA All-Star Light Rail Wrap 18. Special Event:NBA All-Star Light Rail Wrap

Online: 47

Print: 2

TV: 10

Total Hits:59

Medium

19. Special Event:NBA All-Star Light Rail Wrap 20. Key Media Pitch: Suns Tweet Up As seen onFanster.com 21.

Total Hits:55

Medium

Coverage Break Down:February

Online: 37

Radio: 1

Print: 7

TV: 10

73% 27% 22. Key Article:Casino Arizona Half-Court Winner 23.

Total Hits:18

Medium

Coverage Break Down:March

Online: 13

TV: 5

83% 17% 24. Key Article:Indian Wells Announcement 25. Special Event:Suns & Stars Gala 26. Special Event:Suns & Stars Gala As seen inArizona Foothills As seen onNBA.com 27.

Total Hits: 27

Medium

Coverage Break Down:April

Online: 24

TV: 1

Print: 2

64% 36% 28. Key Article:Suns Twackle 29. Media Coverage Recap September 2008- April 2009 30. Media Coverage Recap 31. Radio Promotional Partners 32. Radio Promotions

Bud Light Concert Series

Phoenix Suns College Night

KDKB Guys Night Out

Show Us Your Planet Orange

Home Court Supremacy Leader

Mission Orange

KOOL Uncorked

MOViN 97.5 Singles Night

33. The Edge 103.9

Bud Light Concert Series :

(5) Suns Home Games

The Edge was on-site prior to each Friday home game.

Bud Light Concert Series post-game concertfeaturing live music in theVerve Energy Lounge.

Value/Game:Email Blast:$2500 Ticket Link on Edge website:$2500 Live Mentions of Promo (4):$6500 Total Value/Game:$11,500 Season Totals : Email Blast :$12,500 Ticket Link on Edge website:$12,500 Live Mentions of Promo (20):$32,500 Total Season Value:$ 57,500 34. The College Times &The Edge 103.9

Phoenix Suns College Night:

(5) Suns Home Games

The package was available on:

Suns.com

theedge1039.com

Package Included:

One upper level ticket

Phoenix Suns College NightT-shirt

Value/Game:Email Blast (2):$5,000 Ticket Link (2):$5,000 Live Mentions Week of (8/day)$1,300 Page ad Week of Game:$1,400 Total Value/Game:$12,700Season Totals : Email Blast (2):$25,000 Ticket Link (2):$25,000 Live Mentions Week of (8/day) :$6,500 Page ad Week of Game:$7,000 Total Season Value :$63,500 35. 93.3 KDKB

Guys Night Out:

(14) Suns Home Games

Promotion Included:

Two upper level game tickets

Two Phoenix Suns Guys Night Out T-shirts

Two Verve! Suns Dancers Calendars

Two cans of Verve! Energy Drink

Two vouchers for a complimentary beverage (beer/soda)

Value/Game:Live Promo Mentions ( 32 ) Recorded Announcements ( 27 ) Web exposure, Email Blasts ( 1 ) Total Value/Game:$16,700 Season Totals:Live Promo Mentions ( 455 ) Recorded Announcements ( 385 ) Web exposure, Email Blasts ( 14 ) Total Season Value:$233,800 36. 93.3 KDKB

Show us Your Planet Orange:

(2) Suns Home Games

Suns fans displayed their Planet Orange Pride by painting and/or decorating something big in all orange, featuring the Suns and KDKB

Winners Received:

Two upper level tickets to a Suns home game

One benchwarmer and locker room tour for the winner and a guest

Value/Game: Live Promo Announcements(60) Recorded Promo Mentions(50) Web Exposure, Email Blasts(2) Total Value/Game:$27,500Season Totals : Live Promo Announcements(120) Recorded Promo Mentions(100) Web Exposure, Email Blasts(4) Total Season Value:$ 55,000 37. MOViN 97.5

Home Court Supremacy Leader Winner:

(4) Suns Home Games

MOViN 97.5 gave listeners the chance to be the Suns Home Court Supremacy Team Leader. Fans called/emailed/wrote in to the morning show to give testimonials about why he/she needs to be at the game as the Suns Home Court Supremacy Team Leader.

Winners Received:

Two upper level game tickets

Acknowledgement on the arena jumbotron

Two Suns MVP gift bags

Promotional Value: $32,000 Total Season Value: $32,000 Promotional Value: $32,000 38. MOViN 97.5

MOViN 97.5 Singles Night:

Monday, March 23 rd

MOViN 97.5s morning team Lukas & Nina rallied up singles from around the Valley to join in the fun at the Verve Energy Lounge!

Singles Night Package included:

One Verve Energy Lounge ticket

One complimentary drink (beer or wine)

Lukas & Nina Morning Show were on-site to host ice breaker contests for fun prizes.

Value/Game:

On air promotional mentions:114

Promotional package featured on:

MOViN 97.5 home page

MOViN 97.5 jump page

MOViN 97.5 contest page

MOViN 97.5 events page

Total Season Value:$67,100

39. 98.7 The Peak

Mission Orange:

(4) Suns Home Games

The Phoenix Suns and The Peak selected one lucky listener to complete Mission Orange.

By accepting this mission, the fan was entitled to the following:

Two upper level game tickets

Suns Bench Warmer on the home bench during warm-ups

A tour of the Suns locker room

The following morning, the winner called the station and reported their mission live on the air.

Value/Game: Promo Announcements (25):$8,750 Ad on website for 4 months:$4,000 Email Blasts/Game (1):$1,875 Total Value/Game:$ 14,625 Season Totals: Promo Announcements (25):$8,750 Ad on website for 4 months:$4,000 Email Blasts/Game (1):$1,875 Total Season Value:$ 58,500 40. KOOL 94.5

KOOL Uncorked:

(2) Suns Home Games

Tickets were available for purchase by logging on KOOLs Web site

The KOOL Uncorked package included:

One upper level ticket

One ticket to the Verve Energy Lounge

One Phoenix Suns wine glass

Hors doeuvres and wine tasting in the Verve Energy Lounge from doors until tip-off

Value/Game: Promoted in the "What's Happening Spot:(5x/day) Web presence for (2) weeks Total Value/Game: $13,500 Season Totals: Promoted in the "What's Happening Spot:(5x/day) Web presence for (2) weeks Total Season Value:$27,000 41. Radio Promotion Recap 42. Promotion Goals for 2009-10 43. Coverage Goals for 2009-10