• Super Nintendo Entertainment System - develop from NES, - have a graphic technology 16 byte - the best console in that years for 90

generation

• Nintendo 94• Nintendo Gamecube

Nintendo DS Series Era

• Revolusioner portable game (2004)• Features : - first touchscreen game - wi-fi connection - mikrofonNDS types : - NDS Lite (2006) - NDS DSi (2008) - NDS Dsi XL (2010) - NDS 3DS (2012)

Nintendo Wii Series

Nintendo Wii (2006) Nintendo Wii U (2012)

Strategy• Compete in turbulent, high-velocity

market.• 3 ways to compete in turbulent, high

velocity market:+ Reacting to Change+ Anticipating Change+ Leading Change

Nintendo Wii Case• Nintendo will face several risk.• The most Important thing for Nintendo.• Nintendo reconstruct the rule of the game.• With Wii, Nintendo can influence

significantly the sales of Sony Playstation.

Conclusion

Gamepad Wii U and the new control system is not quite intuitive and innovative responses to take gamers as its predecessor , the Nintendo Wii

Suggestion

Nintendo had to license the IP to the developers of mobile games and put it on the Game Boy and Game Boy Advance , allowing gamers back to Nintendo and created a new market share .