Susan T. Blake

Communications

Work Samples

August 2013

This presentation contains proprietary and confidential information and is to be used for the sole purpose of providing samples of past work and

demonstrating potential applications. By continuing, the viewer agrees to not print or replicate these materials or utilize the content for any other purpose.

For best effect, please view this presentation in Slide Show mode. Samples of work can be accessed by clicking images when this presentation is viewed in

a MS Windows environment.

Move Audience Members to Act

• Project: Develop communications that align with organizational strategy, deliver targeted, quality content and move audience members to act– Draft content– Establish calendar– Socialize with key

stakeholders– Deliver on plan

Click the image to view a full PDF

Invitation: Email Campaign

• Project: Invite participants to register for a client’s workshop– Communicate key

elements– Generate excitement– Drive registration

Click the image to view a full PDF

Instruction: Quick Reference Guide

• Project: Create instructional materials to facilitate successful adoption of a new HRIS, based on the end-client’s– Business processes– Design specifications

Click the image to view a full PDF

Information and Instruction

• Project: Methodology Documentation– Create standards for

internal- and external-facing slide decks and work-flow documents

– Create new documents and retro-fit existing documents to standards

– Provide templates for creation of new documents to standards

Click the image to view a full PDF

Information: Content Creation

• Project: Deliver appealing content that engages readers and invites participation– Create content that aligns with

organizational strategy– Engage with additional content

providers to obtain material– Oversee and effectively utilize

resources to deliver content

Click the image to view the full web-page

Information: Content Creation

• Project: Create content that is tailored to a specific audience’s – Culture– History– Trust level

resulting in targeted messaging that hooks the audience

This image shows the entire document and is not a clickable image

Information: Educate and Entertain

• Project: Create and deliver a half-day workshop for the management team of a community health clinic as part of a year-long series– Incorporate and reinforce

previous sessions– Present new information– Set the stage for the next

sessionsClick the image to view the full slide deck - Please allow time to

load