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SETTING THE STAGE
- - -
EXPLORING ACTOR ROLES FOR PRIVATE-
COLLECTIVE COMMUNITY SUSTAINABILITY
RESEARCH-IN-PROGRESS
Robin TeiglandStockholm School of Economics
Paul M. Di GangiLoyola University Maryland
Zeynep YetisStockholm School of Economics
February 2012
Introduction & Research Questions
Research Setting & Methodology
Preliminary Results
Questions & Answers
Thank You!
Overview
The Firm
The Collectivevs
E.g., Microsoft~ Built by employees within
organizational boundaries
E.g., Linux~ Built by users and distributed
freely regardless of affiliation
Models of Knowledge Creation
Community and firm share experiences and knowledge to
co-create value
Community is a complementary asset to be leveraged and combined with firm’s internal assets to deliver
competitive solutions(Dahlander & Wallin 2006)
Private-collective Community
(von Hippel & von Krogh 2003)
But there’s an inherent tension...
Private ModelDistribution of returns
and delegation of value
creation solely to
organization
Collective ModelOpenness and free
distribution of intellectual
ideas for common or
public good
VS
Our Primary Research Purpose
How do private-collective communities sustain
themselves despite the challenges that the
tension produces?
Underlying Research Questions
(RQ1) What are the resources necessary to sustain a private-collective community?
(RQ2) Who are the stakeholders of a private-collective community and what resources do
they contribute to the community?
(RQ3) What characterizes the structure among the different stakeholders of a private-collective
community?
Data Collection for 2007-20091) Developers Mailing List2) Ohloh Commit List3) OpenSim Wiki4) Blogs, homepages, etc.5) Interviews
(RQ2) Who are the stakeholders of a private-collective community and what resources do
they contribute to the community?
Academic
Entrepreneur
Hobbyist
Large firm
Other
SME
Academic
Entrepreneur
Hobbyist
Large firm
Other
SME
# messages on OpenSimDevelopers Mailing List
(2007-2009)
# people making commits on OpenSim Ohloh (2007-2009)
(RQ3) What characterizes the structure among the different stakeholders of a private-
collective community?
EntrepreneursAcademics
Large FirmsSME
Hobbyist
Research Institute
Not-for-profit
Local public
Federal public
(RQ3) What characterizes the structure among the different stakeholders of a private-
collective community?
A tightly knit community driven primarily by entrepreneurs
AcademicEntrepreneurHobbyistLarge FirmNon-profitLocal PublicFederal PubResearch InstSME EmployeePeriphery
Collect and analyze data 2009-2011
Conduct further interviews of OpenSim stakeholders
Present at Sunbelt XXXII
Next Steps