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Sustainable development Initiative

Date post: 27-Jun-2015
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www.appetiteforchange.net/en Successfully Implementing a Sustainable Development Initiative Or how to achieve behavioural change
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Page 1: Sustainable development Initiative

www.appetiteforchange.net/en

Successfully Implementing a Sustainable Development Initiative

Or how to achieve behavioural change

Page 2: Sustainable development Initiative

www.appetiteforchange.net/en

Setting the scene:

organisations are bombarded with changes

* IBM « The enterprise of the future » survey, 2009** last survey to date: McKinsey, 2008

How to implement in-depth change and avoid « greenwashing »?

80% of CEO’s* see significant changes ahead.

Surveys regularly show that only 30%** of change initiatives actually succeed.

The failure causes are known: lack of leadership support, “project of the month” syndrome, lack of staff engagement, poor communication of project benefits, all of which can potentially also jeopardise a sustainable development initiative.

Page 3: Sustainable development Initiative

www.appetiteforchange.net/en

Company culture:« The way we do things around here »

Habits:- Switch off lights and equipment when leaving premises- Travel by train rather than by plane - Put SD on the agenda of every staff meeting- Meet virtually rather than physicallyDecisions:- Set ambitious CO2 reduction targets - Invest in a more environmentally friendly production tool

Sustainable Development Culture

Behaviours that contribute to improve the environnemental impact of the business

Page 4: Sustainable development Initiative

www.appetiteforchange.net/en

“…I see my managers and peers going through their personal change process ”

“…I see my managers and peers going through their personal change process ”

“…I understand the meaning and the benefits of a SD initiative, for me, my team and the company ”

“…I understand the meaning and the benefits of a SD initiative, for me, my team and the company ”

“…I can acquire the skills that will enable me to carry out my new SD responsibilities and tasks”

“…I can acquire the skills that will enable me to carry out my new SD responsibilities and tasks”

“…our organisation, systems and tools enable me to operate and carry out specific SD tasks ”

“…our organisation, systems and tools enable me to operate and carry out specific SD tasks ”

Role-modeling

Understanding

Mechanisms

“I’ll change my behaviour if …”

Skills

What makes people change behaviour?

Behavioural change requires a joint top-down and bottom-up approach

Communication, recognition Training & Development

Process & Systems Engineering Leadership

Page 5: Sustainable development Initiative

www.appetiteforchange.net/en

Assess the chances of success of your SD initiative:

Change Capacity®

iCC =Ih

S

+

A

Change Capacity Index= your chances

of success

Human impact of the SD initiative/policy

Strategic Fit of the SD initiative/policy

Attractiveness of the SD initiative/policy to the

stakeholders

Io

Organisational impact of the SD initiative/policy

x

Compared to other business projects, a sustainable development initiative has the advantage of being generally attractive to stakeholders and increasingly in line with the business strategy.

Page 6: Sustainable development Initiative

www.appetiteforchange.net/en

Performance Management

People EngagementProject Steering Organisational

Alignment

Realising Change

Structuring your SD initiative

Visioning Change

Make the change a project with a team, objectives and results planning

Involve, empower and train people

Measure, monitor and analyse the results of the change

Adapt the organisational structure, processes and systems to the change

Page 7: Sustainable development Initiative

www.appetiteforchange.net/en

Contact+33 (0)6 14 03 96 69

[email protected]

www.appetiteforchange.net/en Good practices, cases, interviews, methods and tools

change management blog

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