POWERED BY:

City Coordinator:Mario López de Ávila

Congratulations On taking the NEXT step to launch your startup!

WelcomeNEXT is a five week, part time, pre-incubator program for early stage startups.

• Validate your idea

• Work with mentors

• Network with other entrepreneurs

• Learn how to fund your startup – via bootstrapping or fundraising

• Become a more well-rounded founder

Congratulations & Welcome

SmartSheet

Not a walk in the park!•Getting out of the building and interviewing customers is hard work – sometimes more work then building a product!•NEXT and Customer Discovery (if done right) will save you years of your life working on the wrong idea

Mentors are here to help and educate •Respect their time and come prepared•Mentors can only help if you have done the work and have new data, challenges, etc. to work through

Have fun and talk with your fellow entrepreneurs!•You can learn a ton from the guy or girl sitting next to you

What To Expect During NEXT?

Prerrequisite CourseworkEnroll on Udacity ‘How to Build a Startup’

Lecture 0: Before you Get StartedLecture 1: What We Know NowLecture 1.5A: Business Models & Customer DevelopmentLecture 1.5B: Business Models & Customer Development

WatchHow to Do Customer Discovery Interviews with Steve Blank http://startupweekend.wistia.com/medias/tao3s8hf7l

Steve Blank’s Customer Discovery Checklist http://startupweekend.wistia.com/projects/zt618zz0r7

Read http://www.inc.com/steve-blank/how-test-prototype-minimum-viable-product.html

Prerrequisite CourseworkCustomer Discovery

Register for the Startup Owner’s Manual Checklistshttp://startupchecklists.zoomstra.com/self-reg/38fdd09d29d0aece

Once registered you must complete the following workbooks:•The Customer Development Model•Customer Discovery, Phase One - State Your Business Model Hypothesis

Prerrequisite CourseworkThe Startup Owner’s Manual Checklists

Watch Alexander Osterwalder’s Presentationhttp://steveblank.files.wordpress.com/2012/04/osterwalder-guest-talk-012912.mov

Prerrequisite CourseworkThe Business Model Canvas

Week 1:Customer Discovery Overview of

the theory and tactics of Customer Development

Week 2:Big markets Big ideas Help founders

understand if this idea is big enough and worth spending 5 years of their life on

Week 3:Fundability

Does your startup meet the criteria of being fundable?

How do VC’s and investors look at ideas?

How do deals really get funded?

Week 4:Communicate your idea How to position

a product or company competitively

Key components of communicating your idea to others, besides a partner or co-founder

Successfully pitching investors

Week 5:Go to market

How are you going to sell your product and get customers?

Marketing strategies and business models that fit your product/service

What Will Be Covered?

19 de noviembre Class 1 Program Kick Off‘Customer Discovery’26 de noviembre Class 2 Workshop ‘Value Proposition’‘Customer Segments’3 de diciembre Class 3 Workshop ‘Fundability’ 10 de diciembre Class 4 Workshop‘Communicating ideas’‘16 diciembre Class 5: Closing‘Go to market’

Program

•Lecture Groups [30 minutes]•Team Presentations [60 minutes]•Peer Review [60 minutes]•Assignment for next week: Read, Watch, Do [30 minutes]

Workshops structure

•Help teams set reasonable, achievable goals•Guide the teams to go “one step at a time,” not to rush ahead•Make sure every mentor session ends with a detailed weekly work plan, identifying commitments from each team member•Hold all team members accountable for their assignments•Find or fix their weaknesses: plan, model, people, product, blurry findings•And, of course, help them find the roadmap to success•Coach your team on its final presentation skills and rehearse them and find a friend or two to give them a “dress rehearsal”

Mentors’ job

Everyone here should meet one (or more) of the following points:• Wants to know how to fund their startup or make it more fundable

• Wants to bootstrap their idea into growth and product/market fit

• Get feedback on their idea or find out if this is really a good idea

• Leave their day job for their own company

Individuals that want to:• Find co-founders

Teams that want to:• Test their working relationships

• Get into an Accelerator/Incubator

People that listen and are coachable• Mentors aren’t going to give the answers; they will ask better questions about your idea. If you don’t want to be challenged, you’re in the wrong program

• Investors, accelerators, etc. place a big emphasis in backing coachable entrepreneurs, so you can start building or practicing that skill

Why you are in the room?

Be prepared to:• Do the weekly homework and watch the videos

• Do interviews with potential customers out of the class time

• Be honest, open and coachable, and most importantly, ready to learn

• Update your Business Model Canvas

Present your Observations •If you haven’t done the work, DON’T present last week’s work

What if you drop your idea during NEXT? • Stay in the program and work on a pivot!

• Ask to help another team – doing the work is how you will learn

• Begin to better understand the material to use for your NEXT idea

• The extra weekly content topics are built around the basic concepts every accelerator and investor expects founders to understand

Ground rules

Are you ready to

learn?

Inscríbete aquí: www.aespain.org > NEXT MADRIDhttps://docs.google.com/forms/d/1z_11L4nRt3OV-Vn9Ew-MPsRd1rxr1aDe2RWd2Td7vaY/viewform