synap.acjames@synap.ac

Studying is boring

Students have to learn vast amounts of information, but the study methods

available to them are time consuming, socially isolating and ineffective.

The Problem

Study passively by reading through textbook chapters until they think they’ve memorised it

Admit to ‘cramming’ in the last few days before an exam, harming their overall performance

80% 99%of students of students

The problem: in figures

http://www.tandfonline.com/doi/pdf/10.1080/09658210802647009#.VawccltsWkQ https://thehawkeyeonlinenews.wordpress.

com/2014/06/04/cramming-for-exams-join-the-crowd/

More Information, and a Lower Attention Span

As more and more content becomes available online, grabbing people’s interest is becoming increasingly

competitive

The Problem

“It’s time consuming. It doesn’t result in durable memory. And it often involves a kind of …unwitting self-deception, as growingfamiliarity with the text comes to feel like mastery of the material. ”

Peter Brown, Make It Stickon how students currently learn

The Solution

High quality educational content that is:

• Relevant• Short• Engaging

MCQs

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Active ElaborationBy creating their own quiz content, students are actively engaging with their course material, promoting deep learning and better understanding

Spaced RepetitionWe’re more likely to remember something if it’s re-visited after a period of time. Synap finds the optimum time to practice a topic and sends a reminder.

Anywhere, AnytimeSynap is available on iOS, Android and Web devices, meaning students don’t have to be confined to the library study, they’re free to practice in short bursts, on the go

PersonalisedStudents can check their progress and over time. Synap helps to identify areas they need to focus on, creating a personal study plan for each user

SocialShare and publish your tests online to contribute to the Synap community, and get valuable feedback from your peers

GamificationEarn badges, rewards and points for sticking to a good studying schedule and beating your best scores over time!

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Features & Benefits

Why Synap?

1) Field Tested & Evolved Over Time

2) Student-First Experience

3) Students Love Us

How willing would you be to recommend us to your friends?

Most common reasons for low rating: People want an app, and more content!

beta Even in beta, our stats hold up respectably against Duolingo, by

far the market leader with a reputation for

incredible user experience.

4) Meaningful Engagement

Synap Web Beta, Feb-April 2016

5) Growing Fast

Website use clusters, April 2016

James Gupta | CEO Omair Vaiyani | CTO

Our Team

A serial entrepreneur, passionate about using technology to improve education and

healthcare.

Previously Founder & CTO of JumpIn, a mobile taxi sharing platform for students, acquired by Addison-Lee in 2014 and

recipient of the Duke of York Young Entrepreneur Award.

An accomplished full-stack developer with years of experience in developing educational products

Omair has consulted on and developed solutions for the United Kingdom Medical Students’ Association, the Department of Health

and The Karolinska Institute in Stockholm

Oscar PriceChief Brand Officer

Stuart Clarke MBAChief Partnerships

Officer

Jason GavedChief Development Officer

Ben MarksChief Strategy Officer

Shaunna GavedCommunity Officer

Manisha Prabhakar MScSecondary School Ambassador

Jano Amigo Developer

Oscar PriceChief Brand Officer

Stuart Clarke MBAChief Partnerships

Officer

Jason GavedChief Development Officer

Ben MarksChief Strategy Officer

Shaunna GavedCommunity Officer

Manisha Prabhakar MScSecondary School Ambassador

Revenue

November 2015

Completed funding round

Q1/2 2016

App & Website Beta

September 2016

National campaign

Q1/2 2017

Series A / Extension

2016

£206,000 seed round raised through Crowdcube

Release of beta App and Website, collecting feedback from students and teachers, establishing preliminary partnerships with schools, tutors and universities in the UK

When students return to university, we will run a national marketing campaign to launch Synap into the public eye, using data and testimonials gathered in our beta phase

Once we have established ourselves in the market, and achieved Product/Market fit, we will seek a further investment round to expedite our international growth

2016

2015

2017

Timeline

Future Plans • Deeper integration with IBM Watson / Machine Learning technologies

• Synap API & App Ecosystem: Opening up to 3rd party developers to see what new tools, games and reports they can build with Synap

• Virtual Tutor network

• Apple Watch app

• Independent, peer-reviewed research

• Integration with complementary services:• Evernote• Excel• Calendars

• Deep-linking to premium content

Professor Neil MorrisDirector of Digital Learning, Chair in Educational Technology, Innovation and ChangeUniversity of Leeds

“Research in cognitive neuroscience and educational psychology is showing us that effective learning requires active participation, collaboration with peers and effective testing. Online learning

systems are beginning to realise these requirements, and advances in technology are supporting more adaptive and personalised

systems. Synap uses these approaches effectively, and places students at the centre of their learning in an engaging and

collaborative way ”

+ 44 7503 164 278

james.gupta

James Gupta | CEO

james@synap.ac

@gupta_james

Contact

uk.linkedin.com/in/jamesgupta