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Strategic Planning - an overview

● Mission

● Vision

●

Goals● Objectives

● Action Items

● Timeline● Budget

● Creates a SharedMission and Vision

● Sets Clear Expectations for volunteers, donorsand members

● Reduces Stress andConflict

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Grassroots roll inTAG's strategic plan

● Survey Data, quantifiable

● Discussion meeting, further explore data

● Designing the future of TAG around YOU

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Survey Results - overview●

134 Responses● Less than 5 out of state responses

● Primarily central Texas

● Most results from FaceBook.com● Will be available to the “movement” via:

https://www.surveymonkey.com/sr.aspx?

sm=aZqZHLVYaGTRUKKLNZawvcGTFgS1EaENar8oqDF1bG4_3d

Password: TAGRoots

●

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Discussion Questions

● Word of Mouth and FaceBook = Top 2, canwe better facilitate this?

 – Would TAG business card style hand outs be

helpful for your use?

● Local Media and You Tube rank low, how canwe better utilize these mediums?

 – Target high ranking news sources for letters toeditor, radio call ins?

 – Partner w/ local media via social networking?

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Discussion Topics

● Should TAG avoid the bottom three or work toeducate the movement on their importance?

● Notice inspiration for involvement is slightlycorrelated with the top issues – how can webetter harness that energy?

● Is there a role for issue specific liaisons for the

mid to lesser ranked issues?● Did the answer choices skew this data?

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Discussion Questions

● How can we better cross promote with other groups?

 – Would a TAG liaison for each group help?

● How can TAG better reach out to people whoWANT to contribute to TAG?

 – Would a volunteer coordinator help?

 – What about activist ready volunteer packets?

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Responses to Survey

Brave New Books (Web Link: /TAGRootsBNB) 2 responsesMeetup (Web Link: /TAGRootsMeetup) 15 responsesWeb URL (Web Link: /TAGRootsWebURL) 4 responsesEmbed (Website Survey) 0 responses

Twitter (Web Link: /TAGRootsTwitter) 0 responsesFacebook (Web Link: /TAGRootsFacebook) 89 responsesMeet Up (Web Link: /TAGRoots) 12 responsesFluoride (Web Link: /TAGRootsFluoride) 4 responsesRLC (Web Link: /TAGRootsRLC) 2 responsesVote Rescue (Web Link: /TAGRootsVoteRescue) 2 responses

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Discussion Topics

● Why is email ranked high in communicationpreference, but low on survey turnout?

● Is print communication desired (paper / mail)

● How can we better partner with other orgs inthe ways they seek? TAG volunteer liaisons?

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Discussion Topics

● How can we better address things that turnpeople away or prevent them fromparticipating

 – Dues scholarships for those financiallystruggling?

 – Code of Conduct to address internal/negativeissues

 – How to avoid bad stigmas?