Digital Masterclass: online first Rahul ChakkaraDirector, Online

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3. Deliver Growth

•Sales•Customer Contacts

Change in Business & Organisation have to go in tandem

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1. Strategy & Repair

• Set out strategy• Hired Talent• Fixed systems

5. Transform

•>50% of the company

2. Seed Digital

•Overcome fear of skills/ Control•Trust

4. Achieve Acceptance & Credibility

•Business Growth•Low disruption

6. Collaborate & Transform

•>50% of the company

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Key Criteria for Digital Transformation

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BUY INa.CEO Sponsorshipb.Digital Sponsor at the Top Tablec.Operational Buy-in

TALENTd. Get great talent

INCENTIVESe.Put the right incentives in placef.Stretching Goals, that forces ‘leapfrog’ behaviorg.Business Goals, not web goals