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Tata ideation challenge

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TATA STEEL IDEATION TATA STEEL IDEATION CHALLENGE CHALLENGE (BIS- (BIS- Assignment#4) Assignment#4) BY: Neeraj Kumar 12BM60108 Aditya Dhatrak 12BM60105
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Page 1: Tata ideation challenge

TATA STEEL IDEATION TATA STEEL IDEATION CHALLENGE CHALLENGE (BIS-Assignment#4)(BIS-Assignment#4)

BY: Neeraj Kumar 12BM60108 Aditya Dhatrak 12BM60105

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INTRODUCTIONINTRODUCTIONTata Steel is the most well known and

dominant player in the steel industry in India.

Strong B2B relationship with suppliers and business customers.

A top ten global steel maker.Geographically diversified facilities – UK, The netherlands, Thailand, Singapore, China

Internet penetration in India is at 10.2%(As of Dec 2011).

India will have the 3rd largest internet savvy population in the world by 2014 – Estimated to be 700 million users.

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Problem statementProblem statementTo identify the current gap in the management architecture of Tata Steel and to use any aspect of digital technology like cloud, mobile, android, IoS etc to create an application or a platform that can be integrated with the strategic requirements of the company.

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The gap The gap Considering its size and geographic

diversity ,the traditional IT systems like ERP ,SCM and social media platforms are not sufficient to integrate all levels of management with employees, customers, suppliers and distributors.

Lack of a common platform to engage them in value creation through knowledge sharing, e- learning, technical collaboration etc

Page 5: Tata ideation challenge

Proposal- Enterprise 2.0Proposal- Enterprise 2.0Aims to help employees ,

customers, suppliers collaborate, share and organize information via web 2.0 technologies

The use of emerging social software platforms within the company or in between the company and its suppliers or customers e.g. – use of social networking site, blogs, wikis, web applications.

Page 6: Tata ideation challenge

Open source software as a service platform like OpenPro

Customized and configured to suit the requirements of a manufacturing company

Domains- Manufacturing,Financial, Distribution, System,CRM, e-commerce

On the cloud- accesible to authorised stakeholders around the world

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Access to business data from anywhere around the globe

Open architecture-runs on most hardwares, operating system and SQL servers

Online training ,online manuals and online support

Helps out to an extent with staff trainingEnhanced collaboration and knowledge

sharing among employeesProvides students and institutions

carrying out research with a starting point as well as an insight into the industry practices

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PHPKB is an existing PHPKB is an existing knowledge sharing software knowledge sharing software available- existing clients- available- existing clients- AT&T, SKYRIVER, STERISAT&T, SKYRIVER, STERIS

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Implementation RoadmapImplementation RoadmapSupport from senior

managementAssigning the configuration task

to IT executivesTraining the value chain

stakeholders to use the new system

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Cost estimatesCost estimatesA number of knowledge sharing

softwares available at nominal cost. To be evaluated on the core requirements of the company

Support cost but can be taken care of by training the existing IT team

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