Date post: | 30-Mar-2016 |
Category: |
Documents |
Upload: | item-media |
View: | 219 times |
Download: | 1 times |
#1700 – 33 BLOOR ST EAST, TORONTO, ON, CANADA M4W 3T4 • T 416 925 9819 • F 416 921 4180 StudioRevisions
REV. # 4
Date
Date
Date
Date
Date
Signature
Signature
Signature
Signature
Signature
IMPORTANT: This art has been checked and proofed for accuracy by all signed.
Production Mgr:
REM
Art Director:
Jorgen
Account Exec.:
Colin
Operator:
JT
PUBLICATIONS: Tea A Magazine
Date: 2012, Feb 13, 15, 17AD #: 11093G4Client: LiptonDescription: Crystal Ball Print 2012
File Name: P11093G4_CrystalBall.inddLive: 7" x 10"Trim: 8.125" x 10.875"Bleed: 9.125" x 11.875"Colours: 4C
PROOFREADER
ART DIRECTOR
ACCOUNT EXECUTIVE
COPYWRITER
PRODUCTION MANAGER
New Lipton® Tea & Honey
sweetenedwith honeysweetenedwith honey
made from real tea leaves
real fruitfl avorsreal fruitfl avors
Only 5 calories per serving. Find with Iced Tea Mixes.
May/June 2012
CELEBRATING TEA CULTUREwww.TeaMag.com
CaffeineStory
CaffeineThe Real
MakingMemoriesTea Time with
Children
Azores:Over theRainbow
ExploringHerbalsSpring 2012
Display until July 15, 2012
Teaware Trends
Tea Mag
azine
Issue 70 May/June 2012
TM
Organic | Fair Trade | Garden DirectWinner of 14 Awards at the
Fall 2011 North American Tea Championship
1st Place: Jasmine Yin Hao | Jasmine Pearl | Dong Pian Oolong | Eastern Beauty (Bai Hao Premium) | Sakura Black | Ancient Golden Buds
2nd Place: Earl Green (Bergamot Oolong) | Keemun Royal Reserve
3rd Place: Wuyi Qirun | Darjeeling Estate Select | Yunnan Breakfast | Earl Grey | Vanilla Black | Masala Chai
www.rishi-tea.com
Sip and savor new teas from around the world. Explore new products that enhance the experience. Celebrating 10 years as the premier event for specialty tea, the 2012 World Tea Expo will be all new. Join us and fall for the leaf again.
JUNE 1-3, 2012 • LAS VEGAS CONVENTION CENTER WWW.WORLDTEAEXPO.COM • (702) 253 1893
There’s a fresh crop every year.
TM
Organic | Fair Trade | Garden DirectWinner of 14 Awards at the
Fall 2011 North American Tea Championship
1st Place: Jasmine Yin Hao | Jasmine Pearl | Dong Pian Oolong | Eastern Beauty (Bai Hao Premium) | Sakura Black | Ancient Golden Buds
2nd Place: Earl Green (Bergamot Oolong) | Keemun Royal Reserve
3rd Place: Wuyi Qirun | Darjeeling Estate Select | Yunnan Breakfast | Earl Grey | Vanilla Black | Masala Chai
www.rishi-tea.com
Sip and savor new teas from around the world. Explore new products that enhance the experience. Celebrating 10 years as the premier event for specialty tea, the 2012 World Tea Expo will be all new. Join us and fall for the leaf again.
JUNE 1-3, 2012 • LAS VEGAS CONVENTION CENTER WWW.WORLDTEAEXPO.COM • (702) 253 1893
There’s a fresh crop every year.
www.TeaMag.com May/June 2012 Tea Magazine 3
Inside
Urasenke Tea RoomA ceremonial teahouse for Washington D.C.
Modern TeaUnusual ingredients lure young drinkers
Tea Scene: PortlandThis Northwest outpost is a tea lover’s haven
The Buzz About CaffeineThe truth about tea and caffeine
AzoresTake your family over the rainbow
Teaware TrendsGlobal influence and mid-century modern
20
Editor’s Note 6Conscious Tea
Topical Tea 7White Lion Founder Honored
Wellness 28Wonderful GingerHealth NotesHerbal Remedies
Tastings 35Hot days, cold tea
Sommelier Secrets 34Gretchen Iler on chai
New Products 39Essay 48
Tea is Sunshine, by James Norwood Pratt
Event CalendarLos Angeles International Tea Festival, Los Angeles, Calif Aug 11In conjunction with Japanese American Museum Summer Festival
Coffee & Tea Festival, Atlantic City, N J Nov 3-4New York show organizers expand to boardwalk
Cover: hildren need a break and tea time is both fun and special time together with a parent. Photos p8-10 courtesy of Urasenke Center, photographer Dan Chung. Photos p11 Jane Pettigrew. Photo of Gingerbread blend courtesy TeaSource. Photos 14-16 by Kathleen Finn. Photo p 19 Katrina Avila Munichiello. Photos p22 by Sherry Heck with styling by Michele Wimborough, Cakewalk Baking. Photos p23-26 Pearl Dexter and David Tavares Gorreana Tea Estate. Photos p27 courtesy Bigelow Tea. Photos p31-33 Julian Landa, styling by Cynthia Gold. Photo p35 Linnea Covington. Photo p48 Dan Bolton. Photos p13, 14 (Portland landscape), 17, 18, 19, 20, 28, 30, 34 Fotolia.
Making MemoriesGive your kids a break
8
12
17
23
31
MAy/JUNE 2012
14
Couple of MugsTrusty tea van travels English countryside
11
Tea PunchPunch can be a focal point for social gatherings
37
Making the Tea of the Future with
Unusual Ingredients
ModERN TEA
By Linnea Covington Contributing Editor
Yes, those are little red lips mixed in with that pile of black tea, and tiny chocolate chips too. The
tea I’m looking at is called Read My Lips and is one of about 150 unique blends produced by
DavidsTea, a Montreal-based company that favors whimsical additions into their blends
to add flavor and make their tea stand out. In this case, the lips give the beverage extra sweetness that melds with chocolate and mellows the Chinese black tea into a dessert-like drink touted as a dessert replacement. It’s good and so unlike any tea I have seen before — and, it’s just the beginning.
“We are serious about some things like our sourcing and quality,” said Sarah Segal, president of DavidsTea. “But we have fun with the naming and giving the teas
personality.”This new take on the ancient drink
comes at a time when many people see tea in three main ways: For British people, drunk
by older folk, and as health drink. These stereotypes are leading many companies to
reformulate their blends and marketing to lure younger people into a hot, steamy cup.
“Our most important goal is to have a tea for every taste,’ said Segal, who at 28-years-old fits the new
demographic of tea drinkers. “We have been inspired by a lot of different places and a lot of different things, and just
like ice cream and chocolate companies, we like using the whole ingredients.” Some of the ingredients popping up in tea today include cacao nibs, peppercorn, various nuts, seeds, coffee beans, and hefty chunks of dried fruits from papaya and passionfruit to strawberry
12 Tea Magazine May/June 2012 www.TeaMag.com
Gingerbread orange from TeaSource is made with almonds, pistachios, coriander, peppercorns, orange peel, and rooibos
and pineapple. Tea leaves have been mixed with fl avors for centuries, but where an old-school enhanced tea would have essence of citrus and maybe a spattering of tiny dried fruit pieces, today’s blends feature combinations that would baffl e Oriental masters who focus was solely on the tea.
Tastes change. Younger people today lean more toward energy drinks, coffee and Jolt soda for their caffeine kick. These innovations may bring people back to tea.
“It tends to be a great vehicle to ease people gently into the world of tea,” said Mary Lou Heiss, author of various books on
tea including The Story of Tea: A Cultural History and Drinking Guide. “Flavored teas are good when done well, but when it’s done badly, they turn it into candy or a hot soft drink.”
At Heiss’ shop Tea Trekker in Northampton, Mass., she and her husband Robert lean away from muddling up their tea with ingredients like the ones used at David’s, but the proprietress said they have slowly adopted a few into the mix after people kept asking about it. Chocolate proved a big one, and the couple worked hard at fi nding a balance with cacao nibs and chocolate essence to create the Bonfi re blend. Other teas get a spattering of fl avor like their seasonal spring Mad Hatter, which combines raspberry, strawberry, apricot, rose, and lavender, or Sleighride, a tea that incorporates pink peppercorn and forest fruits.
On the more wild side, Mighty Leaf produces a series of chocolate teas including their Mayan Chocolate Truffl e tisane, which, chock full of chocolate chips, and dried chilies, apples and strawberries, tastes just like instant, spicy hot cocoa. With rich Pu’erh leaves, cacao nibs and pieces of tried citrus peel, their Mocha Truffl e Pu’erh leans more toward a traditional blend with this modern kick.
How these combinations come to be is another twist in the tale of giving tea a facelift. “I like to look at fl avor combinations that I taste in a meal or cocktail,” said Manash Shah, owner of Maya Tea in Arizona. For example, the inspiration behind his vanilla mint green tea came from feeling sick in Seattle and
getting a cup of Moroccan mint and a lemon cookie from a little French café. “I felt so much better after that and I wanted to recreate that fl avor pairing.” The same sort of thing happened with his spicy pear and vanilla spice, which respectively came from a baked pear dessert and snickerdoodle cookie.
“I think the young people will start there [with teas like the spicy pear],” said Shah. “The difference between the younger generation and the older generation is that they care about food. And how does it play in the tea world? Well, they are expecting more and that’s awesome.”
tips
Maya Tea’s Manash Shah recommends looking for teas that aren’t weighed down with large chunks of fruit. “We have to be careful about the addition of ingredients that are there just to pretty up the tea, not give it flavor,” he said, adding that just because you might see the pieces of fruit, doesn’t mean it will taste like it. Choose interesting teas where the tea leaves dominate the blend. That way you are getting quality tea with a little flavor added in, not the opposite.
www.TeaMag.com May/June 2012 Tea Magazine 13
Movie Night DAvIDSTEA
While adding toasted rice to green tea is a tried and true method, this one goes further and actually puts fl uffy bits of popcorn in it as well as enhancing the fl avor with maple and apple.
orange Chocolate Green Tea REvOLUTION TEA
Orange and chocolate taste great in candy and in this blend of sencha tea, cacao nibs, ginger, and orange essence, it also works beautifully.
Jamaican Red Rooibos RISHI TEA
Many tisanes get spruced up with fruit, but this organic blend incorporates a bit of clove into the sweet schizandra berries, passion fruit, mango, and tart Jamaican fl owers.
Mocha Truffle Pu’erh MIGHTY LEAF
With a mild dash of cacao nibs and citrus, these rich and prestigious tea leaves get a chocolate shop zest while maintaining the integrity of the brew.
Cherry Almond Black STASH TEA
This dessert tea gets a sweet kick from dried cherries and nutty almond essence.
Modern Teas to Try
www.TeaMag.com May/June 2012 Tea Magazine 39
New ProductsCompiled by Jobina Miller, [email protected]
Lemon Tea VodkaBELvEDERE vODKAWWW.BELvEDEREvODKA.COM
Belvedere Lemon Tea vodka will soon become an afternoon delight for summer cocktail connoisseurs. Lemon Tea is distilled with eight exceptional ingredients including black & green teas, ginger, chamomile, lemongrass, honey and lemon; resulting in a refreshing and vibrant vodka. A simple addition of iced tea or lemonade turns a Belvedere Lemon Tea into a delectable cocktail for poolside lounging or beach party. $29.99/ 750ML
New ProductsBELvEDERE vODKA
BELvEDEREvODKA.COMBelvedere Lemon Tea
vodka will soon become
Tea is distilled with eight exceptional ingredients including black & green teas, ginger, chamomile, lemongrass, honey and
vodka. A simple addition of iced tea or lemonade turns a Belvedere Lemon Tea into a delectable cocktail for poolside lounging
S d Bell TeaBEST INTERNATIONALWWW.BESTINTERNATIONALTEA.COM
Best International Tea of Elizabeth, N.J. has recently been appointed the exclusive North American importer of S.D. Bell Tea from Belfast, Northern Ireland. For the fi rst time in its rich 124-year history S.D. Bell’s full line of traditional English teas will now be available to the American public. Breakfast Tea is sold in collectible tins and cartons of loose tea as well as tea bags. It has been described as creamy, buttery and smooth, with a polished taste that evokes both elegance and comfort in the same cup. $7.95/125G
Boku Super Matcha Green TeaBOKU INTERNATIONALWWW.BOKUGREENTEA.COM
New Boku Super Matcha Green Tea is a proprietary, “whole leaf” powered blend of 100% USDA organic green teas from a micro-climate region in Japan. It’s completely non-GMO, grown entirely without pesticides, and
tested to ensure no contamination with fl uoride, radiation, bacteria or heavy metals. Super Matcha Green Tea blend is one of the world’s most potent natural sources
of antioxidants, immune boosting fl avanols, and catechins (EGCG). Boku selects only the fi nest organic Japanese ceremonial and traditional whole leaf Matcha resulting in a regal, full-bodied, richly organic and balanced fl avor experience. $34.95/1.06 Oz
Help TeaPHARMADUSWWW.HELPSTEAS.PHARMADUS.COM
HELPS Teas is a new health tea brand for tea lovers. These teas are versatile with a product line specifi cally for adults that includes Breathe, a minty mix of natural herbs such as eucalyptus leaves and thyme meant to support your immune system and normalize respiratory functions; Organic R&R, a soothing and relaxing combination of lemon balm and passion fl ower; Organic Green Tea Leaves, a mix of green tea leaves and spearmint infused with antioxidants. Other teas include: For Low Sugar Diets, Make It Easy, and Just for Her. Teas for children include Little Tummies and formulations for Rehydration Diets and Dreams taste good either hot or cold. $4.99/20 TEA BAGS
organic Hibiscus Flower TeaSWANSON HEALTH PRODUCTSWWW.SWANSONvITAMINS.COM
Swanson Organic Hibiscus Flower Tea can be brewed hot or cold. It is packaged in tea bags that are staple-free, non-bleached and made from recycled materials. This USDA Certifi ed Organic tea has a fruity, tangy fl avor, and is quickly becoming a Swanson customer favorite. An industry leader in bringing vitamins directly to consumers at the lowest prices possible, Swanson Health Products, headquartered in Fargo, ND, offers the highest quality vitamins, supplements and natural health care products and is Good Manufacturing Practices certifi ed. Swanson Health Products goes a step beyond its competitors by offering extensive guarantees. $4.49/20 TEABAGS
� istledown ad
40 Tea Magazine May/June 2012 www.TeaMag.com
Help TeaPHARMADUSWWW.HELPSTEAS.PHARMADUS.COM
HELPS Teas is a new health tea brand for tea lovers. These teas are versatile with a product line specifically for adults that includes Breathe, a minty mix of natural herbs such as eucalyptus leaves and thyme meant to support your immune system and normalize respiratory functions; Organic R&R, a soothing and relaxing combination of lemon balm and passion flower; Organic Green Tea Leaves, a mix of green tea leaves and spearmint infused with antioxidants. Other teas include: For Low Sugar Diets, Make It Easy, and Just for Her. Teas for children include Little Tummies and formulations for Rehydration Diets and Dreams taste good either hot or cold. $4.99/20 TEA BAGS
Artisanal Pu∙erh Tea BlendsNUMI TEAWWW.NUMITEA.COM
Numi Organic Tea, the world’s first company to offer a complete line of Pu-erh (POOH-er) teas for the national US Market, is introducing five new exotic Pu-erh blends to their already remarkable line of organic tea.
This March 2012 the Pu-erh collection, which already includes Emperor’s and Chocolate teas, will expand to include five unique, new flavors: Coconut, Cardamom, Basil Mint, Jasmine and Ginger.
Pu-erh is an ancient healing tea picked from 500-year-old organic wild tea trees in Yunnan, China. Unlike traditional teas, Pu-erh undergoes a unique 60-day fermentation process resulting in a bold flavor with hints of malt and an abundance of healthy antioxidants. Pu-erh can be compressed into bricks and aged, like fine wine, for months, years or even decades. This increases its value, health benefits and premium taste. In addition, studies in China and France show that Pu-erh can also reduce cholesterol, improve digestion and metabolism, and can aid and support healthy weight loss. As more and more consumers discover Pu-erh teas and their excellent health benefits, the word is spreading. $7.99/40G
Williamson Silver Loose Tea CaddiesMARK T. WENDELL TEA COMPANYWWW.MARKTWENDELL.COM
Available in seven varieties (including Kenyan Green, Traditional Afternoon and Fine Earl Grey), these classic silver loose tea caddies from Williamson Tea are some of the finest teas grown in Kenya and India.
Williamson’s experience in growing and blending fine teas sets them apart from other brands. The climate at their Kenyan tea estates is ideally suited, with morning sun and frequent rainfall. Many of these tea selections are grown using sustainable farming methods, ensuring proper working conditions and fair wages, earning Fair Trade and Rainforest Alliance certification. Imported from Great Britain by Mark T. Wendell Tea Company. $12/3.5 Oz
Monumental Spiced Chai5 SPARROWSWWW.5SPARROWSBRAND.COM
Gourmet café product purveyor, 5 Sparrows™, has introduced the first-ever line of naturally-sweetened, sugar-free chocolate, white chocolate and chai mixes to the market.
Sugar-Free Monumental Spiced Chai is blended spices, organic black tea and Stevia. The company says chai should be Zen in a cup, and this instant, sugar-free, stevia-sweetened Monumental Spiced Chai powder provides just that. Mellow spices and a delicious tea flavor give depth to a creamy, sweetness as it mixes effortlessly with milk or water. $9/10 Oz.
CREATIVTEAPOSSIBILITEASWWW.POSSIBILITEAS.CO
Possibiliteas, a thoughtful trilogy of organic master-blended teas were developed for the creative mind. Launched in Dec. 2011 by literary agent Regina Brooks, Possibiliteas is the manifestation of the moment when creativity transforms into action. Regina was looking for a way
her clients - writers, artists and other professionals - could gain clarity and productivity in the creative process. She discovered a custom-blend of three core loose leaf tea recipes that support the mind and body and led to an enhanced ability to put the imagination to work.
CREATIVTEA is an inspired blend, a muse in a cup. Ingredients: Chamomile calms the body and centers the mind. Lavender and lemongrass add frangrant intoxication while soothing hops helps locate the still point of focus and insight. $5/.55Oz; $12/2Oz
Sunset SpiceRED ROSEWWW.REDROSETEA.COM
Venerable Red Rose Tea, an iconoic brand, did extensive consumer research and taste testing in their own homes to better understand their customer’s natural tea drinking environment. Consumer’s suggestions were then incorporated into the development of Red Rose Sunset Spice Tea.
Rich layers of orange notes, cinnamon and a touch of cardamom give this Ceylon tea its signature taste and aroma. Sunset Spice has a balance of spices and citrus. Red Rose Sunset Spice Tea is also the perfect ingredient for hot cider or an ideal complement to a crème brûlée. A cider recipe can be found on the Red Rose Tea website. $3.75/40 TEABAGS
www.TeaMag.com May/June 2012 Tea Magazine 41
Chaicoffski BrewerCHAICOFFSKIWWW.CHAICOFFSKI.COM.AU
Enjoy full-fl avoured tea in 30 seconds without the bitterness says inventor Ian Bersten of Sydney, Australia. Quicksteeps™ steeps and then fi lters tea or coffee instead of the reverse, to more closely imitate the way that tasters brew. The new Quicksteeps™ Turbofi lter TM follows the contours of the mug or pot and is not suspended - it rests on the base creating turbulence and swirling the water through the leaves or grinds. Uses large leaf tea or fannings. The 60 micron stainless steel mesh fi lter is dishwasher safe, fi ts cups and mugs. $20
Emma Lea’s Family CookbookEMMA LEA BOOKSWWW.EMMALEABOOKS.COM
Family tea time is more fun when the kitchen activities are shared with all ages and children learn the secrets of their favorite recipes.
Emma Lea’s Family Cookbook is a collection of more than a hundred recipes, featuring those printed in the Emma Lea storybooks and monthly Family Tea Times newsletter. There are unique tea concoctions like Apple Pie Tea, Cranberry-Chai Cooler, Jelly Jar Tea and fresh fruit recipes like Strawberry Flowers and Baked Banana Boats. Other recipes were created to accompany nursery rhyme themes like Turkey In The Straw, Black Bird Pie and Pat-A-Cakes. $16.95
Red Pyramid Shape Jug KettleKALORIKWWW.KALORIK.COM
Serve your tea in style with this cordless kettle that is sure to complement any kitchen. A 1500-watt heating element with a high-capacity special design heats quickly. Auto-off tracks the internal temperature and shuts the kettle off when it reaches a boil.
The body’s hand-coated coloring on stainless steel has been triple-processed for a refi ned fi nish and added durability. The handle combines strength and will always be cool to touch. The heating element is impact bonded to a fl at stainless steel cover to shield it from water and maximize heat transfer. The fl at base ensures fast and easy cleaning inside the kettle. Capacity: 58 fl . oz. /1.7 liters. $79.99
WWW.KALORIK.COM
The World’s Special Tea: A History of Tea for ChildrenTHE WORLD’S SPECIAL TEAWWW.AGIFTOFTEA.COM
Written by Jo Johnson and Joya Powell this work refers to the historical events that led to the creation of tea enjoyment as we know it today. Complete with dated timelines, it tells the story of tea in a fun way depicting how tea and drinking tea connects world cultures.
The story is written in rhyme scheme that young children (ages 3-7 years) can appreciate. The World’s Special Tea encourages the reader to create their own piece of history by having their own tea party. $15 + S/H
organic & Fairtrade Certified Tea BagsRISHI TEAWWW.RISHI-TEA.COM
Rishi Tea, a leading international purveyor of organic and Fairtrade Certifi ed™ loose-leaf teas, has introduced its fi rst line of specialty tea bags. The innovative knit-mesh
fi lter bag impart a level of fl avor, aroma and body, which standard paper or silky tea bags cannot match, according to the company. The new fi lter mesh material is made from plant-based resources and yields a far greater extraction ratio and infusion quality than any other tea bag. Paper and even fi ne mesh silky bag materials are too tightly woven and act as a barrier to the tealeaves’ infusion. Rishi said that a looser weave was needed to improve the overall tea bag experience in restaurants and foodservice at a cost per bag that meets or
beats the current silky tea bag brands. Each organic tea bag is individually sealed in printed overwrap to maintain optimum freshness.