Technology and TelecommunicationsGet more out of yourmobile campaigns

Table of contents

Mobile user behavior trends: Tech and Telco

Yahoo Bing Network marketplace performance trends

Best-performing ad copy

Recommendations

Mobile user behavior trends:

Tech and Telco

As 4G LTE coverage grows, so does searchUS smartphone users newly signed up for 4G service, say they will search for information more frequently than they did using lower speed connections.1

1 Deloitte, 2014 Global Mobile Consumer Survey: U.S. Edition, December 10, 2014; 2 OpenSignal, The State of LTE March 2015, March 2015.

Verizon AT&T T-Mobile Sprint criKet0%

20%

40%

60%

80%

100%

0

2

4

6

8

10

12

14

LTE Coverage and Download Speeds in the U.S. (Nov 2014 – Jan 2015)2

% of time with LTE access Average download speed in Mbps

The Top 4 carriers smartphone sales surgeMore smartphones were sold by the four major carriers in Q4 2014 than they have ever sold before in any single quarter.

Q1 2013 Q2 2013 Q3 2013 Q4 2013 Q1 2014 Q2 2014 Q3 2014 Q4 20140

5

10

15

Smartphones sold/activated

AT&T (postpaid only) Sprint (postpaid and prepaid) T-Mobile (postpaid and prepaid) Verizon (postpaid only)

Source: Carrier reporting, Jackdaw Research estimates as reported in Fierce Wireless, How Verizon AT&T, Sprint and T-Mobile stacked up in Q4

2014, February 2015

Smartphone owners use search

Source: eMarketer, US Digital Users: Q1 2015 Complete Forecast, February 2015.

eMarketer forecasts that 9 in 10 smartphone owners will use search in 2015.

Mobile is the preferred media channel for researching new devices

Source: InMobi. Consumer Electronics: Smart Devices (Smartphones & Tablets), February 2015

*Smart electronics = smartphone, tablet, tablet hybrid, eReader and/or smart wearable device

Talking with friends or family

Talking with co-workers

In person at a physical store location

Tablets

Desktops/laptops

Smartphones

13%

13%

23%

25%

31%

51%

How do you typically research information about smart electronics?*

Yahoo Bing Network marketplace performance trends: Tech and Telco

30% of all Yahoo Bing Network queries come from smartphones

Source: Bing Ads Internal Data

77%

23%

Mobile Query Share March '14

All Devices Mobile

70%

30%

Mobile Query Share March '15

All Devices Mobile

Source: Bing Ads Internal Data

438% growth in mobile clicks delivered for Tech & Telco over two years

2013-Q1 2013-Q2 2013-Q3 2013-Q4 2014-Q1 2014-Q2 2014-Q3 2014-Q4 2015-Q1

Technology & Telecommunications Click Trend

(February 2014 to February 2015)

Tech and Telco (all up)—impressions and clicks

Source: Bing Ads internal data. Yahoo Bing Network , US, O&O and syndication

Impressions and clicks on smartphones are growing at a faster pace than on other devices.

Mobile impressions are growing at a monthly average rate of 17%, compared to 2% for PC+Tablet.

Mobile clicks account for 13% of total clicks across all devices.

Feb

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Sep

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Octo

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Novem

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Decem

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Jan

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Feb

ruary

2014 2015

Impressions

Mobile Mobile trend

PC + Tablet PC+Tablet trend

Mobile13%

PC+Tablet87%

Average share of total clicks

Tech and Telco (all up)—CTR and CPC

Source: Bing Ads internal data, Yahoo Bing Network O&O, US

Advertisers pay roughly 60% of the CPC cost on PC or tablet.

Use the mobile bid modifier to adjust your mobile budget to capture user engagement.

October November December January February3.50 %

4.00 %

4.50 %

5.00 %

5.50 %

6.00 %

CTR

Mobile PC + Tablet

October November December January February $0.25

$0.30

$0.35

$0.40

$0.45

$0.50

$0.55

CPC

Mobile PC + Tablet

(October 2014 to February 2015)

Telecommunications

Web Services Technology Computers & electronics

(February 2014 to February 2015)

Source: Bing Ads internal data. Yahoo Bing Network , US, O&O and syndication

Telecommunications—impressions and clicksFeb

ruary

Marc

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Ap

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May

Jun

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July

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Sep

tem

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Octo

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Novem

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Decem

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Jan

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Feb

ruary

2014 2015

Impressions

Mobile Mobile trend

PC + Tablet PC+Tablet trend

Mobile clicks account for 17% of total clicks across all devices.

Mobile impressions are growing at a monthly average rate of 2%, compared to -1% for PC+Tablet.

Mobile17%

PC+Tablet83%

Average share of total clicks

(October 2014 to February 2015)

Source: Bing Ads internal data. Yahoo Bing Network , US, O&O and syndication

Telecommunications—CTR and CPC

Advertisers pay roughly 85% of the CPC cost on PC or tablet.

Use the mobile bid modifier to adjust your mobile budget to capture user engagement.

October November December January February $0.70

$0.80

$0.90

$1.00

$1.10

$1.20

$1.30

CPC

Mobile PC + Tablet

October November December January February7.00 %

7.50 %

8.00 %

8.50 %

9.00 %

9.50 %

10.00 %

10.50 %

CTR

Mobile PC + Tablet

(February 2014 to February 2015)

Source: Bing Ads internal data. Yahoo Bing Network , US, O&O and syndication

Technology—impressions and clicksFeb

ruary

Marc

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Ap

ril

May

Jun

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July

Au

gu

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Sep

tem

ber

Octo

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Novem

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Decem

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Jan

uary

Feb

ruary

2014 2015

Impressions

Mobile Mobile trend

PC + Tablet PC+Tablet trend

Mobile clicks account for 9% of total clicks across all devices.

Mobile impressions growth rate is holding steady, compared to a -1% decline for PC+Tablet.

Mobile9%

PC+Tablet91%

Average share of total clicks

Technology—CTR and CPC

Source: Bing Ads internal data, Yahoo Bing Network O&O, US

October November December January February4.00 %

4.20 %

4.40 %

4.60 %

4.80 %

5.00 %

5.20 %

5.40 %

5.60 %

5.80 %

CTR

Mobile PC + Tablet

October November December January February $0.80

$0.85

$0.90

$0.95

$1.00

$1.05

$1.10

$1.15

$1.20

CPC

Mobile PC + Tablet

Advertisers pay roughly 90% of the CPC cost on PC or tablet.

Use the mobile bid modifier to adjust your mobile budget to capture user engagement.

(October 2014 to February 2015)

Mobile clicks account for 13% of total clicks across all devices.

Mobile impressions are growing at a monthly average rate of 36%, compared to 1% for PC+Tablet.

(February 2014 to February 2015)

Source: Bing Ads internal data. Yahoo Bing Network , US, O&O and syndication

Web Services—impressions and clicks

Mobile13%

PC+Tablet87%

Average share of total clicks

Feb

ruary

Marc

h

Ap

ril

May

Jun

e

July

Au

gu

st

Sep

tem

ber

Octo

ber

Novem

ber

Decem

ber

Jan

uary

Feb

ruary

2014 2015

Impressions

Mobile Mobile trend

PC + Tablet PC+Tablet trend

Web Services—CTR and CPC

Source: Bing Ads internal data, Yahoo Bing Network O&O, US

Advertisers pay roughly 60% of the CPC cost on PC or tablet.

Use the mobile bid modifier to adjust your mobile budget to capture user engagement.

October November December January February3.50 %

4.00 %

4.50 %

5.00 %

5.50 %

6.00 %

CTR

Mobile PC + Tablet

October November December January February $0.06

$0.08

$0.10

$0.12

$0.14

$0.16

$0.18

$0.20

$0.22

$0.24

$0.26

CPC

Mobile PC + Tablet

(October 2014 to February 2015)

(February 2014 to February 2015)

Source: Bing Ads internal data. Yahoo Bing Network , US, O&O and syndication

Computers & Electronics—impressions and clicks

Mobile clicks account for an average of 10% of total clicks across all devices.

Mobile impressions are growing at a monthly average rate of 40%, compared to 24% for PC+Tablet.

Mobile10%

PC+Tablet90%

Average share of total clicks

Feb

ruary

Marc

h

Ap

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May

Jun

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July

Au

gu

st

Sep

tem

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Octo

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Novem

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Decem

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Jan

uary

Feb

ruary

2014 2015

Impressions

Mobile Mobile trend

PC + Tablet PC+Tablet trend

Computers & Electronics (Internet)—CTR and CPC

Source: Bing Ads internal data, Yahoo Bing Network O&O, US

October November December January February3.00 %

3.50 %

4.00 %

4.50 %

5.00 %

5.50 %

6.00 %

6.50 %

CTR

Mobile PC + Tablet

October November December January February $0.25

$0.30

$0.35

$0.40

$0.45

$0.50

CPC

Mobile PC + Tablet

Advertisers pay roughly 80% of the CPC cost on PC or tablet.

Use the mobile bid modifier to adjust your mobile budget to capture user engagement.

(October 2014 to February 2015)

Best-performing ad copy

Ad copy research heat mapAdDescription

"Brands"

Affordability

Call To Action

Compare

Contract

Deals Device Type

DKI Free Offers Official Site

Online Orders

Param Insertion

Phones (General)

Plans Prepaid

Price/Pricing

Sale Save/Savings

Service

Shipping

Superlatives

Unlimited

Vendor/Retailer

Wireless Carriers

AdTitle

"Brands"

Affordability

Call To Action

Compare

Contract

Deals

Device Type

DKI

Free

Offers

Official Site

Online

Orders

Param Insertion

Phones (General)

Plans

Prepaid

Price/Pricing

Sale

Save/Savings

Service

Shipping

Superlatives

Unlimited

Vendor/Retailer

Wireless Carriers

How to read a heatmapAd description

Ad t

itle

Great Good Insufficient dataPoor

Air Airfares

Airline Brand

Airlines

Book

Call to Action

City Deals

Destinations

Discount

Fares Find Flights

Fly

Guaranteed

Huge/Big

Lowest

Nonstop

Now

Offers

Official Site

Online

Prices

Save Tickets

Today

Trademark

Travel

Website

Your

Air

Airfares

Airline Brand

Airlines

Area

Book

Call to Action

City

Deals

Discount

Fares

Find

Flights

Fly

Lowest

Nonstop

Official Site

Online

Save

Tickets

Trademark

Travel

Website

Our study results show that a travel ad with “airlines” in the title and “deals” in the description has high Ad Quality.

Ad copy research heat map (all devices)

Top 5 Performing Ad Title/Description Combinations by Industry, All Devices

CarriersOfficial Site Official Site Official Site Save/Savings UnlimitedDevice Type Call To Action Unlimited Unlimited Save/SavingsDisplayURL DisplayURL DisplayURL DisplayURL DisplayURL

Smartphones – Brand

Official Site Official Site Official Site Official Site Official SiteOrders Apple iPod Shipping FreeDisplayURL DisplayURL DisplayURL DisplayURL DisplayURL

 

     

Smartphones – Non-brand

Price/Pricing Holidays Service Price/Pricing Official SiteDevice Type Phones (General) Wireless Carriers Offers OffersDisplayURL DisplayURL DisplayURL DisplayURL DisplayURL

       

TabletOfficial Site Save/Savings Online Online OnlineDeals Shipping Param Insertion Shipping Call To ActionDisplayURL DisplayURL DisplayURL DisplayURL DisplayURL

       

RetailersVendor/Retailer Device Type Device Type Deals DealsElectronics Deals Call To Action Device Type Param InsertionDisplayURL DisplayURL DisplayURL DisplayURL DisplayURL

       

AccessoriesOnline Online Call To Action Electronics ElectronicsPhones (General) Price/Pricing Electronics Orders FreeDisplayURL DisplayURL DisplayURL DisplayURL DisplayURL

       

ReviewVendor/Retailer Param Insertion Vendor/Retailer Device Type ComparePrice/Pricing Price/Pricing Free Official Site AffordabilityDisplayURL DisplayURL DisplayURL DisplayURL DisplayURL

For Carriers, official sites seem to be the most trusted, and the focus is on specific devices, unlimited packages and/or savings.

For Smartphones – Brand, list the official site in the ad title.

For Smartphones – Non-brand, emphasis is on price and offers, some interest in holidays.

In the Tablet category, there is interest in buying online and subsequently, shipping.

For Retailers, people are looking for specific retailers or devices, and seeing what deals they can get for the devices they are considering.

For the Accessories, mention prices or promotions in the descriptions.

In the Review category, there is emphasis on pricing and not necessarily only device specifics and comparisons, as one might think.

Ad copy research heat map - CarrierAdDescription

"Brands"

Affordability

Call To Action

Compare

Contract

Deals Device Type

DKI Free Offers Official Site

Online Orders

Param Insertion

Phones (General)

Plans Prepaid

Price/Pricing

Sale Save/Savings

Service

Shipping

Superlatives

Unlimited

Vendor/Retailer

Wireless Carriers

AdTitle

"Brands"

Affordability

Call To Action

Compare

Contract

Deals

Device Type

DKI

Free

Offers

Official Site

Online

Orders

Param Insertion

Phones (General)

Plans

Prepaid

Price/Pricing

Sale

Save/Savings

Service

Shipping

Superlatives

Unlimited

Vendor/Retailer

Wireless Carriers

Carriers: Best-performing ad copy phrases by device

PC/Tablet MobileOfficial Site Official SiteDevice Type ServiceDisplayURL DisplayURL  

Official Site Official SiteCall To Action Save/SavingsDisplayURL DisplayURL  Official Site Device TypeUnlimited ShippingDisplayURL DisplayURL  Save/Savings Official SiteUnlimited ShippingDisplayURL DisplayURL  Unlimited Param InsertionSave/Savings PlansDisplayURL DisplayURL

Brand plays a big role in carriers. Add “official site” and plan information, such as unlimited offerings, in PC/Tablet ad copy.

For Mobile campaigns, in addition to the brand play, add savings and shipping information to description increase likelihood of ad clicks.

AdDescription

pClick

"Brands"

Affordability

Apple Call To Action

Compare

Deals Device Type

DKI Electronics

Free iPhone iPod Official Site

Online Orders Param Insertion

Phones (General)

Price/Pricing

Sale Save/Savings

Shipping

Superlatives

Unlock

Vendor/Retailer

Wireless Carriers

AdTitle

"Brands"

Affordability

Apple

Call To Action

Compare

Deals

Device Type

DKI

Electronics

Free

iPhone

iPod

Official Site

Online

Orders

Param Insertion

Phones (General)

Price/Pricing

Sale

Save/Savings

Shipping

Superlatives

Unlock

Vendor/Retailer

Wireless Carriers

Ad copy research heat map: Smartphones - Brand

Smartphones - Brand: Best-performing ad copy phrases by device

PC/Tablet MobileOfficial Site Official SiteOrders AppleDisplayURL DisplayURL  

Official Site Price/PricingApple OnlineDisplayURL DisplayURL  Official Site Device TypeiPod DKIDisplayURL DisplayURL  Official Site Param InsertionShipping OnlineDisplayURL DisplayURL  Official Site iPhoneFree DKIDisplayURL DisplayURL

Apple products continued to dominate.

In PC/Tablet campaigns, try to couple Official Site ad titles with ad descriptions that contain “Orders” (“orders”, “orders over”, “pre-order”), “Shipping” and “Free”

For mobile campaigns, while "Official Site ad title and “Apple” performed well, consider adding price and DKI (Dynamic Keyword Insertion) in your ad copy.

AdDescription

"Brands"

Affordability

Call To Action

Compare

Contract

Deals Device Type

DKI Free Holidays

Offers Official Site

Online

Phones (General)

Plans Prepaid

Price/Pricing

Reviews

Sale Save/Savings

Selection/Variety

Service

Shipping

Superlatives

Windows

Wireless Carriers

AdTitle

"Brands"

Affordability

Call To Action

Compare

Contract

Deals

Device Type

DKI

Free

Holidays

Offers

Official Site

Online

Phones (General)

Plans

Prepaid

Price/Pricing

Reviews

Sale

Save/Savings

Selection/Variety

Service

Shipping

Superlatives

Windows

Wireless Carriers

Ad copy research heat map: Smartphones – Non Brand

Smartphones – Non-Brand: Best-performing ad copy phrases by device

PC/Tablet MobilePrice/Pricing Device TypeDevice Type OffersDisplayURL DisplayURL  

Holidays Price/PricingPhones (General) OnlineDisplayURL DisplayURL  Service Official SiteWireless Carriers SuperlativesDisplayURL DisplayURL  Price/Pricing HolidaysOffers DealsDisplayURL DisplayURL  Official Site Official Site

Offers DealsDisplayURL DisplayURL

For PC/Tablet campaigns, add pricing information to the ad title to gain interest, and provide device or special offer information in the ad description.

For Mobile campaigns, adding device types, offers/deals helps increase ad copy quality for the bargain hunters.

AdDescription

"Brands"

Accessories

Affordability

Call To Action

Cases&Covers

Compare

Computers

Deals Device Type

DKI Official Site

Online Orders Param Insertion

Price/Pricing

Quality Save/Savings

Selection/Variety

Shipping

Store Superlatives

Tablet Tablets Vendor/Retailer

AdTitle

"Brands"

Accessories

Affordability

Call To Action

Cases&Covers

Compare

Computers

Deals

Device Type

DKI

Official Site

Online

Orders

Param Insertion

Price/Pricing

Quality

Save/Savings

Selection/Variety

Shipping

Store

Superlatives

Tablet

Tablets

Vendor/Retailer

Ad copy research heat map: Tablet

Tablet: Best-performing ad copy phrases by device

PC/Tablet MobileOfficial Site Save/SavingsDeals ShippingDisplayURL DisplayURL  

Save/Savings Device TypeShipping DKIDisplayURL DisplayURL  Online Save/SavingsParam Insertion OrdersDisplayURL DisplayURL  Online Vendor/RetailerShipping Price/PricingDisplayURL DisplayURL  Online Param InsertionCall To Action OrdersDisplayURL DisplayURL

For higher performance in PC/Tablet campaigns, play up brand (Official site name), saving and online offering if applicable in your ad copy.

For mobile ad copy, try to highlight savings, specific device types and/or where to get them.

AdDescription

"Brands"

Accessories

Affordability

Call To Action

Cases&Covers

Chargers

Deals Device Type

DKI Electronics

Free Official Site

Online Orders Param Insertion

Phones (General)

Price/Pricing

Quality

Sale Save/Savings

Selection/Variety

Shipping

Style/Type

Superlatives

Vendor/Retailer

AdTitle

"Brands"

Accessories

Affordability

Call To Action

Cases&Covers

Chargers

Deals

Device Type

DKI

Electronics

Free

Official Site

Online

Orders

Param Insertion

Phones (General)

Price/Pricing

Quality

Sale

Save/Savings

Selection/Variety

Shipping

Style/Type

Superlatives

Vendor/Retailer

Ad copy research heat map: Accessories

Accessories: Best-performing ad copy phrases by device

PC/Tablet MobileOnline Call To ActionPhones (General) DealsDisplayURL DisplayURL  

Online Call To ActionPrice/Pricing AccessoriesDisplayURL DisplayURL  Call To Action SaleElectronics Style/TypeDisplayURL DisplayURL  Electronics OnlineOrders Price/PricingDisplayURL DisplayURL  Electronics Cases&CoversFree OrdersDisplayURL DisplayURL

Users tend to look for/purchase accessories online. Take advantage of that.

For PC/Tablet campaigns, include general “electronics” or variations of “phone” such as “mobile”, “mobile phones”, or “phones at”, with pricing/promotion to help complete their search tasks.

Use Call-to-Action words, especially for mobile campaigns. For the Accessories category, “buy”, “shop”, “choose”, “download”, and “find great” work particularly well. The mobile bid booster can also be used on the top keywords.

AdDescription

pClick

"Brands"

Affordability

Call To Action

Compare

Contract

Deals Device Type

DKI Features

Free Official Site

Online Param Insertion

Phones (General)

Plans Price/Pricing

Products

Reviews

Sale Save/Savings

Superlatives

Tablets

Unlimited

Vendor/Retailer

Windows

AdTitle

"Brands"

Affordability

Call To Action

Compare

Contract

Deals

Device Type

DKI

Features

Free

Official Site

Online

Param Insertion

Phones (General)

Plans

Price/Pricing

Products

Reviews

Sale

Save/Savings

Superlatives

Tablets

Unlimited

Vendor/Retailer

Windows

Ad copy research heat map: Review

Review: Best-performing ad copy phrases by device

PC/Tablet MobileVendor/Retailer DKIPrice/Pricing ReviewsDisplayURL DisplayURL  

Param Insertion Device TypePrice/Pricing ReviewsDisplayURL DisplayURL  Vendor/Retailer Vendor/RetailerFree Price/PricingDisplayURL DisplayURL  Compare Param InsertionAffordability Price/PricingDisplayURL DisplayURL  Device Type DKIOfficial Site Device TypeDisplayURL DisplayURL

High interest in price/pricing across all devices, though slightly more for PC/Tablet, with “free” and “affordability” also good for PC/Tablet ad descriptions.

On Mobile devices, “review” in the ad description performs well, especially when combined with ad titles containing DKI (Dynamic Keyword Insertion) and Device Type words.

Recommendations

Bing Ads Google AdWords

Targeting selection Unified across devices

Unified across devices

Bid modifiers

Desktop

Not available Not available

Tablet -20% to +300%* Not available

Mobile -100% to +300% -100% to +300%

‘If mobile’ URLs Yes Yes

Mobile Preference Yes Yes

Use the mobile bid modifier to adjust budget allocation

Bing Ads enables bid modifiers for tablet, unavailable in Google AdWords.

Parity with Google on mobile negative bids.

Campaign structures will become parallel, reducing overhead in account management.

Tweak bid adjustments to secure ad position 1 and 2

Source: Marin Software; 2014 Annual Report

Tweak bid adjustments to secure ad position 1 and position 2 spots

Location, location, location applies here too

Smartphone: 116% drop in CTR from position 1 to position 2

PC: 108% drop in CTR from position 1 to position 2

1–2 2–3 3–4 4–5

5.0%

2.4%

1.7%1.3%

5.2%

2.4%2.1%

1.0%

5.1%

2.9%

1.9%

1.3%

Computers Smartphones Tablets

Tablet: 76% drop in CTR from position 1 to position 2

SITELINK EXTENSION

S

CALLEXTENSION

S

LOCATIONEXTENSION

S

Bing Ads’ mobile extensions

LOCATION TARGETING

APPEXTENSION

S

Multiple Extensions No Extensions

Source: Microsoft eye-tracking study

Multiple extensions drive greatest engagement with mobile adsMaximize ad footprint and consumer’s attention

of smartphone searchers used a store locator or location extension to help them find and visit a local store

One tap to launch maps and directions

Source: Nielsen, The Digital Consumer Report, 2014

If you have a brick and mortar store: Location Extensions drive foot and web traffic

+15% CTR lift for campaigns with Location Extensions

76%

E-Commerce sites: Sitelink Extensions drive deeper site engagement+10%–15% CTR for campaigns with Sitelink Extensions

Use Sitelink Extensions to feature:

Locations

Social channels

Deals

Products/offers

Mobile content

1Search Engine Land, Study: 61 Percent Of Mobile Callers Ready To Convert, Sep 24, 2013

Click-to-call drives engagement across online and offline stores

15%–25% lift in CTR for campaigns with click-to-call

52%

Check business hours

Schedule appointment/make reservation

51%

Check product availability47%

Top reasons for calling from search results1

App Extensions: driving app discovery and download

• Drive downloads: Promote app downloads with Bing Ads on mobile tablet and PC

• Automatic device targeting: Automatically targeted to each user’s device/OS; links directly to App Store, Google Play or Windows Store

• Actionable reporting: Measure installs of and engagement with mobile app

Extensions are automatically targeted to correct OS and app store

1Internet Retailers, Oct 2014

Mobile-optimized websites drive higher conversion rates

Based on study of 53 websites and 180 million online sessions

Conversion rate for smartphone shoppers on mobile-optimized sites

is 160% higher than the rate on non-optimized sitesAverage order value on smartphones on mobile-optimized sites is

102% of the average order value for shoppers on PCs of those same retailers’ desktop sites; that number drops to 70% on sites that are not optimized for mobile

Thank You

Source: eMarketer, Sept 2014

Apple-US

Directv

Samsung*

Sprint Communications

Echostar Communications

Comcast Corp

Time Warner Cable

CLEARLINK

Leapfrog Online

Red Ventures

AT & T

Cricket Wireless

Acceller Inc

Bridgevine, Inc.

Macrofix Technical Services Pvt Ltd

Yahoo Shopping

HTC USA Inc.

TCS Pvt Ltd

MNC pvt Ltd

I-Support

Ingenio LLC

Realnetworks, Inc.

cloudcomputing

US TECHSQUAD 247 INC

agngroup19

Help Support

raghav pvt ltd

Centerfield Media Holdings LLC

Barracuda Networks

Bose Corporation

White Fence A Division of Allconnect, Inc.

Sony Electronics Inc.

Acceller Inc

Bridgevine, Inc

Centerfield Media Holdings LLC.

Barracuda Networks

Bose Corporation

White Fence A Division of Allconnect, Inc.

Sony Electronics Inc.

Omega Engineering Inc.

Marketing Vf Ltd