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Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

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Technology for Aging in Technology for Aging in Place Place Laurie M. Orlov Aging in Place Technology Watch January, 2012
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Page 1: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Technology for Aging in PlaceTechnology for Aging in Place

Laurie M. Orlov

Aging in Place Technology Watch

January, 2012

Page 2: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Technology change can be daunting

Source: The New Yorker

Page 3: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Age

Decline in Mobility or Memory

Time

Engaged with:-Family-Friends-Church-Volunteering-Hobbies-Work-Learning

Isolated from:-Family-Friends-Church-Volunteering-Hobbies-Work-Learning…

Does engagement dwindle along with mobility or memory?

Page 4: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Context: Internet, social networking, cell phones

58% of US 65+ population has a cell phone (average 3 calls per day, 34% sleep with their cell phones)

31% of the 65+ population has a ‘broadband’ connection, up 1% from 2009 (Pew Research)

Only 42% of the 65+, 30% of the 75+ population goes online

Only 15% of iPad buyers are over the age of 56…(NielsenWire)

…But baby boomers are the fastest growing age segment of Facebook’s 800 million members

The fastest growing age demographic -- the 85+

Page 5: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Older adults and Internet technology (Pew)

Category All Boomers (50-64)

Seniors (65+)

Comment/ Example

Online 79% 78% 42% % of all adults

Use search daily

59% 52% 37% % adults w/Internet

Use video sharing site

71% 54% 31% View YouTube, % adults use of video

Seek Health info

59% 58% 29% % adults w/Internet

Social network

61% 47% 26% % adults w/Internet

Page 6: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Older adults and online technology (Pew)

Category All Boomers (50-64)

Seniors (65+)

Comment/ Example

Have cell phone

85% 85% 58% % all adults

…Smart phone

35% 24% 11% % all adults

Internet calls

24% 19% 18% % all adults

Have E-Reader

12% 13% 6% % all adults

Have a tablet

8% 8% 2% % all adults

Have mobile health app

9% 6% 5% % adult cell phone users

Page 7: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Four aging in place technology categories

Communicationand Engagement

Safety and Security

Health and WellnessLearning and Contribution

Email, Chat,Games, Video,Cell phone, Smart phone,Tablet,PC, Mac

Security,PERS,Webcam,Fall detection,Home monitor

mHealth apps,Telehealth,Medication mgmt,Disease mgmt,Fitness

Legacy,Education and learningVolunteer, work

Copyright Aging in Place Technology Watch 2010

Page 8: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Aging status changes vary an individual’s needs over time

Home Safety

PersonalStatus

PersonalSafety

PersonalHealth

Personal MedicalStatus

Time

Independent Frailer

Alarm system E-mail, phone,Video, chat

PERS,Fall Detection,HomeMonitor

MedicationReminders,WellnessGuides

Chronic disease monitors

Copyright Aging in Place Technology Watch 2010

Page 9: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Providers

Seniors

Family & Caregivers

Aging in Place depends on connected relationships…

…Not well connected today

Copyright Aging in Place Technology Watch 2010

Page 10: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

The looming crisis of care

2011 2020

55 million seniors 65+

> 40 million seniors 65+

*** Caregivers:

Women aged 25-44

2015Population growth projection from US Census*Source: 2011 MetLife Market Survey of Nursing Home, Assisted Living, Adult Day Services, and Home Care Costs

$42K/year for AssistedLiving 2011*

Cost of c

are?

$51K/year Assisted Living**

**Source Amer. Association LTC & MetLife***Source National Clearinghouse Direct Care Workforce

Growth Rate

Time

Copyright Aging in Place Technology Watch 2011

Page 11: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Four aging in place technology categories

Communicationand Engagement

Safety and Security

Health and WellnessLearning and Contribution

Email, Chat,Games, Video,Cell phone, Smart phone,Tablet,PC, Mac

Security,PERS,Webcam,Fall detection,Home monitor

mHealth apps,Telehealth,Medication mgmt,Disease mgmt,Fitness

Legacy,Education and learningVolunteer, work

Copyright Aging in Place Technology Watch 2010

Caregiving

Page 12: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Proportion of 65+ Who Use Personal Health & Wellness Tech?

Source: AARP Healthy@Home 2.0, April 2011 (Base = 940 responders age 65+)

Page 13: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Proportion of 65+ Who Currently Use Home Safety Devices

2%

3%

5%

11%

17%

0% 20% 40% 60% 80% 100%

An electronic system that let's a family member or friendknow if you ae okay, or if your daily rouine changes

suggesting you might need help

A device that tracks w here you are in preparing food andcan remind you of steps you completed

Sensors that can be placed throughout your home to detect ifsomeone falls and, if so, calls for emergency help

Small electronic devices that can turn off appliances

An alarm that could tell you w hen a door or w indow hasbeen opened or closed w hen not expected

Source: AARP Healthy@Home 2.0, April 2011

Page 14: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Overall willingness to pay, total per month, all devices:

Source: AARP Healthy@Home 2.0, April 2011

Page 15: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Video phone system

Interactive system for physical, mental, and leisure activities

Caregiving decision support tool

Medication support system

Caregiving coaching software

Caregiver training simulations

Caregiving coordination system

Caregiver mentor matching service

Passive movement monitoring system

Transportation display

Symptom monitor and transmitter

Personal health record tracking

Video phone system

Interactive system for physical, mental, and leisure activities

Caregiving decision support tool

Medication support system

Caregiving coaching software

Caregiver training simulations

Caregiving coordination system

Caregiver mentor matching service

Passive movement monitoring system

Transportation display

Symptom monitor and transmitter

Personal health record tracking

Moderate Potential(Helpful, High Barriers)

Greatest Potential(Helpful, Low Barriers)

Least Potential(Less Helpful, High Barriers)

0%

25%

50%

75%

100%

25% 50% 75%

Barriers (% prevented from trying by any barrier )

Hel

pful

ness

(%

ver

y or

som

ewha

t hel

pful

)

Source: National Alliance for Caregiving, “Caregiving and Technology 2010”

Page 16: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

A day in the life: Tech-enabled relationships – meet Margaret

•Passes doorway motion sensor•Puts on wearable fall detector•Receives reminder to take meds•Gets a video call from grandkids•Requests a transportation pickup•Participates in online hobby forum•Attends online learning course

Senior living at homeLong-distanceFamily

•Makes the video call•Shares trip photos•Sets up family tree

Family/Caregivers

•Updates personal health record•Preloads medication canister•Sets med reminder schedule•Configures notification phone list•Receives home-related alerts•Enters daily activity onto portal

Healthcare Providers

•Updates personal health record•Writes ePrescription•Checks downloaded data from wearable blood pressure cuff•Answers e-mail question•Provides a video consultationCopyright Aging in Place Technology

Watch 2010

Page 17: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

A wave of technology to help Margaret and her family

Microsoft Kinect

TelikinOptelec

GrandCare

MobileHelp

Page 18: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

What if Margaret had dementia?

SentryGPSid

CoroHealth

Page 19: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Example report – sleep disturbance

Page 20: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Hubs – national, neighborhood - offer a lens to find services

Example sites:

DiabetesMine.com Alzheimerstore.com

MayoClinic.com

Role-based Hub-and-spoke model (Caregiver - Senior)

Need-based hub-and-spoke model (Rehab at home)

Example sites:

Alz.org

Caring.com

AARP.org/ caregving

Products Services

Devices Guidance

Shared Information

Copyright Aging in Place Technology Watch 2009

Page 21: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Role- and Need-based hubs will emerge and grow – who will provide?

Providing a lens to serving aging-related roles

Powering a community of shared interests

Serving caregiver family and professionals

Spanning the distance and disconnect in relationships

Building upon today’s social networks

Simple to use and intuitive

Copyright Aging in Place Technology Watch 2010

Page 22: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Fewer boxes, less data, more information

Referral channels should be critical Identifying and marketing to common needs» Health and home care provider» Social services» Geriatric care managers

Who goes into the home? Tablets, TVs, smart phones, wireless, with sensors and cameras in and around the home, easily switched on and off

Who connects the home and the individual? » ISP Network provider» Cable company» Security dealer or PERS reseller» Cell or smart phone provider

Page 23: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Applications will meet social needs: Subscription-based services – opt-in Systems to link home to outside – for health-

related monitoring or for sharing information Wearable inside and outside Passive without intrusion Discovery and finding people with common

interests Opt-in information and connecting to services

(health, safety, work) Blurred life stages – available as needed

independent of age Mobile – applications will follow the person from

home or away

                                                

Copyright Aging in Place Technology Watch 2010

Page 24: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Aging in place market silos have begun to overlap – in a down economy

HealthcareHome Automation

Home Services*

Home Design

AssistiveTechnology

Copyright Aging in Place Technology Watch 2011

* Example services include: Home care, transportation, geriatric care management, social services

Communication

Page 25: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Aging in place market silos will overlap – it’s already happening

Home automation bundles as a service will become a feature – 20% of CE vendors are now interested in aging

Security vendors will provide interfaces for healthcare devices

Carriers will offer health-apps through partners, layered on discount bundles

Remote healthcare services will partner with security and home monitoring

Vendors will band together – see AgeTek Alliance

Copyright Aging in Place Technology Watch 2010

Page 26: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Barriers and disconnects

Only incremental growth in tech access of oldest adults, hamstrung by current economy

U.S. adults living with chronic disease are significantly less likely than healthy adults to have access to the internet (62% vs. 81%) (Pew)

Monitoring tech and chronic disease invite the reimbursement debate and consumer distraction

New tech niches are interesting, but rarely marketed as solutions Mainstream tech like smart phone shuts out seniors Referral channels are interested, but not fully engaged Resellers are engaged, but not necessarily selling through VCs are intrigued, but not necessarily funding the small and the

weak

Page 27: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

How large is the market?

2008 2020

20152010

Growth Rate $

Time

Copyright Aging in Place Technology Watch 2009

$2 billion

$20 billion…

•Games/Fitness•Computers/TVs•Web cameras•Smart phones•Chronic disease mgmt•Caregiving•Home automation•Mobility aids•Fall detection•Fall prevention•Car safety technology•???

Page 28: Technology for Aging in Place Laurie M. Orlov Aging in Place Technology Watch January, 2012.

Thank you!

Laurie M. OrlovAging in Place Technology Watch

[email protected]

772-345-3725


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