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Welcome to the Brooklyn, New York
Technology & Market Assessment ForumOctober 6-8, 2010 • New York Marriott® at the Brooklyn Bridge
Welcome to the Brooklyn, New York
Technology & Market Assessment ForumOctober 6-8, 2010 • New York Marriott® at the Brooklyn Bridge
Technology Showcase: Water HeatingVent-Free Tankless Heaters
Vent Free Tankless gas water heater
Vent Free Tankless gas water heaterPresentation Overview
• Vent Free Appliances• Product Specs• Marketing strategy• Case studies successful installations• Marketing assistance needed• Contact
Vent Free AppliancesMore Than One Million Units Shipped Annually *Do Not Require a Vent, Flue or ChimneyModel code :ANSI Z21.11.2Range of 2,000 – 40,000 Btu Limited to 40,000 Btu USA Vent free products – Log SetsWorldwide Vent free products : Logsets, Water heaters, Space heaters
Safety : ODS Oxygen Detection Safety Pilot
* Source: www.ventfree.org
Safety Record of ODS EquippedVent-Free Gas Products
Over 60 Million Plus Units Installed Throughout the World * 16 Million Plus Units Installed in the U.S. Since 1980 * According to ODS Manufacturers, No Documented
Casualties have been Attributed to Emissions from an ODS Equipped Product
* Source: www.ventfree.org
Vent Free ProductsRegulatory Status
Codes Permitting Installation of Listed and Labeled Vent-Free Gas Products: International Mechanical Code (IMC) National Fuel Gas Code (NFGC) International Fuel Gas Code (IFGC) Approved in 49 States
Product IntroductionOperating and performance
characteristicsPhysical size (footprint) Anatomy and Safety featuresEnvironmental ComplianceCode Compliance
Operating and performance characteristics
• Power Rating: 11.11 KW (38,000 Btuh)• Hot Water Flow: 1.6 Gallons per minute (45°F
temp rise)• Vent-free – Does not require flue exhaust • Automatic Startup• Safety thermocouple and overheat shutoff
protection• O.D.S. technology (Oxygen Depletion Sensor) *• Stainless Steel Burners , Solid copper heat
exchanger, Epoxy Casing• 20 minute automatic shutoff
Physical size (footprint)Size :• Front 29 cm (11.5”)• Depth 15 cm (6”) • Height 40 cm (16”)Weight• Compact Construction• Weighs only 6.6 kgs (14.5 #)Single User• Can be installed in home, shop or office• Can be connected to all hot water outlets in a home• Limited to one user at a time
Anatomy and Safety features
Anti Scalding safety Thermostat
Exhaust Vent safety Thermostat
Copper Heat Exchanger
ODS Safety Device
Stainless Steel Burners
20 minute safety shutoff
Normally closed safety solenoid
Environmental Compliance
Green Product
Efficency > 88%
Energy Factor 0.85
Case Study #1 / SuccesfulInstallations
gasNatural (Spain) www.gasnatural.com Gas Natural is a leading multi-national in the gas and power
sectors. It operates in 23 countries and has more than 20 million customers around the world.
Subsidiary: Colombia , South America, 100,000 installations Replaced electric water heating gas Utility financed conversion in the monthly bill (48
months) Zero sum cash flow for customer as energy savings pay for
the conversion. Profits: Utility doubled gas billing per customer
Case Study # 2 / SuccesfulInstallations
USA Pilot Program 2008- 2010 2500 Installed in 50 states plus Canada 100 % acceptance 100% safety record
WORLDWIDE CERTIFICATION Excel Vent Free tankless gas water heaters
• Certified by Bureau Veritas• Swiss certification body• 178 years of expertise• Presence in 140 countries
MARKETING STRATEGY
• Target Audience : Demographics
• Proposition/Key Element: Hot Water / Small Carbon footprint
• Implementation: Conversion Programs with gas Utilities
MARKETING STRATEGY DEMOGRAPHICS
One out of every four American households with just one person in 2000 – 26 % of all households
sOURCE:http://www.pobronson.com/factbook/pages/104.html#3367
MARKETING STRATEGYProposition/Key Element:
Vent Free tankless gas Hot Water heater Ease of Conversion = Small Carbon footprint Green Awareness growth
G – Generate environmental awarenessR – Recycle as much as possibleE – Eliminate unnecessary wasteE – Energy conservationN – Now is the time
MARKETING STRATEGYIMPLEMENTATION
We need to Set up with you:Vent Free tankless water heater
• “Convert To Natural Gas” programs• Rebate Programs• Customer financing of conversion in utility
bill.
Contact
Fernan E UsherEXCELAMERICA LLC6020 NW 99 Ave. , # 207Miami, FL 33178Ph 305 851 [email protected]
www.excelamerica.com