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TelecomTV Guide 2010

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Guide to TelecomTV\'s products and services in 2010
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Page 1: TelecomTV Guide 2010
Page 2: TelecomTV Guide 2010

CONTENTS

WEBSITE

USERS– Global– Influential– Essential

PARTNERS– Associations– Events

PROGRAMMES

SPECIAL PROJECTS– Green Planet– Connected Planet

PRODUCTS & SERVICES– Advertising– Sponsorship– CommSpace– Client Interaction Portals– i-Cast– ICT World Congress– Virtual Events– Web 2.0 Portals

CONTACTS

Page 3: TelecomTV Guide 2010
Page 4: TelecomTV Guide 2010

WEBSITE

TelecomTV is the only online TV network for the global ICT sector delivering daily insight on the converging world of telecoms, media and entertainment to over 65,000 decision makers in 200 countries worldwide via a platform that enables commentary, community and collaboration.

TelecomTV is free to view and supported by our advertisers, sponsors and users of our communications services.

Register now at www.telecomtv.com.

Page 5: TelecomTV Guide 2010

North America 22%

Europe 32%

Rest of the World 11%

APAC 34%

USERS: GLOBAL

200 Countries Worldwide

Page 6: TelecomTV Guide 2010

USERS: INFLUENTIAL

CXX/Chairman/President 20%

EVP/SVP 9%

Corporate Management 28%

Consultant/Analyst 7%

Journalism/PR 5%

R&D 8%

Other 10%

Technical Management 7%

Board Director 7%

64% management level and above

Page 7: TelecomTV Guide 2010

USERS: ESSENTIAL

Carriers 36%

Vendors/SI 25%

Applications Developer 7%

Content/Service Provider or Distributor 6%

Analyst Consultant 3%

Media 12%

Corporate Enterprise 11%

36% Carriers

Page 8: TelecomTV Guide 2010

0

50,000

100,000

150,000

200,000

250,000

Q1 Q2 Q3 Q4

UNIQUE VISITORS 2008

UNIQUE VISITORS 2009

2008-2009 TTV Unique Visitors Comparison

0

50,000

100,000

150,000

200,000

250,000

300,000

350,000

400,000

450,000

500,000

550,000

Q1 Q2 Q3 Q4

PAGEVIEWS 2008

PAGEVIEWS 2009

2008-2009 TTV Pageviews Comparison

SOCIAL MEDIA DRIVES COMMUNITY GROWTH

• 2009 Video views 888,914 +36% compared to 2008 (653000 videos views)

 • 2009 Visits 836,797 + 59%

compared to 2008 (527495 visits)

• 2009 Page views 1,636,241 + 70% compared to 2008 (957,416 page views)

• 2009 Unique Visitors 603,470 + 140% compared to 2008 (251633 unique visitors)

Page 9: TelecomTV Guide 2010

PARTNERS: ASSOCIATIONS

• GSM Association– The global trade association representing more than 750 GSM mobile phone operators

across 218 territories and countries of the world.

• International Telecommunications Union– The leading United Nations agency for information and communication technology

issues, and the global focal point for governments and the private sector in developing networks and services

• TMForum– The Forum has over 650 members from across the converging industries of telecom,

cable, media and the internet and seeks to transform business processes, operations and systems for monetizing online infocomm and entertainment services.

• Fibre to the Home Council Europe– The council’s charter is to educate European governments, policymakers and political

leaders on why and how high speed fibre connectivity can be delivered to all European citizens within the next years.

• Telecommunications Industry Association– With support from its 600 members, TIA enhances the business environment for

companies involved in telecommunications, broadband, mobile wireless, information technology, networks, cable, satellite, unified communications, emergency communications and the greening of technology.

Page 10: TelecomTV Guide 2010

PARTNERS: EVENTS IN 2010

Mobile World Congress

February 15th – February 18th

Barcelona, Spain

 

CTIA Wireless

March 23rd – March 25th

Las Vegas, USA 

IPTV World Forum

March 23rd – March 25th

London, UK

Telco2.0 Executive Brainstorm

April 27th – April 28th

London, UK

SuperComm

October 26th – October 28th

Chicago, USA

Telco2.0 Executive Brainstorm

November 3rd – November 4th

London, UK

 

Mobile Asia Congress

November – dates TBC

Hong Kong

Note:

Events schedule subject to change

Management World

May 18th – May 20th

Nice, France

CommunicAsiaJune 15th – June 18thSingapore

IBC

September 10th – September 14th

Amsterdam, The Netherlands

 

Broadband World Forum

October 26th – October 28th

Paris, France 

Page 11: TelecomTV Guide 2010

CUSTOMERS

Page 12: TelecomTV Guide 2010

PROGRAMMES

NEWSDESK (WEEKLY)TelecomTV’s flagship programme, broadcast every Friday since May 2004, covering the latest news and analysis

EXECUTIVE INSIGHT (FORTNIGHTLY)A series of high-profile interviews with some of the telecom industry’s most influential leaders and CEOs

Main Agenda (MONTHLY)TelecomTV’s flagship, interactive industry panel discussions

WIRELESS EVOLUTION (MONTHLY)Addressing the rapidly changing mobile industry from technology developments to business models

Page 13: TelecomTV Guide 2010

PROGRAMMES CONT…

TTV FUTURES (QUARTERLY)A series of viewers surveys that examine the challenges and opportunities posed by key sectors of the global ICT industry

THE BOTTOM LINE (MONTHLY)Coverage of the latest business strategies from our studios in the financial heart of the City of London

TTV Resolutions (Bi-Monthly)Interactive Roundtable Series Spanning Three Continents

PRESS/PLAY (WEEKLY)The new weekly programme from TelecomTV showcases the very latest products, services and applications

Page 14: TelecomTV Guide 2010

SPECIAL PROJECTS

A TelecomTV multimedia initiative to chart the positive impact ICT is having on the environment; in partnership with the GSMA, TIA and proudly sponsored by Ericsson and Juniper• 12 x 10-minute webisodes from around the world• 1 x feature length documentary• 3 x regional screenings with invited audience of special guests• 250-page e-book• Limitless online community of contributors, commentators, partners

and observers

GREEN PLANET

Page 15: TelecomTV Guide 2010

THE CONNECTED PLANET

• Filming the socio-economic impact of ICT in 40 countries world wide

• 40 country video reports filmed over 20 months

• Key indicators and stats for 192 countries and principalities

• Webisodes and Country reports released over 18 months

• Feature-length Documentary, bringing together the video content into one film

– Premiered at ITU World 2011– Available for Download and

Streaming via Movie Websites

• Connected Planet Interactive Map for access to all resources, e-book, extended versions of interviews,

Page 16: TelecomTV Guide 2010

PRODUCTS & SERVICES

ADVERTISINGReach out to our worldwide community or target by region with interactive online advertising on TelecomTV

• Website– 728 x 90 Leaderboards– 300 x 250 Mid Page Units– Pre and post-roll video advertising

• Mailers– 728 x 90 Leaderboards– 300 x 250 Mid Page Units– Electronic Direct Mailers

Page 17: TelecomTV Guide 2010

PRODUCTS & SERVICES

SPONSORSHIPDrive demand through ADVERTISING, awareness through BRANDING, And thought leadership through original CONTENT CREATION; the A, B, C of TelecomTV’s sponsorship opportunities around the world and online:

• Events– Global – Regional– Technological

• Programmes– Weekly– Fortnightly– Monthly

Page 18: TelecomTV Guide 2010

PRODUCTS & SERVICES

COMMSPACEA completely unique way to host and promote your marcomms content to theTelecomTV community from just £3000 / €3,900 / $5,400 per annum including:

• Online Content Management System • Searchable video archive• News updates from your website • Documents & Downloads section• Events diary• Company profile page• Contact Us page• Measurement tool powered by

Google Analytics

Page 19: TelecomTV Guide 2010

PRODUCTS & SERVICES

CLIENT INTERACTION PORTAL

• Automatic communication to your customers: The CIP features a number of tools that automatically update using RSS, such as news and video feeds. The Portal comes with a content spider that indexes any of your web based content and feeds this in automatically to the CIP.

• Better visibility of products and services: The CIP allows you to feature your products and services that are most relevant to each customer, preventing the information being buried inside your existing online presence.

• ROI tracking on Customer Account Marketing Activities: The CIP has a comprehensive measurement engine that tracks every click made by every user. This means you can view, down to an individual basis, who is viewing what.

• Defined Sales Reach: Through the intra-site messaging tool, the CIP targets your sales messages to your individual customers.

• Retaining Customers: Retaining customers and achieving top marks through Supplier Performance Management schemes is a priority. By providing a bespoke website for the relationship between buyer and vendor, the CIP allows you to remain one step ahead of the competition.

Page 20: TelecomTV Guide 2010

PRODUCTS & SERVICES

i-CASTGo beyond the traditional telephone + PowerPoint style webinar with TelecomTV’s new interactive webcast platform including:

• Live interaction with on-line audience• Live Q&A• Live Polling• Online hosting; no need for downloads• Audio AND video conferencing over IP• Collaboration tools• Share anything from PowerPoint to video,

websites to desktops• Promote to the TelecomTV community and

reach decision makers worldwide

Page 21: TelecomTV Guide 2010

PRODUCTS & SERVICES

COMMUNICATIONS SERVICESAll the talent and technology required to create, maintain and develop TelecomTV isretained in-house and is now available to ICT companies like yours to help you createmore compelling marketing communications such as:

Video• Thought leader interviews• Custom panel discussions• Customer testimonials & case studies• Product/|Solution demos• Keynotes/On-demand presentations• Corporate videos

Online• Websites• Microsites• Webcasts• Flash animations/presentations• Banner advertising• Powerpoints

Page 22: TelecomTV Guide 2010

PRODUCTS & SERVICESVIRTUAL EVENTS

Page 23: TelecomTV Guide 2010

PRODUCTS & SERVICES

VIRTUAL EVENTS – Announcing ICT World Congress• ICT World Congress is

– 365 day 24-7 conference, exhibition and networking destination– Creating global community in ICT– Digital Media Market Place

Page 24: TelecomTV Guide 2010

CONTACTS

Martyn WarwickEditor in Chief+44 (0) 20 7448 [email protected] Guy DanielsDirector of Content+44 (0) 20 7448 [email protected]  

Ian ScalesManaging Editor+44 (0) 20 7448 [email protected] Leila MakkiReporter+44 (0) 20 7448 [email protected]

Natalie SmithExecutive Producer+44 (0) 20 7448 [email protected]

  

Jim ReillyCommercial Director, Global+44 (0) 207 448 [email protected]  Neal MooreGeneral Manager, Asia-Pacific+65 8192 [email protected]  Alex FarrantSales Executive, EMEA+44 (0) 20 7448 [email protected] 

Megan EvansCustomer Services Director+44 (0) 20 7448 [email protected] Simon WallOperations Director+44 (0) 20 7448 [email protected] 

Head Office AddressTelecomTVNo 3 London Wall BuildingsLondon, EC2M 5PDT: +44 (0) 20 7448 1070F: +44 (0) 20 7448 1099 


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