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Tellabs Confidential – For Internal Use only. DO NOT DISTRIBUTE
Comunicação Móvel 3G/4G
(com slides do Dr. Vikram SaksenaTellabs Chief Technology Officer)
Comunicação Móvel 3G/4G
(com slides do Dr. Vikram SaksenaTellabs Chief Technology Officer)
Marçal SantosSr Manager Professional Services for Latin America e Caribean
Tellabs Confidential – For Internal Use only. DO NOT DISTRIBUTE2
A Computação 78 (Minha turma!)A Computação 78 (Minha turma!)
Tellabs Confidential – For Internal Use only. DO NOT DISTRIBUTE
Prever Algo, Assusta ?Prever Algo, Assusta ?
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Tellabs Confidential – For Internal Use only. DO NOT DISTRIBUTE
1G, 2G, 2.5G …1G, 2G, 2.5G …
A telefonia móvel de primeira geração ou 1G são analógicos, já que enviam a informação sobre ondas cuja forma varia de forma continua.
A telefonia móvel de segunda geração (2G) não é um padrão ou um protocolo estabelecido, é uma forma de nomear a mudança de protocolos de telefonia móvel analógica para digital.
2,5G é a segunda e meia geração de padrões e tecnologias de telefonia móvel. É considerada o degrau de transição entre as tecnologias 2G e 3G, embora o termo "2,5G" tenha sido definido pela mídia, e não oficialmente pela União Internacional de Telecomunicações (UIT).
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Mobile Network EvolutionMobile Network Evolution
MainframeTerminals
Transport
Ethernet
PC Clients
Servers
Computing Evolution Mobile Network Evolution
RNCInternet
Gateway
App Servers
Transport(TDM/Pseudowire)
Cellphones
CarrierEthernet
Distributed Gateways Smartphones
Internet
App Servers
2G/3G
4G
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2G mobile networks were voice centric2G mobile networks were voice centric
Voice centric services Few services beyond
Voice and SMS Simple mobile devices
Devices geared towards voice, text-messaging and ringtones
No real OS, no way to program the phone
TDM backhaul Traffic backhauled using
dedicated/leased circuits or SDH
5500 & 6300
BTS
Voice Core
MSC
HLR SMSC
TDM Backhaul
5500
PSTN
SDH63006300
n x DS3
OCn n x DS3 / OCnBSC
GSMCDMA
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2.5G added a data overlay to a voice-centric architecture 2.5G added a data overlay to a voice-centric architecture
BTS
CSVoice Core
MSC
SMSC
TDM Backhaul
5500
PSTN
SDH 63006300
n x DS3
OCn n x DS3 / OCn
BSC / RNC
PSData Core
SGSN / PDSN GGSN /
Home Agent
HLRInternet
New Packet Data Services Introduction of new Packet
Switched Data Core with Gateway nodes (SGSN/GGSN) modeled as “data MSC”
First generation of Smartphones and PDAs WAP based Internet access Emergence of Blackberry
for Enterprise email Some multimedia
capabilities (e.g., MMS) but no application download capability
Increasing traffic load on the backhaul network
GPRS/EDGE/1xRTT
App Servers
Tellabs Confidential – For Internal Use only. DO NOT DISTRIBUTE
3G, 4G !3G, 4G !
3G é a terceira geração de padrões e tecnologias de COMUNICAÇÃO móvel, substituindo o 2G. É baseado na família de normas da União Internacional de Telecomunicações (UIT), no âmbito do Programa Internacional de Telecomunicações Móveis (IMT-2000).
A 4G estará baseada totalmente em IP sendo um sistema de sistemas e uma rede de redes, alcançando a convergência entre as redes de cabo e sem fio assim como computadores, dispositivos eletrônicos e tecnologias da informação para prover velocidades de acesso entre 100 Mbps em movimento e 5 Gbps em repouso, mantendo uma qualidade de serviço (QoS) de ponta a ponta (ponto-a-ponto) de alta segurança para permitir oferecer serviços de qualquer tipo, a qualquer momento e em qualquer lugar.
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3G adds data capacity thus increasing backhaul traffic 3G adds data capacity thus increasing backhaul traffic
UMTS/HSPA/EVDO
CSVoice Core
MSC
SMSC
PSTN
NodeB
PSData Core
SGSN / PDSN GGSN /
Home Agent
HLR Internet
RNCPseudo-Wire Backhaul
8800/86xx
Mobile Internet arrives WAP based Internet apps
mature into Browser based Internet access
Increased data traffic with corporate email service
Multimedia Smartphones Multimedia capable
devices with cameras, music, video and ringtones
Still no app downloads Pseudowire backhaul
Migration to a more cost-effective packet transport to keep up with backhaul capacity demand
8600 and 8800
86xx
86xx
App Servers
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CSVoice Core
SMSC
PSTN
NodeB
PSData Core
SGSN / PDSN GGSN /
Home Agent
HLR Internet
RNCPseudo-Wire
Backhaul
OS-based Smartphones iPhone, Android change the
landscape Application store downloads Emergence of mobile video
Rapid growth in Internet traffic stresses the Core First generation GGSN products
unable to scale Standalone DPI boxes Internet offload solutions
Ethernet backhaul Node Bs with native Ethernet
interfaces Carrier Ethernet transport in
addition to Pseudowires 73xx, 7100
Smartphones drive higher speed 3G interfaces and Ethernet backhaulSmartphones drive higher speed 3G interfaces and Ethernet backhaul
8800/86xx
HSPA/HSPA+
Carrier Ethernet
MSC
86xx86xx
App Servers
IO Gwy73xx
7100
DPI
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Evolution to All IP 4G Networks-Migration to a data-centric architectureEvolution to All IP 4G Networks-Migration to a data-centric architecture
Collapsed Architecture eNodeB = NodeB + RNC
Distributed intelligence in the Core Routers + S-Gwy
Enhanced services support P-Gwy with DPI technology Subscriber/Application
Analytics Application Delivery Control Policy Servers
New monetization models More intelligent devices
Kindle, Netbook, Tablets… Machine-to-Machine (M2M)
P-Gwy DPIeNodeB
IP/Ethernet
S-Gwy
MME/PCRF
HSS
S-Gwy
S-Gwy Services Core
Internet
PSTN
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Mobile Internet Perfect Storm-A Unique Confluence of FactorsMobile Internet Perfect Storm-A Unique Confluence of Factors
Smartphones &Application Stores The Personalized
Web
Mobile Broadband(4G + Carrier Ethernet)
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Personalization of the Web is the fundamental driving forcePersonalization of the Web is the fundamental driving force
Information Oriented
Community Oriented
Web as the application platform
Wildly “read-write” Web Participate and Share Social Commerce, Viral
Marketing
Web as the information portal
Mostly “read only” Web Search driven Advertising
Personality Oriented
Portable, Personal Web Individual life-style
focused Relevant and contextual Behavioral adaptation Demographics sensitive Semantic Web
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Increase in US Mobile Data Usage(1Q2008 -1Q2009)Increase in US Mobile Data Usage(1Q2008 -1Q2009)
Text Messaging
18%
Internet
34%
Downloads
18%
Video
36%
Multimedia Messaging
32%
18%
Nielsen iPhone Executive Overview, Q1 2009
An average iPhone user consumes about 400 MB per month versus 40-80 MB per monthconsumed by an average Smartphone user
An average iPhone user consumes about 400 MB per month versus 40-80 MB per monthconsumed by an average Smartphone user
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AppStores are the driving engine for application proliferation on SmartphonesAppStores are the driving engine for application proliferation on Smartphones
iPhone App downloads to date
July 2008 (AppStore Launch)
August 200860 M Downloads
April 20091 Billion Downloads
September 20092 Billion Downloads
Tellabs Confidential – For Internal Use only. DO NOT DISTRIBUTE
Oportunidades no mercado e para o Bacharel
de Computação (com slides do Dr. Vikram Saksena
Tellabs Chief Technology Officer)
Oportunidades no mercado e para o Bacharel
de Computação (com slides do Dr. Vikram Saksena
Tellabs Chief Technology Officer)
Tellabs Confidential – For Internal Use only. DO NOT DISTRIBUTE17
“Over-the-Top” Internet applications are stressing the network“Over-the-Top” Internet applications are stressing the network
“Over-the-Top” model Applications delivered on a
“best effort” basis Service Providers are only
able to monetize subscriber access
Over-the-Top apps unable to deliver good quality-of-experience to end users Application performance
deteriorates as usage grows Application proliferation
opens up threats from malware, viruses, and worms
$$
ServiceProviderApplication
ProvidersSubs
“Best Effort”
Access
Over-the-Top
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Role of DPI Technology in the Service Provider NetworkRole of DPI Technology in the Service Provider Network
Cost Effective
Optimization & Monetization using
DPI
Low Incremental Investment
Simpler Network &
Simpler Operation
Upstream Resource Control, in addition to
Downstream
Extensive Content Usage
Reporting Content Based Charging Models
Content Based Dynamic
QoS /QoE
Mobile Advertising
Internet Monetization
Network Optimization
Radio Network
Knowledge
Subscriber Knowledge
Content Knowledge
Operator Policy
Knowledge
Power to Control BTS
& MS. Authority
+ + + +
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Internet Video is the Killer AppInternet Video is the Killer App
0
10
20
30
40
50
2000 2008
Entire Internet Backbone traffic
Traffic generated by YouTube and Hulu
Source: Cisco Systems (Futurecom 2009 keynote)
Peta
byte
s/m
onth
Video consumption over the Internet has successively penetrated consumer lives
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The Three Waves of Internet VideoMobile Video expected to dominateThe Three Waves of Internet VideoMobile Video expected to dominate
Internet video consumption on mobile handsets will far outpace the consumption on PCs and TVs
Today’s mobile networks are not designed for mass consumption of video traffic from smartphones and netbooks
100’
s of
Mill
ions
of V
iew
ers
Billions of Viewers
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Mobile Content DeliveryMobile Content Delivery
Click-zoom tiled navigation Media Chapterization Context and location based
ad-insertion Keyword/Tag creation Social Mashups Intelligent caching for
optimized delivery
Intelligent MobileCache
Mobile Content Server
Mobile CDN Overlay
Intelligent MobileCache
Mobile Content Tailoring
Content Owners
Mobile PacketCore
Intelligent MobileCache
CarrierMobile Content
App Store
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Mobile Security is increasing concern of consumers and network operatorsMobile Security is increasing concern of consumers and network operators
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Mobile Commerce is already hereMobile Commerce is already here
Fast, safe, and affordablemoney transfer by phone
Sellers post productsusing mobile phones.Buyers search by price,brand, location, etc.(Bangladesh)
(Kenya)
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Mobile Payments is a big market opportunity for Mobile OperatorsMobile Payments is a big market opportunity for Mobile Operators
Mobile OperatorOpportunity
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Secure Mobile eCommerce Architecture with Intelligent GatewaysSecure Mobile eCommerce Architecture with Intelligent Gateways
Mobile device is provisioned with consumer’s identity and payment information in the SIM Toolkit by Mobile Operator
Mobile Gateway hosts mobile commerce app and API hooks
BankMNO Gateway
Online Merchants
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MNO collects transaction feeConsumer
Intelligent Gateways with DPI technology can assist in mobile payment processing
Reduce the cost of Mobile eCommerce
Improve customer experience and security
Generate new incremental revenue streams for Mobile Operators
Merchant receives electronic payment
Web 2.0 Micro-Merchandise(e.g. paid apps, game points, poker chips,
VoIP minutes, digital gizmos, e-gifts, e-cards,pay-per-play gaming, photo prints, etc.)
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Marçal Santos Sr Professional Services Manager Tellabs Office +55 11 3572 6512 Mobile +55 11 9326 2126 [email protected]