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The Start of an incredible cooperative
Javier Galenao SierraJuan Francisco Martn
Tomeu Duarte Adrover
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BUSI!SS ID!AS
"# Traditional or conventional Idea$
Plumbing Company
Is a business dedicated to repairing and installing pipes and other water components.
Advanta%es$Everyone needs to have a water installationDisadvanta%es$There are a lot of business that are working in this sector.
Innovation Idea$
Drop Shipping
Is a kind of sale business based on selling without stock.
Advanta%es$ ou don!t need a store or an own office and you can work at home.
Disadvanta%es$ou have to contact with suppliers to buy and consult the products and guarantees.
ou also need to know languages.
'# (is)* Idea Construction company
This "usiness is dedicated to the construction of homes and buildings.
Advanta%es$#ll buildings become deteriorated over time. It!s an e$pensive industry.
Disadvanta%es$There are a lot of construction business in the %one and there are a lot of houses
which remain unsold.
+# ,ombinin% T-o Traditional Ideas.
Plumbing and electrician company# business dedicated to repairing and installing the household pipes and appliances.
Advanta%es$The water and electricity are a basic necessity.
Disadvanta%es$There are a lot of business in this sector.
/# !colo%ical and environmental Idea
&reening homes
Is a business dedicated to reforming homes or buildings in order to improve the energetic
performance.
Advanta%es$ It!s an Ecological Idea and now it is very fashionable in the society.Disadvanta%es$Prefabricated facilities still have a high cost.
0# 1rofessional Trainin%
Personal trainer
Is a new kind of business dedicated to preparing yourself to improve your health through
e$ercise and diets.
Advanta%es$It!s simple and it works with small groups.
Disadvanta%e$ It!s e$pensive and a lot of people prefer training themselves or going to the gym.
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2# Idea related to -or) e3perience
Supermarket
Is a shop where you can buy a lot of ordinary products.
Advanta%es$It!s attracts many types of customers because it has a high variety of products.
Disadvanta%es$There are a lot of multinational franchises around the country.
4# Friendship
' Coffee shop
Is a place where you can go with your friends to drink coffee and smoke weed.
Advanta%es$The people who smoke go there to sociali%e with other people who have the
same hobbies.
Disadvanta%e$ It!s illegal in this country.
5# Idea related to hobbies
(reak shop
Is a place where you can buy roll games and play them with the other people inside the
shop.
Advanta%es$There aren!t many companies like this.
Disadvanta%e$low numbers of customers.
"6# Unmet needs.
Potable water in Portocolom
Is a business dedicated to bringing clean and potable water to Portocolom.
Advanta%e$ Portocolom needs clean water.Disadvanta%e$This kind of business has a lot of barriers to enter.
""# Improve the e3istent products.
#void the tangle of cables
The business is dedicated to creating a new type of non tangling cables.
Advanta%es$)o more tangling cables* )o more wasted time untangling cables*
Disadvanta%es$+e need to invest a lot of money in the creation of the product.
" Importin% ideas.
Spices from around the world
There is a shop where you can buy all types of Spices to cook.
Advanta%es$+e can be the wholesalers of the nearby restaurants.
Disadvanta%es$Some spices are difficult to find.
"'# Idea related to chan%es in purchasin% po-er.
Seafood restaurant
Is a restaurant speciali%ed in seafood cuisine.
Advanta%es$,ur customers have a lot of purchasing power.Disadvanta%es$There aren!t many people with purchasing power in these days.
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"+# 7ife chan%es
-osting and secure servers
Is a kind of business dedicated to renting a secure server to save the important business
information.
Advanta%es$)owadays there is a lot of demand of this type of service because the internet isunsafe and it has many viruses
Disadvanta%e$The safe server needs a lot of maintenance
"/# T-o ,ooperatives
"rewery
Is a business dedicated to creating selling and transporting our beer.
Advanta%es$There are not many breweries in /allorca and our beer is more ecological than the
other international beer brands.
Disadvanta%es$There are a lot international low cost brands.
Dairy farm
Is a place where cows are raised and their milk is marketed.
Advanta%es$Is an easy and ecological business and we can supply natural milk to /allorca.
Disadvanta%es$/aking ourselves known and competing with the big farms would be difficult.
"0# T-o social enterprises
Craft for disabled people.
Is an enterprise dedicated to creating 0obs for disabled people.Advanta%es$+e can help people with disabilities to find employment
Disadvanta%es$The work is costlier and you have to take care of the workers
"asic food store for disabled.
Is a shop where you can buy to cover your basic needs.
Advanta%es$It is a good thing that the society appreciates.
Disadvanta%es$+e sell products at low cost and it is difficult to stay in the market without
subsidies.
"2# A Franchise
' 1uboking
Is a (ranchise dedicated to preparing fast food and dispensing beer
Advanta%e$Is a (ranchise and the creation of the place is simple
Disadvanta%e$+e can!t do an innovative Idea because we should accomplish with all the
franchise terms
"4# A ve%an business
2egan 3estaurant
Is a 3estaurant where in order to protect animals met is not included in the menu.Advanta%es$)owadays people are aware of the animal cruelty.
Disadvanta%e$ The tradition in /allorca is eating meat.
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MATRIX FOR THE MADURATION OF BUSINESS IDEAS
FILTERS
PERSONAL MARKET RESORSES
X X X X X X X X X X TOTAL
5% 5% 5% 10% 15% 15% 15% 10% 15% 5% VALUATION
6 5 0 1 6 7 5 6 7 6 5,3
8 3 0 7 6 8 6 7 6 7 6,2
4 7 2 0 5 6 7 6 7 6 5,3
4 5 0 2 6 6 6 6 7 6 5,3
8 4 0 7 6 6 5 6 7 6 5,8
1 5 1 3 2 0 5 6 0 5 2,55
4 6 7 1 7 6 6 6 6 3 5,45
7 7 1 6 3 5 6 6 4 1 4,7
8 6 2 5 4 6 3 7 6 3 5
6 4 0 7 9 6 4 6 7 6 6
6 0 0 8 7 3 5 4 6 7 5
7 2 0 7 6 6 5 6 8 5 5,75
6 4 3 2 4 8 7 6 8 7 5,85
3 4 2 5 6 3 6 7 7 5 5,2
9 8 6 3 4 8 5 8 8 6 6,3
2 1 0 2 7 3 5 7 8 4 4,7
8 4 3 5 4 6 5 8 6 5 5,45
6 5 6 6 8 6 5 6 7 4 6,15
7 5 4 8 6 6 6 5 6 5 5,95
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arket
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$an"egenerated"enefits?
oIha
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availa"ilit!?
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S!"# #$ F%!#&'
A''%() * +%(#$
&%# #$ %-*'
'l#m"ing $ompan!
rop (hipping
$onstr#ction $ompan!
'l#m"ing and )lectricit!
*reening +omes
'ersonal ,rainner
(#permarket
$offe (hop
reak (hop
'ota"le &ater in '-$olom
.void the tangle of ca"les
(pices from .,/
(eafood esta#rant
+osting
re&er!
air! arm
$rafts for disa"led
sic ood (tore for disa"led
2egan esta#rant
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8ur social ob9ective
Coop. /allorca /it0a is dedicated to make homemade beer and distribute it around the Island.
The social ob0ective of our company is get a place in the current market. #s a cooperative our main
ob0ective is not to increase benefits but we must remain stable and continue producing to e$ist.
#nother ob0ective of the company is provide to mallorca of beers produced in the area and thus
reducing the environmental impact caused by the transportation of merchandise.
Discarded lo%os.
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Selected lo%o
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Minimi:ed lo%os
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78,A7
+e decided to rent a local in (elanit$ 45644 is located in 3ei Sanc St. in the corner with 3ector
Planes St.
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ST(U,TU(!D 17A
754m6
(ermentador
Slow "eer
/ol8 de malta /acerador
3entadora de gra
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(UB(I,
1sttime deliver!3 toshare and disc#ss&ith the gro#p
4#alit! of &ork5content3coherence
4#alit! of &ork5presentation3spelling
Involvement 6availa"ilit!
,ome# E$cellent 3emarkable E$cellent E$cellent
7#anfran E$cellent E$cellent 3emarkable E$cellent
7avi E$cellent 3emarkable E$cellent E$cellent
Distribution of tas)s$
The social ob0ective was thought for all members of the group and 9avi wrote it.
#ll members of the group have created different types of logos but finally a friend of the members
of the group created the chosen logo.
#ll together searched few locals around /anacor (elanit$ and Campos and they decided to rent a
local in (elanit$.
The plane was created in three different parts one for each of them. The distribution of ob0ects
:Tomeu; office and bathroom items :9uan (ran; and the rest of parts were thought by 9avi.