Teresa CunninghamCommunications Manager

Altogether Better West Cheshire

Multi-agencyWhitehall secondeesNew peopleNew teamsHuge task

The challenge

Branding

Our messages

Internal communications• Staff• Partners• Stakeholders• Members

External communications• Whitehall• Media – trade and national

ChannelsWebsiteSocial mediaNewslettersPublicationsArticlesEvent and conferencesPresentation Speeches

Learning points• Keep communications at the

centre • Support from the top• Keep communicating• Share your story• Everyone has a role to play• No finish line – the messages

will change