Date post: | 11-Apr-2017 |
Category: |
Internet |
Upload: | testbirds-gmbh |
View: | 105 times |
Download: | 0 times |
1
TESTING 4.0THE NEXT GENERATION OF QUALITYPowered by Crowd & Cloud Technologies
2
TestbirdsOur History
Vision: “The World’s Leading Company for Innovative Testing Services”Founded in 2011Origins in the enterprise software testing market Customer satisfaction 9.2 out of 10Quality assurance and UX / usability testing utilising crowd and cloud technologiesTesters based in 193 countriesBroad spectrum of testers from normal users to professional QA testers
3
Testbirds Locations65 Employees in Eight Offices
HQ in Munich, operating in DE, AT & CH
40+ Employees from 10 nations
1,000+ Projects
400+ Clients:
Launched 2013
New Amsterdam office in Jan 2015
7 employees
Launched 2013 London, new
office in June 2015
5 employees
Launched Q2/15 Partnership 5+ employees Turin, IT
Launched offices:2013: Budapest, HU2015: Bratislava, SK2016: Prague, CZ
17 Employees Franchise
partners
Launched 2014
Stockholm office launch in Q3/16
Launched 2Q16 Franchise partnership 5+ employees Moscow, RU
4
Peter BruunBusiness Development Benelux
Testbirds BeneluxKeizersgracht 1191015 CJ Amsterdamwww.testbirds.nl
Questions?
CROWDTESTINGDon’t ignore, but involve your end-user
5
Device DiversityDo You Have All of the Devices to Test On?
6
Device DiversityHow Do You Validate Localization?
7
Target Group RelevanceDo You Know Your Target Groups‘ Needs?
8
Current in the Market Insufficient QA, Poor Market Analysis and Time Constraints
Organisational blindnessSo is everything really fine? Unbiased users can test differently.
Device diversityDo we really have all of these devices to test with?
Target group relevanceTarget groups have different expectations and abilities.
Lack of resourcesTime pressure, limited budget and priority of other projects.
9
Case studies
10
Nederlandse SpoorwegenNS Spoordeelwinkel
Test type
BugAbility™
5 use cases
Tester profile
26 18-47v.6.x
v.2.x
Results
32 of which 3 critical
v.8
tabletssmartphones
11
Device DiversityHow Do You Validate Localization?
ANWBMobile website
12
CROWD150,000+ people in 193 countries380,000+ devices110,000+ found bugsAny target audience (60+ criteria / demographics)Real world testing without artificial environments Client specific feedback even prior to releaseFlexible and efficient ad-hoc availability
CLOUDAny combination of virtual machine (Win, Mac, Linux) and emulator (iOS, Android)Modern technologies exclusively created by TestbirdsHigh scalability and individual configurationFlexible, efficient and dynamic No maintenance or development costs Servers only hosted in Germany for maximum data security
Testing 4.0Powered by Crowd & Cloud Technologies
13
Our OfferingsOur Services Cover All Stages of Development
Quality Assurance
Usability & UX
Testbirds Exclusives
14
Nest Demo
15
Nest FeaturesCrowd Features
Incentives for testersSmart selection of testers through “slots & constraints” algorithmsLive tracking of the project status, 24/7Ability to test enterprise applications with Bring-Your-Own-Crowd™Confidentiality and security guaranteedExport functionality available to JIRA and othersCustomised “Form Builder”
16
Nest FeaturesCloud Features
Unique tool for creating virtual environmentsSaaS solution in the cloud – no maintenance cost Over 2,500,000 combinations of devices, operating systems and software including your own software/appAutomated and manual testing optionsApp distribution through BirdFlight™Developed, hosted and maintained by Testbirds in Germany
17
Automated TestingPowered by Jenkins, Selenium and TestChameleon™
Video link
18
Our Offerings
Quality Assurance Usability & UX Testbirds Exclusives
19
Quality AssuranceEnabled by Crowd and Cloud Technologies
Test Case Creation
Test Case Execution
Regression Testing
Bug Bounty
Localization Testing
Testing Environments TestChameleon™
Load & Performance Testing
Add-Ons
Exploratory Bugtesting
20
Usability & UXEnabled by Crowd
Usability/UX Study
Card Sorting
Remote Usability Videos
Comparison Study
Competitor Analysis
Pre-App Store Rating
Add-Ons
Prototype Evaluation
21
Testbirds ExclusivesEnabled by Crowd and Cloud Technologies
End-to-End Testing
Bring-Your-Own-Crowd™
On PremisesMyNest
App DistributionBirdFlight™
Training Academy
BugAbility™ Test
22
CrowdtestingHow It Works
Testbirds Project Manager
NestDevelop briefing 1
Selects & supports2
Creates final presentation including recommendations
7
Ensures quality
4
Test protocols &
bugs/defects
6
Customer with new software
Write test protocols and create bugs/defects
5
Testers with own devices
3
Live tracking of the project’s progress
23
Agenda
About UsTesting 4.0DemoServicesContact
24
The CrowdMeet Our Testers
Students Employees OthersBusiness OwnersManagers
62%38%Total150,000+UK18,000+
14%
24%
Consumers Professionals Specialists
62%
Devices:380,000+Mobiles Computers TVsCarsWearables …
Countries
193+Bugs110,000+
Filter Criteria
60
25
Service Levels
Managed ServiceManaged by a project manager Extensive final report (optional)
Service Level
Self-ServicePLUS
Managed Service
Self-Service
Self-ServicePLUS
Set up by our project managers matching your needsConducted by youSelf-ServiceSet up by youConducted by you
26
CloudSee the Value for Your Business
Choose between Manual testing Automated testing
All browsers and related software
All operating systems
Pre-install your own software
Certificate based authentication
Developed and hosted in Germany
Your mobile apps
Your testers
TestChameleonTM BirdFlightTM
27
Current in the Market Insufficient QA, Poor Market Analysis and Time Constraints
Organisational blindnessSo is everything really fine? Unbiased users can test differently.
Device diversityDo we really have all of these devices to test with?
Target group relevanceTarget groups have different expectations and abilities.
Lack of resourcesTime pressure, limited budget and priority of other projects.
Unbiased testers Socio-demographic selection
380,000+ devices in the crowd + access to virtual
devices in the cloudAd hoc availability
28
Why TestbirdsOur Benefits
In-house quality assurance of tester reports
Every deliverable is quality assured: defects, reports, …
Your key contact at Testbirds manages all QA processes
Internal QA
Local teams & test managementLocal offices and teams in DE, NL, UK, SE, HU, SK and US
On-site support during your projects
Our delivery teams speak your language
Full integration into your development processes
Ongoing in-house developmentHighly customisable (overall
process, report forms, defect forms…)
Any OS and device available through cloud and crowd
Compatible with your incident management tools
Platform
You buy a customized package – consume it only when you use it
Package can be used for any testing offered by Testbirds
Testing across all stages of development cycle
Commercial model – BirdCoins
60 profile fields to find your specific target group
In-house community team for recruiting the right people for you
More than 100,000 people having over 250,000 devices (consumers, experts etc.)
Testers
QualityFlexibility
29
PricingMaximum Flexibility to Suit Your Specific Testing Needs
Crowd & Cloud packagesStandard sizes & individual packages Duration: quarterly & yearly with renewalBirdCoins can be used for any crowd serviceRollover of BirdCoins into future periods
30
Peter BruunBusiness Development Benelux
Testbirds BeneluxKeizersgracht 1191015 CJ Amsterdamwww.testbirds.nl
Questions?
CROWDTESTINGDon’t ignore, but involve your end-user
31
Analysts' ReportsTheme: Crowdtesting
Market Trends: Application Testing ServicesMust Address the Shift to Digital BusinessRequirements, Gartner, 2016More Information
Hype Cycle for Application Development, Gartner, 2015More Information
Market Overview: Mobile App Testing, Forrester, 2015More Information
Cool Vendors in Enterprise Mobility, Gartner, 2014More Information
Uncover Unexpected App Insights Through The Crowd, Forrester, 2016More Information
32
Exploratory BugtestingQuality Assurance
Exploratory Bugtesting ensures the functionality of your software across various devices with different software and browser set ups
Development, Testing and Release
Managed Service & Self-ServicePLUS & Self-Service
10 BC / Tester
33
Exploratory BugtestingCase Study
App store rating of an application is worse in the Google Play Store than in the App Store due to bad reviews about bugsWe start a test using a tester group of 25 Android users from our crowd, each operating Android 4.0 to 6.0 devicesAfter only a few days, the final test report yields 59 bugs, which all can be reproduced on our “Nest” with virtual machinesMost bugs could be easily fixed, so the app is successfully optimized and the rating in the Google Play Store improved
34
Test Case ExecutionQuality Assurance
Test Case Execution helps you ensure the functionality of your software’s core functions manually or automatically
Development, Testing and Release
Managed & Self-ServicePLUS (soon) & Self-Service (soon)
10 BC / Tester
35
Test Case ExecutionCase Study
Manuel Testing: Provider of a cloud- based storage platform brings a new product to the market• 24 testers perform detailed test cases on their own
devices• The results show that moving files from one folder to
another within the cloud is not possible on certain browsers
Automated Testing:A complex website integrates new features• They use TestChameleon, which performs
automated overnight tests on a range of devices by using test scripts
• In the morning the report shows which errors appeared on what kind of device types
36
Test Case CreationQuality Assurance
Your software is complex and requires an elaborate approach to testing it. We support you by creating test cases that can form a solid foundation for systematic and reproducible software testing. Development, Testing and Release
Managed & Self-ServicePLUS & Self-Service
10 Test Case Step Executions (TCSE) / BirdCoin (pending complexity)
37
Test Case CreationCase Study
Two developers from our crowd are writing approximately 50 test cases based on Selenium for biweekly releases for one of our biggest clients in the e-commerce sectorThe test cases are tested overnight in the form of automated test cases on 10 virtual machines running Mac, Windows and a variety of software via TestChameleonThe next morning, the client’s QA department receives the results and can work on the erroneous conditions and bugs that were found during the night
38
Regression TestingQuality Assurance
Regression Testing is an essential step to ensure through the repetition of test cases that modification has not caused any new errors
Testing and Release
Managed & Self-ServicePLUS & Self Service (soon)
8 BC / Tester
39
Regression TestingCase Study
Test subject was an responsive online shop Basics of a structured test:- 30 testers- 20 different device and operating system combinations- 30 test casesResult - 160 revealed bugs, of which 18 were criticalAfter fixing testers performed critical cases againProcedure was repeated twiceNo further critical bugs appearing
40
Bug BountyQuality Assurance
All software has its weaknesses. Some are already known while others are discovered by accident. The crowd is ready to be your bounty hunters
Release
Managed & Self-ServicePLUS & Self Service
Known: 10 BC / Approved ReportUnknown: Setup: 500 BC + 100 BC/month + tester payout
41
Bug BountyCase Study
Reappearing bug caused the company’s app to crash on Samsung devicesBusiness impact- the rating in the Google Play Store loweredHundreds of crowdtesters, each with a different Samsung device and a variety of operating systems, were tasked with reproducing the bug and documenting itThe problem was identified within 24 hoursFinally the bug could be fixed.
42
Localization TestingQuality Assurance
Localization Testing enables you to test your applications by natives located at the specific target markets under real conditions, thus ensuring correct and easily understandable, contextually accurate and graphically flawless translations.Development, Testing and Release
Managed & Self-ServicePLUS & Self-Service
10 BC / Tester
43
Localization TestingCase Study
Web and App
21 Countries / 2-4 testers per country
Web and app differ per country
Scripts differ per country
Managed
44
Testing Environments (TestChameleon™)Quality Assurance
When dealing with complex projects or test automation, it’s common to create a virtualised testing environment. Reduce configuration and maintenance costs with the help of our SaaS solution, TestChameleon.Development and Testing
See cloud packages
45
Testing Environments (TestChameleon™)Case Study
The first version of our SaaS solution, TestChameleon, was created due to the challenges of our client, Jumio. They were looking for a flexible tool to execute automated tests. The client, who specializes in identity management, has trusted in TestChameleon for over two years now to virtualize their testing environments.Jumio performs its Selenium test cases on a dozen virtual machines on a regular basis to ensure that with every new release their software consistently meets their high standards.
46
Load & Performance TestingQuality Assurance
Load & Performance Testing can add value in 2 ways:• Generation of the load• Backend analysis with qualitative feedback
from all the individual crowdtesters who participate in the test.
Testing and Release
Managed
Depending on estimation
47
Load & Performance TestingCase Study
TV MagazineWhat would happen if after broadcasting a TV commercial during prime time, thousands of users begin simultaneously searching for my green sweater with reindeer designs on my online store? Combination of cloud and crowd technologyUsing our external generation tool, the necessary load was created. At the same time, 200 testers on iOS and Android smartphones with differing network providers performed ten previously defined test cases on a 4G connectionAfterwards the testers answered qualitative and quantitative questions, which were then aggregated and evaluated by one of our project managers.
48
Prototype EvaluationUsability & UX
Prototype Evaluation allows you to gain end-user insights at a product’s inception, before the development phase begins.
Prototyping
Managed & Self-ServicePLUS & Self-Service
20 BirdCoins / Tester
49
Prototype EvaluationCase Study
A beverage company wanted to launch an anniversary app. The concept: users could enter raffles and upload photosTestbirds selected 30 target group specific testers to review the concept’s design and navigation featuresResults revealed potential improvements to colour contrast for easier readability, plus suggestions to improve the raffle participation processThis valuable end user feedback was incorporated into the design and re-tested with the same user groupThe result? A well-designed app, validated by end users at the concept phase, setting the company up for a successful launch and adoption
50
Card SortingUsability & UX
Card Sorting supports you by finding out what your target group considers a clear and simple navigation system
Concept
Managed Service
5 BirdCoins / Tester
51
Case Study
A network provider is planning on renovating their website and extending their servicesRequirement: new structure with an extensive menu and downstream design adaptions as well as user-friendly navigation50 testers sorted individual products into five, previously defined, distinct categories to organize the website, with the help from Testbirds supported online toolUsing these results, the network provider created a sitemap and menu structure which supported the user in finding their way around the website in a quick and intuitive manner
Card Sorting
52
Usability/UX StudyUsability & UX
Usability/UX Study supports you by gathering invaluable feedback on the usability of your application and to find out what’s stopping you from providing the best user experience possible! Prototyping, Development, Testing and Release
Managed, Self-ServicePLUS & Self-Service
20 BirdCoins / Tester
53
Case Study
A web only order service for flowers & gifts needs feedback on the user experience of their servicesTogether with a project manager, they define a target group Based on the defined target group with a main focus on DACH, 13 men and 12 women take part that are all over 25 years old and earn an annual salary of more than 38,000 EURTesters provide extensive qualitative feedback concerning what its usability is like and the delivery process in a test report that is then collected and evaluated by TestbirdsUsing these results, the flower service can optimize its website and investigate whether the cause for damaged parcels is internal or whether it lies with the external delivery service
Usability/UX Study
54
Remote Usability VideosUsability & UX
The Remote Usability Videos service gives you a detailed insight into your user’s thoughts by using recorded videos and the think-aloud principle
Concept, Prototyping, Development, Testing and Release
Managed & Self-ServicePLUS & Self-Service
8 or 40 BirdCoins / Tester (without or with evaluation)
55
Remote Usability VideosCase Study
A game developer buys a usability test using Remote Usability Videos for their latest strategy game.Testbirds creates a test with use cases and 20 testers from different European countriesBoth gaming professionals and gamers without previous knowledge participate in the testThe client receives uncut videos from the testers and an overview of the results
56
Comparison StudyUsability & UX
There are a variety of methods how content is being displayed on websites. A Comparison Study supports you to find out what your end users favour and most importantly, why!
Concept , Prototyping, Development, Testing and Release
Managed & Self-ServicePLUS (soon)
30 BirdCoins / Tester
57
Comparison StudyCase Study
One of our clients operating in the sports industry could not decide the main colour of their logo and digital presence during a redesign50 crowdtesters that matched their target group (mostly male, between 20 and 45 years old, sports enthusiasts and with an annual income of over 50,000 euros) were consultedA number of key messages in various designs were presented to the testersAfter evaluating the questionnaires the results clearly indicated the green design was not only preferred by the testers, but was also rated as better matching the company’s key messages
58
Competitor AnalysisUsability & UX
A Competitor Analysis helps you to find out where you have strengths and weaknesses in your digital product compared to your competitors’ by using feedback from your target group
Concept, Prototyping and Release
Managed
30 BirdCoins / Tester
59
Competitor AnalysisCase Study
One of our clients noticed that while family holidays and active tours were booked just as much by them as by their competition, city trips were not30 crowdtesters which matched the clients target group compared their website with their 3 biggest competitors, while not knowing who the client wasCentral characteristics such as navigation structure, filters and search functions were compared. In addition, special attention was given to the booking and payment system.The results showed that the target group requires more flexibility in compiling the trips and that the offered payment methods did not cover the customer’s wishes. Also, the competitor analysis provided valuable graphical insights for the upcoming relaunch.
60
Pre-App Store Rating Usability & UX
Pre-App Store rating allows you to evaluate your target group’s opinions, just like they would in the app store, without the risk of public exposure
Testing
Managed, Self-ServicePLUS & Self-Service
3 BirdCoins / Tester
61
Case Study
An agency creating a new fitness app was looking to ensure that it would be well received in the app store prior to launchThey opted for Testbirds’ Pre-App Store rating service and a crowd of 100 testers were given access to the app. The exact target group, which consisted of running enthusiasts between 18 to 40 years old, were selected with various devices. After using the app for two days they gave their feedback. The results were remarkable: an average rating of 4.6 out of 5 stars. The design and easy navigation were especially well received by the crowd. However, users also suggested changing to a bigger save icon for recording fitness achievements. After the test, nothing stood in the way of this fitness app’s success
Pre-App Store Rating
62
BugAbility™ TestTestbirds Exclusives
A BugAbility™ Test is an all in one service that helps you test the functionality of your application and get usability feedback with the help of our crowd
Development, Testing and Release
Managed & Self-ServicePLUS
15 BirdCoins / Tester
63
BugAbility™ TestCase Study
A Dutch company that offers services in the traffic and travel industry wants to test their mobile website for functionality and user-friendliness issuesTestbirds creates a BugAbility™ Test with 25 Dutch testers, who also need to rate a new navigational concept on the site 42 bugs are found, of which 15 are rated as critical or high severityThe company uses the feedback of the testers and manages to get a consumer rating of 9.2/10 during the launch
64
End-to-End TestingTestbirds Exclusives
The line between the real and digital world continues to grow blurry. Test the interactions between all the different components with the help of the crowd under real world conditions! Development, Testing and Release
Managed Service
> 30 BirdCoins / Tester
65
End-to-End TestingCase Study
One of the world’s largest electronic manufacturers wanted to test their baby monitor with camera function, connected to an iPhone appTarget group: 50 mothers and fathers with children under two years oldTesting phase: over four weeks Testers documented entire process in a user diaryExtensive questionnaire with open and closed questions
66
App Distribution (BirdFlight™) Testbirds Exclusives
Is your beta app not yet ready for the public, but you already want to share it with colleagues or potential clients and perform tests?
Development and Testing
Free
67
App Distribution (BirdFlight™)Case Study
Launched in 2014Supports all OSsOver 4,000 developers registered 14,000 downloads every single month150,000 crash logs protocolled
68
Training AcademyTestbirds Exclusives
Through our Training Academy, you gain access to a team of quality assurance and usability/UX experts that provide you with practical and applicable knowledge with an emphasis on testing using the Testbirds core competencies in crowd and cloud technologies.Concept, Prototyping, Development, Testing and Release
Dependent on each course
69
Training AcademyCase Study
3 Days3 PeopleIn-House (Munich)
MyNest• Testers View• Project Management View• Client View• System Management View
70
Bring-Your-Own-CrowdTM Testbirds Exclusives
Intranet, enterprise and consumer apps or expert portals – have your employees or customers be your testers!
Concept, Prototype, Development, Testing and Release
Managed Service & Self-ServicePLUS
Same Rate
71
Bring-Your-Own-CrowdTM Case Study
A client in the automotive industry wanted to improve the management and interconnectivity of international sales by using a new web portal, or an online platform and mobile app with more than 3,000 retailers worldwide, in 15 languages.To test the portal and its corresponding apps, dealers from all relevant countries were invited to participate in the test. The test took place in two cycles. First, it focused on user-friendliness with an extensive usability study where dealers were able to express their opinion on additional functions.After the feedback was evaluated and the platform was adapted accordingly, the sales partners began to hunt for functional issues by performing typical tasksThanks to this, when launched, the platform was successfully receiving with an internal rating of 9.3 out of 10
72
Private Secure CrowdAdd-Ons
Security is of utmost importance to Testbirds. All of our testers need to accept our extensive terms and conditions which oblige them to respect the confidential and sensitive nature of the projects they participate in. In addition, our clients have the option to let testers participate in projects that require explicit NDAs. Included on request
73
Private Secure CrowdCase Study
Various organizational measures to reduce the risk of confidentially and disclosure breachesTesters can sign an NDA directly between themselves and the customerTesters can be identified via online verification of IDs or mail verification (PostIDENT)Extended privacy features in the Nest to anonymize client data
74
VPN & Access ServicesAdd-Ons
Internal firewalls and special security precautions make it hard for you giving external testers access to your systems?
100 BirdCoins for initial setup
75
Bug ApprovalAdd-Ons
Our optional Bug Approval add-on service enables you to verify whether bugs found on one device are present on all participating devices
Development and Testing
Managed & Self-ServicePLUS & Self-Service
+30% (max 20 Bugs)
76
Re-TestAdd-Ons
As software testing is an iterative process, our optional re-test service enables you to verify whether previously identified bugs have been resolved
Development and Testing
Managed & Self-ServicePLUS & Self-Service
1 BirdCoin / Bug Re-Test