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7/30/2019 Textual Analysis of CD 1 Chase & Status
1/5
Textual Analysis Of CD
Ancillary task 1
7/30/2019 Textual Analysis of CD 1 Chase & Status
2/5
Clearly we can see how theprimary image on the albums
front cover is of a dog. Distinctly, this does not look like aparticularly friendly dog, there is a clear sense of aggression
permeating from its facial expressions. This is a close up,
arguably even, an extreme close up of the dog for the
purpose of showing the facial expressions that depict hostility.
Very little of the background image is in fact visible. One may
argue that an image of this sort is highly conventional to the
genre, drum & bass, because it possesses this notion of
hostility and danger, danger being a key aspect to the & Drum
& Bass culture.
The colour scheme of the album cover is very interesting, as
there is a clear conjunction of colour and non-colour. The
primary image is in black and white, with the text in bright
yellow. How this is conventional to the genre of drum and
bass is this whole idea of juxtapositions. Bright and dark.
Yellow is an unstable and spontaneous colour, and the use of it
one may argue suggests a lack of safety, it seeks to indicatesome kind of warning. The representation of this colour is
conventional to the genre, this notion of spontaneity in the
music. The black and white image of the dog is arguably
perceive after we see the writing, because of the lack of
saturation. Our eyes are initially drawn the the yellow writing
Chas and Status, represented perhaps as acting as a bright
warning, and the we subsequently see the aggressive looking
dog behind, as if the yellow had warned us in advance.
Analyzing the typography: we can see, how, the artist's name is
of a far greater font than the album name. This is quite
conventional to the genre; many of the drum and bass albums
I am aware of tend to have the artists' name larger than the
album title. What, however, subverts for being conventional to
the genre is the size of the font. Most albums tend to have the
primary image as the focal point, where here the typography
and its size seems to be.
The fontresembles that of Microsoft words IMPACT.The
font appears to be relatively ridged in appearance, thick letters,
and is therefore, arguably a representation of masculinity,
perhaps the masculinity exerted by the dog. It is conventional
to the drum and bass albums to use very hard, sharp, thick
fonts as they are the more masculine of the fonts. The album
designs would skew away from such fonts as Apple chancery &
Lucida handwriting as they are far too fluid and, somewhatweak. The genre is all about the depiction of strength, hence
the font on this album cover.
Front Cover:
7/30/2019 Textual Analysis of CD 1 Chase & Status
3/5
The final thing that is in need of analysis, from the album cover, is thepuff. Yellow
writing above a black long, rectangular box- a design that insure we do not miss what i
has to say. It is to the left hand corner, which ensure it does not obstruct more of the
primary image that is already covered to a certain extent by the Artist's name. Above
the parental advisory notice there are the name of Chase and Statuss most
commercially renounced songs, and through doing this, they attract the audience.
Arguably, puffs are not conventional to drum and bass genres. Of the many I have
looked upon and the three I have textually analyzed, the alluring album artwork is whatakes complete prominence, over everything else, there are rarely ever puffs.
One interpretation towards why chase and status used puffs is because, although they
are still of the drum & bass genre, they are far less underground than they used to be;
in fact, they are one of the most famed drum and bass duo at this moment in time.
Two Inside Panes:
It is evident that the album designer wanted to keep a
pronounced revolving colour scheme through ever pane
of the album. The black and yellow remains. This is an
element that is highly conventional to the drum & bass
album designs, a colour scheme that continues right through
to each pane of the CD. This album exemplifies this to the
fullest with its use of block colours. A plain block yellow CD
background, where yellow is only visible, with a
predominantly black CD. Upon the CD there is yellow
writing which projects the relatively small typography
forward to the audience.
7/30/2019 Textual Analysis of CD 1 Chase & Status
4/5
In stark comparison to the many drum &
bass albums I have looked upon and deeply
analyzed, it appears that this whole album
design is very simplistic. There is no
intensely perplexing artwork such as that of
the Pendulum albums. But what it lacks in
meticulously artistic drawings it makes up in
in shire boldness. The simplicity is perhaps
there to purposely differ from what is
considered to be normal for drum and bass
albums.
The exact same image as the image on the
front cover. Arguably very simplistic, but,
once again reinforces this notion of
aggression- reflected in the aggressive,
blistering sounds Drum & Bass music
provides.
Back pane:
The barcode and institutional information is
situated in the top right hand corner. This isinteresting, as although moving the
information and barcode to that corner is not
conventional to the genre, the notion of
differing from the norm is conventional to
Drum & Bass. Living by no-bodys rules,
rebelling against institutions; Drum & Bass
exemplifies all these ideologies.
7/30/2019 Textual Analysis of CD 1 Chase & Status
5/5
The black & yellow colour scheme
remains. Clearly the designer of the CD
wanted a patent colour scheme, as now
we can see it is there on each CD pane.
In summery, the analysis of this album in
particular was crucial. It has provided me
with the juxtaposition: A far more
simplistic Drum & Bass album design in
stark contrast with the far more elaborate
designs of the other two albums
analyzed. Broadly defined however, I can
understand far more greatly now how a
simplistic idea can be just as bold and
striking as the most intricately, hand
drawn, complex album graffiti forexample.
Track listing in the bold yellow that has been so prominent in the panes prior
to this one. Font remains as Impact. In terms of layout, conventional to
CD album designs, they are towards the left hand side of the back pane.