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Thailand
Brett Van BuskirkJeffery Grabel
Kunthida Jariyavithayakul Brandon McMullen
Helen RubyTheodore Smith
Introduction
Attitudes
Collectivism
Relationships
Attitude
Mai Pen Rai
Sense of Time
Smile
Relationships
Attitude – Mai Pen Rai
Calm and Collected Voice Easy going people/ culture Reciprocate pleasant attitude
Patience Traffic jams 30 minute wait = 1 hour wait.
Attitude – Time Sense
Polychromic Loosely organized Easy going
Not closely controlled Not strictly managed
Attitude - Smiles
Smile often
Resolve miss-understandings
Sorry, happy, hello, good bye
Attitude - Relationships
Long term relations
Calm
Patience
Smile
Collectivism
Individualistic vs Collectivistic
US vs. Thailand
Hofstede model
Buddhism (relate to collectivism)
Collectivism
Individualistic (USA) People taking care of themselves Making decisions based on individual needs "I" mentality
Collectivistic (Thailand) Primary loyalty to group Decision-making based on what is best for the
group. "We" mentality
Collectivism – Thailand vs. U.S.
Collectivism – Buddhism Low individualistic = High Buddhism
Collectivism
Buddhism - leading a moral life, being mindful and aware of thoughts and actions, and developing wisdom and understanding.
Collectivism
Individualistic (USA) "I" mentality
Collectivistic (Thailand) "We" mentality
Buddhism is found more in Collectivistic countries
Relationships – First Impressions
Critical importance
Business cards
Gifts
Relationships - Building
Oriented towards long term relationships
Emphasis on repeat business
Building personal as well as business relationships
= Effective business negotiations
Relationships - Manners
Be patient
Be polite
Speak clearly, slowly and well-toned
Do not over gesture
Follow protocols
Importance of dinning etiquette
Relationships - Respect
Social hierarchy
To older persons
To higher positions
Food
Conclusion Attitude
Influence and importance
Collectivism Importance among culture and religion
Relationships Built with manners & respect
Easy Thai Words to Learn
HelloMan : Sa-Was-Dee-KhubWoman : Sa-Was-Dee-Ka
Thank youMan : Kob-Kun-KhubWoman : Kob-Kun-Ka
*Khub and Ka make words more polite.
Thank you
Kob-Kun-Ka
Team Thailand
Bibliography
Hofstede, Geert. “Thailand Geert Hofstede Cultural Dimensions Explained.” Geert Hofstede Cultural Dimensions. ITIM
International. 2003. <http://www.geert-hofstede.com/hofstede_thailand.shtml>
The title page picture is from InternationalLiving.com (http://www.il-ireland.com/il/promos/Thailand/0206.htm).
Ronald McDonald Wai: www.sgtowns.com/journal/bangkok/