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That Comms Co. Research Solutions - Public Relations agency: The PR, Media ... · 2020. 3. 4. ·...

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That Comms Co. Research Solutions Working in partnership with Nina Hendy Journalist & Content Creator
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Page 1: That Comms Co. Research Solutions - Public Relations agency: The PR, Media ... · 2020. 3. 4. · media pitching, our PR professionals will work hard to secure you high value press

That Comms Co. Research Solutions

Working in partnership with

N i n a H e n d y J o u r n a l i s t & C o n t e n t C r e a t o r

Page 2: That Comms Co. Research Solutions - Public Relations agency: The PR, Media ... · 2020. 3. 4. · media pitching, our PR professionals will work hard to secure you high value press

That Comms Co. Research SolutionsGood research is an incredibly powerful tool to establish a brand’s credibility and position as a thought leader

:: Commission research

:: Leverage upcoming or existing research

:: Write reports and whitepapers

:: Design publications

:: Publicise your work

:: Oversee your project from start to finish

Whether you’re research-ready or not, if you’re looking for a powerful way to achieve relevance in the media and credibility with your important stakeholders, we can help you to:

Page 3: That Comms Co. Research Solutions - Public Relations agency: The PR, Media ... · 2020. 3. 4. · media pitching, our PR professionals will work hard to secure you high value press

Here’s 6 ways we can make research work for you

1. Commission research and manage the process If you’re unsure how to tell a credible business story for your brand, we can help. We partner with research specialists who have an impeccable track record for designing research solutions for corporate, government and not-for-profit clients.

2. Leverage upcoming or existing research for your stakeholders If you’ve already got great research but need help to shape your findings into engaging communications that you can share, our writers, designers and PR team will expertly package this for you.

3. Write reports and whitepapers that deliver impactOur writers are experienced journalists who can interpret complex data and turn research insights into powerful narratives. The result is highly engaging and sharable reports and whitepapers.

4. Design publications that demand attentionOur designers will apply thoughtful, clever and stylish design to your communications so that they look great, but most importantly — deliver on your business and marketing objectives.

5. Publicise your work Through clever storytelling and targeted media pitching, our PR professionals will work hard to secure you high value press coverage that promotes your research findings and ensures your business is positioned as a thought leader.

6. Oversee your work from start to finish with a total solution No matter where you are in your research journey, you can leave it to us to manage the process and promote your research, while you focus on the important task of running your business. We’ll steer your project so that it’s on track, on time and on message.

Page 4: That Comms Co. Research Solutions - Public Relations agency: The PR, Media ... · 2020. 3. 4. · media pitching, our PR professionals will work hard to secure you high value press

Global job site Indeed wanted to build its profile and reputation as the expert on careers within corporate Australia.

Working with a reputable research specialist, we helped Indeed design a robust online survey to capture both the experiences of Australian expatriates when they returned home to find work, and the reception they received from recruiters.

More than 700 Australian expats from the Advance network of global Australians and recruiters participated in the survey.

Our writing and design partners then translated the survey data into an authoritative report that told a captivating story for corporate and media audiences.

Case study Global job site Indeed

“The best whitepapers are compellingly written and beautifully designed reports that are newsworthy and demand attention from their target audience.

That Comms Co. were the linchpin in delivering this project, not only did they drive the construction of the final report but they also achieved phenomenal coverage across priority print, radio and TV outlets.

That Comms Co. played an instrumental role in delivering on my overall goal for the white paper: to create a conversation that continues to this day, around an important topic.

In writing the whitepaper Nina Hendy immediately understood the importance of the story we wanted to tell. Her fresh insights, focus on emotional impact and sparkling prose brought the research findings to life.

Fiona Brand is that rare creative who combines impeccable design skills with a deep understanding of the purpose behind a project and a bottom line sense of commerciality. She asks all the right questions, and many that you haven’t even thought of.”

Fiona Portet Head of PR and Communications, APAC Indeed

Testimonial

Page 5: That Comms Co. Research Solutions - Public Relations agency: The PR, Media ... · 2020. 3. 4. · media pitching, our PR professionals will work hard to secure you high value press

32 Pieces of Coverage

25,978,460 Audience Reach

100% Positive Brand Sentiment

The Results

Our PR team drew on highlights from the report to customise angles for national broadcast, major metro, business and industry press, securing outstanding media coverage and inspiring fervent chatter on LinkedIn and other social channels.

Page 6: That Comms Co. Research Solutions - Public Relations agency: The PR, Media ... · 2020. 3. 4. · media pitching, our PR professionals will work hard to secure you high value press

Contact usThat Communications Company is a public relations agency with expertise in:

Media Relations | Corporate Communications | Corporate and Brand Positioning

Executive Profile Building | Issue and Crisis Management | Research Solutions

Corporate Photography

W. thatcomms.com

E. [email protected]

T. +61 3 9387 9000

Want to know more about how we can help you create compelling news stories based on original research?

Get in touch today.


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