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T h e C u r r e n t
October 2009From the Desk of...Debra De Graw, CEOAs many of you
may remember the Mendocino Coast Chamber of Commerce and Visitor
Center hosted two Fam Tours (Famil-iarization Tours) for travel
writers during this past spring and summer. Publicist Bruce Lewis
and Chamber Visitor Services staff member Janice Littrell, worked
tirelessly to coordinate schedules, lodging, dining, and
attractions for the writers. Sometimes it takes months or a year
before a writer has the opportunity to publish an article using the
experiences they had in a story. In up-coming Enews we will feature
a complete list of links to all the articles that have been
published. We encourge everyone to check out the articles.
Who Is That Masked Man or Woman? by Bruce LewisIf you’re a small
business, you’ve got to get personal. Whether I’m visiting a
website, a restaurant, or a bed and breakfast – any small business
-- I want to know who owns it and why. Tell me back-story. Is it a
family operation? Are you a first-generation entrepreneur or a
fifth generation? Was your business handed down to is your story of
an up-by-the-boot straps struggle? Did it start as a hobby? Too
often, good people offer good products and services on the
Mendocino Coast, but we never get to know them. A small business in
particular can use this per-sonal approach to set themselves apart
of their bigger, faceless competition. How do you do that? if you
run a restaurant, include a write-up on your menu. if your house
specialty is a old family recipe, say so, and include the recipe.
If you’re garden store, offer personal tips and lectures on
gardening; let people know that you’ve got a Ph.D. in botany.
Business is all about relationships. To boost your business, above
all else, make it personal.
Bruce of Mendocino Solar, Ruth of Frankie’s Pizza & Ice
Cream parlor, Maggie of Mendo-cino Solar present Rusty Faust of
KOZT with his drawing prize.
Ruth, Maggie, Alena Guest, and Bruce at the Mixer at Frankie’s
Pizza & Ice Cream Parlor Robert Pinoli of the Skunk Train is
presented with his prize by Bruce of Mendocino Solar
Ambassadors Lynn Bell and Diana Scholl assisting new own-ers of
the Andiron, Scott & Madeline Connelly along with CEO Debra De
Graw and Ambassador Ray Alarcon.
Ericia Carlson of Ferrellgas with Vicky Watts and Danny
Pevehouse also of Ferrellgas.
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Page 2 • October 2009Welcome New Members
Rates for Chamber MembersCommercial or Residential
Peters Painting
(707) 513-6276Ask for Lloyd Peters
CA Lic# 882523
If something is missing in your business, I can help.
Kathie Ittel Certified Business Coach
CALL 937‐3165
PROFIT
Larissa Maness Photobooth Larissa Maness 401 N. Main Street Fort
Bragg, Ca. 962-0555Create lasting memories by taking your photo in
the Photo-booth located at the Fort Bragg Depot Mall & Train
Museum. Six poses per sitting in your choice of black & white
or color! Amazing photo clarity! Affordable price! Fast developing
time! Fun for everyone! For additional photobooth informa-tion
please contact Maness Photography Old Time Studio.
Mendocino Coast Tackle & Sport John Gebers 32450 N. Harbor
Dr. Fort Bragg, CA 85437 964-3710Located at the Noyo Fishing
Center, gateway to the North Harbor. Merchantile incldes tackle,
nautical gifts, ice, snacks, fishing license & dive
accessories. Hobie Kayak sales and re-tals as well as Party Boat
Charters here.
Ericia Carlson with Vicky Watts as she won her patio heater at
the Ferrellgas Ribbon Cutting along with Danny Peve-house of
Ferrellgas also.
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Page 3 • October 2009Calendar of Events
www.MendocinoCoast.com • [email protected] • Phone: 707.961.6300 •
Fax: 707.964.2056
OctoberOngoing Events Chocolate SamplingStop by Mendocino
Chocolate Company in Fort Bragg (10-5:30) or Mendocino (11-5:30)
for free tastes of our Truffles, Originals or Fudge. 250 N Main St
in Fort Bragg or Ukiah Street east of Lansing in Mendocino
707-964-8800 (10-5:30) http://www.mendocino-chocolate.com Free Wine
& Olive Oil TastingCome in and enjoy complimentary wine &
olive oil tast-ings every day from 12PM - 4PM...come back later for
din-ner and save 10% off your entire meal. The Restaurant at
Ste-venswood 707.937.2810 http://www stevenswood.com Karaoke
NightEvery Thursday & Saturday Night at TW’s Grille & Bar.
www.twfortbragg.com Oct. 1 Mendocino Art Center’s Gallery
ExhibitsExhibits include Sue Siskin, “My Life Adventure in
Paint-ing: 1951 to 2009”; Jacquelyn Hewitt, Oil Pastel Paintings
& Mixed Media Clothing; and the Monday Morning Painters’ Plein
Air Paintings. 2nd Saturday Artists Reception, Septem-ber 12, 5 pm
to 8 pm. Mendocino Art Center, 45200 Little Lake Street, Mendocino
707-937-5818, ext. 10 or 800-653-3328, ext. 10
http://www.MendocinoArtCenter.org Family Histories: Do It YourselfA
class in conducting oral histories with relatives and friends. The
instructor is Jim Culp, who has conducted hundreds of oral
interviews. C.V.Starr Aquatic Center 964-9446 Oct. 1 - 25 MTC
Presents Sarah Ruhl’s “Eurydice”Directed by Steve Siler, 45200
Little Lake Street, Mendocino 937-4477 www.mendocinotheatre.org
Oct. 2 - 31 Mariko Irie’s 20 YearsRetrosperctive/ Farewell.
Printmaking, Watercolor Paintings, Oli paintings. First Friday
Reception Oct. 2, 5-8pm. North-coast Artists Gallery, 362 N. Main
St., Fort Bragg 964-8266 http://www.mariko-irie.com or
www.northcoastartists.org Oct. 2 - 31 Reception, Kristin Otwell
watercolor and collage Of Rocks and Leaves” features large scale
watercolors of rock faces and mixed media collages of leaves and
grass, along with a hanging screen of hand-cut leaves. Oct 1st
through Nov 2 335 N. Franklin St., Fort Bragg 707 962-0233
www.partnersgallery.com
Oct. 3
MAPA Abalone Festival & Cook-Offbalone Cook-Off Judging
Tickets available for MAPA members June 1 @$50. if you wish to join
MAPA go to http://www.mendoparks.org or [email protected] Advance
tickets for non members will be available July 1@ $60. All tickets
after August 1 $75. FREE ENTRY into ABALONE FESTI-VAL: Enjoy live
music, raffle, silent auction and craft fair, ev-erything except
the abalone tasting. Wine, t-shirts and clam chowder are available
for purchase. No reservations needed. NEEDED: COOKS, EXHIBITORS,
VOLUNTEERS DO-NATIONS OF RAFFLE OR SILENT AUCTION ITEMS. Mendocino
English Country DanceAll dances taught, no partner required,
beginners are encouraged to participate, no special dress required.
Please bring potluck snacks and beverages to share dur-ing the
break. Elizabeth Zekley will be the caller. Cas-par Community
Center, 155051 Caspar Rd. 964-4826 Ancient Current“Ancient
Current”, with musicians Ron Nadeau, David Brown, Doug Smith,
Johnny “Quest” Heubel and Mark Kline, present an evening of
Sound/Music world beat and fusion for inner healing. Ron Nadeau has
a life-long love of music, but it was riding through a cancer
journey that guid-ed him to take music more seriously as a
therapeutic experi-ence. He started a weekly “improvisational music
for healing” gathering that morphed over time into an intentional
study of Sound/Music Healing, bringing together polished musicians
willing to explore the more subtle bodies of sound to bring the
healing intention to a broader audience. Doors open at 6:30PM. Come
early for best seating. Mendocino Commu-nity High School 937-1732
www.mendocinostories.com Oct. 5 Fast Track Sea Kayak
InstructionLearn kayak skills to explore the waterways of the
Mendocino Coast and beyond. Personalized instruc-tion from
professional kayak instructors will put you on the fast track to
realizing your kayaking goals. Noyo River and Fort Bragg Coast
962-1623 www.liquidfu-sionkayaking.com Mendocino Coast Botanical
Garden Staff Led Gar-den Toursoin staff lead garden tours the first
Monday of the month for an informative walk through the Gardens!
Sometimes its Rho-dodendrons, sometimes birds, sometimes mushrooms,
always fascinating and free w/ admission. Mendocino Coast
Botani-cal Garden, 18220 N. Hwy 1, Fort Bragg 964-4352 Oct. 8
Family Histories: Do It YourselfA class in conducting oral
histories with relatives and friends. The instructor is Jim Culp,
who has conducted hundreds of oral interviews. C.V.Starr Aquatic
Center 964-9446
Calendar continued on page four...
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Page 4 • October 2009Calendar of Events October ContinuedOct. 10
Roederer Winemaker Dinner at The Mendocino Ho-telOctober 10, 2009:
Roederer Winemaker Dinner at the Mendo-cino Hotel, featuring
Winemaker Arnaud Weyrich from Roederer and Executive Chef Joe Brown
from the Mendocino Hotel. $95/person plus tax and gratuity. Special
room rates during this event. See the menu and room discount
information here on our website. The Mendocino Hotel, 45080 Main
Street, Mendocino CA. 95460 707-937-0511 or 1-800-548-0513
www.mendocinohotel.com 2nd Saturday Gallery OpeningsGalleries in
Mendocino & Little River have receptions for their new shows
each month. Enjoy meeting local artists from 5-7 pm. Oct. 11 Noyo
Dog PaddlePeople and their pups are paddling up the lazy Noyo river
Sunday Oct 11th as a fund raiser for MCDOG’s Project Groundcover.
Jeff and Cate of Liquid Fusion Kayaking are hosting the ‘Dog
Paddle’ as a benefit for MCDOG’s project to grow groundcover that
can stand up to the heavy dog park usage. A $20 donation per seat
gets you and your pup a 30-45 minute Dog Paddle in a tandem sea
kayak on the Noyo River. The fun starts at the Dolphin Isle Marina,
32399 Basin St, Fort Bragg, just a mile from the Pacific Ocean. Dog
Paddles start at 1 and go until 3 pm, but come early to enjoy lunch
at the ma-rina’s deli, and hang out on the deck with other
dog-loving people and their four-legged friends. The number of Dog
Paddle seats are limited so chances are good they’ll sell-out -
register early to save your spot! Contact Liquid Fusion at (707)
962-1623 to register, or learn more about the Dog Paddle.
www.liquidfusionkayaking.com William Feasley, GuitarSunday October
11. 2009 at 4pm. $20 advance, $5 more day of performance, if
available. Youth 7-17 free Gualala Arts Center, 46501 Gualala Road,
Gualala 884-1138 www.gualalaarts.org Oct. 24 - 25 Skunk 11
Spookfest Soccer Tournament64 teams will be playing on the Coast
this weekend Fort Bragg /Mendocino 961-1123
www.mendocoastsoccer.org
October 24Mendonesian Jazz QuartetThe Mendonesian Jazz Quartet
will be featured on Saturday, October 24. This Mendocino Stories
& Music series event will be held at the Mendocino Hotel,
starting at 7:30PM. Join founding memberLynn
Kiesewetter on piano and vocals, Bing York on drums and gui-tar,
Laura Maione, string bass and Francis Vanek, sax. Spe-cial guests
include Marcia Sloane, Pattie DeMatteo and oth-ers. Bistro menu and
drinks; doors open at 6:30PM. Sliding scale $10 - 15. 937-1732
orwww.mendocinostories.com.
Oct. 25 Fourth Sunday Breakfasthe fourth Sunday breakfast at the
Caspar Commu-nity Center serves country gourmet, organic and lo-cal
foods in a friendly atmoshere with live music. The monthly
breakfast is a benefit for the Caspar Commu-nity Center. Info at
707.964.4997 or [email protected].
October 30“Twas the Night Before Halloween”Mendocino Stories
& Music series presents “Twas the Night Before Halloween” in
the Mendocino Hotel Garden Room on Friday, October 30 at 7:30PM.
Holly Tannen and Judy Stavely celebrate the ancient Celtic harvest
festival of Sam-hain with funny and mysterious songs, spooky
stories, and fiddle tunes. Come in costume if you like. Special
Guest: 7,8,9. Bistro menu and drinks; doors open at 6PM. Sliding
scale $10 - 15. 937-1732 or www.mendocinostories.com. October
31Music by The “Safe Sax” SwingtetJoin the Mendocino Stories &
Music series on Halloween night at the Hill House of Mendocino.Come
in costume, or not! Music by The “Safe Sax” Swingtet, a seven piece
swing band. The band’s line up of four saxophones plus guitar, bass
and drums, gives the band a light, but hard swinging sound, perfect
for dancing and listening, starting at 8:30PM. Bis-tro menu and
drinks; doors open at7:30PM. Sliding scale $10 - 15. 937-1732 or
www.mendocinostories.com.
Oct. 31 Harvest FestivalCarnival style games, great food and
lots of fun at this won-derful event that supports Redwood
Elementary School! Symphony Of The Redwoods Fall ConcertPresenting
Dvorak, Carnival Overture, Op. 92 and Grieg, Piano Concert in A
Minor, Op. 16, starring soloist Richard Cionco on piano. Also, the
Shostakovich Symphony #9 in Eb Major, Op.70 Fort Bragg Cotton
Auditorium 964-0898 www.symphonyoftheredwoods.org
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Page 5 • October 2009
Office2004
Fort Bragg Realty
809 N. Main St.Fort Bragg, California 95437Business (707)
961-1111Fax (707) 964-3402Website c21fortbraggrealty.comE-Mail
[email protected] Office is Independently Owned And Operated
Barbara D. ClarkBroker / Owner
North Coast Plumbing, Heating, & Sheet Metal INC.
Residential - Commercial Over 150 Years Combined Experience
161 N. Main St., Fort Bragg, CA 95437 (707) 964-2783 ~ (707)
964-4127
www.northcoastplumbing.comContractors License #375855
www.MendocinoCoast.com • [email protected] • Phone: 707.961.6300 •
Fax: 707.964.2056
What’s the Chamber Up To?
12@12 Brown Bag Lunch session“Understanding your Financial
State-ment and how it relates to the health of
your business” with Jerry Murphy, CPA
**Seating is limited and you must call to confirm that we have a
spot for you.
CALL TO RESERVE:707-961-6300
DATE:Friday, October 30, 200911:45 Register and seating12 noon
Session begins1 pm Session endsWHAT TO BRING:Bring your business
cards to pass out.Bring a pad of paper to take notes.Bring your
lunch and a beverage
Free to Mendocino Coast Chamber Members$25 for Non-members
Newsletter InsertsThis newsletter keeps you informed about other
members and can be a valuable promotional tool. Promote a special
or upcoming event with a flier. Space is limited so call 961-6303
to reserve your space today!
e-NewsWeekly electronic updates & events from and for our
Chamber members. 50 word limit, send sub-missions to
[email protected] by 4pm every Tuesday.
2010 Mendocino Coast Whale Festival
Sponsorship Opportunities
• Great Advertising Opportunity• Different levels to choose
from
see the attached flier for details
For more information contact Amy @ 961-6303
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Sponsored By:Ribbon Cutting
The Mendocino Coast Chamber of Commerce invites you to attend a
Ribbon Cutting at
Mendocino Transit Authority’s New Bus Stop
DATE: Thursday, October 8, 2009TIME: 5-7 P.M.LOCATION: Main St,
Mendocino near the Ford HouseRSVP: Glenna Blake @ 46-5765 ext.
447Please join the staff and the Board of the Mendocino Tran-sit
Authoirty for a ribbon cutting and reception to cele-brate the
completion of the Village of Mendocino’s new bus shelter located at
Main Street adjacent to the Ford House Museum. This charming
shelter nestles into its new location like it had always been there
and is the grand culmination of a six year project.Immediately
after the Ribbon Cutting, join us for a recep-tion, food and
beverages at the Ford House Musum. Ca-tering provided by Karina’s
Catering. There will be door prizes and bus passes given away.
Don’t Forget You Business Cards!
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Chamber Mixer
Sponsored By:
The Mendocino Coast Chamber of CommerceInvites you to attend a
Chamber Mixer at:
Fort Bragg Community Federal Credit Union
date: Thursday, October 15, 2009tiMe: 5:00-7:00pmloCation: 120
N. Franklin St., Fort Bragg RSVP: Jill @ 964-4966 Join us for
Oktoberfest! We will be serving Bratwurst, local mustard, Root Beer
floats, and German Chocolate Cupcakes. The Credit Union concept
orginated in Germany during the mid 1800’s. A group of farmers
tired of high prices and outra-geous interest rates, combined their
money to buy supplies and establish a common pool to borrow from at
lower interest rates. Today “Credit Unions” continue that
philosophy with “people helping people”.
Don’t Forget your Business Cards!
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Sponsored By:
Ribbon Cutting
The Mendocino Coast Chamber of Commerce invites you to attend a
Ribbon Cutting at
Edward JonesNew Mendocino Office
DATE: Thursday, October 29, 2009TIME: 5-7 P.M.LOCATION: 45020
Ukiah St. Mendocino RSVP: Kathy Shafsky @ 937-3316Edward Jones
cordially invites you and your family to at-tend our Grand Opening
Celebration for the New Men-docino Office with new Finacial Advisor
Joni Barhight.
Don’t Forget You Business Cards!
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North Coast Plumbing, Heating, & Sheet Metal INC.
Over 150 Years Combined Experience
161 North Main Street, Fort Bragg, CA 95437
(707) 964-2783 ~ (707) 964-4127
www.northcoastplumbing.com
Residential - Contractors License #375855 Commercial
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Sponsorship Opportunities for the
2010 Mendocino Coast Whale FestivalsMENDOCINO WHALE FESTIVAL:
MARCH 6 & 7
FORT BRAGG WHALE FESTIVAL: MARCH 20 & 21
DEADLINE FOR COMMITMENT IS FRIDAY, October 30, 2009
WHALE OF A SPONSOR-$1200:
Your logo on official Mendocino Whale Festival Wine Tasting
Glasses
Your business logo displayed on:
o Event poster, brochures, and newsletter fliers to promote both
festivals
o Signage produced for the events
o Link to your site from the Chamber Whale Web page
(www.MendoWhale.com)
Company logo and name in Chamber newsletter and weekly e-news
during February & March
Includes eight wine glasses with passes to wine tasting at the
Mendocino Whale Festival
TROLLEY SPONSOR-$800:
Signage on the trolley advertises your business name as it
travels to various events
Link to your site from the Chamber Whale Web page
(www.MendoWhale.com)
Company logo and name in Chamber newsletter and weekly e-news
during February & March
Includes four wine glasses with passes for wine tasting at
Mendocino Whale Festival, chowder
passes for four at either Fort Bragg or Mendocino Whale
Festival, plus Whale Festival tote
GOLD SPONSOR-$800:
Your business logo displayed on:
o Event poster, brochures, and newsletter fliers to promote both
festivals
o Signage produced for the events
o Link to your site from the Chamber Whale Web page
(www.MendoWhale.com)
Company logo and name in Chamber newsletter and weekly e-news
during February & March
Includes four wine glasses with passes for wine tasting at
Mendocino Whale Festival, chowder
passes for four at either Fort Bragg or Mendocino Whale
Festival, plus Whale Festival tote
SILVER SPONSOR-$500:
Company name on our event poster and event brochure
Link to your site from the Chamber Whale Web page
(www.MendoWhale.com)
Company name in Chamber newsletter and weekly e-news during
February & March
Includes four wine glasses with passes for wine tasting at
Mendocino Whale Festival
BRONZE SPONSOR-$100:
Company name on our event poster and event brochure
Company name in Chamber newsletter and weekly e-news during
February & March
Company Name: ________________________ Phone #
________________
Contact: ______________________________ FAX #:
________________
For questions or further information, contact Amy Luce at
707-961-6303 or [email protected]. Return
form by FAX at 707-964-2056 or mail to PO Box 1141, Fort Bragg,
CA 95437.
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DDAAYY OOFF TTHHEE DDEEAADD FFEESSTTIIVVAALL (Dia de los
Muertos)
TTHHUURRSSDDAAYY,, OOCCTTOOBBEERR 2222 TTOO MMOONNDDAAYY,,
NNOOVVEEMMBBEERR 22
Call to artists to create, show (and sell) altars or Dia de los
Muertos inspired work And to businesses and organizations to
display art and altars
The third annual Day of the Dead Festival (Dia de los Muertos)
is almost here and once again, an altar trail is a big feature of
the festival. This year, we’re hoping to use the online altar trail
to drive people to your studio, gallery, business or wherever else
you want to direct them. The altar trail map will be posted on
GoMendo starting October 1 and we will keep updating the map to add
more locations as we receive them. Altars can be displayed at any
time throughout the month of October, but the festival itself runs
from October 22 through November 2. If you are building an altar,
please let us know when and where you plan to display your piece,
so we can list you correctly on the map. If you have an altar in
need of a location, or you have a location in need of altars,
please let us know and we will try to help you make creative
connections.
Dia de los Muertos is a perfect illustration of the synthesis of
pre-Hispanic and Spanish cultures, celebrated with a wealth of
customs and rituals. For those who love Mexican art and Mexican
food, both of which feature prominently during Dia de los Muertos,
this is a celebration you don’t want to miss.
Currently planned DDAAYY OOFF TTHHEE DDEEAADD FFEESSTTIIVVAALL
events (for prices, times and more information see
http://www.gomendo.com/showrecord.asp?id=3441)
Oct 10 Migration of the Souls, art opening Oddfellows Hall Oct
10 Shrine exhibit , opening reception Gualala Art Center Oct 22
Dead Authors Altar & Display Fort Bragg Library Oct 22
Community Altar honoring Ocean Life Little River Inn Oct 22 4
Course Dinner with Frida and Emmy Lou Little River Inn Oct 24 Kids
Calavera Mask Workshop Little River Inn Oct 25 Fiesta with
appetizers and music Beachcomber Motel Oct 25 Dinner, chocolates,
art & open house Company Store Oct 25 Salsa class and dance
party Weller House Oct 28 Dead author tribute readings Fort Bragg
Library Oct 29 Molé classes and children’s events Stanford Inn Oct
30 Margarita Contest Little River Inn Oct 31 Halloween costume
contest & street fair Frankie’s Nov 1 Mariachis, dancing and
food Gualala Art Center Nov 1 Moveable Feast (a progressive dinner)
Stanford, Whitegate, Lu’s
Mendocino Hotel & Alegria Nov 1 Day of the Dead Dinner
Caspar Community Center Nov 2 Day of the Dead Mass St.
Anthony’s
Please contact Hilarie Coate & the festival committee at the
Little River Inn if you have any questions or want to update your
information on the Altar Trail map. [email protected] or
962-2184
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