m i l l s d i s p l ay.c o.n z | r e ta i l a n d p o s d i s p l ay | n e w z e a l a n d

Seven hottest trends in retail right now!

Over the last 18 months

Retail Info Systems News

have crunched the numbers

Follow these 7 steps to

get the retail edge

Cross-channel 1-2-1 engagement

1

1 Cross-channel 1-2-1 engagementShoppers expect to contact retailers through

stores, social media, mobile & web platforms

1 Cross-channel 1-2-1 engagementRetailers will recognize shoppers and

provide a more customised approach

2 Content-rich experiences

2 Content-rich experiencesRetailers are recognising that shoppers want

to be entertained and informed

2 Content-rich experiencesCRE helps to differentiate the experience

in-store verses online

2 Content-rich experiencesRetailers will put more investment into creating

‘guest experiences’ enticing shoppers in-store

2 Content-rich experiencesOffering personalised and exclusive in-store

only events and services

3Mobility takes off

3 Mobility takes offThe trend of mobile payment will surge off

the back of the success of ‘Apple Pay’ etc.

3 Mobility takes offMobile payments may be linked to loyalty through

increased personalised offers & rewards.

4 Point of sale Evolution

4 Point of sale evolutionTop priority - retailers look to cut queues and

reduce customer service wait times

5Wearables

5 WearablesThis year, items such as monitors, glasses,

etc are expected to double in market size

5 WearablesRetailers need to work out how they can

leverage them to marketing or service.

5iBeacons

6 iBeaconsLocation-specific signals from mobile devices

can provide personalised data to retailers

6 iBeaconsgiving accurate placement of shoppers within a

store to present ‘surprise and delight’ offerings

7 Augmented Reality

7 Augmented Reality More and more retailers look likely to continue

to trial the AR technology in store.

7 Augmented Reality Creating an interactive product experience

providing additional detail on products.

Looking to revamp your store – regardless of

whether it’s by hi-tech solutions or advice on the

simplest widget, gadget or gizmo.

Contact us at Mills Display and our expert team

will help you find the perfect solution.

m i l l s d i s p l ay.c o.n z | r e ta i l a n d p o s d i s p l ay | n e w z e a l a n d

+64 9 634 5962