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The ABCs of Selling IT to Education

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©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc. www.immixgroup.com #SellingToEdu www.immixgroup.com ©2016 immixGroup, Inc. All rights reserved. March 17, 2016 ABCs of Selling IT to Education FY16 State & Local Education Sales Opportunities
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Page 1: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

www.immixgroup.com ©2016 immixGroup, Inc. All rights reserved.

March 17, 2016

ABCs of Selling IT to Education

FY16 State & Local Education Sales Opportunities

Page 2: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

Today’s Presenter

Rachel EckertConsultant, Market Intelligence, immixGroup

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Page 3: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

Executive Summary

• Shifting federal policy curriculum changes

• Leveraging education-specific contracting avenues

• Deploying more digital learning devices and environments

• Updating legacy systems alternate “as-a-service” models

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Page 4: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

FY16 SLED Estimated Budget

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FY16 SLED Spending: $3.5T FY16 SLED IT Spending: $121B

Page 5: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

Top Education Technology Trends

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Mobile applications and device integration

Business intelligence and analytics

Enterprise identity and access management

Wireless networking

Mobile device integration

Broadband and network capacity

Personalized learning through learning management

Digital content and online testing

Mobility

Networks

Analytics

K – 12 EducationHigher Education

Page 6: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

Maryland FY16 EDU Budget

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FY16 Total State Budget: $100.1B | FY16 EDU Budget: $36.3B

FY16 State EDU IT Budget: $240M

State Department of Education $189.3M

Higher Education Institutions $37M

Gap between funding listed in table and chart is due to the contribution of multiple sources of funding in addition to state funds.

Page 7: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

Maryland Education Trends & Drivers

• Promoting increased use of digital learning– Access to a common Learning

Management System

• Improving infrastructure to support “equitable access”

• Implementing common core state curriculum

• Expanding broadband network

• Maryland Virtual Learning Opportunities Program

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Page 8: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

Washington FY16 EDU Budget

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FY16 Total State Budget: $99.9B | FY16 EDU Budget: $39.1B

FY16 State EDU IT Budget: $432.3M

Education: Public Instruction $250.6M

Education: Higher Education $171.9M

Education: Other $9.8M

Gap between funding listed in table and chart is due to the contribution of multiple sources of funding in addition to state funds.

Page 9: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

Key Local Washington School District Trends

• Seattle Public Schools– Implementing new Schoology tool to improve

student / community interaction– Finishing implementation of wireless technology

at all school sites

• Tacoma School District– Opening new Industrial & Engineering focused

high school– Instigating a “BYOD” policy

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Page 10: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

North Carolina FY16 EDU Budget

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FY16 Total Budget: $97.1B | FY16 EDU Budget: $44.5B

FY16 State EDU IT Budget: $299M

Public Schools $209.9M

University System $65.5M

Community Colleges $25.9M

Gap between funding listed in table and chart is due to the contribution of multiple sources of funding in addition to state funds.

Page 11: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu11

North Carolina Education Trends & Drivers

• Ensuring every student has a personalized education

• Transitioning from textbooks to digital materials

• Developing a comprehensive data integration plan

• Modernizing / replacing legacy applications and systems

• Improving wireless coverage to support 1:1 computing initiatives

Page 12: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

Shifting authority and power to states and localities

Deploying and integrating mobile devices Expanding broadband / network capacity

Leveraging eRate for significant discounts Leveraging educational cooperatives for bulk

buying efficiencies

Supporting the deployment of digital learning initiatives with broadband expansion

Managing legacy system updates Investigating alternate service models

Key Takeaways

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Be mindful of shifting focus

Align with contracts that have discounts for

agencies

Support agencies through modular and service-oriented technologies

Page 13: The ABCs of Selling IT to Education

©2016 immixGroup, Inc. All rights reserved. No part of this presentation may be reproduced or distributed without the prior written permission of immixGroup, Inc.

www.immixgroup.com

#SellingToEdu

Was this information useful to you? Click the link below to view the entire presentation.

www.immixgroup.com/Mar17-SLED-Briefing

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