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THE CANADIAN CURLING ASSOCIATION WELCOMES CAPITAL ONE CANADA AS AN OFFICIALPARTNEROttawa,ON(January27,2009)–TheCanadianCurlingAssociation(CCA)andCapitalOneCanadaannouncedtodaythatCapitalOneCanadahasbecomeanOfficialSuppliertotheCCA.ThispartnershipagreementwillmakeCapitalOnetheofficialcreditcardatSeasonofChampionevents.
"OnbehalfoftheCanadianCurlingAssociation,I'mverypleasedthatsuchasignificantcorporatepartnerasCapitalOneCanadahasjoinedourSeasonofChampionsprogram,"saidGregStremlaw,ChiefExecutiveOfficeroftheCCA."DespitechallengingmarketconditionswithinCanadaandbeyond,thesportofcurlingcontinuestobeaveryreliableproductforoursponsors,especiallyforournationalchampionships.Thisfactisfurtherenhancedwiththetelevisioncoverageprovidedbyourexclusivebroadcastpartner,TSN."
"ThiscollaborationwillprovideCapitalOneCanadawithmoreopportunitytointeractwithCanadiancurlingfans,"saidIanCunningham,ChiefOperatingOfficer,CapitalOneCanada."WearereallypleasedtobeanofficialpartneroftheCCA'sSeasonofChampionsandwelookforwardtowhatissuretobeanexcitingyearincurling."
Besidesexclusivityinthecreditcardcategory,CapitalOnewillalsoreceivehacksignage,rinkboards,identificationonallsponsorrecognitionmaterialsandtelevisioncommercialtime.TheynowjoinTheDominion,LabattBreweriesofCanada,andAMJCampbellVanLinesasCCASeasonofChampionsofficialsuppliers.
Inconjunctionwiththesponsorshipannouncement,theCCAhasalsoagreedtoteamwithCapitalOnetodevelopandexpandtheCapitalOneRocks&Ringsprogram,oneofseveraldevelopmentprogramssupportedbytheCCAtointroducethesporttochildrenandunderrepresentedgroupsacrossCanada.
TheCapitalOneRocks&Ringsprogramisdesignedtointroduceschoolchildrentocurling.Byusinguniquefloorcurlingequipment,thestudentsexperienceahigh-energy,fun-filledsession,whilealsolearningaboutthesportintheirowngymnasium.Itisintendedtoexposethesporttochildrenandfamilieswhowouldnototherwisehavehadtheopportunity,withtheultimategoalbeingincreasedparticipation.
CapitalOnebecameatitlesponsoroftheGrandSlamofCurlingin2007andremainscommittedtodevelopingandpromotingthesport.Lastyear,thecompanydevelopedtheSchoolofRocksprogram,aninteractivegrassrootsclinicdesignedtogivestudentstheopportunitytoreceivetipsandadvicefromCanada'stopplayers.
CapitalOnealsohelpedestablishcurling'sfirstMillionDollarButtonContest,whichpremieredinNovemberandhasalsolaunchedtheCurlingPlatinumMasterCard,whichallowsenthusiaststoredeemtheirrewardsforcurling-relateditems.
The2008-09SeasonofChampionstitlesponsorsareM&MMeatShops(M&MMeatShopsCanadianJuniors,February1-8inSalmonArm,BritishColumbia),KrugerProducts(ScottiesTournamentofHearts,February21-March1inVictoria),TimHortons(TimHortonsBrier,March7-15inCalgary)andFordofCanada(FordWorldMen's,April4-12inMoncton).
ThepresentingsponsorsareAMJCampbellVanLines(M&MMeatShopsCanadianJuniors),Monsanto(TimHortonsBrier),RichardsonInternational(CanadaCup,March18-22inYorkton,Saskatchewan)andAtlanticLottery(FordWorldMen's).
AboutCapitalOneLocatedinToronto,Ontario,CapitalOnehasofferedCanadianconsumersarangeofcompetitiveMasterCard creditcardssince1996,whenthecompanyfirstintroducedthePlatinumMasterCard inCanada.CapitalOneCanadaisadivisionofCapitalOneBank,asubsidiaryofCapitalOneFinancialCorporationofMcLean,Virginia(NYSE:COF).
AbouttheCCATheCanadianCurlingAssociation(CCA)isthenationalsportgoverningbodyresponsibleforthedevelopment,promotionandorganizationofcurlinginCanada.IncooperationwithitsProvincialandTerritorialMemberAssociationsacrossCanada,theCCAprovidesprogramsandservicestocurlersrangingfromtheyoungest"littlerocker"(age7andup),tothose60yearsandolderandfromaspiringOlympianstoCanadianswithspecialneeds,coaches,curlingfacilityoperatorsandvolunteerboards,icemakersandofficials.TheCCAandtheirMemberAssociationsarealsoresponsiblefortheorganizationandoperationofthechampionshipsystemthatculminatesintheCanadianChampionshipsoperatedbytheCCAforJuniors(20andunder),University,Seniors(50andover),Mixed,Women,Men,andWheelchair.
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613-834-2076,[email protected]
LaurelOstfield,[email protected]
Contacts:GregStremlaw,CanadianCurlingAssociation
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NEW PROGRAM HELPS KIDS GET ACTIVE
CapitalOneRocks&Ringsprogrambringscurlingtoinner-cityGTAschools.Toronto,ON(February2,2009)–TheCapitalOneRocks&RingsprogramlaunchedthismorninginanefforttogetGTAyouthmovingduringtheschoolday.Thisnewprogramalsowillexposecurlingtochildrenandfamiliesthatwouldotherwisenotreceivetheopportunity,withtheultimategoalbeingincreasedparticipationinthesport.Theprogramwillbeofferedatnochargetotheparticipatingchildren.
Usinguniquefloorcurlingequipment,studentsexperienceahigh-energy,fun-filledsessionwhilelearningaboutthesportintheirschool'sgymnasium.TheCapitalOneRocks&Ringsprogramwillvisit30GTAschoolsinthisinauguralseasonwithexpansionintoothermajorurbancentresinthe2009-10schoolyear.
"Itissosatisfyingtoseethelookonachild'sfacewhentheyembraceasportforthefirsttime,"saidIanCunningham,ChiefOperatingOfficer,CapitalOneCanada."Curlingrequiresbothphysicalandmentalskills.TheRocks&Ringsprogramnotonlygetsthesekidsmoving,butalsointroducesanewgenerationtothisverychallengingsport."
"WewerethrilledtohaverecentlysignedaformalpartnershipwithCapitalOne.Aspartoftheframeworkofthatpartnership,weagreedtobetheofficialnationalsportpartnertotheCapitalOneRocks&RingsProgram.WefeelthattheconceptofstartingthisinitiativeinCanada'slargestmarket(GreaterTorontoArea)andexpandingthisprogramtoothermajorurbanandinner-cityareasacrossthecountrywillplayapivotalroleforthefutureofcurling,"explainedGregStremlaw,theChiefExecutiveOfficeroftheCanadianCurlingAssociation.
Witheachelementaryschoolvisit,theCapitalOneRocks&Ringsprogramreachessixtosevenclassesorapproximately150to200students.Uponcompletion,eachstudentreceivesagraduationcertificatewhichalsoprovidesvaluableinformationincludingwhereandhowthestudentandhisorherparentscangetinvolvedincurlingintheirarea.
"Thisisanexcellentexampleoftheimportantimpactphysicalactivitycanhaveonastudent'slifeandtheiroverallabilitytoachieve,"saidKathleenWynne,MPPDonValleyWest."Bygivingchildrentheopportunitytolearnanewsport,bephysicallyactiveandhavefunweareteachingchildrentheimportanceofhealthylivingwhichwillservethemwellnowandinthefuture."
"Weareecstaticattheresponsetheprogramhasreceivedtodate–it'sbeyondmyhighestexpectations.Thekidsandteachersabsolutelyloveitandallthewhilewehelpaddressseveralofthechallengesthesportfaces,"saidChadMcMullan,PresidentofRockSolidProductions,Inc.andcreatoroftheCapitalOneRocks&Ringsprogram."ThankstotheamazingsupportofCapitalOne,theCCAandTheDominion,weareabletoexposecurlingtoawholenewaudience."
AboutCapitalOneLocatedinToronto,Ontario,CapitalOnehasofferedCanadianconsumersarangeofcompetitiveMasterCard creditcardssince1996,whenthecompanyfirstintroducedthePlatinumMasterCard inCanada.CapitalOneCanadaisadivisionofCapitalOneBank,asubsidiaryofCapitalOneFinancialCorporationofMcLean,Virginia(NYSE:COF).CapitalOneiscommittedtothecommunityandtohelpingyouththroughourbusinessandnonprofitpartnershipsandthroughtheskillsanddedicationofourtalentedassociates.
AboutRockSolidProductionsInc.RockSolidProductionsInc.isanagencythathelpsclientsexceedtheirmarketinggoalsthroughleveragingvariousaspectsofthesportofcurling.PresidentChadMcMullanhasalonghistoryinthesporthavingspentyearsasbothExecutiveDirectoroftheWorldCurlingTourandasatop-levelcompetitor.
AbouttheCCATheCanadianCurlingAssociation(CCA)isthenationalsportgoverningbodyresponsibleforthedevelopment,promotionandorganizationofcurlinginCanada.IncooperationwithitsProvincialandTerritorialMemberAssociationsacrossCanada,theCCAprovidesprogramsandservicestocurlersrangingfromtheyoungest"littlerocker"(age7andup)tothose60andolderandfromaspiringOlympianstoCanadianswithspecialneeds,coaches,curlingfacilityoperatorsandvolunteerboards,icemakersandofficials.TheCCAandtheirMemberAssociationsarealsoresponsiblefortheorganizationandoperationofthechampionshipsystemthatculminatesintheCanadianChampionshipsoperatedbytheCCAforJuniors(20andunder),University,Seniors(50andover),Mixed,Women,MenandWheelchair.
TheDominionCanadianownedandoperatedsince1887,todayTheDominionisoneofthecountry'slargestpropertyandcasualtyinsurers.TheDominiontakesprideinprovidingCanadianswithconfidencethatthecars,homesandbusinessestheyvalueareprotected.Afierce
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advocateforconsumerinterests,TheDominioniscommittedtomakingsuretheinsurancesystemworksbestforconsumers.TheDominionstronglybelievesconsumersshouldhaveaccesstoindependent,professionaladvisors,whoprovideadvocacyandchoice,whichiswhytheydistributetheirproductsexclusivelythroughindependentbrokers.TheDominion'spriorityistoearnandmaintainthetrustandloyaltyofpolicyholders,employeesandbusinesspartners.Visitthedominion.ca
Contacts:LaurelOstfield,[email protected]
ChadMcMullan,RockSolidProductions416-666-7674cmcmullan@rocksolidproductions.ca
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NEW FRAUDCAST TECHNOLOGY WILL ALERT CANADIANS TO SCAMS HAPPENING IN THEIR OWNCOMMUNITY
BBB,CapitalOne,andFraudSquadTVlaunchagrass-rootsefforttofightfraud.Toronto,ON(March3,2009)–InconjunctionwithFraudPreventionMonth,theBetterBusinessBureau(BBB),CapitalOneCanada,andFraudSquadTVhavelaunchedanewconceptinWebTVthatwillbroadcastweeklyFraudcastsfromeachofthe14BBBsacrossthecountry.TheseinnovativeFraudcastscanbeviewedonlineatFraudcast.ca,andwillalsofeatureinterviewswithrealvictimsoffraudfromlocalcommunitiesacrossthecountry.Thisgrass-rootseffortwillempowerCanadianswithinformation,helpingthemtoavoidlocalscamsandenablingthemtoalertfriendsandfamilyoffraudulentactivitieshappeningintheircommunity.
"Fraudcast.capromisestobeacomprehensivesourceofnewsandadviceonfraudandidentitytheftprotection,"saidBillCilluffo,president,CapitalOneCanada."AtCapitalOne,weunderstandthepowerofinformationwhenitcomestothistypeofcrime,andthisnewwebsiteaimstohelpCanadiansstayonestepaheadofthefraudsters."Fraudcast.caisaninteractiveanduser-friendlywebsitethatalsofeaturesoneofthemostrobustfraudlibrariesontheinternet.
"Withoneofthemostfar-reachingfraudlibrariesIhaveevercomeacross,IamconfidentFraudcast.cawillteachCanadianseverythingtheyneedtoknowaboutfraud,"saidCraigHannaford,retiredRCMPFraudInvestigatorandExecutiveConsultantofFraudSquadTV."Thatinformation,coupledwithourweeklynewsupdates,willequippeoplewiththefactstheyneedtodetectthesecrimesandprotectthemselvesandtheirfamilies."
Fraudcast.cawillalsoenableCanadianstosharetheirfraudstoriesbysubmittingcommentsorvideossootherscanlearnfromtheirexperience.Thewebsitewillhaveexpertsavailabletoanswerfraud-relatedquestionsandprovidethelatestfraudandidentitytheftpreventiontechniquesforFraudcast.caviewers.
"TheBBBhaslongbeenatrustedsourceforCanadiansinidentifyingfraudulentbusinesspractices,"saidDougSimpson,presidentandCEO,CanadianCouncilofBetterBusinessBureaus."OurpartnershipwithCapitalOneCanadaandFraudSquadTVhasenabledustotakethisservicetothenextlevelbyofferinganewandinnovativewaytokeeppeopleinformedofrecentscamsintheirarea.Fraudcast.caandtheupdatedFraudcastsgiveourregionalofficesanewtooltohelpCanadiansintheirfightagainstfraud."
BBB,CapitalOneCanadaandFraudSquadTVareallmembersoftheNationalFraudPreventionForum,andshareacommoncommitmenttopreventfraudbyeducatingCanadians.Formoreinformation,pleasevisitwww.fraudcast.ca.
AboutCapitalOneLocatedinToronto,Ontario,CapitalOnehasofferedCanadianconsumersarangeofcompetitiveMasterCard creditcardssince1996,whenthecompanyfirstintroducedthePlatinumMasterCard inCanada.CapitalOneCanadaisadivisionofCapitalOneBank,asubsidiaryofCapitalOneFinancialCorporationofMcLean,Virginia(NYSE:COF).CapitalOneiscommittedtoeducatingconsumersaboutpreventingidentifytheftandfraud,andisaproudmemberoftheCanadianFraudPreventionForum.
AbouttheCanadianCouncilofBetterBusinessBureausTheCanadianCouncilofBetterBusinessBureaus(CCBBB),establishedinJuneof1966,isthecoordinatingandlicensingbodyoftheBetterBusinessBureau(BBB)systeminCanada.TheBBBisanot-for-profit,publicserviceorganizationwith14localBureausacrossCanada.Forover75yearstheBBBhaschampionedtrustandethicalbusinesspracticesinCanadathroughrigorousevaluationofbusinessesagainstobjectivestandards,unbiasedreliabilityreports,impartialdisputeresolutionservicesandeducationalprogramsforbusinessesandconsumersalike.LastyearCanadianBBBsprovidedconsumerswithover2.3millioncompanyReliabilityReportsandhelpedresolveover14,000complaints.TheBetterBusinessBureauisuniquebecauseofitspositionofneutralityanditsoutstandinghistoryofservice.VisittheBetterBusinessBureauatwww.bbb.org.
AboutFraudSquadTVFraudSquadTVisafirst-of-its-kindprogramthateffectivelybringsfraudawarenessandpreventiontomassmediatoincreasetheawarenessofCanadianstothisgrowingcrime.Ithasbeendevelopedwiththesupportoflawenforcement,governmentagenciesandprivatesectorcorporations.StoriesandinformationfortheseriescomefromtheRoyalCanadianMountedPolice,TorontoPoliceServices,FederalBureauofInvestigationandtheCoalitionAgainstInsuranceFraud,tonameafew.Inadditiontotheshow,afullyintegratedwebsite,www.fraudsquadtv.com,providesacomprehensivelibraryoffraudinformationaswellasaBlog,BreakingNewsandtheworld'sfirstFraudcaststoinformthepublicofthemostcurrentfraudsbeingperpetratedintheirarea.
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[email protected]
DougSimpson,CanadianCouncilofBetterBusinessBureaus416-644-4936,[email protected]
CraigHannaford,[email protected]
ContactLaurelOstfield,CapitalOne
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CAPITAL ONE CANADA BECOMES OFFICIAL WORLD CURLING FEDERATION PARTNER AND TITLESPONSOR FOR WOMEN'S CURLING CHAMPIONSHIP
Infrontsecuresfinancialservicescompanyasfirstlong-termpartnerofWCF'snewmarketingprogram-MountTitlisWorld'sWomenCurlingpresentedbyCapitalOneissoldout.Zug,Switzerland(March25,2009)–InfrontSports&Media,exclusivemediaandmarketingpartneroftheWorldCurlingFederation(WCF)hassecuredCapitalOneCanadaasanOfficialPartneroftheWCF.Asaresult,theCanadianfinancialservicescompanywillbethePresentingSponsoroftheMountTitlisWorld'sWomenCurlingChampionshipinKoreain2009andtheTitleSponsoroftheMen'sandWomen'sWorldChampionshipsbeginningin2010.
CapitalOneCanadaiscommittedtothesportofcurlingandistheTitleSponsoroftheCapitalOneGrandSlamofCurling,whichfeatureseightannualmen'sandwomen'sevents.CapitalOneisalsoanOfficialPartnertotheCanadianCurlingAssociation.
AnewdirectrelationshipCapitalOnewilltakeontheOfficialTitleSponsorrolebeginningin2010,includingnamingrights("CapitalOneWorld(Women's/Men's)CurlingChampionship").Thiswillbesupportedbyin-iceadvertising,perimeterboardandteamuniformadvertising,websiteintegrationandpromotionalspotsontelevision.
AspartofInfront'snewmarketingprogramme,CapitalOnewillbejoinedbythreeotherlong-termOfficialPartnersoftheWCF.ThenewprogrammeconnectspartnersdirectlywiththeWCF,whoiscurling'sgoverningbodyandanOlympicsportfederation.
IanCunningham,ChiefMarketingOfficerofCapitalOneCanadasaid:"WehavebuiltourcommitmenttocurlingoverthelastfewyearswithgreatsuccessandthisnewpartnershipwiththeWCFgivesusaplatformtoreachevenmorecurlingfans.CapitalOneisexcitedtobeapresentingsponsoratthisyear'sworldchampionshipeventandwelookforwardtotakingittothenextlevelin2010astitlesponsor."
WCFPresidentLesHarrisonadded:"CapitalOneisanidealpartnerfortheWorldCurlingFederation.ThecompanyisactiveintheUnitedStates,theUnitedKingdomandCanada–allimportantcurlingcountries–andexperiencedinactivatingcurlingasasponsorshipplatform.Forus,it'sanidealrelationship."
BrunoMarty,Infront'sExecutiveDirectorWinterSports,commented:"WeareverypleasedthatourrelationshipwiththeWCFisofftosuchagoodstart,withasell-outfortheeventinKoreaandtherecruitmentofsuchastrongpartnerfortitlesponsorship.CapitalOneknowscurlingandthatisgoodforthesport,asthebrandwillactivatetheplatformcreativelyandmakethemostofthisopportunity."
2009eventissoldoutThe2009ChampionshiptakesplaceinGangneung,Korea,from21-29Marchwith12participatingcountries:China,Korea,Denmark,Germany,Italy,Canada,Norway,Russia,Scotland,Sweden,Switzerland,andtheUSA.Thisimpressiveline-upwilldeliverexcellenttelevisionaudiencesinlargemarketslikeChina,Germany,SwitzerlandandCanada.Asthelastmajorqualifyingcompetitionbeforethe2010OlympicWinterGames,theeventwillbeofveryspecialinteresttowintersportsfans.
TheagreementwithCapitalOnecoincideswithasoldouteventinKorea.AlongsideTitlisRotairinthetitleroleandCapitalOneasPresentingSponsor,therearealsoanumberofOfficialSponsorsincludingLucerneTourismandMySwitzerland.com(websiteofSwitzerlandTourism)andtwolocalpartners.
AboutCapitalOneLocatedinToronto,Ontario,CapitalOnehasofferedCanadianconsumersarangeofcompetitiveMasterCard creditcardssince1996,whenthecompanyfirstintroducedthePlatinumMasterCardinCanada.CapitalOneCanadaisadivisionofCapitalOneBank,asubsidiaryofCapitalOneFinancialCorporationofMcLean,Virginia(NYSE:COF).CapitalOneiscommittedtopromotingcurlingthroughthetitlesponsorshipoftheCapitalOneGrandSlamofCurlingandbylaunchingtheCurlingPlatinumMasterCard,whichallowsenthusiaststoredeemtheirrewardsforcurling-relateditems.
InfrontandWinterSportsInfrontSports&Media,basedinZug,Switzerland,isthestrongest,mostexperiencedmarketingagencyinthewintersportsarena.Ithasfocusedstronglyondevelopingitsroleinwintersportsinrecentyears,tothepointthatitnowrepresentssixofsevenOlympicwintersportfederationsatinternationallevel.TheGroupisthecommercialpartnerofmorethan90%ofallnationalskiingfederationshostingFISAlpineSkiandNordicWorldCupraces.ItalsomarketstheFISWorldChampionships.IthasalongtermpartnershipwiththeIIHFininternationalicehockeyandrelationshipswiththewintersportsofbiathlon,bobsleighandskeleton,curlingandluge.
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ContactJörgPolzer,InfrontSports&MediaAG+41-41-7231515+41-41-7231516(fax)[email protected]
GeorgeKarrys,[email protected]
LaurelOstfield,[email protected]
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TORONTO-AREA KIDS LEARN TO GIVE AS WELL AS RECEIVE
InauguralrecipientsoftheCapitalOneNationalJuniorGolfAcademyScholarshiplookforwardtothefuture.Toronto,ON(August31,2009)–TheNationalJuniorGolfAcademy(NJGA)isproudtopartnerwithCapitalOneCanadatoprovidescholarshipopportunitiestoexemplaryTorontoteensfromeconomicallychallengedareaswiththedesiretoachieve.Thefirstthreerecipientsofthescholarshipprogramhavealsocommittedtogivebacktothecommunityduringtheiruniversitycareer.
Therecipientsdemonstratedacommitmenttoimprovingtheircommunities,alongsideacademicexcellence,inordertoqualifyforthe$4,000scholarshipforeveryyearoftheirundergraduatedegree.ThestudentswillalsodevotetheirsparetimetovolunteerattheNationalJuniorGolfAcademytoactasrolemodelsforat-riskyouth.
"Givingtheseyouththeopportunitytofurthertheireducationislayingthegroundworkforahighlyselfconsciousapproachtocommunitybuildingthroughengagement,collaborationandselfsufficiency,"saidKingsleyRowe,President,NationalJuniorGolfAcademy.
"Asacompany,CapitalOnebelievesthatsupportforeducationandeffortstoenhancethewell-beingofindividualsandfamiliesarethemostimportantinvestmentswecanmakeforthefutureofourcommunity,"saidBillCilluffo,President,CapitalOneCanada."Thespirit,dedicationandcommitmentthatthesethreestudents-andmanyotherslikethem-havedemonstratedisphenomenalandweareproudtohelpinvestintheirfutureandinthefutureofourcommunitythroughthesescholarships."
RecipientsDanushaJebanesanisa17yearoldstudentatL'AmoreauxCollegiateInstituteinToronto.Danushaisactivelyinvolvedinherschool'senvironmentalprogramandhasalsoorganizedacommunityfootprintgardeninherneighbourhood.
SeminiPathebriyaisan18yearoldstudentatWesternTechnicalCommercialSchoolinToronto.SeminicametoCanadain2007andhasalreadyjoinedtheYMCA'sleadershipprogramandispartofherschool'sGreenRangerClub.
YanickAllwoodisa17yearoldstudentatCawthraParkSeniorPublicSecondarySchoolinMississauga.Yanickisaveryaccomplishedmusicianandoftendonateshistalentstothefundraisingeffortsoflocalcommunitygroups.
AbouttheNJGATheNationalJuniorGolfAcademy(NJGA)wasfoundedintheFallof1999.Itisaregisterednon-profitvolunteerdrivenprogram,designedtobreakdowneconomicbarriersandtousetherulesgoverningthegameofgolftoteachat-riskyouthlife-skills.
AboutCapitalOneLocatedinToronto,Ontario,CapitalOnehasofferedCanadianconsumersarangeofcompetitiveMasterCard creditcardssince1996,whenthecompanyfirstintroducedthePlatinumMasterCard inCanada.CapitalOneCanadaisadivisionofCapitalOneBank,asubsidiaryofCapitalOneFinancialCorporationofMcLean,Virginia(NYSE:COF).CapitalOneiscommittedtothecommunityandtohelpingyouththroughourbusinessandnonprofitpartnershipsandthroughtheskillsanddedicationofourtalentedassociates.
ContactKingsleyRowe,[email protected]
LaurelOstfield,[email protected]
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WORLD'S BEST GEAR UP FOR SECOND ANNUAL CAPITAL ONE CUP
Atotalof$170,000(CDN)inprizemoneyupforgrabsastheworld'stopteamscontendforoneofthelargestpursesincurling.Toronto,ON(September10,2009)–CapitalOneCanada,theWorldCurlingTourandiSportMediaandManagementannouncedtodaythedetailsofthesecondannualCapitalOneCup,acompetitionwhichwillawardapursetotalling$170,000(CDN)tothetopthreemen'sandwomen'steamswhichrecordthehighestcumulativeresultsduringselected2009-10CapitalOneGrandSlamofCurlingevents.
"WithVancouver2010approaching,itismoreimportantthanevertorecognizethehardworkanddedicationoftheseathletes,"saidIanCunningham,ChiefMarketingOfficer,CapitalOneCanada."WearebringingtheCapitalOneCupback,sowecanofferanadditionallevelofrecognitiontothoseteamsthatriseabovetherest."
TheCapitalOneCupisaseasonlongcompetitionthatprovideseachteamwithapointvaluebasedontheirperformanceduringselectedCapitalOneGrandSlamofCurlingevents.Seetheoverviewofthepointsystemforthe2009-10CapitalOneCup.
Lastseason,TeamGlennHoward(Coldwater,Ont.)capturedtheMastersofCurlingandtheBDOClassicCanadianOpentitlesenroutetoclaimingtheinauguralmen'sCapitalOneCupcrownanda$50,000(CDN)bonus.TeamRandyFerbey(Edmonton,Alta.)finishedastherunner-upinthemen'sCapitalOneCupstandings,claiminga$25,000(CDN)bonusafterwinningtheGreyPowerPlayers'Championship.ReigningCanadianchampionsTeamKevinMartin(Edmonton,Alta.)roundedoutthetopthree,earninga$10,000(CDN)bonus.
"Lastyear,theintroductionoftheCapitalOneCupaddedanewdynamictowhatisalreadyagreatseries,"saidHoward."WhatIlikedabouttheCapitalOneCupwasthatallthecurlersweretalkingaboutit.Ifeveryoneistalkingaboutit,itmeansit'simportanttotheteams.Certainly,ifyou'reluckyenoughtowintheCupitmeansyou'vehadanincredibleyearandyou'vebeatenthebestofthebest."
Inthewomen'sCapitalOneCuppointsrace,TeamJenniferJones(Winnipeg,Man.)collectedthe$50,000(CDN)firstplaceprizeafterwinningtheWaydenTransportationLadiesClassicandtheGreyPowerPlayers'Championshipevents.TeamCherylBernard(Calgary,Alta.)finishedsecondintheCapitalOneCupstandingswhileTeamShannonKleibrink(Calgary,Alta.)placedthird.Asaresultoftheirtopthreefinishes,BernardandKleibrinkearnedabonusof$25,000(CDN)and$10,000(CDN)respectively.
"WinningtheCapitalOneCuplastyearwassoexciting,"saidJones."ThiscompetitionhascertainlyraisedthelevelofplayintheCapitalOneGrandSlamofCurlingseries.Lookingaheadtothisyear,teamsaredefinitelygoingtoputagreateremphasisonperformingwellintheSlamevents.Overthenextfewseasons,theCapitalOneCupisonlygoingtogetbiggerandbetterforboththeplayersandthefans."
Heldannuallysince2001-02,theCapitalOneGrandSlamofCurlingfeaturestheworld'sbestplayersinoneseries.
Aspartofitsexclusiveagreement,CBCwillairliveplayoffcoverageofthefirstthreemen's2009-10CapitalOneGrandSlamofCurlingevents.CBCwillalsobroadcastthemen'sandwomen'sfinalsofthe2010GreyPowerPlayers'Championship.
AboutCapitalOneLocatedinToronto,Ontario,CapitalOnehasofferedCanadianconsumersarangeofcompetitiveMasterCard creditcardssince1996,whenthecompanyfirstintroducedthePlatinumMasterCard inCanada.CapitalOneCanadaisadivisionofCapitalOneBank,asubsidiaryofCapitalOneFinancialCorporationofMcLean,Virginia(NYSE:COF).
AboutiSportMediaandManagementiSportMediaandManagementisCanada'sleadingathlete,digitalmediaandeventsponsorshipcompany.iSportspecializesin:Worldclassathleterepresentationinmarketing,mediaandsponsorshipsLeadingedgedigitalmediastrategiesandoperationsEventdevelopment,executionandsponsorshipsalesSportFederationsponsorshipsalesandstrategiccounsel.Formoreinformationvisitwww.isportmedia.com.
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LaurelOstfield,[email protected]
ContactEricMichalko,[email protected]
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CAPITAL ONE CANADA IS COUNTED AMONG THE COUNTRY'S TOP 100 EMPLOYERS
Flexibleworkschedules,careerdevelopmentcontributetoinclusiononthisexclusivelist.Toronto,ON(October9,2009)–Today,CapitalOneCanadahasbeennamedoneofCanada'sTop100EmployersonMediacorp'sannuallistthatranksthebestcompaniestoworkforinthecountry.CapitalOnewasrecognizedforabroadrangeofprogramsandpoliciesthatpromoteapositiveassociateexperience.Forexample,CapitalOneoffersflexibleworkoptionsthatcombinesnewtechnologywithuniqueworkplaceatmospherestogiveassociatesthefreedomtochoosewhereandwhentheywork.
"Webelievethatworkiswhatyoudo,notwhereyougo,"saidNancyIcely,VicePresident,CapitalOneCanada."Wegiveassociatescontrolovertheirownschedules,whichiskeyinattracting,retaininganddevelopingleaders.Thiscultureofcollaborationandflexibilityisalsoastrategicbusinessmovethatimprovesproductivityandreducesrealestatecosts."
CapitalOne'sprogramsincludecorporatesupportforvolunteeringandcommunityengagement,avigorousassociaterecognitionprogramandtraininganddevelopmentopportunities.Allofthesefactorscontributeto94%ofCanadianassociatesstatingthat"CapitalOneisagreatplacetowork."
Nowenteringits10thyear,Canada'sTop100EmployersisanannualcompetitiontorecognizeCanada'sbestplacestowork.Thisprojectaimstoidentifythecompaniesandorganizationsthatleadtheirindustriesinattractingandretainingemployees.
Ablue-ribbonacademicadvisoryboardoverseestheselectioncriteriaforeachyear'scompetition.Thedistinguishedpanelmembers,drawnfromuniversitiesacrossCanada,haveeachwrittenoreditedamajorHRtextbookinCanada.
AboutCapitalOneLocatedinToronto,Ontario,CapitalOnehasofferedCanadianconsumersarangeofcompetitiveMasterCardcreditcardssince1996,whenthecompanyfirstintroducedthePlatinumMasterCardinCanada.CapitalOneCanadaisadivisionofCapitalOneBank,asubsidiaryofCapitalOneFinancialCorporationofMcLean,Virginia(NYSE:COF).
[email protected]
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DECEPTION AND POOR MONEY MANAGEMENT CAN BE A HAZARDOUS COMBINATION FOR COUPLES
CreditEducationWeekCanadaaimstohelpcouplesgettheirfinancesundercontrol.Toronto,ON(November2,2009)–WhoeverholdsthepursestringsinthefamilybetterbeontheirguardasanewsurveycommissionedbyCreditCanadaandCapitalOneCanadafoundthatthosewhodonotcontrolthemoneyinthehouseholdare55%morelikelytohidedebtfromtheirspouse.Overall,oneinfive(20%)Canadiansadmittohidingdebtfromtheirspouse,whilealmostoneinthree(29%)Canadianshaveliedtotheirpartnerabouthowmuchtheyhavespentonapurchase.
TodaymarksthelaunchofCreditEducationWeek2009,andthisyearthespotlightisshiningonCouplesandMoneytoexploretheuniquechallengestheyfaceastheymergetheirgoodandbadfinancialhabits.
Withbankruptciesupby36.9%sincelastyear,itismoreimportantthaneverforpeopletobetruthfulaboutspendinghabits.Thisadviceisevenmorecriticalforcouplesatthestartoftheirrelationship.Thegoodnewsisthesurveyfoundthattwothirdsofcouples(66%)enteredintotheirrelationshipwithanopenandfrankdiscussionaboutmoney.
"Communicationiskeysothatwhenyourrelationshipmovestothenextlevel,youaregoinginwitheyeswideopen,"saidLaurieCampbell,ExecutiveDirector,CreditCanada."Weseecouplesinourofficeeverydaywhodon'tknoweachother'sfinancialhistory.Fulldisclosureandtalkingearlyandoftenaboutfinancescanhelppreventunnecessarystressandstrainonarelationship."
CreditEducationWeekCanada,nowinitsthirdyear,issupportedbyleaderswithinthefinancialservicesindustry,consumeradvocacygroupsandpoliticalleaders.
"SupportingfinancialeducationisamajortenetofCapitalOne'seffortstoprovideCanadianswiththetoolstheyneedtosucceed,"saidBillCilluffo,PresidentofInternationalBusinessforCapitalOne."WecontinuetosupportCreditEducationWeekCanadayearafteryearbecauseitisaneffectivewaytoremindpeopletore-examinetheirrelationshipwithmoney,andempowerthemtostayincontroloftheirfinances."
Accordingtothesurvey:28%ofwomenwhohavebecometheprimarybreadwinnerforthefamilyinthepast12monthsclaimithasnegativelyaffectedtheirrelationship.Only13%ofmenfeltthesameway.21%ofcouplesclaimthattheeconomicdownturnhasaddedmoretensiontothewaytheytalkaboutmoney.23%ofcoupleswithchildrenathomeadmittohidingdebtcomparedto18%forthosewithoutchildren.19%ofwomenfeelthattheirspouseisnotopentodiscussingmoneyissueswhile15%ofmenfeelthesameway.Peoplewholivetogether(36%)arealmosttwiceaslikelytohidedebtascoupleswhoaremarried(19%).CreditCanadaandCapitalOneofferthefollowingmoneytipsforcouples:
Keepitpositive. Alwaysstarttheconversationonapositivenoteandkeepanopenmindratherthanblamingeachother.Honestyisthebestpolicy. Alwaysshareyourfinancialsituationandspendinghabits.Ifyoufeeluncomfortable,shareyourdiscomfort.Thiswillnotonlyshowyourpartneryoutrustthem,italsoencouragesamoresupportiveresponse.Focusyourconversationonthefuture.Notmuchcanbedoneonmoneythatisalreadyspent,sofocusyourconversationonwhatyouaregoingtodotakecontrolofyourfinancialfuture.Rollwiththepunches. Financialprioritieschangeaspeoplelosetheirjobs,havefamilies,orexperiencemedicalemergencies.Workingtogetherasaunitthroughthesechangeswillonlymakeyourrelationshipstronger.Celebrategoodtimes. Celebratewhenyoumeetfinancialgoals,nomatterhowbigorsmalltheyare.CreditEducationWeekCanadarunsuntilNovember5,2009.Afree"CouplesandMoney"bookletaswellasfinancialtoolsandtipsareavailableatwww.crediteducationweekcanada.com.
AbouttheSurveyThesearethecompletefindingsfromaTorqueCustomerStrategyconductedonbehalfofCreditCanadaandCapitalOneCanadaaspartofthenationalfinancialliteracyinitiative,CreditEducationWeek2009.TheonlinesurveywascompletedwithcouplesbetweenSeptember7thandSeptember14th,2009.Intotal,surveyresponseswerecollectedfrom828couples(1656people),withequaldistributionacrossthefourmajorregionsinCanada.Thestatisticalsignificancefornationalcouplestatisticsis+/-3.41%,19timesoutof20;individually,thestatisticalsignificancefor1656peopleis+/-2.41%,19timesoutof20.Fullsurveyresultsareavailableatwww.crediteducationweekcanada.com.
AboutCreditCanadaCreditCanadaisanon-profitcharitableservicethathasassistedthousandsofpeoplewithcreditcounsellinganddebtmanagementprogramssince1966.CreditCanadaisamemberoftheOntarioAssociationofCreditCounsellingServicesandaCharterMemberofCreditCounsellingCanada.
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AboutCapitalOneLocatedinToronto,Ontario,CapitalOnehasofferedCanadianconsumersarangeofcompetitiveMasterCard creditcardssince1996,whenthecompanyfirstintroducedthePlatinumMasterCard inCanada.CapitalOneCanadaisadivisionofCapitalOneBank,asubsidiaryofCapitalOneFinancialCorporationofMcLean,Virginia(NYSE:COF).CapitalOnesupportstheresponsibleuseofcreditbyintegratingfinancialeducationintoitsproducts,andprovidingCanadianswiththeinteractiveWebsiteroadtobettercredit.ca
ContactLaurieCampbell,[email protected]
LaurelOstfield,[email protected]
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ALMOST A QUARTER OF A MILLION CHILDREN MISSED OUT ON A HEALTHY MEAL BECAUSE OFFRAUDSTERS
NewsurveyfindsgenerousCanadianswanttogive,butarevulnerabletofraud.Toronto,ON(December3,2009)–Thisholidayseason,twooutofthreeCanadians(66%)plantomakeadonation,butthemajority(51%)areconcernedaboutbecomingavictimtoafraudsterrepresentingafalsecharity.
In2007-2008,theCanadianAnti-FraudCallCentre(PhoneBusters)reportedthatover$328,000ofcharitablecontributionswentintothepocketsoffraudstersratherthangoingtocharitiesinneed.Thatamountcouldhaveboughtover240,000healthymealsforunderprivilegedandhomelessyouthifgiventoalegitimatecharity,accordingtoBrownBaggingitforCalgary'sKids.
ThesurveycommissionedbyCapitalOneCanada,inpartnershipwithCanadahelps.organdVolunteerCanada,foundthat18%ofCanadianshavebeenavictimorknowsomeonewhohasbeenavictimofafraudsterrepresentingafalsecharity.ThegoodnewsisthatmanyCanadians(96%)donotgiveintohighpressuretacticsanddonotgivetheirfinancialinformationtosolicitors.
"It'sthetimeofyearwhencharitiesandnon-profitgroupsstepuptheirfundraisingefforts,andinaneconomywhereeverydollarcounts,newsofpotentialfraudorscamscanhaveachillingeffectoncontributions,"saidLaurelOstfield,spokesperson,CapitalOneCanada."CapitalOnebelievesthatthroughawarenessandeducationwecanhelpCanadiansprotecttheirpersonalinformationfromfraudandIDtheft,andhelpensurethattheirhard-earnedmoneygoestolegitimatecauses."
AlthoughmostCanadiansareworriedaboutbeingdefraudedbyfalsecharities,toofewknowwhatsignstolookforwhentheyarebeingsolicited.Thesurveyfoundthat:Only3%ofCanadianscontacttheCanadaRevenueAgencytoconfirmthatacharityisregisteredOnly13%ofCanadiansaskthesolicitorforacharitabletaxnumberOnly16%ofCanadianshaveaskedifthecharityisregisteredwhentheyaresolicitedfordonations"Inthemidstofgrowingconcernandawarenessaboutcharityfraud,wewanttostressthatcharitablegiving–especiallyatthistimeofyear–isvitallyimportant,"saysOwenCharters,ExecutiveDirectorofCanadaHelps."LegitimateCanadiancharitiesprovideessentialservices.WeurgeCanadianstoeducatethemselvesaboutidentifyinglegitimatecharitiesandtocontinuetosupportthecausesthatmattertothem."
"Volunteersplayacrucialroleinraisingfundsforthousandsofcharitiesacrossthecountry,"saysRuthMacKenzie,PresidentofVolunteerCanada."Inbuildingandmaintainingthetrustofthosedonating,itisequallyimportantthatthesevolunteersstayinformedandbefullyeducatedonthemostappropriatewaytocollectdonations,notonlythisholidayseasonbutyear-round."
CapitalOne,Canadahelps.organdVolunteerCanadaprovidethefollowingtipstohelpCanadiansdonategenerouslyandsafely:MakesurethecharityisregisteredwiththeCanadaRevenueAgency(CRA)andprovidesyouwiththeircharitableregistrationnumber.CanadaHelps.orgonlylistscharitiesregisteredwiththeCRA.Asktoseeacharity'sfinancialstatements.Theseshouldbereadilyavailabletoanyonewhoasksandgiveyouasenseofhowthecharityspendstheirmoney.Understandtheimpactthecharityhasandwhatdifferencetheymakeinthecommunity.Charitiesshouldbeabletogiveyouclearoutcomesoftheprogramsorservicestheyprovide.Researchthecausesyouwanttosupportandhowmuchofyourbudgetyouwanttodonatetocharity.Youwillfeellesspressuredtogivewhensolicitedifyouhavealreadyplannedyourgiving.Avoidanycharitythatpressuresyouintomakingadonationorisn'topentosharingmoreinformationabouttheirorganization.
AbouttheSurveyFromNovember10toNovember11,2009,AngusReidPublicOpinionconductedanonlinesurveyamongarandomlyselected,representativesampleof1,027adultCanadianswhoareAngusReidForumpanelmembers.Themarginoferroris±3.1%,19timesoutof20.Theresultshavebeenstatisticallyweightedaccordingtothemostcurrentgender,ageandregionCensusdatatoensureasamplerepresentativeoftheentireadultpopulationofCanada.Discrepanciesinorbetweentotalsareduetorounding.
AboutCapitalOneLocatedinToronto,Ontario,CapitalOnehasofferedCanadianconsumersarangeofcompetitiveMasterCardcreditcardssince1996,whenthecompanyfirstintroducedthePlatinumMasterCardinCanada.CapitalOneCanadaisadivisionofCapitalOneBank,asubsidiaryofCapitalOneFinancialCorporationofMcLean,Virginia(NYSE:COF).
AboutCanadahelps.orgCanadaHelpsisanonlinedonationswebsitewheredonorscangivesafelyandsecurelytoallcharitiesinCanadathatareregisteredwiththeCanadaRevenueAgency.ThemissionofCanadaHelpsistoengageCanadiansinthecharitablesectorandprovideaccessible
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andaffordableonlinetechnologytobothdonorsandcharitiestopromote–andultimatelyincrease–charitablegivinginCanada.
AboutVolunteerCanadaVolunteerCanadaisthenationalvoiceforvolunteerisminCanada.Since1977,theorganizationhasbeencommittedtoincreasingandsupportingvolunteerismandcivicparticipationthroughongoingprograms,specialprojectsandnationalinitiatives,bydevelopingresourcesandbyengaginginresearchandtrainingacrossthecountry.Workingwithvolunteercentres,communityandnationalorganizationsandbusinesses,VolunteerCanadaactivelyleadsnationaldialoguesonhowvolunteerismisrelatedtocitizenengagementandcivilsocietyandprovidesleadershiponissuesandtrendsintheCanadianvolunteermovement.
AbouttheCanadianAnti-FraudCallCentre(PhoneBusters)EstablishedinJanuaryof1993,PhoneBustersistheCanadianAnti-FraudCentre,managedonatripartitebasisbytheOntarioProvincialPolice,theRoyalCanadianMountedPolice(RCMP)andtheCompetitionBureauofCanada.PhoneBustersplaysakeyroleineducatingthepublicaboutspecificfraudulenttelemarketingandidentitytheftpitches.Thecallcentrealsoplaysavitalroleinthecollectionanddisseminationofvictimevidence,statistics,anddocumentation,whicharemadeavailabletooutsidelawenforcementagencies.
ContactLaurelOstfield,[email protected]
OwenCharters416-628-6948,[email protected]
