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© 2010 by the individual speaker
The Collaboration Agenda – Putting It to Work in your Organization
Carlos Casas – The RockTeam John Head – PSC Group
© 2010 by the individual speaker
IamLUG 2010 Sponsors
IamLUG 2010
Who am I?
• Carlos Casas
CEO, The RockTeam & Lotus Education Online
• Speaker
The RockTeam has been a presenter at Lotusphere since 2005
Collaboration Agenda
E-Learning
Domino Development
• Contact Me
Linkedin.com/in/ccasas
Twitter.com/ccasas
www.rockteam.com | www.leonline.net
(o) 610-640-4880 | (m) 484-798-5286
IamLUG 2010
• Incorporated 1980 (Celebrating 30 Years in Learning & Education!)
IBM Advanced Business Partner Since 1993
• Lotus ECIS Award Winner for Best Collaborative Learning Solution
Lotus Education Online (LEOnline.Net)
• Developed the following courses for IBM Lotus Active Insight
Web Content Manager
Learning Management Systems
Lotus Forms Integration
IBM Lotus Notes Domino 8.x Helpdesk Fundamentals
• Redbook Team for
Lotus Active Insight
Web Content Manager
Learning Management Systems
IamLUG 2010
Who am I?
• John D. Head
Director of Enterprise Collaboration at PSC Group, LLC
Involved in Lotus technology since 1993
OpenNTF.org Steering Committee Member and IP Working Group Chairman
• Speaker
Over 30 sessions at Lotusphere since 1996
Speaker at Lotus Developer, ILUG, UKLUG, MWLUG, IamLUG, & TriStateLUG
conferences
• Author
Publications on Office and SmartSuite integration with Notes
LotusUserGroup.org contributing Author and Forum moderator
“Lotus Symphony for Dummies” Technical Editor
“Self Assessment and Strategy Guide for Migrating from
Domino Document Manager “ Redbook Author
IamLUG 2010
PSC Group, LLC IBM Premium Business Partner for 20+ Years
Microsoft Gold Partner
Notes & Domino 8.5.X Design Partner
OpenNTF.org Alliance Member, Steering Committee Company, & Former Host of OpenNTF.org
Sponsor of IamLUG in 2009 & 2010
Winner of 2007 & 2009 Lotus Award!
Host of the following blogs:
Ed Brill’s (www.edbrill.com)
Lotus Design Blog (Mary Beth Raven) (www.notesdesign.com)
LotusStaffNotes (Brent Peters) (www.lotusstaffnotes.com)
Lotus Connections team (synch.rono.us)
Domino Server Team (www.dominoblog.com)
Lotus Mashups (www.mix-and-mash.com)
Chris Pepin – IBM CTO’s Office (www.chrispepin.com)
IamLUG 2010
Are you …
Customer Business Partner
6
IamLUG 2010 7
What We’ll Cover …
• What is the Collaboration Agenda?
• Collaboration Agenda Model & Trends
• A Few Success Stories
• Collaboration Agenda for the Customer
• Collaboration Agenda for the Business Partner
• How Other Vendors Measure Up
• Q & A
IamLUG 2010
What is the Collaboration Agenda?
8
Positive Interaction
Measurable Outcomes
Value Creating
Conversations
IamLUG 2010 9
What is the Collaboration Agenda?
• The Collaboration Agenda is about realizing measurable
business value from improving the way people interact
Goal: To create a vision of collaboration with Line-of-Business
(LOB) users within your industry and organization
Resulting in a tangible business result
Leveraging your industry knowledge to articulate a vision
Thus, creating value and becoming a value creator
IamLUG 2010 10
The Collaboration Agenda
IamLUG 2010 11
What We’ll Cover …
• What is the Collaboration Agenda?
• Collaboration Agenda Model & Trends
• A Few Success Stories
• Collaboration Agenda for the Customer
• Collaboration Agenda for the Business Partner
• How Other Vendors Measure Up
• Q & A
IamLUG 2010
The Collaboration Agenda Trend
12
Why an industry-specific Collaboration Agenda? Why now?
Customers are demanding tailored solutions bringing
business value relevant to their industry context
In these economic times, business leaders
are cutting budgets across their organizations
12/16: AMR identifies industry alignment as top opportunity for
Lotus – noting LOBs are leading their
client inquiries
12/2 &15: Forrester and Gartner note that IBM's competitors cannot match
IBM for deep industry knowledge
All Agree: CA is differentiated and a winning formula
A recent survey by IDC shows that close to 65% of
businesses say they will pay a premium for Industry-
specific solutions
Forrester finds that the LOB and C-Suite have a strong
influence on purchase decisions at least half the
time*
IT spend justification to business leaders can
no longer be founded in technology oriented
feature/function comparisons
IT spend decisions based on contribution to
business objectives and shareholder value
Decision makers have deep industry
knowledge, little technical knowledge
IamLUG 2010 13
What We’ll Cover …
• What is the Collaboration Agenda?
• Collaboration Agenda Model & Trends
• A Few Success Stories
• Collaboration Agenda for the Customer
• Collaboration Agenda for the Business Partner
• How Other Vendors Measure Up
• Q & A
IamLUG 2010
Collaboration Example – Healthcare
14
Cataloging
Dynamic Business Metrics
Saving Time
Healthcare
IamLUG 2010
Collaboration Agenda - Banking
15
Compliance
Planning to Execution
Investment Qualification
Banking
IamLUG 2010
Collaboration Agenda - Government
16
New Value Proposition
Streamline Communication
“I want that”
Government
IamLUG 2010
Collaboration Agenda - Insurance
17
Document Compliance
eForms
Security / HIPPA / SOX
Insurance
IamLUG 2010
Collaboration Agenda – E-Learning
18
Compliance
Knowledge Dissemination
Coursemill for Websphere Portal
E-Learning
IamLUG 2010 19
What We’ll Cover …
• What is the Collaboration Agenda?
• Collaboration Agenda Model & Trends
• A Few Success Stories
• Collaboration Agenda for the Customer
• Collaboration Agenda for the Business Partner
• How Other Vendors Measure Up
• Q & A
IamLUG 2010
Collaboration Agenda for Customers
20
Why should I care?
IamLUG 2010
Collaboration Agenda = Solutions
21
IamLUG 2010
But What About me?
• My company isn’t in …
Banking
Health Care
Insurance
Government
• Do I care?
22
IamLUG 2010
The Real Question
• Will customers really stick around long enough to listen
to the story about solutions and vertices and more …
• Time will only tell …
23
IamLUG 2010 24
What We’ll Cover …
• What is the Collaboration Agenda?
• Collaboration Agenda Model & Trends
• A Few Success Stories
• Collaboration Agenda for the Customer
• Collaboration Agenda for the Business Partner
• How Other Vendors Measure Up
• Q & A
IamLUG 2010
Collaboration Agenda for Business Partners
25
IamLUG 2010
Just Another IBM Program?
26
IamLUG 2010
Collaboration Agenda = Solutions
27
IamLUG 2010
Selling Lotus via the Collaboration Agenda Methodology
28
IamLUG 2010
Collaboration Agenda Pitfalls for Business
• At the end of the day, there is still a Quota
IBM Reps have to sell licenses
BPs are still measured on licenses & certifications
• Selling Head to Head
Other Vendors are selling pure tech plays
Other Solution Providers are selling on cost savings
• Don’t use Collaboration Agenda Methodology
Customers with an outsourcing mindset
Customers 100% focused on cost
29
IamLUG 2010 30
What We’ll Cover …
• What is the Collaboration Agenda?
• Collaboration Agenda Model & Trends
• A Few Success Stories
• Collaboration Agenda for the Customer
• Collaboration Agenda for the Business Partner
• How Other Vendors Measure Up
• Q & A
IamLUG 2010
How do the Other Vendors Measure Up?
31
Traditional
Microsoft
Oracle
Web 2.0
Jive
Social Text
Salesforce.com
IamLUG 2010
Microsoft
• Office
• Exchange
• SharePoint
• .NET / Visual Studio
• BPOS
• Dynamics / CRM
• Live
32
IamLUG 2010
Oracle
• Database
• Fusion
• Oracle Online
• Oracle CRM
• BEA
• Hyperion
33
IamLUG 2010
• Google Apps
Gmail
Google Calendar
Google Maps
Google Tools
• Google Apps for the
Enterprise
Health Care
Education
Government
Small Business
Not for Profits
34
IamLUG 2010
Jive
• Jive SBS
Employee Communities
Internal Communities
• Foundation / Modules
35
IamLUG 2010
Socialtext
• SocialText 4.0
Social Networking
Microblogging
Groups
Social Spreadsheets
Dashboard
Wiki Workspaces
Internal Blogs
• Delivery
Hosted
Appliance
36
IamLUG 2010
Salesforce.com
• Sales Cloud
• Service Cloud
• Chatter
• Force.com
37
IamLUG 2010 38
Resources
• Lotus Education Online – Collaboration Agenda Webinar
http://www.leonline.net
• Collaboration Agenda on IBM.com http://www-01.ibm.com/software/lotus/collaborationagenda/
IamLUG 2010
Lotus Greenhouse (greenhouse.lotus.com) is a live community website where you can use Lotus Collaboration Products for free!
The Lotus Community Podcasts
Planet Lotus (www.planetlotus.org) is an aggregation of Lotus related blogs and news
IdeaJam (www.ideajam.net) is a place where people can post and share their ideas, and gauge the marketability, popularity and viability with input from others
OpenNTF (www.openntf.org) is a site devoted to getting groups of individuals all over the world to collaborate on Lotus Notes/Domino applications and release them as open source
Bleedyellow.com provides community implementations of Lotus Connections and Sametime
IBM’s Official portal for developers including a dedicated section for Lotus (www.ibm.com/developerworks/lotus)
LotusUserGroup.org is the on-line home of the IBM Lotus community for regional and virtual user groups
IamLUG 2010
John Head
1051 Perimeter Drive
Suite 500
Schaumburg, IL 60173
(847) 517-7200
(847) 517-7600 fax
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