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THE ENLIGHTENED VOICE MEDIA KIT 2019 INDEPENDENT CANNABIS JOURNALISM SINCE 2010 LEAFNATIONMD.COM
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Page 1: THE ENLIGHTENED VOICE MEDIA KIT 2019 - NWLEAF€¦ · reuired should be thoroughly ipleented before a custoer ever gets to the counter.. n,,W½anO ls o o ht os oh s s htto’ You

T H E E N L I G H T E N E D V O I C E M E D I A K I T 2 0 1 9

INDEPENDENT CANNABIS JOURNAL ISM S INCE 2010L E A F N AT I O N M D . C O M

Page 2: THE ENLIGHTENED VOICE MEDIA KIT 2019 - NWLEAF€¦ · reuired should be thoroughly ipleented before a custoer ever gets to the counter.. n,,W½anO ls o o ht os oh s s htto’ You

BACKGROUND & HISTORY

The Leaf is different than other Cannabis publications in style, content, and the service we offer to the industry, readers and our advertisers. We don’t sell our content, ever.

e are excited to welcome you to support the largest independent Cannabis publication in Maryland. Our team works hard each month to deliver the highest quality Cannabis journalism, all free of charge to our 45,000+ monthly readers—and your advertising

support will help continue that message and drive value to your Cannabis brand. Our family of magazines began in early 2010, at a time when medical marijuana was a fringe movement in Washington state. I was working full-time after operating as the Business Manager of my college newspaper, and was looking for a project to help propel me into law school.

The first magazine, Northwest Leaf, began in June of 2010 as a 16 page tabloid serving the growing MMJ industry, with a core team that is still working hard, eight years later. Since launching we have published over 2.5 million copies of the magazine in three states, and are working hard to continue to spread the truth about Cannabis.

Each story in the magazine is there because it brings value to our readers, and our reader loyalty is what drives value to our advertisers. We are focused on producing independent Cannabis journalism and it works! The Leaf is the longest running Cannabis magazine on the West Coast wtih Maryland being our first east coast market. We distribute more copies than any other publication with a 98% pickup rate, and we do it all for free to the readers in our three states.

This is where we need your help as an advertiser! Without advertising support, the Leaf cannot continue the advocacy for the industry, our plant, patients and consumers that is vital to gain national change and true legalization. When you advertise with the Leaf, you gain more than your brand or company reaching thousands of targeted Cannabis users.

Whether your company is in Maryland, Washington, Oregon, Alaska or beyond, your ad dollars will help your company reach new eyes and help spread our message of truth about Cannabis.

As I personally tell all the advertisers we work with, thank youfor supporting the Leaf.We are excited to have your help in changing the world, one Cannabis

plant and issue of the magazine at a time.

W

-Wes AbneyEditor & Founder

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UNIQUE MONTHLY CONTENTLeaf Nation produces exclusive and dynamic content every month.

Position your brand for maximum impact in one of our special issues.

Budtender of the Month

RecipesEdibles of the Month

Glass Art

Patient Profile

Breeder of the Month

Access Review

Farm Profiles

Psychedelia

Strain of the Month Concentrate of the Month

Stoner Owner

Growing

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PHOTO by DANIEL BERMAN @BERMANPHOTOSDEC. 2018

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ERIK PROVIDENCEFirst EXPERIENCE WITH CANNABIS?I was 14 years-old—an 8th grader living in El Paso, Texas—when I was first introduced to the plant. My friend rolled a joint and we all tried smoking it. Everyone in the group seemed to get a high from the experience, but I sure didn’t.

While my first attempt was a fail, I jumped right back on that horse. The next time we smoked was after school, before a basketball game, and oh my god was I high as a kite! And I also happened to score twelve points that game—the most points I’d ever scored. After that I made it a point to smoke some Reggie before every game.

How DID YOU BECOME A BUDTENDER?This pivotal shift happened in

February 2015, when I moved from Texas to Washington. My main motivation for moving was due to the strict laws in place surrounding the possession of Cannabis concentrates—two years behind bars and a $2,000 fine.

As a college student with a developing appreciation for dabbing, I decided the risk was too high and I was not going to stick around to become a statistic. So I packed up my car, loaded in my two furry cat friends, and together we made the long journey west.

Three days and six states later, I welcomed myself into a new life in a legal and thriving Cannabis state. I applied to every producer, processor and retailer I could find. I finally got a response from NW Cannabis Solutions, and once I was interviewed they decided to place me in the edible research and development department.

Over the course of 18 months I actually custom developed the top-selling Cannabis edible in the company. I realized I was not being appreciated properly by the owners. I ended up walking away from that position, but as fate would have it, I was welcomed graciously to serve as a budtender at Green Lady of Olympia a month later.

INTERVIEW by Aj OG @Aj.OG

GREEN LADY marijuana3044 Pacific Ave SE

@GreenLadyMJ(360) 339-6096

“THE MOST SATISFYING PART OF THIS JOB IS WHEN PEOPLE LOOK ME IN THE EYE AND TELL ME THAT I HELPED BETTER THEIR LIFE.”

GOT A FAVORITE BUDTENDER? TELL US WHY! [email protected]

What is your favorite part of the job?The most satisfying part of this job is

when people look me in the eye and tell me that I helped better their life. I let my customers know that when they are with me, my focus is their happiness. They are welcome to take as much time as they need and ask as many questions as necessary.

What’s your favorite way to consume?A low-temp dab rig is my favorite—I

love to taste all the terps and full flavor profile. When dabs appeared on the scene in Texas, it was a mind-blowing experience. Not only did it get me higher than I’d ever been in my life, the smell was nearly untraceable after smoking—a plus when you’re in Texas.

favorite strains and producers?All-time favorite strains are

Strawberry Cough and Grand Daddy Purps. As for producers, Aurum Farms and Skörd Marijuana are great. Aurum Farms cultivates a fire Lemon G.

How do you find SOMEONE the right PRODUCT?I start with asking them what they

prefer concerning Indica, Sativa and Hybrid. If they are unfamiliar with these categories, I explain this to them before moving onto what their current mood and vibe is, and what effect they are looking for. I also always ask if they have anxiety issues before recommending a Sativa strain. My main goal is to offer the best option for the customer, and they should have a happy experience with me and a positive outcome with the plant.

What kind of legal change in the retail model specific to Budtenders would you advocate for if given the opportunity?

I would like to see a protective measure in place for Budtenders with regards to the federal offense of selling to minors. It doesn’t seem fair that a Budtender should have to face federal charges, given that they are at the

bottom of the salary scale in a retail shop. The security measures required should be thoroughly implemented before a customer ever gets to the counter.

@NAPPYLEAF

What are your hobbies when you aren’t working at the dispensary?You can find me behind the lens shooting photography. It’s been a big part of my Cannabis journey, capturing the story along the way, shooting photos of timeless moments. This is history being made before us. I also love bowling, and shred the lanes on the weekends.

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nov. 2018

Photos By Bruce wolf

by laurie wolf

2 tablespoons olive oil1 lb. shredded brussel sprouts, bottoms removed1/2 cup pecan pieces1/3 cup cooked chestnuts, chopped4 teaspoons canna-olive oilJuice of ½ Lemon Pinch Salt & Pepper

In a large skillet heat the olive oil. When hot add the brussel sprouts and stir-fry for 2-3 minutes. Remove to a bowl.

Add the pecans to the pan and sauté for 2-3 minutes. Add the chestnuts and cook an additional 3 minutes.

Combine the brussel sprouts, pecans, and chestnuts in a bowl. Add canna-olive oil, lemon juice, and salt and pepper and toss before serving.

1 medium head cauliflower, sliced in 4 2 tablespoons olive oil4 teaspoons canna-olive oil2 teaspoons cumin1 teaspoon cumin seedsPinch Salt & Pepper

All dishes serve 4

Pre-heat oven to 340° F.

Lay the slices of cauliflower on a baking sheet with sides. Brush with the oils and sprinkle with the cumin, salt and pepper.

Roast the cauliflower until golden and tender, about 25-30 minutes.

CAULIFLOWER WITH CUMIN

THESE CANNABIS-INFUSED THANKSGIVING SIDE DISHES ADD A LITTLE EXTRA LOVE TO YOUR MEAL, TURNING YOUR ADULTS-ONLY DINNER INTO SOMETHING NO ONE WILL FORGET. REMEMBER: DON’T DRIVE OR OPERATE HEAVY MACHINERY. WE RECOMMEND TAKING A LITTLE WALK AFTERWARD AND JUST ENJOYING THE HOLIDAZE.

BRUSSEL SPROUTPECAN STIRFRYBrussel sprouts have become fashionable. And for good reason. So many ways to prepare them that allow their somewhat cabbage-like flavor to shine through. Years ago, they were boiled beyond recognition and tasted awful. When treated properly they are a fantastic vegetable. Give them another chance. This is a refreshing salad that can be served hot or at room temp. Add some cooked bacon and chicken and you have a lovely one-bowl Cannabis-infused meal.

8 ounces elbow macaroni4 tablespoons butter4 teaspoons canna-butter1 tablespoon flour1 cup milk1 cup half and half1/2 teaspoon saltPinch black pepper2 cups good quality medium-sharp shredded Cheddar cheese1/2 cup Cheddar crackers1/4 cup shredded Cheddar cheese 1/2 cup panko breadcrumbs (if you happen to live in Oregon the cheese crackers by Laurie and MaryJane are a great infused replacement for the breadcrumbs.

MAC AND CHEESEOne of the contenders for the best comfort food. Hard to beat a good mac and cheese with a crunchy topping. Everyone wants a piece with crust. This is just what the doctor ordered. Also delicious with a mix of cheeses, try Gouda and Swiss – totally yummy.

A fantastic way to prepare the under-loved cauliflower. In the last year or two, it has begun to get the attention it deserves. Roasting this vegetable is magical, and with Cannabis and cumin - perfection. And it looks so cool prepared this way! I worked with the strain Goril la Glue from Eco Firma Farm. A lovely smoking and infusing strain, I highly recommend it. If you have cauliflower leftover you can turn this into a soup. Puree in the blender with some hot vegetable broth and some half-and-half.

Pre-heat oven to 340° F. Bring a large pot of water to a boil. Cook the pasta according to al dente package directions. Rinse with cold water, toss with a teaspoon of oil and set aside.

In a medium saucepan melt the butters. Add the flour and cook on low, and stir 3-4 min. Add the milk and half and half and stir till smooth and starting to thicken. Stir in the salt and pepper and the cheese.

In a small bowl or ramekin, mix the breadcrumbs and remaining cheddar. Bake mixture until melted and starting to turn golden brown.

Stoned, Stuffed.

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PHOTOS by DANIEL BERMAN @BERMANPHOTOS

REVIEW by PACER STACKTRAIN

“THESE VEGAN, ORGANIC CONFECTIONS HAVE BECOME INSANELY

POPULAR WITH CUSTOMERS IN OREGON.”

hh gummies, the form of Cannabis edible that all of us seem to crave. Lunchbox Alchemy is no stranger to this confection, of course - as their

Squibs have been on the market since before statewide recreational legalization took hold.

With their latest offering, however, Lunchbox Alchemy has upped their game with Tangos. These 10 packs of gummy goodness are some of the most delectable and fun edibles that we’ve consumed yet.

First, let’s talk about the serious sweet and sourness of these little goodies. These really are some of the most sour and tangy confections I’ve ever consumed – for some they may be a bit too sour) but for this

reviewer – I found them to be addictively delicious. So much so, that I’d actually eat these if they weren’t infused with Cannabis. They also come in a great flavor lineup with Key Lime, Blood Orange, Green Apple, Raspberry and Strawberry in each packet.

All of these are infused with Lunchbox’s full spectrum Cannabis oil. There are really only two drawbacks I found; one, they tend to fuse together a bit in the heat. The second drawback I encountered was a more unevenly distributed experience with one of the packets, meaning that dosing was a bit off. With that said, these vegan, organic confections have become insanely popular with customers in Oregon. Yes, the people have spoken, and the people love Tangos by Lunchbox Alchemy!

A

TANGOS

BY LUNCHBOX ALCHEMY

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DEC. 2018

JD MAPLESDEN FUMED CHARITY SET

[ PRESENTING PARTNER ]

JD Maplesden is a world-renowned Portland-based glass artist with over 17 years on the torch. This beautiful set was crafted using clear glass with gold and silver fume-tech for Oregon Leaf’s Boro Benefit Charity Auction, planned for January 2019. The sherlock features Maplesden’s signature oversized marble on the prow, widened bowl piece, and classic slim neck. The chillum has an extra deep bowl and a gorgeous design making it a joy to handle. His work is available from FourwardGlassGallery.com or can be purchased directly from him via Instagram.

@JDMAPLESDEN

STORY & PHOTO by NATE WILLIAMS @NATEW415

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PHOTO by DANIEL BERMAN @BERMANPHOTOSdec. 2018

Photographed at The Flight Lounge in Portland, where Carlton recently spoke on The Art of CBD.

SUECARLTON

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KOMA THE GROWER

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PHOTOS by DANIEL BERMAN @BERMANPHOTOS

STORE REVIEW by PACER STACKTRAIN

4011 SE BELMONT ST, PORTLAND | TETRAPDX.COM (503) 206-7559 | 10A-10P M-SAT & 10A-7P SUN.

TETRACANNABIS

dec. 2018

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STORY & PHOTOS by BESS BYERS @CANNABESS

LAZY BEE GARDENS PAINSTAKINGLY BREEDS AND SELECTS FOR PHENOS WHICH ARE HEARTY, FLAVORFUL AND NOTABLY PSYCHOACTIVE.

lazy bee gardens

JACK OF SPADES

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*Th i s i s t he fi rs t a r t i c l e i n ou r exp l o ra t i on of p sychede l i a wh i ch i n c l udes both na tu ra l s ub s tances l i ke mushrooms and man-made synthes i zed chem i ca l s . Th i s i n fo rmat i on i s fo r educa t i ona l and en l i gh ten i ng pu rposes , and Leaf Nat i on does not adv i se o r p romote i l l e ga l d rug u se . Wh i l e we do be l i eve i n the potent i a l med i c i na l and rec rea t i ona l u ses of p sychede l i c s , a l l i n fo rmat i on i n c l uded i s i n tended a s theo ret i ca l . Do not ea t w i l d mush rooms w i thou t con su l t i ng an exper t . Be safe . Tr i p we l l .

santa shrooms

enerations have been entranced by Santa’s magical holiday flight for more than 200 years of re-ligious and esoteric psychedelic mythology. Ask any seven-year-old the meaning of Christmas and you’ll get an earful.

Yet surprisingly little is known about the true origins of the flying reindeer and the magical figure who traveled with them, spreading cheer and goodwill in the form of presents left under pine trees. Who is this Santa Claus, and how did he fly?

Without entering the depths of religious history, the concept of Christmas as we know it is less than 200 years old. In fact, the first commercial Christmas card was only created in 1848, and the “modern” Christmas traditions of decorations and gifts trace their American roots in the mid 20th century. Today Christmas is a highly commercialized mix of ancient and modern traditions that all center around a single figure clad in red and white - Santa Claus.

But what if Santa wasn’t a person, but a mushroom? This is where the legend gets fun, with the beautiful Amanita Muscaria coming into play. Perhaps the most iconic image in mycology, they have classically shaped bright red caps with little white dots all around the outside surface. Portrayed in art for centuries, the visual connection of the mushrooms to our current Christmas color scheme is undeniable.

GSo how does this tie into the concept of garland draped trees or the red and white themes of Christmas? It starts with the humble nature of the mushroom’s mycorrhizal relationship with pine trees. The mushroom is symbiotically tied to the pine tree and cannot survive or be cultivated separately. Gathered from under the tree, the caps would be hung out to dry like our modern ornaments before being consumed on a ritual day. Found in regions all over the world, the mushroom has been consumed for thousands of years.

The earliest recorded uses are traced in Siberia as a shamanic tool, and as a recreational high. But the people weren’t the only ones consuming the

fungi. The native reindeer would partake as well, engaging in their own psychedelic experience each year, as Shamans would visit homes with a magical treat and often dressed in red and white.

The psychedelic effects of the mushroom vary significantly by the region and season of harvest and carry a variety of effects that can seem

contradictory. From depressant and sedative effects to delirium and stimula-tion, consuming these “Santa Shrooms” is in no way comparable to an average psilocybin trip.

But the interesting effects that come with Amanita Muscaria are the perceptual phenomenon of synesthesia, micropsia and macropsia, or the “Alice in Won-derland” syndrome in which objects become larger or smaller, and where perception can be radically altered.

Could this be what led to the visions of reindeer flying, and gifts left from Shaman’s dressed in red and white? With Santa’s workshop known to be in the arctic circle, is it possible that our modern version of Christmas is all based on a psychedelic trip?

Sadly, science and history both point to a more mundane truth.

Much of Christmas dates to a poem in 1822 by New Yorker Clement Moore, later titled “T’was the night before Christmas.”

While there are many illusory con-nections between the historic uses and colors of Amanita Muscaria, there is no direct evidence of shrooms leading to Christmas legends. With a little imagi-nation, it’s pretty easy to envision Santa flying around in a celestial trip, spread-ing good cheer in a psychedelic high.

So, should you consider trying to fly with the reindeer this Christmas?

While Amanita Muscaria can be found around the Northwest, the mush-rooms are classified as poisonous. This is mainly due to toxins that can be pres-ent in varying ratios in the caps, though fatalities are extremely rare.

Ancient customs involved drinking the urine of either a shaman or reindeer, which acted as a filter and increased potency. But we’ll leave the Santa-mush-room-fetish conversation for a different day, although it might make for a fun conversation with a glass of eggnog this Christmas.

portrayed in art for centuries, the visual connection of the mushrooms to our current Christmas color scheme is undeniable.

STORY by WES ABNEY @BEARDEDLORAX

OCT. 2018

@1937FARMS 1937FARMS.COM

22.9% THC

CRACKING INTO THE FLOWER REVEALS A GRAPEFRUIT-FORWARD RUSH WITH LIGHT, FLORAL KUSH AND ROSE PETAL NOTES WITH A HINT OF SUGARY CITRUS IN THE FINISH.

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BANANA SPLITPOSEIDON’S ELEMENT CROCKETT FAMILY FARMSFUNK EXTRACTS

GROWN BY BRED BYP ROCESSED BY

By WILL FERGUSON @710DENCIES

Banana Split is a terpene-rich fusion of Tangie and Banana Sherbet that highlights sweet banana flavors with acidic, tart, orange to create a unique taste that lingers on the palette. These diamonds from Funk Extracts are covered in a serum that is reminiscent of sorbet ice cream. The THCA-A boulders are rather large and can be found swimming amongst a pool of citrus terpenes. The boulders are easy to break up and portion into any size dab. The hits were expansive, however, each dab I took was gradually smoother than the last. The flavor is an even split between Banana Sherbet and Tangie, with each strain being the highlighted flavor depending on temperature. The effects are uplifting

and cerebral regardless of which strain dominates the flavor profile. I would recommend this strain to patients and consumers that suffer from appetite loss, pain and anxiety as it relaxes the body and frees it from stress.

“SWIMMING AMONGST A POOL OF CITRUS TERPENES”

VALUE 4/5

TASTE 4/5

EFFECT 5/5

PACKAGING 5/5

TOTAL 18/20

Photos by CHRIS RYAN @CANNABIS.PHOTO

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Alex Cooley is a heritage medical Cannabis activist who played an instrumental part in the development of Washington’s Cannabis industry. He co-founded Solstice, the first commercial Cannabis cultivator in Seattle in 2011, at a time when medical Cannabis production was not yet licensed. He worked with the city to create permits and regulations that helped guide the formation of legal Cannabis. Today Solstice is the longest running Cannabis brand in Washington, is available recreationally and carries the legacy of stoner ownership with medical roots.

ALEX COOLEY

SOLSTICEDEC. 2018 Interview by WES ABNEY @BEARDEDLORAX | PHOTO by DANIELLE HALLE @SWEET.DEEZY

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SOW A SEED OR PLANT A CLONE

PART 1 OF 2

BENEFITS AND DEFICITS OF RUNNING SEEDS

The age-old debate: pop new seeds, or plant that clone? You’ll find strong proponents in each category equally as committed to their diametrically opposing positions, and both are correct. I come from a long and tattered history of seed acquisition abuse behaviors and for the longest time refused any clone under any circumstance. After much effort, I have learned to control my habits and have focused on improving techniques with my existing flock. During that time, I took in a few clones from some of my closest family and the results have been stellar. I owe all of my best rounds from this past year entirely to the generosity and kindness of those who blessed me with an elite stock of cultivars to run in my water (you know who you are). Reflecting on this past year’s experience, I find a new balanced perspective between the two approaches for selection.

In this month’s Growtech, I’d like to begin a two-part series comparing the benefits and deficits of starting new seeds vs. planting a clone.

For me, exposing new seeds to the world for

the very first time is a special experience and how I imagine people feel when they talk about being a kid on Christmas morning. The idea that the plant I am cultivating is something that has never been exposed to our Earth, its environments or the beings around it, is an opportunity to participate in a miracle. I’ll always have a small space dedicated to opening, testing and exploring new varieties and phenotypes and perhaps I may have a slight bias toward that area. Having said that, I’ve really had my eyes peeled open to the many benefits of running clones over the past year. But let’s start with the benefits of starting from a seed anyhow.

Perhaps you don’t imagine yourself getting the same rejuvenating experience I’m describing from starting new seeds but nonetheless, there in lies an inherent benefit, the uniqueness of the potential is valuable. All of the varieties that people first sought me out for were seeds I discovered through my hobby/habit of acquiring seeds and opening them. If you wanted to get that variety, there was only one place you could find it. Such a characteristic facilitated many of my most successful partnerships that I still enjoy today. Seeds provide that opportunity to be the first and only with your selection.

The greater the number of seeds you choose to select from, the higher the likelihood of finding a particularly stellar version that is difficult to emulate. More importantly, you are making those choices. That allows your personal tastes, feelings and expressions of perfection you find with this plant to be fully self-expressed and personal to you. Naturally the finished product will have the most weighted influence on selection, but growth patterns, veg time, tolerance to stress, longterm stability, ability to maintain perpetual vegetative state and so forth are important too. So not only are you bringing a new selection to the Cannabis community, you are also in many ways expressing yourself as a gardener. Those of us who are not particularly social creatures can also find meaningful

EXPOSING NEW SEEDS TO THE WORLD FOR THE VERY FIRST TIME IS A SPECIAL EXPERIENCE, LIKE BEING A KID ON CHRISTMAS MORNING.

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JANUARY THE HEALTH ISSUE

Highlighting Cannabis and the newest in health knowledge and advancement.

FEBRUARY THE INDOOR ISSUE

Exploring and highlighting unique indoor grows across the state.

MARCH THE SUSTAINABILITY

ISSUEDocumenting best practices for

preserving the industry and environment.

APRIL THE GLASS ISSUE

Showcasing local artists making unique work through stunning photography.

MAY THE BEHIND THE

SCENES ISSUEMeeting the unseen people and businesses that are critical to the

industry’s success.

JUNE THE TRAVEL ISSUE

Taking a trip on roads less traveled and getting out into nature with Cannabis.

JULY THE CONCENTRATES

ISSUELearning everything there is to know

about Cannabis extracts and technology.

AUGUST THE WOMEN OF WEED

ISSUEProfiling amazing female Cannabis entrepreneuers making a difference.

SEPTEMBER THE TANNINS &

TERPENES ISSUEUnderstanding the chemical properties

of Cannabis and alcohol together.

OCTOBER THE HEMP ISSUE

Diving into the myriad uses of this amazing plant and the farmers

behind it all.

NOVEMBER THE HARVEST ISSUEGoing to outdoor farms across the Northwest at their most important

time of year.

DECEMBER THE LIFESTYLE ISSUECelebrating cannabis lifestyles and

telling the stories behind them.

EDITORIAL CALENDAR

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Our online ads are competitively priced w/ extra discounts for advertising in print and online. It’s an excellent way to promote businesses, organizations or events.

For extra value, sign up for multiple issues now at a reduced cost!CONTRACT PRICING

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DEMOGRAPHICSSince 2010, we have cultivated a core following of Cannabis patients, connoisseurs, industry leaders, activists and general Cannabis enthusiasts. These

people are passionate about the plant, and so are we. Our readers are loyal, and they respect and read the

publication, from cover to cover, every month.

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29% OF LEAF NATION READERS WORK IN THE

CANNABIS INDUSTRY

1% NEVER3% MONTHLY OR LESS2% 2-4X EACH MONTH7% 2-4X EACH WEEK 37% DAILY49% MULTI TIMES DAILY

49% CIS MALE47% CIS FEMALE3% OTHER

9%

24%

29%

21%

14%

3%

AGE GENDER

INDUSTRY INVOLVEMENT CANNABIS USAGE


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